• Journal of Korea Entertainment Industry Association
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• v.13 no.4
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• pp.93-106
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• 2019

Persona is an actor's external ego constructed by playing various roles, and his/her another self-portrait in the eyes of the audience. This study was conducted to analyze persona identity containing core persona(CP) and to gain implications for the growth strategy of the actress Son Ye-jin called "melo queen" by verifying consistency between the CP and audience responses to her starring works of the past. According to the related theories and models, the persona was firstly set as image, visuality, personality and consistency, and it was used to extract and sort descriptive texts about Son related news articles in the last 5 years of the six major Korean newspapers using the content analysis method. After that, we analyzed the number of viewers of her movies and the audience share of her dramas by genre. As a result, Son's persona components were found to have a proportion for 54.2% images (34.0% for melo and romance images, 20.2% for non-melo and romance images), 25.6% for visibility, 13.8% for consistency, and 6.4% for personality. Her CP was derived from a melo and romance image. Comparing this with the audience reaction, the melo romance genre dominated and showed consistency in the drama, but in the case of the film, the non-melo romance was dominant and did not match each other. The results were attributed to a wide gap between dramas and movies in terms of key viewers, box office factors, degree of genre hybridity and experimentality. Therefore, Son should actively use her CP in the drama and challenge the various roles in order to expand her persona spectrum in the film.

• Journal of Venture Innovation
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• v.6 no.4
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• pp.113-131
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• 2023

Post-merger integration(PMI) plays a very important role in the success of M&A. Therefore, based on previous studies on PMI, this study discusses the relationship between communication of acquired enterprise members and uncertainty reduction, organizational satisfaction, organizational trust in the PMI process, focusing on the moderating effect of business area consistency between the acquisition and the acquired company. In order to achieve the purpose of this study, the hypothesis of the relationship between variables was established and an empirical analysis was conducted. In order to collect data, a survey was conducted on members of the acquired company in China, and 317 questionnaires were finally collected and used for empirical analysis. For the collected data, the research hypothesis was verified using SPSS 26.0. The results of the study confirmed that communication has a positive effect on the reduction of uncertainty, job satisfaction, and organizational trust perceived by members of the acquired company, and that the consistency in business areas between the acquisition and the acquired company weakens the relationship between communication and uncertainty. In the positive relationship between communication and job satisfaction, organizational trust, the effect of strengthening the moderating variable has not been confirmed, but rather the weakening control effect was found. Based on these findings, the strategy of communicating with the members of the acquired company in the PMI process is meaningful for the success or failure of the merger and provides theoretical and practical implications for proposing differentiated human resources management measures according to M&A type.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.3
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• pp.652-660
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• 2016

This study was performed on 171 workers in the Kyungbuk Kumi industrial complex to verify the validity and the reliability of the Korean version of the constitutions in a Chinese medicine questionnaire. Each subjective fulfilled a questionnaire of 61 questions in 9 categories based on a self-assessment. All categories and each constitution's internal consistency were analyzed using the Cronbach's alpha coefficient to review the questionnaire's reliability, and factor analysis and correlation analysis were performed to review the validity. The reliability was satisfied with Cronbach's alpha coefficient for all categories and each constitution's internal consistency ranged from 0.601 to 0.925, and the validity was verified by factor analysis, which showed the same two factors of each constitution. Correlation analysis of each constitution showed statistical significance and strong positive correlations among 8 constitutions except for the gentleness type (P=0.0127). As a result, it is believed that the Korean version of the constitutions in Chinese medicine questionnaire can be useful for diagnosing the constitutions of Koreans.

• Journal of Korean Home Economics Education Association
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• v.17 no.2
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• pp.129-143
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• 2005

The purpose of this study was to verify the validity of Ohio State Teacher Efficacy Scale(OSTES: Tschannen-Moran, 2000) when used with Korean home economics teachers. To achieve this purposes, the surveys with 263 secondary school home economics teachers was conducted by the prime investigator. Statistical procedures included descriptive statistics, factor analysis, internal consistency. Cronbach's a was calculated to test the reliability of items and their internal consistency and Exploratory Factor Analysis(EFA) was conducted to test the structure of each factors with principal analysis and varimax rotation. Confirmatory Factor Analysis(CFA) was conducted to test the factor validity of this scale with AMOS program. The reliability test result of 20 items appeared Cronbach's a=.86. The factor analysis on teacher efficacy with 263 survey of secondary school home economics teachers produced 5 factors including efficacy in classroom management. efficacy in needs assistance, efficacy in instructional strategies, efficacy in environmental assistance and efficacy in teaming assistance. The validity of teacher efficacy scale was moderately verified by the confirmatory factor analyses(GFI=.87, AGFI=.84. CFI=.86. PNFI=.72, RMR=.05. RMSEA=.07). The results lend a support to the teacher efficacy scale as a valid instrument.

• Journal of Preventive Medicine and Public Health
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• v.38 no.1
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• pp.61-70
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• 2005

Objectives : To develop a tool for multidimensional measurement of the quality of life, which was psychometrically sound, short, and easy to administer for patients with hypertension. Methods : A sample of 1,115 hypertensive patients aged 20 or above in Cheong-Song County was studied from June 1997 to October 1998. In the development of the instrumental stage, the authors first conceptualized the quality of life. Item generation, item reduction, and questionnaire formatting were followed. Item-level (item descriptive, missing%, item internal consistency, item discriminant validity) analysis, scale-level (scale descriptive, floor and ceiling effect) analysis, and other tests(Cronbach's alpha, inter-dimension correlations, factor analysis, clinical validity) were performed to evaluate the validity and reliability of the new measurement scale. After 1 year, responsiveness and confirmatory factor analysis were performed. Results : The results of both item-level and scale-level analyses were acceptable. An acceptable degree of internal consistency was observed for each of the dimensions (Cronbach's alpha was 0.60 or higher). Inter-dimension correlations were below 0.50 and the factor analysis result was the same as the intended dimension structure. Correlation coefficients between perceived health status, stress and dimensions were proven to be acceptable. The result of comparing dimensional score means among ADL and MMSE-K groups above 60 years was statistically significant(p<0.05). The result of confirmatory factor analysis concluded that the dimensional structure model was well fitted. However, the result of responsiveness test using sensitivity and specificity was unsatisfactory. Conclusions : The newly developed measurement scale is psychometrically reliable and valid instrument for measuring quality of life in hypertensive patients.

• Journal of Korean Society of Forest Science
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• v.97 no.2
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• pp.152-155
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• 2008

The Korean version of Perceived Restorativeness Scale was administered to 150 SanEum Recreational Forest visitors to investigate it's psychometric properties. Factor analysis revealed that the scale consists primarily of four factors related to compatibility, preference, being away and coherence. The internal consistency of the scale was positive. Based on these tests, it appears that the scale is a sound measure of restorativeness or psychological health benefits from forest experience.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.25 no.4
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• pp.61-68
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• 2002

This paper provides a method of consciousness structure analysis for research and development project evaluation using fuzzy structure modeling(FSM). Fuzzy structure modeling, which is a modeling method for consciousness structure, has a large number of pairwise comparison by human subjective judgement and is difficult to check the consistency index of denoting the precision for human judgement. Thus, in this paper, we analyzed the structure of consciousness by fuzzy structural modeling method, introducing the concept of pairwise comparison matrix in Analytic Hierarchy Process.

• Proceedings of the Korean Statistical Society Conference
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• 2003.05a
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• pp.151-156
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• 2003

Variable selection algorithm for principal component analysis using penalized likelihood method is proposed. We will adopt a probabilistic principal component idea to utilize likelihood function for the problem and use HARD penalty function to force coefficients of any irrelevant variables for each component to zero. Consistency and sparsity of coefficient estimates will be provided with results of small simulated and illustrative real examples.

• Journal of Environmental Science International
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• v.11 no.12
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• pp.1227-1233
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• 2002

In general, the evaluation of water supply capacity is important factor to establish various establishment of water resource supply plan include water resource security and determination of dam's mass. But former researchs about estimation of water supply capacity were lack in continunity of evaluation basis, and didn't excute analysis on reliability criteria also. In this study, Nakdong river was selected for study basin, and then water supply capacity was analyzed by HEC-5 model using identical reliability criteria.

• Journal of the Korean Society of Marine Environment & Safety
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• v.3 no.1
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• pp.85-92
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• 1997

To understand the dynamics of a drifting object, an analysis based on fluid dynamics theory is presented. A simplified analysis shows a consistency with the linear formula currently used for search and rescue mission. Also an experiment using miniatured human models has been conducted to study the drift characteristics of Person-in-Water. The tests were carried out at the water channel facility and the models were tested in different positions and styles. The measured drag coefficients for human body ranged over 0.4-1.2.