• Title/Summary/Keyword: Company image

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The Difference of the Changes of Images on Ultrasound Scanner Setting Parameters

  • Kang, Hae-Kyung;Kim, Youn-Min;Kim, Hyun-Soo;Lee, Sung-Hee;Cho, Se-Youn;Lyu, Young-Eun;Jung, In-A
    • Korean Journal of Digital Imaging in Medicine
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    • v.12 no.2
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    • pp.81-87
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    • 2010
  • The setting parameters of ultrasound scanner give influences to change of image. Sonographers have used a Matlab program to make Low Contrast Sensitivity(LCS) value and compared original images in order to evaluate the use of the supersonic diagnosis machinery. We confirmed the change of image in Grayscale values using Photoshop program. Experiment equipment of our research used A Medison Accuvix V10, A Multi-Tissue Ultrasound Phantom(040 GSE) of CHRIS Company, A Adobe Photoshop CS4 Program, A Convex Probe, A USB memory stick, A Probe Fixation Equipment. The method used Gain, Dynamic Range(DR) of the setting parameters of ultrasound scanner and researched Gain and DR was set to 10 dB. We changed the different settings to see the changes of images using Grayscale values of a Photoshop program about tissue images of a phantom. This study evaluated DR and Gain whether it is an image controller to get the optimum contrast to produce an image to see the how effect on the images. We did not use Gateway in supersonic diagnosis machinery. We can easily open to open the files through Photoshop program before we get Digital Imaging and Communications in Medicine(DICOM) files use USB memory stick in supersonic diagnosis machinery. When we diagnosed the lesion of the patient with ultrasound, the contrast and the Gray scale value of image are very important. In this research, we determined the optimum setting parameters that provided useful information to diagnose disease and evaluated the change of improved images.

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A Study Consumers Preference for Kimchi Refrigerator Design Development (김치냉장고 디자인 개발을 위한 소비자 선호도 분석 연구)

  • Lee Seung-Yong
    • Journal of Science of Art and Design
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    • v.8
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    • pp.185-210
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    • 2005
  • Closely connecting Well-Being culture with our traditional eating culture. we can predict next generation Kimchi refrigerator trend with this research. In the highly developing industrial society, design has been playing the central role in the managerial strategy of a company and has been one of the central agendas in determining the economical competence of a country, and has also been regarded as a means to acquire sustainable superior competence. Thus, these trends suggest that the aesthetic value of product has become more important than its technological function. In this study we reviewed theoretically esthetic factors influencing the preference and the evaluation of a product and made a list of eight esthetic factors based on various referential studies which include simplicity, balance, unity, rhythm, style, novelty, typicality, and proportion. Also on the point of view of design, it is necessary to find out definitely the consumer preference frame the relationship among design preference design image design attribute. Will give you guidelines on which designers can select and design some more objective and reliable design factors, finding out the relation of cause and effect by which they can know what kind of product designs their consumers like and how the popular image which that product offer is composed of. We investigated the esthetic factors affecting consumers preferences and the basis for evaluating a product. Aimed at providing materials for developing product design by presenting an ,esthetic guideline product design by presenting an esthetic guideline and to put these materials to practical use. Investigated other considered elements classified by manufactures and importance of esthetic factors and its influence on consumer tastes . All of these result, It could not conclude all of the adjective design image and design factors of every consumer, but through consumer reaction framework consumer are response and prefer the products which design image have. and then understand prefered design image are influenced to design factor's and could be apply to new design development.

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Effect of Sustainability Management at Coffee Houses on Customers' Store Image and Behavioral Intention (커피전문점의 지속가능경영이 점포이미지와 고객의 행동의도에 미치는 영향)

  • Shin, Joong-Won;Kim, So-Young;Yoon, Ji-Hyun
    • Korean Journal of Community Nutrition
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    • v.17 no.4
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    • pp.494-503
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    • 2012
  • The purpose of this study was to examine the effect of sustainability management (SM) at coffee houses on customers' store image and behavioral intention. In addition, customers' willingness to pay a premium for sustainable coffee houses was studied. During October 2011, a web survey was conducted via an on-line research company with customers aged 20 to 39 visiting one of the top five coffee houses in Korea at least once a month. A total of 300 targeted customers responded and all the data were analyzed. An exploratory factor analysis derived two dimensions of SM: SM in Social and Environmental Perspective and SM in Economic Perspective. The result of structural equation modeling indicated that SM in Economic Perspective at coffee houses had a significant positive effect on customers' behavioral intention with mediating effect by store image, but SM in Social and Environmental Perspective did not have such effect. Approximately one-third (31%) of the respondents were willing to pay a premium for a sustainable coffee house in a scenario. approximately 84% of the respondents unwilling to pay a premium for the sustainable coffee house chose the cost-related reasons including "Coffee price at the coffee house that they most often visit is already expensive (62.3%)" for such unwillingness. The results of this study showed that SM of coffee houses, especially that in Economic Perspective, could contribute to store image, and therefore increase customers' favorable behavioral intention, although the additional cost resulted from such SM practices might not be easily accommodated by customers.

Design Directions of the Housing Cultural Center Based on Experiential Marketing Elements (체험 마케팅 요소를 활용한 주택문화관의 디자인 방향)

  • Kim, Jung-Yoon;Lee, Hyun-Soo;Lee, Ju-Hyun
    • Journal of the Korean housing association
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    • v.18 no.5
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    • pp.113-120
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    • 2007
  • The purpose of this study is an analysis about space of housing cultural center with the marketing based on experience. By changing housing market, housing cultural center is a place to give an information, added value, image of housing. Consumers who experience a housing cultural center have an effect on purchase an apartment. The image of enterprise is important to select commodities to consumers. Today, company's brand image and concept include womanish, worthy and, sensual those. Under these views, housing cultural center should have continuous culture spaces that provide various experiential chance for consumers. The methods of this study are an analysis of brand image, analysis and application of experiential elements for housing cultural center. The results of this study have five parts. First, in Sense part, there are presented the sense of sight, smell and touch include material's color, finishing material, sound and etc. Second, in Feel part, consumers feel friendly and comfortable to brand through synesthesia. And they have a liberal mind about brand. Third, in Think part, consumers can experience a brand's image as a subject of event or space. Forth, in Act part, consumer is acted to scale of a space and aim of exhibition. Finally, in Relation part, consumers can have relation each other who visit Housing cultural center. And they can joint for interchange of information, culture enjoyment. In conclusion, this study has a great value of graft marketing view on the planning of Housing cultural center.

High definition VOD contents management system design of H.264 basis (H.264기반의 고화질 VOD 콘텐츠관리시스템(CMS) 설계)

  • Min, Byoung-won;Oh, Yong-sun;Lee, Jung-man
    • Proceedings of the Korea Contents Association Conference
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    • 2008.05a
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    • pp.465-468
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    • 2008
  • Recently, VOD market is getting increased and most of public, educational organization, enterprises are providing service as content managing system of WMV standard subordinated to Window OS of Microsoft company. VOD CMS of WMV standard have problem that frequent cut-off, small-size of screen, and image quality which is also chronic problem. In order to solve this problem, technology solving the problem has developed through minimization of buffering time, screen size, high quality sound, and high quality image by image codec and streaming engine which is H. 264. But there are still a problem that systematic management of contents or distribution is difficult. This study expected that there would be a effect preoccupying significant stand of world wide H.264 high quality image mobile VOD managing market by securing domestic on-line VOD contents integrated managing technology by designing system for image VOD contents management having a limit in wmv market and combining H.264 which is new technology.

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Optimal positioning of reaction wheel assemblies of optical observation satellite for minimizing image quality degradation (광학관측위성의 영상품질열화 최소화를 위한 반작용휠 최적위치 선정)

  • Im, Jeong Heum;Lim, Jae Hyuk;Kim, Kyung-Won;Yoon, Hyung-Joo;Kim, Sung-Hoon
    • Journal of Aerospace System Engineering
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    • v.12 no.6
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    • pp.9-16
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    • 2018
  • This paper describes how to find out the optimum position of the reaction wheel assembly (RWA) to minimize image quality degradation through the integrated system jitter prediction combining the micro-vibration test with finite element analysis considering optical coefficients. Micro-vibration generated from RWA that is widely used for satellite maneuver, is one of key factors that degrades the quality of satellite image. Due to varying vibration characteristics of each RWA, its accommodation position may affect image quality even though the same company manufactured them. To resolve this issue, an integrated system jitter prediction is conducted with all possible RWA accommodation location, and finally we determine optimal RWA position from the analysis results.

IT Risk Assessment: Case Study on Domestic Construction company (IT 리스크 평가 연구사례: 국내 건설사 적용 사례)

  • Lee, youngjai;Lee, Sungjung;Lee, Seongil
    • Journal of Korean Society of societal Security
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    • v.2 no.1
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    • pp.47-55
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    • 2009
  • Organizations and customers lose if business activities are discontinued by an incident of information systems under the current business environment because they pursue real time enterprise and on demand enterprise. The loss includes the intangible decline in brand image, customer separation, and the tangible loss such as decrease in business profits. Thus, it is necessary to have preparedness in advance and mitigation for minimization of a loss due to the business discontinuity and IT risks. This paper described a IT risk assessment case about domestic construction company.

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A Study on Smart Tourism Based on Face Recognition Using Smartphone

  • Ryu, Ki-Hwan;Lee, Myoung-Su
    • International Journal of Internet, Broadcasting and Communication
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    • v.8 no.4
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    • pp.39-47
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    • 2016
  • This study is a smart tourism research based on face recognition applied system that manages individual information of foreign tourists to smartphone. It is a way to authenticate by using face recognition, which is biometric information, as a technology applied to identification inquiry, immigration control, etc. and it is designed so that tourism companies can provide customized service to customers by applying algorism to smartphone. The smart tourism system based on face recognition is a system that prepares the reception service by sending the information to smartphone of tourist service company guide in real time after taking faces of foreign tourists who enter Korea for the first time with glasses attached to the camera. The smart tourism based on face recognition is personal information recognition technology, speech recognition technology, sensing technology, artificial intelligence personal information recognition technology, etc. Especially, artificial intelligence personal information recognition technology is a system that enables the tourism service company to implement the self-promotion function to commemorate the visit of foreign tourists and that enables tourists to participate in events and experience them directly. Since the application of smart tourism based on face recognition can utilize unique facial data and image features, it can be beneficially utilized for service companies that require accurate user authentication and service companies that prioritize security. However, in terms of sharing information by government organizations and private companies, preemptive measures such as the introduction of security systems should be taken.

A Study on the Status of Illumination Environment in Workplaces (업무공간의 조명 환경 실태 조사 연구)

  • Choi Han-Hee;Ha Mi-Kyoung
    • Korean Institute of Interior Design Journal
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    • v.13 no.6
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    • pp.167-174
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    • 2004
  • The purpose of this study is to examinethe present illumination conditions in office environment and to suggest an efficient illumination plan in office planning process. Illumination conditions in work environment were surveyed in 6 offices to investigate whether the present illumination conditions were appropriate to the work type. The results of this study are as follows: Most of the general Illuminance level in the area of work were all at an adequate level, except one. The average Illuminance level in the all meeting rooms were met for the standard. Illuminance in the all reception area were extremely over the standard, The illuminations of this area were rather designed according to the image of the company than the standard. As for the illumination method in the area of general work, four offices used a general lighting by a direct lighting type, while two offices used a general lighting and a task lighting at the same time. This survey suggested that first, each company should consider illumination plan in the building planning process, second, illumination plan considering the type of places is needed, and third, illumination environment may be differentiated according to the work type. In conclusion, efficient illumination environment should be considered in office building planning process, especially In terms of illumination materials and methods.

Optimizing Bit Rate Control for Realtime TV Broadcasting Transmission using LTE Network (LTE 무선통신을 활용한 TV 생방송 중계화면 안정화 비트레이트 조정 연구)

  • Kwon, Mahnwoo;Lim, Hyunchan
    • Journal of Korea Multimedia Society
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    • v.21 no.3
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    • pp.415-422
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    • 2018
  • Advances of telecommunication technology bring various changes in journalism field. Reporters started to gather, edit, and transmit content to main server in media company using hand-held smart media and notebook computer. This paper tried to testify valid bit-rate of visual news content using LTE network and mobile phone. Field news like natural disasters need real-time transmission of video content. But broadcasting company normally use heavy ENG system and transmission satellite trucks. We prepared and experimented different types of visual content that has different bit-rates. Transmission tool was LU-60HD mobile system of LiveU Corporation. Transmission result shows that bit-rate of 2Mbps news content is not suitable for broadcasting and VBR (Variable Bit Rate) transmission has better definition quality than CBR (Constant Bit Rate) method. Three different bit-rate of VBR transmission result shows that 5Mbps clip has better quality than 1Mbps and 3Mbps. The higher bit-rate, the better video quality. But if the content has much movements, that cause delay and abnormal quality of video. So optimizing the balance between stability of signal and quality of bit-rate is crucial factor of real-time broadcasting news gathering business.