• International Journal of Advanced Culture Technology
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• v.12 no.1
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• pp.202-208
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• 2024

Objective: The purpose of this study is to examine the competitive environment of 7-Eleven using Porter's 5 Force model to analyze the specific competitiveness of 7-Eleven that has maintained continuous growth as a competitive company. Methods: This study is a case study of 7-Eleven. Results: As a result of the analysis, 7-Eleven has reinforced its competitiveness with existing competitors by raising entry barriers by expanding domestic stores and developing overseas convenience store business, focusing on North America, based on economy of scale. In addition, 7-Eleven seeks to differentiate itself from other convenience stores by developing a "private brand" and strengthens its bargaining power with suppliers through the development of new products by gathering information and know-how of experts in product development based on customer needs. The bargaining power with customers has been strengthened by building loyalty and trust in the brand by allowing consumers to purchase the same products at the same price no matter which store they visit. As a threat to potential competitors, 7-Eleven has secured a competition advantage by raising the barrier to entry by concentrating stores in specific areas through a dominant franchise development strategy and increasing awareness of 7-Eleven among consumers. In the case of threats from substitute products, it was confirmed that 7-Eleven has overcome the threat from substitute products by opening 24 hours a day and providing various services such as ATMs and copiers.

• KDI Journal of Economic Policy
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• v.13 no.2
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• pp.69-96
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• 1991

Economic circumstances of enterprise began to change after a series of democratization measures in 1987. Accompanied with it, competitive advantage of enterprise began to change as well. By that time Korean enterprises had a competitive advantage based on low wages of labor. Abrupt and steady upsurge in wage, however, weakened competitive advantage based on low wages, upward revaluation of won currency caused by surplus in BOP strengthened upward trend in price increase of export products. An urgent problem in Korea economy is, therefore, to find 'new' competitive advantage. For the time being preserving competitiveness based on cost advantage must inevitably remain our basic strategy in industrial policy. While cost advantage in the past referred to low wage level, this cost advantage must have foundation on the improvment in producing technology, which will increase labor productivity and decrease unit cost of products. Besides, other measure to improve competitiveness can be considered such as increasing the extent of production automation, self-development of new products, and spread and strengthening subcontracting system among various enterprises. In this paper we tried to perceive how subcontracting system as a form of intercompany division of labor operates and to which direction this system proceeds responding to the recent changes in economic circumstances. Speaking more concretly, we tried to perceive how large the gap of bargaining power between mother-company and subcontracting company is and how effectively subcontracting company's technical power contributes to mother-company. Facing up to weakeening of competitiveness, how stably is the partnership between mother-company and subcontracting company established and what measures are being prepared to retore the weakened competitiveness. In conclusion the result of investigation through the questionaire on subcontracting system is positive, from which we can infer the optimistic view of restoring Korean economy's competitiveness.

• The Transactions of the Korean Institute of Electrical Engineers A
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• v.52 no.7
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• pp.401-406
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• 2003

Electric power industries in several countries are currently undergoing major changes, mainly represented by the privatizations of the power plants and distribution systems. Reliable operations of the power plants directly contribute to the revenue increases of the generation companies in such competitive environments. Strategic optimizations should be performed between the levels of the reliabilities to be maintained and the various preventive maintenance costs, which require the accurate estimations of the power plant reliabilities. However, accurate estimations of the power plant reliabilities are often limited by the lack of accurate power plant failure data. A power plant is not supposed to be failed that often. And if it fails, its impact upon the power system stability is quite substantial in most cases, setting aside the significant revenue losses and lowered company images. Reliability assessment is also important for Independent System Operators(ISO) or Market Operators to properly assess the level of needed compensations for the installed capacity based on the availability of the generation plants. In this paper, we present a power plant reliability estimation technique that can be applied when the failure data is insufficient. Median rank and Weibull distribution are used to accommodate such insufficiency. The Median rank is utilized to derive the cumulative failure probability for each ordered failure. The Weibull distribution is used because of its flexibility of accommodating several different distribution types based on the shape parameter values. The proposed method is applied to small size failure data and its application potential is demonstrated.

• Journal of Korea Society of Industrial Information Systems
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• v.29 no.2
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• pp.133-151
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• 2024

The purpose of this study is to analyze the core values of Donghwa Pharmaceutical, which has been in the pharmaceutical industry in South Korea for 126 years, and examine the core competencies that have consistently enabled it to maintain a competitive advantage. When applying the VRIO Framework, various general pharmaceuticals, including Donghwa Pharmaceutical's 'Hwalmyeongsoo,' which has maintained the top position in the liquid digestive medicine market for 126 years, are identified as powerful resources (Value) that generate 'sustained competitive advantage.' The principles of ethical management based on the Donghwa spirit, the long-standing principles of trust and belief, and the entrepreneurial spirit possess rarity. Having won four Guinness World Records and holding numerous new drug patents, Donghwa Pharmaceutical has consistently secured the top position in the digestive medicine category of the Korean Industrial Brand Power for 19 consecutive years. The company has been designated as a 'Golden Brand,' and its products have high levels of awareness, making them highly difficult to imitate. Lastly, the organization is structured to efficiently utilize resources such as a transparent hierarchical system, fair personnel management, diverse training programs, and high employee welfare and salaries. This study systematically analyzes the core values of Donghwa Pharmaceutical from a managerial perspective and proposes directions for the company to evolve into a long-lasting enterprise. The research outcomes will provide valuable insights for formulating long-term management strategies.

• Journal of the Korea Institute of Building Construction
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• v.8 no.2
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• pp.121-129
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• 2008

Domestic exoteric construction market by opening of world construction market with recent FTA of rapidly change. On these time, need quality increase of construction to possess government official and international competitiveness of customer satisfaction by offering consumer building of good quality. Therefore, must establish direction to inspects and must advance forward formation government official's present actual conditions for building company's QI. This study is as following if summarize studying result of formation government official to improve quality in construction spot. First, formation's CEO will for QI need side improvement the formation government official enemy by important thing. Second, at checking activity and systematic action that participate of responsible persons cooperation enterprise space-time by complete charge department organization should be achieved. Third, complete charge department for quality control operation large size construction firm substantially formation Organizational well operate, but heavy hydrogen building company was construed by greatly unprepared misgovernment. AHP analysis result complete charge department is serious necessity, and the CEO under direct control organizational structure was construed by thing which can bring excellent effect in operation management side of quality business side and formation. Therefore, heavy hydrogen building company should does to occupy competitive power high position with tissue at active quality complete charge deputy.

• The Journal of the Korea Contents Association
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• v.9 no.6
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• pp.336-343
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• 2009

Companies often use database for performing task more efficiently and data mining for marketing and production efficiency through analyzing of the stored database. The use of the knowledge through the data mining maintains and provides a direction of development for the company. It could be as an additional competitive power for the company when decision making is necessary. This study is designing a model that predicts a rating of existing customer and consumption pattern with using actual data of the manufacturer and data mining methodology. The objective of this model is to improve profits for the company and brand value through connecting the marketing with identifying the customer's rating and consumer behavior.

• Journal of Broadcast Engineering
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• v.13 no.6
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• pp.781-795
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• 2008

This paper focuses on effects that IPTV will have on domestic broadcasting market in the point of view of customers. The purpose of the paper is to present the future landscape of competitive media market when IPTV is launched, and to research how IPTV will have impact on terrestrial broadcasting, cable TV and satellite broadcasting industry. The paper integrates two known theories, such as the niche-gratification model and the value-expectancy model, to analyze competitive media market. The value expected model makes it possible to overcome the weakness of the niche-gratification model and to forecast competitiveness more accurately. According to this research, competitive power will be in the order of Cable TV, IPTV, and satellite broadcasting. Terrestrial broadcasting does not show strong competitive relationships with others statistically. As a result, Cable TV will be the most competitive medium in the future. IPTV will be stuck in the middle and can rapidly substitute for existing broadcasting services. While IPTV will severely threaten the satellite broadcasting company which has a relatively small number of subscribers, cable TV will be in a superior position to IPTV.

• KIEE International Transactions on Power Engineering
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• v.5A no.1
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• pp.85-92
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• 2005

In this paper, Nash equilibriums of generation markets are investigated using a game theory application for simplified competitive electricity markets. We analyze the characteristics of equilibrium states in N-company spot markets modeled by uniform pricing auctions and propose a new method for obtaining Nash equilibriums of the auction. We assume that spot markets are operated as uniform pricing auctions and that each generation company submits its bids into the auction in the form of a seal-bid. Depending on the bids of generation companies, market demands are allocated to each company accordingly. The uniform pricing auction in this analysis can be formulated as a non-cooperative and static game in which generation companies correspond to players of the game. The coefficient of the bidding function of company-n is the strategy of player-n (company-n) and the payoff of player-n is defined as its profit from the uniform price auction. The solution of this game can be obtained using the concept of the non-cooperative equilibrium originating from the Nash idea. Based on the so called residual demand curve, we can derive the best response function of each generation company in the uniform pricing auction with N companies, analytically. Finally, we present an efficient means to obtain all the possible equilibrium set pairs and to examine their feasibilities as Nash equilibriums. A simple numerical example with three generation companies is demonstrated to illustrate the basic idea of the proposed methodology. From this, we can see the applicability of the proposed method to the real-world problem, even though further future analysis is required.

• Proceedings of the KIEE Conference
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• 1999.11d
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• pp.1057-1059
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• 1999

Recently, increased demand of electrical energy caused additional installation of underground power cable, Industrialization of metro makes civil works difficult. So installed ducts became a key of underground power transmission, LG cable set to work development of high stress cable. LG cable stated in 1996, got a certificate of type test in 1998, and applied at domestic site in Nov. 1999. High stress cable has some merit, decrease of civil cost, reduction of work time, by reason of decrease of dia. and weight, and economical system design, so LG cable has a good merit in comparison with competitive company in domestic and foreign market.

• The Transactions of The Korean Institute of Electrical Engineers
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• v.59 no.7
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• pp.1226-1231
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• 2010

This paper looks at the influence of Financial Transmission Rights (FTRs) on the market value(Social Welfare; SW) in the competitive electricity market. The transmission line constraints make it difficult to compute the Nash Equilibrium (NE) due to causing a mixed strategy NE instead of a pure strategy NE. Computing a mixed strategy is more complicated in a multi-player game. The aim of this paper are to compute a mixed strategy NE and analyze SW in power transaction with FTRs. This paper introduces a formula and a technique for solving NE of multi-player game with FTRs. In addition, it analyzes the influence of holding of FTRs by generation company on SW and it proposes the SW at NE is influenced by Power Transfer Distribution Factor (PTDF) where holder of FTRs are located. The assertion is verified by calculating the mixed strategy utilizing the Cournot model widely used for studies on FTRs.