• 제목/요약/키워드: Commercial products

검색결과 1,773건 처리시간 0.026초

매실에 대한 소비자 선호 및 소비행태분석 (Analysis of Consumer Behavior toward and Preferences for Prunus mume (Maesil), the Chinese Plum)

  • 백종희;최정임
    • 한국식품저장유통학회지
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    • 제17권5호
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    • pp.571-580
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    • 2010
  • 본 논문에서는 매실의 소비촉진을 위한 주요 동기와 요인을 찾기 위하여 관심소비자층과 일반소비자층으로 나누어 조사하였다. 특히 열매매실과 매실가공식품에 대한 소비실태 및 선호도를 조사하였다. 설문내용은 섭취방법, 구매경험, 구매경로, 구매가격, 소비경험, 구매결정요인, 선호요인, 불만족요인, 소비전망, 새로운 가공식품과 소비활성화에 대한 의견 등이었다. 총 534명에게서 응답을 받았으며 SAS program(Version 9.1)의 frequency test, Chi-square test를 이용하여 검증하였다. 설문분석결과 관심집단은 열매매실을 직접 구매하여 집에서 제조하는 비율이 높았고 일반집단은 시중에 판매되는 제품의 이용률이 높았다. 그러나 일반집단에서도 연령이 많을수록, 소득이 높을수록, 가구원수가 많을수록 열매매실을 구매하여 집에서 직접 제조하는 것으로 나타났다. 구매경로에 있어서는 인터넷과 직거래 이용률이 높았으나 일반집단에서는 백화점이나 대형마트도 많이 이용한다고 응답했다. 구매가격에 대해서는 일반 집단보다 관심집단이 더 비싸다고 응답했으며 가격에 더 민감한 것으로 나타났다. 소비경험에 있어서도 다양한 매실제품을 경험하지 못하는 것으로 나타났다. 구매결정요인으로는 관심집단은 원산지, 일반집단은 맛이라고 가장 많이 응답하였다. 선호요인은 건강에 좋고 맛과 향이 좋다는 점이었으며, 불만족요인은 제품이 다양하지 못하고 매실함량이 적다는 점이었다. 일반집단이 관심집단에 비해 맛에 더 민감한 것으로 나타났다. 소비가 촉진되고 활성화되기 위해서는 소비자가 편리하게 접하고 먹을 수 있는 제품과 건강 이미지제품의 개발이 필요한 것으로 조사되었다. 또한 홍보와 더불어 소비자와 가까운 시장을 확보하여 자주 접할 수 있는 기회의 제공이 중요한 것으로 조사되었다. 이러한 조사결과는 향후 일반소비자집단들의 매실소비가 관심소비자집단의 소비유형으로 이전되어 가리라는 것을 예측할 수 있다. 즉 일반소비자가 관심집단의 유형으로 변함에 따라 매실소비가 증대되어질 것으로 판단된다.

시판 된장 첨가가 스폰지 케이크 제조에 미치는 영향 (The Effect of Commercial Doenjangs(Korean soybean paste) on the Sponge Cake Making)

  • 오현주;김창순
    • 한국식품조리과학회지
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    • 제20권4호
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    • pp.387-395
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    • 2004
  • The effect of commercial Doenjangs (Korean soybean pastes) on sponge cake making was studied. When Doenjang was added to e99 foams at levels of 5, 10, 15 and 20%, there were no big differences in viscosity or stability of egg foams up to 15%, and thus in cake volume index, compared to those of control (without Doenjang). In the results of preference rank test, cake with 10% Doenjang was preferred to the other cakes. Therefore, it was decided that the addition of 10% Doenjang was suitable for sponge cake making. When seven commercial Doenjang products were used at 10%, there were differences in physical and sensory properties. The decreased viscosity of egg foams reduced their stability and so decreased the quality of the sponge cakes with low volume index and low texture scores. The use of Doenjangs improved the flavor of sponge cake and so countervailed the undesirable egg flavor. Especially, “C” Doenjang product, which increased the viscosity and stability of egg foams, produced good foaming ability and the highest physical and sensory quality, thus the higher overall acceptable scores than the control. It was probably due to its high amount of protein hydrolysate above 10-KDa. Consequently, the suitable amount of Doenjang was fixed at 10% and “C” Doenjang product was chosen as the best among the commercial products for sponge cake making.

AHP 기법에 의한 금융위험관리 소프트웨어 평가에 관한 연구 (A Study on the Evaluation of Commercial Softwares for Bank Risk Management by AHP)

  • 최희성;황규승
    • 한국경영과학회지
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    • 제16권2호
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    • pp.51-51
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    • 1991
  • Recently financial institutions in Korea are experiencing an unfamiliar challenge in terms of their operational risk management due to the volatility of global financial market and the incessant development of new financial products. In this paper, we present an AHP(Analytic Hierarchy Process) model to evaluate the effectiveness of commercial softwares for risk management in banking. The AHP model considers software's performance. utility, serviceability and durability as major evaluation criteria. The weight of each criterion is generated by the questionnaire survey given to practitioners in risk management in domestic commercial banks.

AHP 기법에 의한 금융위험관리 소프트웨어 평가에 관한 연구 (A Study on the Evaluation of Commercial Softwares for Bank Risk Management by AHP)

  • 최희승;황규승
    • 경영과학
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    • 제16권2호
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    • pp.51-59
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    • 1999
  • Recently financial institutions in Korea are experiencing an unfamiliar challenge in terms of their operational risk management due to the volatility of global financial market and the incessant development of new financial products. In this paper, we present an AHP(Analytic Hierarchy Process) model to evaluate the effectiveness of commercial softwares for risk management in banking. The AHP model considers software's performance. utility, serviceability and durability as major evaluation criteria. The weight of each criterion is generated by the questionnaire survey given to practitioners in risk management in domestic commercial banks.

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국내 시판용 Frozen Yogurt의 병원성 미생물 검출 및 미생물학적 품질 평가에 관한 연구 (Detection of E. coli O157:H7 and Listeria monocytogenes, and Appraisal for Microbiological Qualities in the Commercial Frozen Yogurt Products in Korea)

  • 윤성식
    • 한국축산식품학회지
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    • 제18권1호
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    • pp.63-74
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    • 1998
  • Recently the high outbreaks of intestinal disease caused by the consumption of frozen dairy foods containing pathogenic bacteria has generated considerable interest in the causative agent such as Listeria monocytogenes and E. coli O157:H7. This study was carried out to detect the above pathogens and compare the microbiological qualities of three commercial forzen yogurt products. The main results obtained were as follows. L. monocytogenes coliforms and E. coli O157:H7 were not detected in the total of seven frozen yogurt samples. For microbiological qualities the viable lactic counts of products manufactured by FA company were about 2.9$\times$108 -1.6$\times$109cfu/ml 1.7$\times$106 cfu/ml for FB's and 1.2$\times$106 cfu/ml for FC's The PH values of FA's FB's and FC's products was in the range of pH 4.1~5.3 and the values of FA's were 4.1~4.6 compared by the pH 5.2~5.3 of FB's and FC's products. During refrigeration of the test samples the survival rates of L. monocytogenes spiked into thawed frozen yogurt sample(FA's FB,s and FC's) were 0.55% 15.61% and 16.89% respectively. On the other hand E. coli O157:H7 and L. monocytogenes were 12.4% and 25.0% for FA's 10.8% and 20.8% for FB's and 10.26% and 22.7% for FC's under 37$^{\circ}C$ storage, As the results described above each frozen yogurt products were different in microbiological qualities. The survival rates of pathogens spiked into the samples increased with the pH of the products. This indicates that the pH or any other factors pre-sumable supressed the growth of E. coli O157:H7 and L. monocytogenes in frozen yogurt products.

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사용현장 데이터를 이용한 군 운용 환경에서의 상용품목 신뢰도 예측 (Estimating the Reliability of Commercial Products in a Military Operational Environment Utilizing Field Data)

  • 임태진;박준수;고병성;성인철;조문수;김성철
    • 한국국방경영분석학회지
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    • 제36권1호
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    • pp.77-90
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    • 2010
  • 상용품목을 군용환경에서 적용하면 저비용, 빠른 조달시간, 기술적 발전 등 여러 가지 이점이 있다. 반면에 상용 제품, 표준, 관행 등이 군용 요구조건에 미달됨으로 인하여 신뢰도 및 병참 상의 문제가 발생할 수도 있다. 또한 상용 공급자들은 군용 병참을 지원하는데 필요한 기술적 자료를 제공한 경험이 거의 없을 수도 있다. 보다 많은 회사들이 제품 관련 데이터 수집 시스템을 구축하고 있어 상당한 분량의 사용현장 보증 데이터가 수집되었다. 사용현장 데이터는 전형적으로 주기별 판매량과 클레임 건수로 구성된다. 본 연구에서는 군용환경에서 작동하는 군용설비, 군용환경에서 작동하는 상용설비, 상용환경에서 작동하는 상용설비 등 세 가지 유형의 데이터를 고려하였다. 최대우도 기준 및 최소제곱 기준에 기초한 제품 신뢰도 추정 방법을 제안하고, 각 유형의 데이터에 대한 추정 모형을 구축하고 상용환경에서 군용환경으로 전환하는 신뢰도 변환방법을 제안하였다. 사례연구를 통하여 제안된 방법의 적용 가능성을 검증하였다.

Lactobacillus plantarum (KACC 92189) as a Potential Probiotic Starter Culture for Quality Improvement of Fermented Sausages

  • Ba, Hoa Van;Seo, Hyun-Woo;Seong, Pil-Nam;Kang, Sun-Moon;Kim, Yoon-Seok;Cho, Soo-Hyun;Park, Beom-Young;Ham, Jun-Sang;Kim, Jin-Hyoung
    • 한국축산식품학회지
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    • 제38권1호
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    • pp.189-202
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    • 2018
  • This study was conducted to evaluate the effects of fermenting temperature on the applicability of Lactobacillus plantarum for production of fermented sausages as starter cultures, and its applicable efficiency was also compared with those inoculated with commercial starter culture or non-inoculated control. The L. plantarum isolated from a naturally-fermented meat, identified by 16S rDNA sequencing and again identified by de novo Assembly Analysis method was used as a starter culture. Six treatments: 3 with L. plantarum at different fermenting temperatures (20, 25 and $30^{\circ}C$), and other 3 treatments (1 with commercial starter culture, 1 with its mixture with L. plantarum and 1 non-inoculated control) fermented under the same conditions ($25^{\circ}C$) were prepared. Results revealed that the fermenting temperature considerably affected the pH change in samples added with L. plantarum; the highest pH drop rate (1.57 unit) was obtained on the samples fermented at $30^{\circ}C$, followed by those at $25^{\circ}C$ (1.3 unit) and $20^{\circ}C$ (0.99 unit) after 4 days fermentation. Increasing the temperature up to $30^{\circ}C$ resulted in significantly lower spoilage bacteria count (5.15 log CFU/g) and lipid oxidation level in the products inoculated with L. plantarum. The sensory analysis also showed that the samples added with L. plantarum at $30^{\circ}C$ had significantly higher odor, taste and acceptability scores than those fermented at lower temperatures. Under the same processing condition, although the L. plantarum showed slightly lower acidification than the commercial starter culture, however, it significantly improved the eating quality of the product.

Saponins Isolated from the Leguminosae Plants

  • Kang, Sam-Sik
    • 대한약학회:학술대회논문집
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    • 대한약학회 2002년도 Proceedings of the Convention of the Pharmaceutical Society of Korea Vol.2
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    • pp.134-135
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    • 2002
  • Legumes are important agricultural and commercial crops characterized by root nodules formed as a result of the symbiotic relationship with nitrogen-fixing rhizobia. Due to the economic significance the chemistry of some of these species has been well recognized. Soybeans and processed soy products, which contain isoflavonoids and saponins, are of wide interest for their multifacted biological effects. (omitted)

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각종 쌀 조청의 이화학적 및 관능학적 품질 특성 (Physicochemical and sensory quality characteristics of various rice Jochung products)

  • 위경일;강윤한;이근택
    • 한국식품저장유통학회지
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    • 제23권6호
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    • pp.804-810
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    • 2016
  • 본 연구는 4종의 시판품과 자체 개발하여 위탁 생산한 시제품 등 총 5종의 쌀 조청을 대상으로 품질 특성을 비교 조사하였다. 시제품의 총고형분, 환원당과 포도당 당량은 각각 $80^{\circ}Brix$, 44.53%와 56.94%로 나타났다. 그리고 시제품의 pH와 적정 산도는 각각 6.25와 0.19%이었으며, 색차는 74.42로 조사된 시료들 중 유의적으로 가장 낮은 값을 나타내었다. 한편 광투과도와 총 폴리페놀은 각각 56.4%T와 108.23 mg GAE/100 g인 것으로 확인되었다. 각종 쌀 조청의 물성 중 부착도는 29.0~66.0 sec 범위였는데 그 중 시제품은 61 sec로 한과 제조용으로 적당한 값을 나타내었다. 각종 쌀 조청의 DPPH 라디칼 소거능은 20.4~50.3% 범위였는데 그 중 시제품이 유의적으로 가장 높았다. 또한 각종 쌀 조청의 환원력은 0.44~0.72 범위였는데 그 중 시제품이 0.72로 가장 높았다. 쌀 조청 제품의 관능검사 결과 색은 6.70~6.80점, 향은 6.00~7.00점을 나타내었다. 맛과 입안촉감의 경우 시판품과 시제품 간에 유의적인 차이를 나타내지 않았다. 종합적 기호도의 경우 엿기름추출액을 첨가하여 제조한 시제품은 시판품에 비해 폴리페놀 함량이 높으나 유의적인 차이를 나타내지 않았다. 따라서 본 연구에서 개발된 쌀 조청 시제품은 한과 제품을 비롯하여 가공식품용으로 이용되기 적합한 것으로 확인되었다. 향후 전통식품인 쌀 조청의 소비 증대를 위해서 쌀 조청 제조기술을 활용한 향미를 개선하는 등 활용도 증진 연구가 더욱 필요할 것으로 사료된다.

몽골 소비자 라이프스타일과 광고모델 속성이 한국 화장품 광고태도에 미치는 영향 (The Effects of Mongolian Consumer's Lifestyle and Advertisement Properties on Advertisement Behavior of Korean Cosmetics)

  • 우링투야 바츄가;김경태
    • 유통과학연구
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    • 제14권8호
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    • pp.123-128
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    • 2016
  • Purpose - Korean Wave that overspreads around Asia and America, especially the Korean beauty wave, has reached Mongolia and Mongolian consumers. Mongolia consumers usually prefer foreign cosmetic brands to local brands, because the local brands cannot satisfy fast changing needs and wants of local consumers. Research design, data, and methodology - Based on previous studies about life style of Mongolian consumers, advertisement properties and consumer behaviors, we propose a research model and related hypothesis. In order to test hypotheses, we analyzed 366 survey data out of 376 by eliminating improper 10 responses. Factor analysis and reliability analysis was conducted by SPSS 22.0. We used multiple regression analysis and parameter analysis to test the relation between variables. Results - As exploring the Mongolian consumers' current usage of cosmetic products, we found that the customers' focus is how the products fit with their skin. Mongolian consumers often get the information about cosmetic products through TV and internet. Mongolian consumers show positive attitudes on the appearance of Korean celebrities in responsibility, while there is no significant effect on attractiveness. Mongolian consumer's behaviors toward brand have positive effect on both responsibility and attractiveness of Korean commercial celebrities. Responsibility and attractiveness of Korean commercial celebrities have positive effect on the behaviors toward advertisements of cosmetic products. Conclusions - Behaviors toward advertisements of cosmetic products have positive effect on both purchase intention and loyalty of customer. Responsibility and attractiveness of Korean commercial celebrities have positive effect on mediating variable of behavior toward advertisement and independent variable of purchase intention. Responsibility and attractiveness of Korean commercial celebrities have positive effect on mediating variable of behavior toward advertisement and independent variable of loyalty of customer. In order to improve the effect of advertisements, firms need to consider not only the technique of the model but also the image of model in regard to trust and professionalism appealing to consumers. In addition, firms need to choose the model who fits in with the image of the firms and the products and service of the firms. Finally, Mongolian consumers tend to acquire the shopping information through TV advertisements, especially featuring Korean popular stars, thus, TV advertisements can be a wise option in Mongolian cosmetic market.