• 통상정보연구
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• 제7권3호
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• pp.27-51
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• 2005

Todays, computers in business world are potent facilitators that most companies could not without them, while they are only tools. They offer extremely efficient means of communication, particularly when connected to Internet. What I stress in this article is the risks accompanied by e-commerce rather than the advantages of Internet or e-commerce. The management of e-commerce companies, therefore, should keep in mind that the benefit of e-commerce through the Internet are accompanied by enhanced and new risks, cyber risks or e-commerce risks. For example, companies are exposed to computer system breakdown and business interruption risks owing to traditional and physical risks such as theft and fire etc, computer programming errors and defect softwares and outsider's attack such as hacking and virus. E-commerce companies are also exposed to tort liabilities owing to defamation, the infringement of intellectual property such as copyright, trademark and patent right, negligent misrepresent and breach of confidential information or privacy infringement. In this article, I would like to suggest e-commerce insurance or cyber liability insurance as a means of risk management rather than some technical devices, because there is not technically perfect defence against cyber risks. But e-commerce insurance has some gaps between risks confronted by companies and coverage needed by them, because it is at most 6 or 7 years since it has been introduced to market. Nevertheless, in my opinion, e-commerce insurance has offered the most perfect defence against cyber risks to e-commerce companies up to now.

• Asia Pacific Journal of Business Review
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• 제2권1호
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• pp.69-85
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• 2017

Electronic commerce (e-commerce) has seen as the potential to improve profitability and productivity in many areas as well as gaining notable attention in many countries. Despite, there has been some uncertainty about the e-commerce impacts for developing countries. The sufficient basic infrastructural deficiency, socio-political, economic and the lack of government public ICT policies have formed the significant barriers to the adoption and e-commerce growth in developing countries. Even though there are many researchers have found the common barriers to e-commerce in the developing nations, all business models targeting those countries are not equally successful. Small companies' persistence failed to challenge the e-commerce barriers in Cambodia because the firms didn't know the correct business model to succeed in this country online market. Therefore, this study will discuss the existing barriers which lead to limit e-commerce growth in Cambodia and the suggested solutions with the suitable business model for the e-commerce business in the country too.

• 한국경영과학회지
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• 제24권4호
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• pp.49-62
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• 1999

Since the Internet was applied for commercial purpose, many companies have been making use of the Internet in electronic commerce and the Internet has brought many changes on consumer and supplier behaviors. It seems that consumers and suppliers can obtain more accurate information rapidly and pay less for the same product/service than in traditional commerce. This study tries to investigate the difference in the cost factors perceived by consumers between traditional commerce and the Internet commerce. Empirical results show that there is no significant difference in consumers' perception of cost factors between traditional commerce and the Internet commerce. Contrary to general perception, a large number of consumers do not believe that the Internet commerce is generally more economical than traditional commerce. The factors where the consumers think Internet commerce has cost advantages are search cost and purchasing cost. However, consumers are understanding the benefits of the Internet commerce and are expecting that Internet commerce bring about economic advantages in consumer markets in the near future.

• Journal of Information Technology Applications and Management
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• 제23권1호
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• pp.1-23
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• 2016

Social commerce (s-commerce) is a subset of e-commerce and uses social media for social interactions. Although s-commerce has been rapidly growing, disputes between some s-commerce firms and their consumers often occur over issues such as poor customer services, incorrect product information, and late refunds. In order for s-commerce to continuously grow, s-commerce firms need to build consumer-trust in their transaction process to minimize their consumers' uncertainty. The purpose of this study is to examine the relationships between the multidimensional trust (ability, integrity, benevolence) and the intention of continuous use of s-commerce. Moreover, this study presents antecedent factors needed for trust-building by applying the characteristics of s-commerce, and verifies the relations between the variables. We test and validate the research model and related hypotheses using structural equation modeling based on a survey done on 428 people who have previous experience with s-commerce. The result shows that trust has positive effect on the intention of continuous use, and verifies the necessity of the antecedent factors (social presence, assurance, informativeness, economic feasibility, and seller reputation) for trust-building. This study provides strategy for the continuous growth of s-commerce, and suggests theoretical implication that explains the relationship between the characteristics of s-commerce and consumers.

• 통상정보연구
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• 제10권1호
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• pp.3-31
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• 2008

Northeast Asia is expected to be on economic bloc which is competed with other economic blocs such as EU, NAFTA. E-Commerce based on IT and networking results in paradigm shift in Northeast Asian Nations, that is, Korea, China, Japan, Taiwan etc. There are the similarities and differences in e-Commerce situations in these nations. The differences are the gaps in e-Commerce infrastructures such as Internet, e-Commerce solution, e-payment system and e-logistics system etc. A number of interorganizational, intraorganizational and usage level factors influences the performances of all firms using e-Commerce tools. As result of this empirical study, China records low level of e-Commerce in terms of environmental aspects, usage and performance while Korea and Japan record relatively high levels. It is also found that non-economic performance is higher than economic performance in Northeast Asian firms. The purpose of this paper contributes to resolve the digital divide in Northeast Asia and to improve e-Commerce infrastructures in Northeast Asia by estimating current e-Commerce levels of Northeast Asian countries and suggesting future development strategies of those countries through e-Commerce cooperation.

• 산경연구논집
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• 제15권5호
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• pp.1-15
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• 2024

Purpose: The purpose of this study is to explore the development and characteristics of e-commerce in China and analyze the current status of e-commerce platforms in China. Research design, data and methodology: To explore the development of e- commerce in China, this study collects and analyzes Chinese journals and secondary sources. It also conducts a case analysis of the success strategies of leading Chinese e-commerce companies. Results: The analysis showed that China's e-commerce is active in various forms of e-commerce, including B2B, B2C, and C2C, and that the development of e-commerce in China has been divided into three main stages. The Chinese government has been actively implementing various policies to promote the development of e-commerce. Conclusions: In this context, this paper specifically examines the development process of e- commerce in China, the current status of the Chinese e-commerce market, and the characteristics of the Chinese e-commerce market. In addition, the paper analyzes representative B2B, B2C, and C2C companies in China's e-commerce market. The results of the analysis show that Huichongwang, a B2B company, Jingdong, a B2C company, and Taobao, a C2C company, have achieved rapid growth through their core strategies and capabilities. The study also analyzed in detail the problems faced by the Chinese government and companies.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2007년도 춘계학술대회
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• pp.297-304
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• 2007

The purpose of this research is to investigate the current state of e-commerce for corporations in the steel industry and to analyze the factors that led failure in active use of e-commerce. Data from 51 companies are col looted. Factors that affect the e-commerce adoption and use of were analyzed. The influence of e-commerce utilization on corporate performance was also examined. It was found that several factors known to influence e-commerce use in the steel industry such as transact ion methods, preferences, and the level of information-orientation, did not actually have a significant impact. Rather items such as the maturity of e-commerce experience and perceptual compatibility between product characteristics and e-commerce turned out to have a significant influence on the utilization levels of e-commerce. The level of e-commerce utilization in system had a significant impact on each of the three performance dimensions : internal performance, external performance and financial performance.

• 방송공학회논문지
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• 제10권4호통권29호
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• pp.610-620
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• 2005

본 연구는 프로그램 연동형 T-Commerce 이용 의도에 영향을 미치는 소비자 수용 요인을 파악하기 위하여 지상파 양방향 디지털 방송에 노출된 시청자들을 대상으로 이들이 e-Commerce에 대해 지각하는 유용성 및 이용 용이성이 T-Commerce 이용 의도에 미치는 영향을 실증 분석하였다. 이 과정에서 사용자가 보유한 새로운 기술에 대한 혁신성이 유용성이나 이용 용이성과 이용 의도간의 관계를 조절하는 지에 대한 분석이 병행되었다. 분석 결과 양방향 매체를 대상으로 실시된 선행 연구들과 마찬가지로 지각된 유용성은 이용 의도에 유의한 영향을 미치는 반면 지각된 이용 용이성은 유의한 영향을 미치지 못하는 것으로 나타났다. 또한, 다른 양방향 매체들을 대상으로 실시된 기존의 연구 결과와는 달리 이용자의 혁신성이 지각된 유용성이 이용 의도에 미치는 영향을 조절하는 것으로 나타났다. 이러한 연구 결과를 통하여 T-Commerce의 시행 단계에 따라 시청자 유인 전략이 달라져야 한다는 시사점을 얻을 수 있었다.

• 통상정보연구
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• 제3권1호
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• pp.25-43
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• 2001

본 연구에서는 우리 나라 M-Commerce산업에 대한 개요 파악 및 환경변화를 분석한 후, 향후 국내 M-Commerce산업의 경쟁력 강화방안을 제시하였다. 이에 따른 방향은 첫째, 커뮤니티나 오락성보다는 기능성에 초점을 맞추어야 하며, 둘째, "표준(Defacto Standard)은 시장이 만든다"라는 원칙에 충실하여야 한다. 셋째, 기존 PC 중심의 유선 인터넷의 연장선상이 아니라 새로운 비즈니스영역으로 파악되도록 하여야 하며, 넷째, M-Commerce의 핵심요건은 "인터넷 편의점", "킬링타임으로서의 5분 컨텐츠"가 되도록 하여야 하며, 다섯째, 컨텐츠를 유료화할 수 있는 전략이 필요하다는 점이다.

• 통상정보연구
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• 제6권2호
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• pp.289-313
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• 2004

The European Union(EU) bas enacted a series of directives including the Directive on Electronic Commerce and started harmonizing the national laws in this area. As a result of this effort, Electronic, Commerce bas been vitalized as a part of Information Society Services. This article would be helpful to analyze the new legislations of the EU and to show their essentials as seeming free movement of goods and services by Electronic Commerce in the community. Therefore, this article would be useful to draw up a plan of South Korea Legislations on Electronic Commerce.