• Fashion & Textile Research Journal
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• v.2 no.4
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• pp.308-316
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• 2000

The purposes of this study were to identify the brand positioning of children's wear according to fashion life style and to construct brand positioning maps by using multidimensional scaling (MDS). A total of 222 responses were collected from married women aged 25 to 35 through questionnaire. Cluster analysis on fashion life style factors identified three groups: Fashion Indifference group (34%), Fashion & Individuality Oriented group (27%) and Rationality Oriented group (37%). ANOVA revealed significant differences among the three groups on the six fashion life style factors. MDS analysis showed that three segmented groups evaluated nine children's wear brand for seven attributes(color, design, price, utility, quality, brand name, fashion).

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.3
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• pp.17-26
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• 2002

The purpose of this study was to investigate preferences in materials and design types for golf-wear to get some information of consumers. Market research was employed for judgement sampling using non-probability methods. Questionnaires were distributed to 600 golf players at three locations (Kangnam in Seoul, Kangbuk in Seoul, and Kyunggido), and were subjected statistical analysis using the SAS program. The results of this study are as follows: people considered "design/color" the most, "comfort sensation" the second, "brand name" the third when they purchase golf wear. Also we realized that there was a significant difference in brand awareness according to age, gender and area variables.ge, gender and area variables.

• Research in Plant Disease
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• v.6 no.1
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• pp.15-18
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• 2000

A new bacterial disease was found on leaves of Kalanchoe blossfeldiana plant grown under vinyl-house condition in winter of 1998 in Taejeon. the first symptoms of the disease are the appearance of the water-soaked and light brown spots. Later they become soft rot with brown color. Causal bacteria were isolated from diseased tissues and the same symptoms as the natural infection were developed on Kalanchoe blossfeldiana leaves by needle-prick inoculation. The causal bacterium was identified Erwinia hervicola by its bacteriological characteristics. This is the first reported of this bacterium to occur on kalanchoe blossfeldiana plant in Korea. Therefore, we proposed to name the diseases as \"bacterial soft rot of Kalanchoe blossfeldiana\" by E. herbiocla.

• Korean Journal of Plant Taxonomy
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• v.41 no.3
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• pp.246-248
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• 2011

Triadenum breviflorum (Wallich ex Dyer) Y. Kimura in Nakai & Honda (Hypericaceae), previously known only in northeast India, China and Taiwan, was found in a few wetlands of Jeju Island in 2008. Additionally, some images online of T. breviflorum suggest that it exists in other places on the Korean peninsula but that it has been misidentified as Triadenum japonicum. This species is distinguished from the latter by white petals, inflorescence from nodes 6-11, linear to narrowly elliptic leaves, and an attenuated base. The local name Huin-kkot-mul-go-chu-na-mul implies a white flower rather than the flesh-pink color of T. japonicum. The morphological characteristics of the species are provided with photographs of the habitat.

• Korean Journal of Plant Taxonomy
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• v.50 no.3
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• pp.356-360
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• 2020

A new distribution of Trichosanthes cucumeroides (Ser.) Maxim. ex Franch. & Sav. is discovered in Korea. This species was collected from forest margins on Ando Island, Ando-ri, Nam-myeon, Yeosu-si, in Jeollanam-do. T. cucumeroides is clearly distinguished from other species of the genus by having three- or five-lobed leaf blades, linear-lanceolate and minute bracts with entire margins, and oblong to triangular-ovoid seeds. Here, we provide precise description, a taxonomic key to the Korean Trichosanthes species, illustrations, and photographs of its habitat. The Korean name for the species is established as 'Bul-geun-ha-neul-ta-ri' considering the reddish color of its fruit.

• The Research Journal of the Costume Culture
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• v.6 no.1
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• pp.110-120
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• 1998

The purpose of this study was to compare consumers' evaluation, evaluation criteria and complaint factors on the department stores' private brand apparel with consumers' responses on the department stores' manufacturer brand apparel. 564 subjects were gathered in Seoul and Kyunggi province and, for data analysis, mean, t-test, ANOVA, Duncan test, Factor Analysis were conducted. The results are as follows; 1. Among the purchasing groups, there weer significant differences in apparel evaluation according to fabric, style, sewing, suitability, versatility, washability, price and color. 2. Among the purchasing group, there were significant differences in apparel evaluation criteria according to fabric, fashionability, sewing, brand name, department store' credibility. 3. The differences in complaint factors of apparel among the purchasing groups were due to factors such s high quality, variety, price and size. there were significant differences in complaint factors of apparel according to the subjects' age.

• Korean Journal of Ichthyology
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• v.23 no.3
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• pp.246-249
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• 2011

Twenty five specimens (40.8~58.4 mm SL) of Gymnogobius taranetzi (Family Gobiidae) were collected from the estuary of Samcheok-si and Yangyang-gun, Gangwon-do, Korea. This species is distinguished from other Gymnogobius species by oculoscapular canals not extending anteriorly through interorbital space, but replaced by rows of sensory papillae; oculoscapular canal pore C is absent; some yellow bands on body in female with breeding color. The new Korean name "Dong-hae-nal-mang-duk" is proposed for this species.

• Journal of the Korean Society of Costume
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• v.59 no.2
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• pp.101-110
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• 2009

This is a study regarding the development of cultural products with applied traditional Saekdong-image. The objective of this study is to develop unique cultural products which combine traditional korean images with modern feel by utilizing traditional Saekdong-image. Saekdong has been an object of deep attachment and regarded as a tool for expressing korean images from ancient times to the present. Chosun dynasty shows a wonderful growth of fashion not only in dress but also in such accessories as patchwork wrapping-cloth and Saekdong, which imply a lot on formation or color arrangement. Approximately 24 pieces of cultural products that can be used in daily life were created using Saekdong, including traffic or credit card cases, name card cases, pouches, coin purses, bags, Vest, teapot wrapping-cloth, brooch. After design plans were made for each works, natural dyes were used to dye(dip dyeing) the fabrics(cotton, silk, linen) by theme. In addition, the increased quality of the products will be a competitive edge in the world market where products compete with no national bounds.

• Korean Journal of Ichthyology
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• v.22 no.1
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• pp.61-64
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• 2010

Omobranchus loxozonus is first recorded from Korea based on 31 specimens (32.3~71.5 mm SL) collected from the southern coastal waters of Jeju Island. The species is characterized by having XII~XIV, 19~22 dorsal fin rays, II, 22~24 anal fin rays, and a conspicuous color pattern on the body. A new Korean name "Gu-reum-be-do-ra-chi" is proposed for the species.

• YAKHAK HOEJI
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• v.12 no.1_2
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• pp.32-34
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• 1968

Aconitum Uchiyamai NAKAI "geu-neul-dol-che-gi"(Ranunculaceae), is geographically distributed only in Korea. An aconite collected at Mt. Dukwoo, Kangwon-Do flowers with white color in October. The aconite is different from Aconitum Uchiyamai NAKAI from the point of anatomical and morphological views in transplanted and collected aconites. Being a new variety of Aconitum Uchiyamai NAKAI, this aconite is anounced under the name of Aconitum Uchiyamai NAKAI var. albiflorum CHUNG et RIM, "Hin-geu-neul-dol-che-gi" called in Korea. Aconitum Uchiyamai NAKAI var. albiflorum CHUNG et RIM Differt a planta Aconitum Uchiyamai NAKAI per colorem album.