• Title/Summary/Keyword: Color emotion

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Psychology Analysis using Color Histogram Clustering (색상히스토그램 클러스터링을 이용한 심리분석)

  • Cho, Jae-Hyun
    • The Journal of the Korea institute of electronic communication sciences
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    • v.8 no.3
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    • pp.415-420
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    • 2013
  • In recent, many researches have been studying sensitivity and psychology of human on color. Among them, a picture of children can be a tool to represent their emotion. Information of colors and direction on a child's picture often represent his internal psychological states unconsciously. In this paper, we propose the method that extract the color and direction information in order to analyze the psychology in the picture of children. Histogram clustering is used for color information detection. Direction information extract from inner edge value. In the result of experiments, we shows that our method is similar to the pattern classification of the general method.

The Effect of Stress Reduction on Color Stimulus Using Healing Bed in Cypress Tree (편백나무로 제작된 힐링 침대에서의 색체 자극이 스트레스 완화에 미치는 효과)

  • Shin, Sun-Hye;Yu, Mi;Oh, Seung-Yong;Kim, Ju-Ri;Song, Eui-Sun;Moon, Myoung-Chul;Lim, Seung-Taek;Park, Hee-Jun;Kwon, Tae-Kyu
    • Journal of rehabilitation welfare engineering & assistive technology
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    • v.10 no.2
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    • pp.163-170
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    • 2016
  • The purpose of this study was to verify the emotional response of user to LED light colors in healing bed system in cypress tree. Eight colors of LED light were provided including red, orange, yellow, green, blue, indigo, violet and white. And three illumination color temperature were provided including 3,000K, 5,000K, 8,000K. Seven subjects in their twenties were involved without the medical history of eyes and heart disorders. The subjects were exposed to LED lighting during 5 minutes and their emotional response was evaluated through the following: first, at the physiological effect heart rate variability(HRV) was measured during the stimulation; second, at the emotion level the subjects were asked about lighting color and color temperature through a survey. Results, lower color temperature of 3,000K and green color shows high value on HRV. We have found that there is a difference of physiological and emotion level effect depending on color stimulus. This study could be applied to reference data to analysis of a decrease in fatique and charges of brain waves for color stimulus.

Effects of Color Properties and Subjective Sensation on the Preference for Cotton Denim Fabrics (면 데님소재의 색채 특성과 주관적 감각이 선호도에 미치는 영향)

  • Kim, Yeowon;Meng, Yu;Choi, Jongmyoung
    • Science of Emotion and Sensibility
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    • v.20 no.4
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    • pp.55-64
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    • 2017
  • This study was performed to help the denim fabric planning which reflects the sensibility preference of university students. Objective characteristics, like color properties and mechanical properties, in 8 denim fabrics (5 cotton 100% fabrics and 3 cotton/polyurethane blended fabrics) were evaluated. And the color preference, subjective sensation and tactile preference of denim fabrics were investigated among the university students. The effect of color preference and tactile preference of denim fabrics on the purchase preference of denim slacks was also examined. Color preference of denim fabrics showed a significant difference according to the kind of denim fabrics. University students preferred purple blue denim fabrics that was measured low $-b^*$ value and low $C^*$ value among the color properties of denim fabrics. Among the mechanical properties of denim fabrics, surface property like MMD, MIU and SMD as well as shear property like 2HG5 were important elements affecting subjective sensation. While, tactile preferences showed a significant difference according to the fabrics. The tactile preferences of cotton/polyurethane blended denim fabrics was highly preferred, and that of heavy 100% cotton denim fabric was lowly preferred. And the subjective sensation affecting tactile preferences were in order of smoothness, softness, lightness. It is concluded that the color preference and tactile preference influenced upon the purchase preference of denim slacks, and color preference had a bigger effect upon the purchase preference.

A Survey On Women's Preference of Food Color (식품색에 대한 여성의 기호조사 I (연령별))

  • 황춘선
    • Journal of the Korean Home Economics Association
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    • v.31 no.2
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    • pp.177-188
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    • 1993
  • To obtain a clear understanding of the degree of effect by the food color in diet habits, this study was a survey of the taste for food color. In this study, the term of investigation was tow months(May and Jun. 1992), the object was 10's∼50's women, and the sampling of them at random contain 100 person, respectively. The data-treatment was determinded by frequency, percentage, SD, Chi-square, Spearman's rank order correlation coefficient, Correlation, F-test as measured by SAS program for PC and statistical figures were obtained by GDAS. The results were as follows; 1. Food color in diet habits. : The relationship of food color with appetite by age group was showed to affect all age groups having more then 90%. The concern for food color by age group showed the lowst teenage having 56.7%, showing more then 70% except teenage. When chosen food, The most important characteristics of food was not age group but taste. In the correlation between characteristics, The correlation between color and form, taste and nutrition was showed affirmative. The difference test for the taste of food color and general color was shown, and the level of significance was chosen at 95%. 2. In the correlation between food color and the sense of emotion, The food color of depression and solitude was purple, the color of sadness and crying was white. But in case of only solitude, A statistical significance was shown. 3. In the investigation of taste for food color, the mean of taste degree was high in red, orange, yellow, yellowish green, green, white and low in blue, black. Their statistical significance was shown between colors but, was not shown between age groups. 4. In the relation of food color and associated with food, the colors of associated with food shown a vast difference with natural food color were blue(85.5%), purple(80.0%), pink(41.7%) and yellow(40.0%) but, A red color was not shown the error rate of associated with food color at all. Almost all kinds of associated with food were fruits and vegetables.

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Empirical Evaluation of Optimal User-Centered LED Lighting Environments in Residential Bathrooms

  • Lee, Jeongmin;Choi, Kyungah;Suk, Hyeon-Jeong
    • Science of Emotion and Sensibility
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    • v.16 no.3
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    • pp.305-310
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    • 2013
  • This user-centered research aims to empirically evaluate color temperature (K) and illuminance (lx) of residential bathroom lightings to determine the most optimal lighting conditions for productive task performance as well as for satisfying users' emotional needs. Using 3 LED lighting fixtures, 4 types of lighting contexts were investigated; main lighting, task lighting, shower lighting, and bath lighting. Two lightings were installed parallel to the vertical edges of the main bathroom mirror to be used as main and task lighting, while another fixture was installed above the bathtub to be used for shower and bathing. For each lighting context, subjects (N=54) were instructed to perform a few tasks during which time the users were exposed to different lighting conditions with color temperature ranging from 2700 K ~ 6500 K and illuminance ranging from 100 lx ~ 700 lx. Upon completing the given tasks, subjects were asked to evaluate the lighting conditions and their applicability for performing the given tasks. Based on the user evaluations, the most optimal lighting conditions for the different lighting scenarios are as follow: 1) 3500 K ~ 4300 K and 150 lx for main lighting, 2) 3500 K ~ 4300 K and 500 lx ~ 700 lx for task lighting, and 3) 2700 K ~ 3500 K and 100 lx ~ 150 lx for shower/bath lighting. These results can be used to adjust the lighting standards suggested by KS, as well as be utilized by both engineers and designers in designing new types of user-centered bathroom lightings.

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Sensibility Estimation Analysis about Treatment Circumstance of Children with Autism (자폐성 장애아동 치료환경에 대한 감성평가분석)

  • Cho, Myoung-Min;Jung, A-Young;Kong, Soon-Ku
    • Korean Institute of Interior Design Journal
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    • v.23 no.5
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    • pp.86-95
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    • 2014
  • This study verified a hypothesis "treatment circumstance that considers character of children with autism has an effect on emotion stability", and I set the final aim to suggest emotional design elements according to treatment program and also to construct basic data about study of treatment circumstance of children with autism. So I conduct a survey of teachers of nine centers for the disabled about "satisfaction about treatment circumstance, importance of design elements of treatment circumstance that increase children's with autism stability, sensibility estimation about treatment circumstance" and committed statistical analysis. As the results, emotional design elements that have to be improved are the wall finishing material, the color of the wall, and the artificial lighting. The color of the wall has an effect on importance of treatment circumstance and emotional design elements influence 47% to satisfaction of treatment circumstance. It get the positive result about the hypothesis "treatment circumstance that considers character of children with autism has an effect on emotion stability".

A study of the influence of investment tendency on the color marketing of securities company's brand (증권회사 브랜드에 있어 투자자의 투자성향과 기업의 컬러마케팅의 인과관계 분석 연구)

  • Lee, Sang-Hoon;Kim, Jun-Kyo
    • Science of Emotion and Sensibility
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    • v.11 no.4
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    • pp.599-612
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    • 2008
  • Today, communication trend of financial brand has changed fast with more foreign financial brand's introduction, emerging financial brands through the openness. With the trend of changing, companies are introducing various marketing methods to differentiate its brand image. And color marketing becomes an important tool for the differentiation. However, except a few brands, brand color which expresses management character of a company is different from the customer's preferred color which is based on investors' investment tendency. This may be related to the brand Image which is final goal of communication. Therefore, this study suggests effective communication method between company and customers by analyzing preferred color of customers by their investment tendency and comparison analysis security firms' color marketing strategy. As a result, it was found that Roland Barthes symbolic meaning of colors is different from the symbolic meaning of the groups of investor tendency. For example, I assumed that aggressive investors preferred strong color like red or orange, but the survey result was far from my assumption. I hope this study can be a good foundation for logical and scientific marketing in communication between security companies and customers in more open market with introduction to the Capital Market Consolidation Act.

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Mood and Color Distribution Characteristics of Music Genres (음악 장르에 따른 분위기와 색상 분포의 특성)

  • Moon, Chang-Bae;Kim, Hyun-Soo;Song, Min-Kyun;Kim, Byeong-Man
    • Science of Emotion and Sensibility
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    • v.14 no.1
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    • pp.59-72
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    • 2011
  • Since stress can cause a variety of diseases, the relaxation of stress is an important factor for preventing diseases. One way to relieve stress is to use auditory or visual materials. If auditory and visual ones are used together, the effect of stress relaxation will be maximized. In this context, we analyze mood distribution of genre of music and color distribution of mood from the mood data for musics and color data for mood words collected directly from volunteers. Based on these two distributions, we also perform the $X^2$-test with Minitab for checking that color distributions are different from genre to genre. The results show that a different genre has a different color distribution and that the distributions of color, brightness and saturation depend on mood (P<0.0001). The results will be used to develop an emotional lighting system which plays lighting according to music mood, which can be applied to psychotherapy but more data and analysis are needed for clinical trials.

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Interactive emotion-based color image retrieval (대화형 감성기반 칼라영상 검색)

  • Eum Kyoung-Bae;Park Joong-Soo
    • Journal of the Korea Computer Industry Society
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    • v.7 no.1
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    • pp.17-22
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    • 2006
  • Variable contents are extracted and used to improve the correctness of the retrieval in the content-based in age retrieval. This way use the physical feature for the retrieval. In this way of retrieval, the user has to know the basic physical features and spatial relationship of target images that he wants to retrieve. There are some restriction to reflect the user's intend. We need the retrieval system that reflect the user's intend. In this paper, we propose an emotion-based retrieval system. It is different from past emotion based image retrieval in point of view that it uses relevance feedback to estimate the users intend and it is easily combined with past content-based image retrieval system. The features and similarity measures are adopted from MPEG-7 color descriptors which are proper retrieval of large multimedia databases. We use wallpaper images for the experiment. The result shows that the system get successful result.

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Senescent Effects on Color Perception and Emotion

  • Han, Jeong-won;Kim, Bog G.;Choi, Inyoung;Park, Soobeen
    • Architectural research
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    • v.18 no.3
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    • pp.83-90
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    • 2016
  • Senescent effects are the gradual deterioration of function caused by biological aging. Senescent effects on color vision are not clearly understood even after considerable researches. Part of the reason is that the color vision is a complex phenomenon resulting from various factors such as organic systems, and the physical (neuro-optical) and the psychological (experiential) processes of color perception. We performed a field experiment on color perceptional differences due to aging vision. Our experiment was applied to two different groups in South Korea: an experimental group (46 subjects of over the age of 61 years) and a control group (49 subjects in their twenties). The experimental tools are comprised of (1) six gradual yellowing detector board (40%, 50%, 60%, 70%, 80%, 90%); (2) pairs of vivid-strong, vivid-deep, grayish-deep, deep-dull, and bright-light tones of Blue (B) and Purple (P) colors; (3) Red (R), Yellow (Y), Green (G), Blue (B), and Purple (P) colors of dull-tones and pale-tones; and (4) a questionnaire on the semantic differential scales of the color images and color differences. A diagnosis system of gradual yellow vision, developed by the authors for this study, was adapted to generate the color detecting boards. The results are as follows. (1) There are significant differences between the two groups in detecting colors that simulate 40% and 50% of yellow vision. (2) As to the color difference detecting ability between similar tones, the experimental group shows difficulties in pairs of vivid-strong tones and deep-dull tones of the B color. And (3), the emotional responses to the dull tone and the pale tone are not stable in the red, the yellow, blue, and purple. Thus, we empirically demonstrate the specific differences in color perception between the old and young groups.