• 제목/요약/키워드: Collaborative Filtering Technique

검색결과 121건 처리시간 0.034초

RFM을 활용한 추천시스템 효율화 연구 (A Study on Improving Efficiency of Recommendation System Using RFM)

  • 정소라;진서훈
    • 대한설비관리학회지
    • /
    • 제23권4호
    • /
    • pp.57-64
    • /
    • 2018
  • User-based collaborative filtering is a method of recommending an item to a user based on the preference of the neighbor users who have similar purchasing history to the target user. User-based collaborative filtering is based on the fact that users are strongly influenced by the opinions of other users with similar interests. Item-based collaborative filtering is a method of recommending an item by comparing the similarity of the user's previously preferred items. In this study, we create a recommendation model using user-based collaborative filtering and item-based collaborative filtering with consumer's consumption data. Collaborative filtering is performed by using RFM (recency, frequency, and monetary) technique with purchasing data to recommend items with high purchase potential. We compared the performance of the recommendation system with the purchase amount and the performance when applying the RFM method. The performance of recommendation system using RFM technique is better.

맵리듀스를 이용한 사용자 기반 협업 필터링 추천 기법 (User-based Collaborative Filtering Recommender Technique using MapReduce)

  • 윤소영;윤성대
    • 한국정보통신학회:학술대회논문집
    • /
    • 한국정보통신학회 2015년도 추계학술대회
    • /
    • pp.331-333
    • /
    • 2015
  • 네트워크와 모바일 기기의 확산으로 데이터가 폭발적으로 증가하고 있으며 기존의 추천 기법으로는 급증하는 데이터를 효율적으로 처리하는데 문제가 있다. 따라서 가장 널리 사용되는 추천 기법인 협업 필터링 기법의 확장성 문제를 어떻게 해결할 것에 대한 연구들이 진행되고 있다. 본 논문에서는 협업 필터링 기법에 분산 병렬처리 방식인 MapReduce를 적용하여 확장성 문제를 줄이고 정확성을 높이는 기법을 제안한다. 제안하는 기법은 사용자 기반 협업 필터링 기법에 MapReduce와 색인기법을 적용하여 유사도 계산에 사용되는 이웃의 수와 이웃의 적합성을 개선하는 방식으로 확장성과 정확성을 개선하는 효과를 기대할 수 있다.

  • PDF

추천시스템을 위한 내용기반 필터링과 협력필터링의 새로운 결합 기법 (A New Approach Combining Content-based Filtering and Collaborative Filtering for Recommender Systems)

  • 김병만;이경;김시관;임은기;김주연
    • 한국정보과학회논문지:소프트웨어및응용
    • /
    • 제31권3호
    • /
    • pp.332-342
    • /
    • 2004
  • 엄청난 속도로 증가하고 있는 정보의 홍수 시대에서는 정보들을 선별하기 위하여 정보 필터링기법이 필요하다. 정보 필터링은 내용 기반 방법과 협력에 의한 방법으로 분류할 수 있다. 내용 기반 기법에서는 내용에 기반을 두어 정보를 추출하는 반면 협력 기법은 다른 사람들의 의견을 이용하게 된다. 본 논문에서는 기존 협력 필터링 방법의 문제점을 해결하기 위한 방법의 일환으로 내용 기반 기법과 협력 기법을 보다 유기적으로 결합시키는 연구를 수행하였다. 이를 위해 협력 필터링 틀을 그대로 유지하면서 사용자 프로파일을 효과적으로 이용하는 방법을 제안하였다. 또한, 본 논문에서 제시한 기법을 실험적으로 분석하고 기존의 필터링 기법과 비교하였다. 실험 결과, 본 방법이 예측 질 면에서 상당한 성능 향상이 있었고 새로운 사용자에게도 보다 나은 추천을 할 수 있음을 알 수 있었다.

상황인식 정보 검색 기법을 이용한 하이브리드 협업 필터링 기법 (A Hybrid Collaborative Filtering Method using Context-aware Information Retrieval)

  • 김성림;권준희
    • 디지털산업정보학회논문지
    • /
    • 제6권1호
    • /
    • pp.143-149
    • /
    • 2010
  • In ubiquitous environment, information retrieval using collaborative filtering is a popular technique for reducing information overload. Collaborative filtering systems can produce personal recommendations by computing the similarity between your preference and the one of other people. We integrate the collaboration filtering method and context-aware information retrieval method. The proposed method enables to find some relevant information to specific user's contexts. It aims to makes more effective information retrieval to the users. The proposed method is conceptually comprised of two main tasks. The first task is to tag context tags by automatic tagging technique. The second task is to recommend items for each user's contexts integrating collaborative filtering and information retrieval. We describe a new integration method algorithm and then present a u-commerce application prototype.

An Approach to Credibility Enhancement of Automated Collaborative Filtering System through Accommodating User's Rating Behavior

  • Sung, Jang-Hwan;Park, Jong-Hun
    • 한국경영정보학회:학술대회논문집
    • /
    • 한국경영정보학회 2007년도 International Conference
    • /
    • pp.576-581
    • /
    • 2007
  • The purpose of this paper is to strengthen trust on the automated collaborative filtering system. Automated collaborative filtering system is quickly becoming a popular technique for recommendation system. This elaborative methodology contributes for reducing information overload and the result becomes index of users' preference. In addition, it can be applied to various industries in various fields. After it collaborative filtering system was developed, many researches are executed to enhance credibility and to apply in various fields. Among these diverse systems, collaborative filtering system which uses Pearson correlation coefficient is most common in many researches. In this paper, we proposed new process diagram of collaborative filtering algorithm and new factors which should improve the credibility of system. In addition, the effects and relationships are also tested.

  • PDF

유전자 알고리즘을 이용한 클러스터링 기반 협력필터링 (Clustering-based Collaborative Filtering Using Genetic Algorithms)

  • 이수정
    • 창의정보문화연구
    • /
    • 제4권3호
    • /
    • pp.221-230
    • /
    • 2018
  • 추천 시스템의 주요 방법인 협력 필터링 기술은 실제 상업용 온라인 시스템에서 성공적으로 구현되어 서비스가 제공되고 있다. 그러나, 이 기술은 본질적으로 여러 가지 단점을 내포하는데, 데이터 희소성, 콜드 스타트, 확장성 문제 등이 그 예이다. 확장성 문제를 해결하기 위하여 클러스터링 기법을 활용한 협력 필터링 방법이 연구되어 왔다. 본 연구에서 제안하는 협력 필터링 시스템에서는 가장 널리 활용되는 클러스터링 기법들 중 하나인 K-means 알고리즘의 단점을 개선하고자 유전자 알고리즘을 이용한다. 또한, 기존 연구에서 최적화된 클러스터링 결과를 추구하였던 것과는 달리, 제안 방법은 클러스터링 결과를 활용한 협력 필터링 시스템 성능의 최적화를 목표로 하므로, 실질적으로 시스템의 성능을 향상시킬 수 있다.

개선된 추천을 위해 클러스터링을 이용한 협동적 필터링 에이전트 시스템의 성능 (Performance of Collaborative Filtering Agent System using Clustering for Better Recommendations)

  • 황병연
    • 한국정보처리학회논문지
    • /
    • 제7권5S호
    • /
    • pp.1599-1608
    • /
    • 2000
  • Automated collaborative filtering is on the verge of becoming a popular technique to reduce overloaded information as well as to solve the problems that content-based information filtering systems cannot handle. In this paper, we describe three different algorithms that perform collaborative filtering: GroupLens that is th traditional technique; Best N, the modified one; and an algorithm that uses clustering. Based on the exeprimental results using real data, the algorithm using clustering is compared with the existing representative collaborative filtering agent algorithms such as GroupLens and Best N. The experimental results indicate that the algorithms using clustering is similar to Best N and better than GroupLens for prediction accuracy. The results also demonstrate that the algorithm using clustering produces the best performance according to the standard deviation of error rate. This means that the algorithm using clustering gives the most stable and the best uniform recommendation. In addition, the algorithm using clustering reduces the time of recommendation.

  • PDF

전자상거래에서 2-Way 혼합 협력적 필터링을 이용한 추천 시스템 (Recommendation System using 2-Way Hybrid Collaborative Filtering in E-Business)

  • 김용집;정경용;이정현
    • 대한전자공학회:학술대회논문집
    • /
    • 대한전자공학회 2003년도 컴퓨터소사이어티 추계학술대회논문집
    • /
    • pp.175-178
    • /
    • 2003
  • Two defects have been pointed out in existing user-based collaborative filtering such as sparsity and scalability, and the research has been also made progress, which tries to improve these defects using item-based collaborative filtering. Actually there were many results, but the problem of sparsity still remains because of being based on an explicit data. In addition, the issue has been pointed out. which attributes of item arenot reflected in the recommendation. This paper suggests a recommendation method using nave Bayesian algorithm in hybrid user and item-based collaborative filtering to improve above-mentioned defects of existing item-based collaborative filtering. This method generates a similarity table for each user and item, then it improves the accuracy of prediction and recommendation item using naive Bayesianalgorithm. It was compared and evaluated with existing item-based collaborative filtering technique to estimate the accuracy.

  • PDF

SNS에서 사회연결망 기반 추천과 협업필터링 기반 추천의 비교 (Comparison of Recommendation Using Social Network Analysis with Collaborative Filtering in Social Network Sites)

  • 박상언
    • 한국IT서비스학회지
    • /
    • 제13권2호
    • /
    • pp.173-184
    • /
    • 2014
  • As social network services has become one of the most successful web-based business, recommendation in social network sites that assist people to choose various products and services is also widely adopted. Collaborative Filtering is one of the most widely adopted recommendation approaches, but recommendation technique that use explicit or implicit social network information from social networks has become proposed in recent research works. In this paper, we reviewed and compared research works about recommendation using social network analysis and collaborative filtering in social network sites. As the results of the analysis, we suggested the trends and implications for future research of recommendation in SNSs. It is expected that graph-based analysis on the semantic social network and systematic comparative analysis on the performances of social filtering and collaborative filtering are required.

Combining Collaborative, Diversity and Content Based Filtering for Recommendation System

  • Shrestha, Jenu;Uddin, Mohammed Nazim;Jo, Geun-Sik
    • 한국지능정보시스템학회:학술대회논문집
    • /
    • 한국지능정보시스템학회 2007년도 추계학술대회
    • /
    • pp.602-609
    • /
    • 2007
  • Combining collaborative filtering with some other technique is most common in hybrid recommender systems. As many recommended items from collaborative filtering seem to be similar with respect to content, the collaborative-content hybrid system suffers in terms of quality recommendation and recommending new items as well. To alleviate such problem, we have developed a novel method that uses a diversity metric to select the dissimilar items among the recommended items from collaborative filtering, which together with the input when fed into content space let us improve and include new items in the recommendation. We present experimental results on movielens dataset that shows how our approach performs better than simple content-based system and naive hybrid system

  • PDF