• Title/Summary/Keyword: Cognitive Value

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Effects of the Centrality of Visual Product Aesthetics and Aesthetic Experiences on Impulse Buying Behavior for Fashion Products

  • Kim, Han-Na
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.12
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    • pp.1947-1956
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    • 2010
  • This study is to understand fashion product aesthetics by exploring the antecedents of aesthetic experiences and the influence of aesthetic experiences on impulse buying behavior. A total of 520 usable questionnaires were obtained through an internet survey. A structural equation model using a correlation matrix with maximum likelihood was estimated by using AMOS 18.0 to examine the relationships among aesthetic value, aesthetic acumen, affective experience, cognitive experience, and impulse buying behavior. The results showed that aesthetic value and acumen had a significant effect on the cognition of aesthetic experiences and that aesthetic experiences had a significant effect on impulse buying behavior. These results highlight the powerful motivational force behind fashion product aesthetics. The key implications for research and management are discussed further.

The Effect of Empathy on Social Justice Commitment: A Social-Cognitive Perspective (공감 능력이 사회 정의 실천에 미치는 영향: 사회 인지적 관점에서)

  • Moon-Kyung Min ;Na-Bin Lee ;Hyun-Nie Ahn
    • Korean Journal of Culture and Social Issue
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    • v.21 no.4
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    • pp.575-594
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    • 2015
  • This purposed of this study was to investigate the effect of empathy on social justice commitment from a social-cognitive perspective. Specifically, we examined how cognitive and affective empathy affect social justice commitment through social justice self-efficacy, social justice outcome expectation, and social justice interest which represent a social-cognitive path of behavior. Based on the self-report survey sample of 537 people in their twenties, we first controlled social desirability, and then analyzed the measurement and structure model using Structure Estimate Modeling(SEM). As a result, it turned out that both cognitive and affective empathy indirectly affected social justice commitment through the path of the social-cognitive model. However, affective empathy had a larger effect size compared to cognitive empathy. Results suggest that empathy competence has an effect on not only general altruistic behavior as known before but also social justice behavior which include the value of equality and anti-discrimination. Finally, ways for facilitating social justice commitment in terms of cognitive and affective empathy were suggested.

Factors Influencing the Price Acceptability and Cognitive Dissonance for the Purchaser of Digital Knowledge Goods (디지털 지식상품의 가격수용도와 구매인지부조화 영향요인에 관한 연구)

  • Jeong, Dae-Yul
    • The Journal of Information Systems
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    • v.22 no.4
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    • pp.85-115
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    • 2013
  • Digital knowledge and information goods as experience goods have some unique characteristics such as close to zero reproduction and distribution cost, high price volatility, and low price acceptability. For the reasons, the pricing policies of digital knowledge goods are very difficult and complicate. Also, most consumers of digital goods have experienced cognitive dissonance after buying decision. The purpose of this paper is to investigate what factors affect the price acceptability level and cognitive dissonance of digital knowledge goods buyers. This paper suggest a structural model that was established by the cognitive dissonance theory and S-O-R(Stimulus-Organization-Response) model. The model is consisted of four exogenous variables and three endogenous variables. The empirical test and statistical analysis suggest following results and practical implications. The variables such as product involvement and perception of price fairness that have positive roles to price acceptability have strong influence on the all the three endogenous variables. But the variables such as sale proneness and price mavenism that have negative roles to price acceptability have little influence on the all the three endogenous variables. In the model, the payment intention was very important mediating variable between exogenous variables and two dependent variables, ie. price acceptability and cognitive dissonance. These results imply that the digital knowledge portals must have some differentiated pricing policies to the customers who have price consciousness and price mavenism. Also, they need some special promotions to whom have positive attitude to the value of digital goods.

Relationships between Piagetian Congnitive Modes and Integrated Science Process Skills for High School Students (고교생의 논리적사고력과 과학탐구 기능 사이의 상관관계에 관한 연구)

  • Lim, Cheong-Hwan;Jeong, Jin-Woo
    • Journal of The Korean Association For Science Education
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    • v.11 no.2
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    • pp.23-30
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    • 1991
  • The purpose of this study is to investigate the interrelationships on integrated science process skills and Piagetian cognitive modes for high school students according to the different cognitive reasoning levels. About 509 high school students were randomly selected for the samples of this study. They were identified as concrete, transitional and formal operational stage with the scores of GALT(Group Assessment of Logical Thinking) developed by Roadrangka, Yeaney and Padilla(1982), and TIPS II(Test of Integrated Process Skills) developed by Burns, Wise and Okey(1983). The result of this study were showed that about 11.8% of the samples were in the concrete operational stage and about 24.4% of the samples were in the transitional stage, while about 63.8% of them were in the formal operational stage. It was also found that the achivement scores of the science process skills increase in accordance with the cognitive reasoning levels. The value of the correlation coefficient between science process skills and cognitive reasoning abilities was 0.49, which was significant at the 0.05 level. This finding seems to support previous research that the student's cognitive reasoning abilities appeared to have influenced student's scores of the science process skills No differences to the logical reasoning ability between male and female students according to each cognitive level were found except formal operational stage.

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Optimization Algorithm for Spectrum Sensing Delay Time in Cognitive Radio Networks Using Decoding Forward Relay

  • Xia, Kaili;Jiang, Xianyang;Yao, Yingbiao;Tang, Xianghong
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.14 no.3
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    • pp.1301-1312
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    • 2020
  • Using decode-and-forward relaying in the cognitive radio networks, the spectrum efficiency can improve furthermore. The optimization algorithm of the spectrum sensing estimation time is presented for the cognitive relay networks in this paper. The longer sensing time will bring two aspects of the consequences. On the one hand, the channel parameters are estimated more accurate so as to reduce the interferences to the authorized users and to improve the throughput of the cognitive users. On the other hand, it shortens the transmission time so as to decease the system throughput. In this time, it exists an optimal sensing time to maximize the throughput. The channel state information of the sub-bands is considered as the exponentially distributed, so a stochastic programming method is proposed to optimize the sensing time for the cognitive relay networks. The computer simulation results using the Matlab software show that the algorithm is effective, which has a certain engineering application value.

Social Media Performance: From the Perspective of Social Media Apathetic Behavior

  • Inwon Kang;Sungjoon Yoo
    • Journal of Korea Trade
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    • v.26 no.3
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    • pp.1-22
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    • 2022
  • Purpose - Social media platforms have presented individuals with an opportunity to create and maintain their social relationship through the use of social media services. However, such social relationship has a negative influence on users' interest in social media. Design/methodology - Using structural equation modeling, this study seeks to examines the effects of different social media conflicts (individual and social conflicts) on users' psychological internal state, especially user apathetic behavior Findings - The findings confirm that, among social media conflicts, social-related conflict, especially social interaction overload has a negative effect on cognitive resonance, while individual conflict has the highest effect on cognitive dissonance. Also, cognitive dissonance has a much greater effect than cognitive resonance on user resistance, this means that users' negative perception of social media has a greater influence on their resistance. Lastly, user's resistance was found to have a positive influence on user's apathetic behavior. Originality/value - In other to capture social media Apathetic behavior, this study focus on social media conflict perspective, which includes social-related conflict and individual conflict, which are found to influence users' internal states towards social media and further induce social media behavior. This study is unique because it is among the first to explore social media apathetic behavior by focusing on the influence of both external social media conflict and internal state. Also, this study proposed that social related conflict has a higher negative influence on WeChat user than individual related conflict.

Social Incentives for Cooperative Spectrum Sensing in Distributed Cognitive Radio Networks

  • Feng, Jingyu;Lu, Guangyue;Min, Xiangcen
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.8 no.2
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    • pp.355-370
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    • 2014
  • Cooperative spectrum sensing has been considered as a promising approach to improve the sensing performance in distributed cognitive radio networks. However, there may exist some selfish secondary users (SUs) who are unwilling to cooperate. The presence of selfish SUs could cause catastrophic damage to the performance of cooperative spectrum sensing. Following the social perspective, we propose a Social Tie-based Incentive Scheme (STIS) to deal with the selfish problem for cooperative spectrum sensing in distributed cognitive radio networks. This scheme inspires SUs to contribute sensing information for the SUs who have social tie but not others, and such willingness varies with the strength of social tie value. The evaluation of each SU's social tie derives from its contribution for others. Finally, simulation results validate the effectiveness of the proposed scheme.

Transmission Power-Based Spectrum Sensing for Cognitive Ad Hoc Networks

  • Choi, Hyun-Ho
    • Journal of information and communication convergence engineering
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    • v.12 no.2
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    • pp.97-103
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    • 2014
  • In spectrum sensing, there is a tradeoff between the probability of missed detection and the probability of a false alarm according to the value of the sensing threshold. Therefore, it is important to determine the sensing threshold suitable to the environment of cognitive radio networks. In this study, we consider a cognitive radio-based ad hoc network where secondary users directly communicate by using the same frequency band as the primary system and control their transmit power on the basis of the distance between them. First, we investigate a condition in which the primary and the secondary users can share the same frequency band without harmful interference from each other, and then, propose an algorithm that controls the sensing threshold dynamically on the basis of the transmit power of the secondary user. The analysis and simulation results show that the proposed sensing threshold control algorithm has low probabilities of both missed detection and a false alarm and thus, enables optimized spectrum sharing between the primary and the secondary systems.

Cooperative Spectrum Sensing for Cognitive Radio Networks with Limited Reporting

  • So, Jaewoo
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.8
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    • pp.2755-2773
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    • 2015
  • Cooperative spectrum sensing increases the detection performance in a cognitive radio network, based on the number of sensing nodes. However, as the number of sensing nodes increases, the reporting overhead linearly increases. This paper proposes two kinds of cooperative spectrum sensing with limited reporting in a centralized cognitive radio network, a soft combination with threshold-based reporting (SC-TR) and a soft combination with contention-based reporting (SC-CR). In the proposed SC-TR scheme, each sensing node reports its sensing result to the fusion center through its own reporting channel only if the observed energy value is higher than a decision threshold. In the proposed SC-CR scheme, sensing nodes compete to report their sensing results via shared reporting channels. The simulation results show that the proposed schemes significantly reduce the reporting overhead without sacrificing the detection performance too much.

The Study of Cognitive Function and EEG Spectrum Difference between Allergic Rhinitis and Normal Children (뇌파측정을 이용한 비염 환아와 정상아의 주의집중력에 관한 연구)

  • Lee, Nam-Yeol;Kim, Yun-Hee;Han, Jae-Kyung
    • The Journal of Pediatrics of Korean Medicine
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    • v.21 no.2
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    • pp.1-12
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    • 2007
  • Objectives : Allergic children have known to have multiple behavior problems. Among them, attentional ability disorder is one of the most common problems. This study is to examine relationship between learning ability and allergic rhinitis by analyzing EEG status of children. Methods : We analyzed cognitive functions of two different children groups; 21 children with allergic rhinitis and 19 normal children with CANS 3000(Central & Autonomic Nervous System, LAXTHA Inc., Korea), cognitive functions assessment program by EEG. Results : 1. According to mean active EEG rhythm of Theta, Alpha, SMR, M-beta, there were no significant difference between allergic rhinitis and the normal group. 2. According to mean active EEG rhythm of right H-beta, Gamma wave allergic rhinitis group's value was significantly higher than that of the normal group. 3. According to mean cognitive strength, response, concentration, left / right brain activity and learning ability score, there were no significant difference between allergic rhinitis and the normal group. 4. According to mean workload score, allergic rhinitis group's value was significantly higher than that of the normal group. Conclusions : It is likely that allergic rhinitis group, which showed relatively high frequency EEG rhythm, is more fragile to stress and less active on mental processing. Along side with physical examination, psychological assessment should also be conjugated on treating children with allergic rhinitis.

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