• Title/Summary/Keyword: Co-opetition strategy

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Co-opetition Strategy for the Balanced Development of Busan Port

  • Lim, Joung-A;Ann, Ki-Myung;Rim, Il-Kyu;Lee, Sung-Yhun
    • Journal of Navigation and Port Research
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    • v.33 no.4
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    • pp.263-270
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    • 2009
  • Busan North port is facing crisis due to the opening of the New port. The North Port and NewPort are competing for a limited volume of cargoes and this competition is leading after all to price competition, lowering cargo work fee that may result in the failure of both This paper proposed the balanced development plans, which are the strategies of business tie-up and activation between the North Port and NewPort by introducing the strategy of "co-opetition" and the analysis for the success factor of co-opetition: to solve this operational problems on Busan port. It is found out that activation strategy is more successful co-opetition strategy than business tie-up strategy. The execution for the two co-opetition strategies will lead Busan Port to the balanced development as well as the enhanced competitiveness and will leap Busan port into global hub port as well.

The strategy of Co-opetition in accordancd with the rapid changes of the environments of global port competition (글로벌 항만경쟁 환경의 급변에 따른 코피티션(Co-opetition) 전략 활용 방안)

  • Yun, Hee-Sook
    • Journal of Korea Port Economic Association
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    • v.23 no.3
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    • pp.79-101
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    • 2007
  • The purpose of this study is to identify key factors of Co-opetition through examining the environmental and structural changes in the ports industry and suggest a few Co-opetition strategies for enhancing our ports capabilities in the long-term. In recent years, the trend toward market liberalization and globalization in ports industry has made rapid progress and it made the competition fiercer. To survive in this rapid changes, the ports have traditionally pursed a competitive strategy. However, an alternative strategy replacing the traditional strategy was introduced: namely, 'Co-opetition' a buzzword combining competition and co operation. Policy proposals this study suggests are the construction of a database regarding costs and benefits of ports for more effective analysis and improving the competitive power of a shipping company operating national flag carriers for achieving the purpose of Co-opetition and adoption of selection and concentration strategy for increasing the possibility of Co-opetition success.

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Development Strategy and Application of New Pyeongtaek Port City Based on Strategic Decision-making Methods (전략적 의사결정기법을 활용한 평택항 배후도시 개발전략과 응용)

  • Lee, Man-Hyung;Kim, Dong-Chan;Hong, Sung-Ho;Park, Ju-Hye
    • Korean System Dynamics Review
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    • v.9 no.2
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    • pp.77-103
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    • 2008
  • In order to respond dynamic changes in the global distribution system, the City of Pyeongtaek hope to expand port facilities and its hinterlands. In specific, it plans to designate these areas as free economic zones(FEZ), synthesizing the whole procedures from the development proposals to the operation and management. This paper examines the proposed urban development strategies focused on Pyeongtaek port which still reveals critical weakness as a gateway port backed up by the Seoul Metropolitan Areas. In order to enhance the global competitiveness of Pyeongtaek port, theoretically it depends on Geo Coyle's ACTIFELD methods. In addition to the traditional quantitative data, Coyle's ACTIFELD methods emphasize qualitative approaches, all of which would facilitate structural and systemic analyses of complex social phenomena. Applying ACTIFELD methods, this paper proposes that the City of Pyeongtaek should focus on three alternatives. That is, Pyeongtaek's policy priority should be given to ts he port city based on the key concepts of Supply Chain Management(SCM), Co-opetition supporting city, and waterfront-initiated urban development.

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A Study on Integrated Management Strategy of Busan and Gwangyang Container Ports (부산항과 광양항의 통합운영에 관한 실증연구)

  • Yeo, Hee-Jung;Koo, Jong-Soon
    • Journal of Korea Port Economic Association
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    • v.27 no.3
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    • pp.113-134
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    • 2011
  • The purpose of this paper is to analyze the efficiency of integrated management strategy between Busan and Gwangyang ports through considering the integrated management strategy of ports in China and Japan. The reason we selected Busan and Gwangyang ports is that these two ports are a major port which is possible to be an Asia hub port by the policy of Korean government, but these two ports are concerned that they are able to lose their competitiveness by excessive competition. Therefore, we attempted to analyze the integrated management strategy of China and Japan and then we examined the effectiveness of integrated management between Busan and Gwangyang ports. For empirical study, we assumed that the co-management of these two ports will enhance the port performances. And a comparative study has been conducted with 25 Asian ports by using Data Envelopment Analysis (DEA) method. We also tried to compare the efficiency between before integrated management and after integrated management of these two ports. The result of analysis indicates that the port performance of these two ports has been increased slightly in integrated management system, but the efficiency of these two ports is still lower than other competitors such as Chinese and Japanese ports. It means that there exists inefficiency in management of these two Korean ports because Korean ports are already reached into the economies of scale. Therefore, the strategies for improving of port performances are required to survive against competition.