• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.5
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• pp.715-726
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• 2002

The purpose of this study was to investigate the visual sensibility of color combination for clothing. The color combination for clothing were divided into three types according to the color coordination. In each type, the stimulus was applied three combination method according to the chromatic color/chromatic color, the chromatic color/achromatic color, the achromatic color/achromatic color. As a result, 42 color combination for clothing were obtained. The survey has been done for the 42 color combination for clothing with 27 semantic differential hi-polar scales. The major findings of this research were as follows. 1. To explain the hierarchy of visual sensibility, two sensibility groups were classified, the first group being cute and bold sensibility and the second group being comfortable and soft sensibility. 2. As result of the factor analysis, 4 factors(attractiveness, cuteness, boldness, softness) were found to be constructing factors for visual sensibility of color combination for clothing. 3. To explain the hierarchy of visual sensibility, two sensibility groups were classified, the first group being cute and bold sensibility and the second group being comfortable and sort sensibility.

• Journal of the Korea Fashion and Costume Design Association
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• v.6 no.3
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• pp.55-66
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• 2004

The objectives of this study were to examine how image evaluation and preference of women's clothing color vary according to perceiver's culture, gender, and clothing color; to investigate the differences of image evaluation according to body type and the clothing color; and to disclose what image affects to the clothing color preference of Korean and American. Subjects were 388 Korean and 363 American college men and women. The American evaluated the wearer more elegant, feminine, and neater than the Korean did. Clothing color gave significant influence on perception of all image variables. Koreans showed that red and blue color shirts were perceived to be individualistic. Koreans considered blue, indigo, purple, gray, and black were perceived to be less feminine. This means that they evaluated the colors of blue range and low chroma were masculine according to their traditional attitude. Women were more attracted by indigo and purple, while men tended to evaluate yellow as an appealing color. The evaluation of sociability varied depending on the perceiver's culture and clothing colors. The corpulent body type had negative evaluation rather than the ordinary one without the relation with the color of clothing for Koreans and Americans. The evaluation of sociability of Americans had an interaction effect by the body type and clothing color. Attractiveness gave the first significant influences on clothing color preference, and the next came individual(-) and splendid image for Korean men. The individual image gave Korean men to be negative effect. Attractiveness, elegance, and sociable image gave significant influences on clothing color preference in Korean women. For American men, elegance gave the first significant influences on clothing color preference, and the next came sociability and neatness, while elegance was the first and the next came sociability and attractiveness for American women.

• Journal of the Korean Society of Clothing and Textiles
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• v.10 no.1
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• pp.37-45
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• 1986

The purpose of this study was to investigate the relationship between color & clothing color preferences and three personality traits. Personality traits were measured with chung's Personality Scale. The questionare measuring Color & Clothing color preferences consisted of items designed to assess color preference, color repugnance clothing color preferences. These questionaire were administered to 302 senior high school girls in Seoul. Statistical analysis consisted of corelation and chi-square-test. The result were; 1) Activity, stability, sociability was no significant related to color preference. 2) Activity, sociability was positively related to color repugnance in Value but stability was no significant. 3) Sociability and stability was positively related to color preference, but activity and stability was no significant. 4) There was a positive relationship between color preference and clothing color preference. (r=0.8867) 5) The most preferred colors were white, light blue, and light green. The most repugnated colors were light red, dark red purple, and dark yellow. 6) The most preferred clothing colors were yellow, pink, and green in Spring, white and blue in Summer all kinds of colors, colors in Autumn, and Black and Grey in Winter.

• The Research Journal of the Costume Culture
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• v.9 no.2
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• pp.308-318
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• 2001

The purpose of this study is to investigate the clothing interest, the preference for clothing color, in men of their 20s and 30's. The data were obtained from questionnaires completed by 546 men in their 20's and 30s. The SPSS package was used for data analysis which includs factor analysis, t-test, x²-test, Scheffe test, and Cronbach's α to measure the reliability. This study shows the following results. 1. The interest for clothing color was related to individual factors. (age, marriage status, personality). 2. men in their 20's and 30's preferred neutral color, blue, yellow. 3. Men in their 20s and 30s liked monochromatic match in clothing color. 4. The preference for clothing color were appeared to be influenced by the age, personality, skin color.

• Journal of the Korean Society of Costume
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• v.56 no.6 s.105
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• pp.16-32
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• 2006

Perceived meaning of color uniquely forms and is being highlighted as an element of creative design in the modern design industry as well as traditional culture. It is necessary to compare the perceived meanings of color and clothing color of Korea and Japan in order to find out the model of Korea's original color. The purpose of this study Is to draw the results of examining the perceived meanings of color revealed in the culture, arts and clothing color of the both countries and comparing them depending on contemporary times. The scope of study is limited from the ancient times to modern times (about BC.IC-early20C). In the methodologies, the literature and the empirical study focus on both counturies' literature, including art history, ethnology, and the history of clothing; and their paintings and relics, which are all related to clothes. The perceived meaning of color of Korea was prominent with the beauty of nature and gorgeousness throughout the history. The colors were mostly white colors, light colors, and single colors such as obangsaek, which are high pure degree colors by which color is changed depending on darkness and lightness, while that of Japan featured clothing colors combining various colors and middle colors.

• Journal of the Korean Society of Costume
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• v.49
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• pp.155-172
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• 1999

The purpose of this study was to investigate the effect of children's personality traits and parental child-rearing attitudes on clothing attitudes and color evaluation of preschool children. The subjects for this study consisted of 360 five-year-old children who were attending a preschool and their parents in Cheju Island Korea. Employed mothers had significantly higher score on love acceptance attitude than unemployed mothers did. Female children had more conservative attitude on clothing sex-role than male children did There were no significant gender differences in parental child-rearing attitudes. There were significant relationships between gender and preferred clothing colors. Male children were more likely to prefer blue red, green, and prussian blue for the colors of clothing than were female children while female children liked pink yellow and orange more than male children. Boys selected blue and girls selected pink as the most preferred clothing color. Overall preschool children chose red as the most preferred color black as the most disliked color. The children's sex identification by clothing color was highly consistent with the conservative attitude of adults for all colors. That is preschool children identified pink red and yellow with female color while prussian blue blue and green with male color. Clothing interest of boys was influenced by the mother's state of employment and academic trait. The boys high in academic trait and whose mothers did not have job were high in clothing interest. Clothing management of boys was influenced by emotionality and love acceptance rearing Ttitude. Clothing independednce of boys was influenced by authority control rearing attitude Clothing sex-role of boys was influenced by familism trait. The boys high in familism trait had open-hearted attitude in clothing sex-role. Clothing interest of girls was influenced by academic trait clothing management by sociality clothing independence by emotionality and clothing satisfaction by familism trait. Therefore the more positive personality children had the higher clothing interest and the more desirable clothing attitudes they had.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.3_4
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• pp.395-406
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• 2003

The Purpose of this study is to find out the effect of clothing style and color, tone combination on impressions formation. The experimental materials developed for this study are a set of stimuli and response scale(The 7-point semantic). The stimuli are 36pictures manipulated with clothing style, color and tone variation by computer drawing. The subjects are 216 female undergraduate students and 216 female of middle age(40~50) in Chin-ji city. The resulte of this study are as follows : Impression factor of the stimulus was consisted of the 5 different demensions(attractiveness, elegance, activity, revealation, tenderness). Among there, attractiveness and elegance factors proved to be more important. In the attractiveness and tenderness, clothing style, color, tone combinations and perceiver's age had the significant effect. In the elegance and revealation, color and perceiver's age had the significant effect but in the activity, only color did not have the significant effect. Significant interaction effects of clothing style and color, style and tone combination, and color and perceiver's age on attractiveness and revealation were found. Interaction effect of color and tone combination was significant on the elegance and revealation, and that of color and perceiver's age was significant on tenderness.

• Journal of the Korean Society of Clothing and Textiles
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• v.24 no.7
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• pp.964-975
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• 2000

The purposes of this study were to analyze the color preference for clothing of Korean male and female adults and to provide the useful data for the fashion color planning. The result of this study showed that the preferences in hue and tone are different mainly by season. The most preferred colors in clothing are YR, B and Y. Y is preferred in spring, B and W in summe, YR in fall, Gy and Black in winter. The most preferred tones in clothing are pale tone in spring and summer, dark tone in fall and winter. The color preference for casual wear is more varied than the color preference for formal wear. The tones of low saturation are preferred for formal wear and the tones of high saturation are preferred for casual wear.

• Journal of Broadcast Engineering
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• v.14 no.4
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• pp.397-408
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• 2009

In this paper, we present a non-static color histogram method to retrieve clothing images that are similar to a query clothing. Given clothing area, our method automatically extracts major colors by using the octree-based quantization approach[16]. Then, a color palette that is composed of the major colors is generated. The feature of each clothing, which can be either a query or a database clothing image, is represented as a color histogram based on its color palette. We define the match color bins between two possibly different color palettes, and unify the color palettes by merging or deleting some color bins if necessary. The similarity between two histograms is measured by using the weighted Euclidean distance between the match color bins, where the weight is derived from the frequency of each bin. We compare our method with previous histogram matching methods through experiments. Compared to HSV cumulative histogram-based approach, our method improves the retrieval precision by 13.7 % with less number of color bins.

• Journal of the Korean Society of Costume
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• v.37
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• pp.119-132
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• 1998

Niveteen stimulus photographs varied in hue and color scheme of one clothing style of Korean dress worn by a female were used to explore the differences in perceptive effect of clothing cues(color, color scheme, structure) on impression formation and graduate students. The data were analyzed by factor analysis, factor score, ANOVA and Scheffe-test. Results indicate perceptive effects of clothing cues on impression formation are influenced by gender-differences and major-difference of perceivers. Significant gender differences were found in perception of clothing cues on impression effect. Interaction effects were found between clothing cues and gender. Significant major differences were found in perception of clothing cues on impression effect. Interaction effects were found between clothing cues and perceiver's major. Female perceivers and perceivers of major-ing in Liberal Arts reacted to clothing cues on impression formation with greater sensitivity than male perceivers and perceivers of majoring in Natural Sciences. Frequent interaction effects between gender and color of China (cool-warm color), between major difference and color scheme(related color harmony-contrasting color harmony) appeared on factors of impression effect. The influence of perceiver variables on their perception of clothing cues for impression effcet has important implications for gender difference and perceiver's maforing backgroung in a social situation.