• Journal of Information Technology Applications and Management
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• v.12 no.4
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• pp.71-92
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• 2005

As the Internet establishes and reinforces connections between people, virtual community is becoming one of considerable business model. We believe that benefits of the virtual community go to both customer and vendor organizing virtual community. Despite the explosive growth of virtual communities on the Internet, empirical research has been focused to study the issues related to characteristics of virtual community The objective of this study is to enhance the understanding about virtual communities as an e-business model by Customer Relation Management and by empirically validating their effect on the performance of website. Through path analysis, we find support for relations behavior influence the online commitment. we also find that the online commitment enhance the organization citizenship behavior. Finally, we discuss several theoretical and practical Implications, and suggest limitations for research and future research issue.

• Journal of Korean Society for Quality Management
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• v.35 no.4
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• pp.89-100
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• 2007

The Purpose of this study was to investigate the relationship between transformational leadership and organizational citizenship behavior(OCB), and the relationship between transactional leadership and organizational citizenship behavior as well as to test the moderating effects of the Locus of Control(LOC) as the personal characteristics variable. The sample for this study consisted of 356 administrative employees from 18 universities located in Chung-Nam Province. Cronbach's alpha factor analysis, multiple regression analysis and hierarchical multiple regression were used for the statistical methods. The practical implications of the findings and suggestions for future research were discussed.

• Knowledge Management Research
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• v.10 no.2
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• pp.105-119
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• 2009

This study addresses the following questions : how does organization citizenship behavior(OCB) affect knowledge contribution in online communities? does the antecedents of OCB, cohesiveness and affection similarity, influence knowledge contribution in online communities? In order to test our hypotheses with an empirical study, we have conducted a survey which resulted in 192 valid response in the final sample. The PLS analysis results indicate that OCB affects knowledge contribution and coherence and affection similarity of online community users have influence on OCB. Further, knowledge contribution is influenced by community users' affection similarity. Practical implications of these findings and future research implications are also discussed.

• Knowledge Management Research
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• v.10 no.3
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• pp.133-152
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• 2009

The purpose of this study is to enhance an understanding of employee's OCB(organizational citizenship behavior) in manufacturing innovations like a TPM(total productive maintenance). OCB is examined as a dependent variable in three dimensions; compliance behavior, altruistic behavior, and innovative behavior. The six determinants of OCB are considered based on previous literature : organizational culture, team climate, transactional leadership, transformational leadership, job satisfaction, and organizational commitment. And the moderating effect of TPM on the relationships between OCB and determinants are examined. Data is collected through questionnaires and interviews from 684 employees in the Korean medium-sized manufacturing company that are conducting TPM. The result indicates that the important influencing factors of OCB are team climate, organizational culture, and job satisfaction. And the moderating effect of TPM on the relationships between OCB and job satisfaction is founded.

• The Journal of Korean Association of Computer Education
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• v.4 no.2
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• pp.13-20
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• 2001

To solve modern social problems, it is important that improve the democratic citizenship quality of people. This quality includes the rational and democratic problem-solving capacity, decision-making capacity, democratic skills and attitudes such as human dignity, dialogue, compromise. To use an educational network simulation game that has the merits of game, simulatio and network will help children to improve the democratic citizenship educaiton. This study explorers the structure, flow, system, database, interface and teaching-learning tool for this educational network simulation game.

• Journal of Korean society of Dental Hygiene
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• v.20 no.2
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• pp.189-196
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• 2020

Objectives: This study aims to investigate the impact of clinical dental hygienists on customer orientation and prepare basic data for the rational and efficient human resource management of dental hygienists. Methods: A self-reported questionnaire was completed by 220 dental hygienists from July 7 to August 8, 2019. Data were analyzed using the IBM SPSS Statistics 22.0 program with a significance level of 0.05. Results: The customer orientation of clinical dental hygienists was 4.09, internal marketing was 3.10, organizational citizenship behavior was 3.97, and self-efficacy was 3.91. The variables that most influenced their turnover intention were those related to organizational citizenship behavior. These factors showed a 28.8% variance among dental hygienists. Conclusions: This study recommends the development and application of a program that enhances dental hygienists' customer orientation, recognizes them as internal clients, and improves dental productivity.

• Asian Journal of Business Environment
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• v.5 no.1
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• pp.13-26
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• 2015

Purpose - While studying the topic of seeking behavioral excellence (proactive and creative competence) in organization, scholars have presented a variety of literature sprinkled with countless theories on behavioral competence. Research design, data, and methodology - Foremost among the several theories on this topic are two distinct sets of behavioral theories: OCB (Organizational Citizenship Behavior) and Constructive Deviance. Both of these theories attempt to posit their usefulness in positive organizational outcomes (such as organizational effectiveness, quality, performance, and innovations). Results - However, their proposed constructs are opposing and studies are conducted in isolation, thereby creating a significant literature gap and omitting the possibility of being inclusive of the best that both OCB and constructive deviance have to offer. Conclusions - The article bridges the gap by critically examining OCB and constructive deviance and including a consideration of other empirical studies in an attempt to be comprehensive while, at the same time, seeking to find an effective behavioral construct that is both appropriate and conducive for positive organizational outcomes in the context of the current business environment.

• Journal of Industrial Convergence
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• v.13 no.3
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• pp.1-9
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• 2015

The purpose of the present is to investigate the relation of organizational cynicism to organizational justice and OCB(organizational citizenship behavior). Questionnaire data were collected from 265 employees. To test the hypotheses, structural equation model was employed. The model showed adequate fit to the data. Results showed that organizational justice(distributive justice and procedural justice) were negatively related to organizational cynicism. Also, results supported the hypothesized relationship between organizational cynicism and organizational citizenship behavior(OCBIs and OCBOs). And organizational justice indirectly influences OCB through organizational cynicism as expected. Implications are discussed and future research directions are outlined.

• International Journal of Computer Science & Network Security
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• v.22 no.11
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• pp.279-283
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• 2022

The main purpose of the study is to analyze the specifics of training future preschool education specialists for the development of conscious citizenship and environmental values of students. The methodology includes a number of theoretical methods of analysis. The importance of the issue of professional training of a specialist in a preschool institution is proved, along with an increase in the general and professional culture of a teacher, his readiness to work in alternative institutions for preschool children, it is necessary to develop creative pedagogical thinking, independence, motivational and value attitude to the profession, readiness for further self-education. Based on the results of the research, the key aspects of training future preschool education specialists for the development of conscious citizenship and environmental values of students were determined.

• The Journal of Society for e-Business Studies
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• v.21 no.3
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• pp.101-128
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• 2016

To improve competitiveness & performance for salesmen of small & medium IT company, this study aims not only to inspect how value orientation, leadership & justice make effects for Organizational Citizenship Behavior & Business Corporate Performance & but also to explore the role of adaptive selling practices as parameter. To support the study, the data collected from 314 employees in sales roles at more than 200 IT companies was processed via. regression analysis method. The research model of study lies at identification of 'the Effects of Value Orientation, Leadership, & Justice of/Posed by the Salesmen of a IT Company on Organizational Citizenship Behavior & Corporate Performance' based on the phenomena of unfair sales strategies rampantly being taken for short-term profits & survivals despite of the value of upholding business ethics to realize long-term, sustainable growth of a business of company. The hypotheses of this study are formulated as follows. First, value orientation, leadership, & justice shall have effects on organizational citizenship behavior & Corporate performance. Second, adaptive selling practices shall function as the parameters between the independent & dependent variables. The analysis results on the research, undertaken with verification of parametric effects, confirm the following: 1. Value orientation imposes positive (+) effects on adaptive selling practices which impose positive (+) impacts on organizational citizenship behavior & Corporate performance. 2. Adaptive selling practices function as a full parameter between value orientation & organizational citizenship behavior whilst functioning as a partial parameter between value orientation & Corporate performance. 3. Leadership imposes positive (+) effects on adaptive selling practices which impose positive (+) effects on organizational citizenship behavior & Corporate performance. 4. Adaptive selling practices function as a partial parameter between leadership & organizational citizenship behavior whilst functioning as a full parameter between leadership & Corporate performance. Therefore, this study is concluded that establishing & executing sales strategies in consideration of value orientation & fairness is of extreme importance for IT companies to realize & maintain their sustainable corporate management, & last but not least, it is necessary for IT companies to proactively introduce & provide educational systems for their salesmen thus to help them to uphold & sustain ethics & values of the business.