• Journal of Distribution Science
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• v.10 no.4
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• pp.29-36
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• 2012

Research on subjective well-being (SWB) has flourished in recent years. As SWB determines cognitive and motivational processes, including social comparison and cognitive dissonance, it determines how consumers make decisions, including the comparison and evaluation of alternatives. Considering that the comparison and evaluation of alternatives is related to social comparison and cognitive dissonance, the influence of SWB on the comparison and evaluation of alternatives needs to be investigated. This research aims to examine the effect of SWB on the comparison and evaluation of alternatives, especially when people acquire additional information about their chosen or non-chosen alternatives, leading to a change of absolute/relative value of alternatives. The reasonable price of an alternative as evaluated by individuals is used as a measure reflecting the perceived value of an alternative. Putting all of this together, the current study intended to investigate the influence of absolute and relative value on the reasonable price of an alternative depending on SWB. Participants were randomly assigned to one of two experiment groups (deterioration of non-chosen alternative vs. improvement of non-chosen alternative). After reading consumer report ratings of alternatives shown on monitor screens, participants chose one of the alternatives, followed by the change of the consumer report ratings (deterioration of non-chosen alternative vs. improvement of non-chosen alternative). Participants evaluated the reasonable price of their chosen alternative based on the provided price of the non-chosen alternative. Two weeks after the experiment, they were asked to answer survey questionnaire on SWB measures. A regression was performed on the reasonable price with experiment groups, mean-centered SWB, and their interaction. There was a significant simple effect of groups and SWB. More importantly, these effects were qualified by the predicted interaction of groups and SWB. To interpret this interaction further, simple slope tests were performed on the price when SWB was centered at one standard deviation above (i.e., happy people) and below (i.e., unhappy people) the mean. As predicted, happy people rated the reasonable price of the chosen alternative higher in the improvement of non-chosen alternative group than in the deterioration of non-chosen alternative group. Conversely, unhappy people showed no price difference between groups. These results show that happy people pay attention to the absolute value of the alternative, whereas unhappy people give more weight to the relative value as well as to the absolute value of a chosen alternative, indicating that unhappy people are more sensitive to the negative information of a non-chosen alternative compared to happy people. The present research expanded the existing research stream on SWB by showing the influence of SWB on the consumers' evaluation of alternatives. Furthermore, this study adds to previous research on SWB and social comparison by suggesting that unhappy people tend to be more sensitive to negative social comparison information of alternatives even when a target of social comparison is not explicitly present. Moreover, these results yield some managerial implications on how to provide product information based on SWB in order to make products more attractive among the alternatives available to consumers.

• Journal of applied mathematics & informatics
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• v.24 no.1_2
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• pp.461-470
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• 2007

In CRYPTO 1995, Bellare, $Gu\'{e}rin$, and Rogaway proposed a very efficient message authentication scheme. This scheme is secure against adaptive chosen message attacks, under the assumption that its underlying primitive is a pseudorandom function. This article studies how to weaken that assumption. For an adaptive chosen message attack, we take into account two scenarios. On the one hand, the adversary intercepts the authenticated messages corresponding to messages chosen adaptively by herself, so the verifier does not receive them. On the other hand, the adversary can only eavesdrop the authenticated messages corresponding to messages chosen adaptively by herself, so the verifier receives them. We modify the original scheme. In the first scenario, our scheme is secure if the underlying primitive is a pseudorandom function. In the second scenario, our scheme is still secure under a weaker assumption that the underlying primitive is an indistinguishable-uniform function.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.10 no.2
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• pp.881-896
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• 2016

Certificate-based cryptography is a useful public key cryptographic primitive that combines the merits of traditional public key cryptography and identity-based cryptography. It not only solves the key escrow problem inherent in identity-based cryptography, but also simplifies the cumbersome certificate management problem in traditional public key cryptography. In this paper, by giving a concrete attack, we first show that the certificate-based encryption scheme without bilinear pairings proposed by Yao et al. does not achieve either the chosen-ciphertext security or the weaker chosen-plaintext security. To overcome the security weakness in Yao et al.'s scheme, we propose an enhanced certificate-based encryption scheme that does not use the bilinear pairings. In the random oracle model, we formally prove it to be chosen-ciphertext secure under the computational Diffie-Hellman assumption. The experimental results show that the proposed scheme enjoys obvious advantage in the computation efficiency compared with the previous certificate-based encryption schemes. Without costly pairing operations, it is suitable to be employed on the computation-limited or power-constrained devices.

• 한국생물공학회:학술대회논문집
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• 2005.04a
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• pp.413-413
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• 2005

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.8 no.6
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• pp.15-20
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• 2008

Provable security has widely been used to prove a cryptosystem's security formally in crpytography. In this paper, we analyze the Cramer-Shoup public key cryptosystem that has been known to be provable secure against adaptive chosen ciphertext attack and argue that its security proof is not complete in the generic sense of adaptive chosen ciphertext attack. Future research should be directed toward two directions: one is to make the security proof complete even against generic sense of adaptive chosen ciphertext attack, and another is to try finding counterexamples of successful adaptive chosen ciphertext attack on the Cramer-Shoup cryptosystem.

• Applied Biological Chemistry
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• v.20 no.3
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• pp.285-291
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• 1977

In this paper the new statistical method called "New Modified Triangle Test" is studied. This method is to test the null hypothesis based on the result which comes from evaluating sample size "t", where $t{\geqq}3$, by using Triangle Preference Scale Test. It a confirmed that "New Modified Scheffe's Method 1" can be used for appraising "New Modified Triangle Test". In this report, the weight fraction of in-correct oddity chosen to correct oddity chosen is made 1/2 in terms of chance probability.

• Journal of the Korean Society of Clothing and Textiles
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• v.18 no.2
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• pp.221-233
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• 1994

In several literature in China were recorded various species of the indigo genus, but in Chosen documents, the two have been intensively mentioned, that is, Polygonum tinctorium (PT) and liatis Tinctuna(IT). Allowing for some slight contradictions of the records between the two countries, we insist that J)T is the aborigines historically longer than any other indigo plant in Korea and that IT is the one Implanted from China in late Chosen period. Indigos can be grouped into two major categories : 'Chon' or Indigo forming sediment in the course of making, and 'Nam' or the one without. The dyestuffs of blue, or dark blue tineged with red, which had been ocasionally recorded until the mid Chosen, could be made from the . species without sediment. The period when the color thus obtained was prevalent can be traced back to the era of Yongio, when the import of blue-dyed textiles from China was prohibited to encourage the domestic dyeing industry. However, a more clarification is needed on this matter, since all of the previous researches are arguing, with little validity, that the indigo genus in Korea be PT. Judging from the documents recording that PT did not form any sediment, and that from it was obtained only light color like indigo, it is a matter of re-discussion in terms of botanical taxonomy to define as PT the species being cultivated in some areas in Chollanam-do. In conclusion, a joint research, including specialists in traditional dyestuffs and in botany in relation to the taxonomical problem of the indigo genus, would be expected for further Investigation on this matter.

• Journal of the Korean Home Economics Association
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• v.45 no.9
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• pp.63-74
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• 2007

The purpose of this study was to investigate types of well-being oriented consumption values that lead to well-being food consumption behaviors, as well as to identify the variables influence well-being food consumption. A survey of 579 women aged 20 or more was conducted through azoomma.com, an online portal site. The findings of the study were as follows: The level of well-being food consumption was above the mid-value for all categories, with the exception of food with added ingredients. In addttion, multiple regression analysis indicated that approximately 22.7% of the environmentally friendly foods consumed were chosen based on emotional value, degree of price perception and educational level. Conversely, 20.8% of the confectionaeries consumed were chosen based on emotional value, age, degree of price perception, average monthly income, and functional value. When food with added ingredients were considered 16.6% of those were chosen based on emotional value, social value, and degree of price perception. Finally, 29.3% of cereals and fish consumed were chosen based on emotional value, degree of family's health, and social value.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.3
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• pp.621-631
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• 1997

This study aims to analyze Sungkyunkwan Students' uniform during Chosen dynasty through literature and paintings. Confucian scholar's coshime of Chosen dynasty was said to imitate that of Chinese counterpart's. The first Confucian scholars costume, which was officially instituded during King Taeiong's reign, was a Yugon worn on the head and a Chongkeum (blue collar). But Chinese Gukjagam students'uniform in the early Ming years was a Nansam and later became a blue Wonryong which reflected the changes in the Ming Period. Though Chosun's Chongkeum was the official Confucian scholar's costume on record, it was not worn widely. Corfucian scholars rather wore a red Jikryong or a white coat up to the mid-Chosun dynasty, and in the late Chosen period, a black Danryong or a red Danryong were more popular for Confucian scholars. Because the official Confucian scholar's uniform Chongkeum was not used widely and other costumes were worn more popularly, various attempts had been made to adopt the Nansam, like that of Ming's, as the official Costume scholar's uniform from King Snio to King Youngio. Finally, King Youngjo decided to adopt the Nansam as the official costume for those who passed the civil service examination, ending the controversies concerning an official costume. We cannot find the Nansam and the Aengsam of the late Chosen period from the paintings either. This conirms that Aengsam was the costume which originated from the late Chosun period. The term "Chongkeum" was used either to imply "Confucian scholar' or to indicate various 'Confucian scholar's costume rather than its original meaning of blue collar.

• Journal of the Korean Society of Clothing and Textiles
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• v.12 no.1 s.26
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• pp.37-43
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• 1988

The purpose of this study is to compare Jegory with Simii, and to understand the construction of Jegory, assuming that Jegory is related to Simii system. The results obtained are as follows ; 1. Teie-ku-li was the first record among the name of Jegory in literature, was called about A.D. 1408. 2, When Jegory and Simii were cut, front-back width and sleeve length standarded on the width of cloth. 3. The cutting of Jegory disposed to seperate right and left width, to connect front and back width up to the middle term of Chosen Dynasty Period. 4. The sewing order of the Simii was Dungsol-Jindong-Baerae-Sougu. The sewing order of the Jegory in $\ulcorner$ The Book of Chosen sewing$\lrcorner$ was Shoulder-Jindong-Baerae-Sup-Dungsol-Kit and in literature of 1960's it was similar to Simii. 5. The lined clothes in $\ulcorner$The Book of Chosen Sewing$\lrcorner$ was sewn to put the inside in the surface, different from the literature of 1960's. 6. In Chosen Dynasty Period the shape of Simii depended on $\ulcorner$Moon Kong Ka Rye$\lrcorner$, but it was changed to similar to Jegory in the latter term. 7. The empty void in Jegory offers usefulness. It relates to Oriental negativism that yin is more useful than yang.