• Journal of the Korean Society for Railway
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• v.18 no.6
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• pp.596-608
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• 2015

Freight transport by railway is gaining more attention at present as a countermeasure against global warming. In keeping with this purpose, the present study examined various methods for promoting railway use through minimization of the transfer resistance of bulk freight at railway stations. First, the transfer-related factors that shippers consider as important when choosing railway as a transport mode were identified. Also, the relative importance and the level of influence of each factor during the transfer stage were evaluated. Policy directions for reducing transfer resistance in railway stations were then proposed based on the analysis of the transfer resistance factors. The policy directions include both hardware and software approaches. The necessary reduction ranges with regard to the transfer cost and time through policy implementation efforts were suggested as well.

• Journal of Distribution Science
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• v.19 no.10
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• pp.23-33
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• 2021

Purpose: This study explored factors affecting the purchase of fair trade hand-made products. We focused on the difference between the mediating effect of purchase intention and purchase purpose, and verified the additional effectiveness of premium prices. Research design, data and methodology: The data was collected through an online survey. The reliability and validity of each variable used in the questionnaire were verified. Then, each hypothesis was analyzed through multiple regression analysis. Results: First, individual social responsibility and purchasing experience of general fair trade products have a definitive effect on the intention of purchasing fair trade hand-made products. Second, the willingness to pay premium prices varies depending on whether it is an individual's consumption or consumption for others. Third, the higher the individual's social responsibility and experience in purchasing fair trade products, the more willing he is to pay premium prices. Fourth, the purchase intention of fair trade hand-made products is to have the effect of partial mediation. Fifth, when choosing a gift for an adult, it was determined that the consumer was willing to pay premium prices the highest amount. Conclusions: In terms of factors affecting the purchase of fair trade hand-made products at premium prices, it was confirmed that individuals' social responsibilities and purchases of fair trade general products had an impact.

• Knowledge Management Research
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• v.20 no.2
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• pp.197-216
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• 2019

The Korean government has been focusing on supporting technology startups to solve social and economic problems such as low growth, declining economic growth rate, rising youth unemployment rate and lack of new growth engine. Although the failure rate of young technology startups is very high, relevant researches are still scant. On the basis of previous researches, this study has identified four growth factors of technology startups: characteristics of entrepreneurs, technical superiority and originality of business items, focused marketing strategy, and follow-up government support projects. Five young technology startup cases were selected and analyzed in the cosmetics industry which were supported by the Six-month Challenge Platform project of Chungbuk Creation Economic Innovation Center. The main findings of the case study were as follows: First, product development through inhouse R&D rather than external contracted R&D was beneficial to acquiring follow-up government support projects and external investment. Second, choosing a small niche market and concentrating marketing efforts on the target market had a positive effect on firm performance. And, third, relevance of entrepreneurs' college major and technological originality of business items were confirmed to influence firm performance positively in the early stage. The results are expected to help young technology startups survive successfully and establish a foothold for growth in their early stage.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.1
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• pp.531-542
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• 2021

The study aims to investigate differences between men and women in influence of various socio-demographic factors on choice of mode of transport. For this purpose, a binary logit model of choice probabilities is implemented on survey data of a developing country city. Results indicate women's choice of travel mode to be more environment-friendly than that of men. Well-educated, working and middle-aged individuals appear to be the most likely to choosing more-polluting modes of transport for frequent travelling purposes. Individuals in the sample who are the least socioeconomically well off are found the most likely to be promising for the environment. The findings of this study suggest the future transportation policies toward development of existing infrastructure of greener modes of transportation in the city such as, public transportation services and pedestrian lanes, so as to manage the rising issues of degrading environmental quality. The study highlights how the consideration and inclusion of socio-demographic factors is crucial for policy recommendation regarding curtailing the environmental damages contributed by transportation sector. Because mobility crucially affects all other indicators of empowerment, and women are the ones using green modes extensively, the city's transportation system should be so developed which gives their safety and security due importance.

• Journal of Sport and Applied Science
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• v.5 no.2
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• pp.17-21
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• 2021

Purpose: This study aims to analyze the management environment Provincial and Municipal Professional Soccer Teams based on financial statements at a time when strengthening the financial soundness of domestic professional soccer teams is emphasized. Research design, data, and methodology: This study was sampled using convenience sampling and a total of 607 questionnaires were used. In this study, questionnaires were used as a survey tool, consisting of eight questions in a total of four areas, measuring demographic characteristics, shoe design, shoe functionality, shoe price, and promotion. Results: First, the importance of outdoor brand shoe selection attributes was high in cost-effectiveness, discount, and promotional models, while the satisfaction level was high in shoe size, content, and Model. Second, IPA analysis revealed shoe sizes, promotional models, and discount factors as maintenance and management continuation areas. Content factors have emerged as a competency-focused area. A sense of cushioning and wearing has emerged as an area of further improvement. As a status quo area, shoe laces and cost-effectiveness factors appeared. Conclusions: First, consumers considered the cost-effectiveness of choosing shoes, followed by discounts, and efforts are needed to diversify promotional content to maximize promotion for shoe sales. 3. Domestic outdoor brands are not yet satisfied with consumers.

• Journal of Information Technology Services
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• v.21 no.4
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• pp.105-122
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• 2022

NFTs, which guarantee ownership of digital files using blockchain technology, are the new field for the content industry. The NFT provided new opportunities for content creators to trade digital contents without going through mediation freely. Additionally, collectors and investors can safely and easily own their works without the threat of illegal copies. However, since only a limited number of content creators are participating in the NFT market, there needs to be an influx of various content creators and a process of popularization for this market to grow and develop into the main stage. Furthermore, research on NFT has been limited, and understanding the drivers of creators choosing to participate in NFT is insufficient. Thus, this study aims to identify the factors affecting content creators participating in NFT by applying a mixed-methods approach and presenting practical implications. Using topic modeling and in-depth interviews, this study derives the positive and negative factors and suggests strategies to activate content creators' participation in the NFT market. Through this, we can guide that management implication to reduce the risks and costs of participating in NFTs is needed to encourage the participation of creators. It will also provide insight into ways to develop the NFT content market.

• Food Science and Preservation
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• v.31 no.3
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• pp.408-422
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• 2024

This study analyzed the factors that influence menu choices through eye-tracking and questionnaires in menu design. Demographic data of subjects coincided with choosing a menu and eye-tracking data. Hot Crispy Chicken Burger is the most popular menu. The study found that regardless of the selected menu, the menu name (35.5 seconds), price (21.6 seconds), and image (16.0 seconds) were viewed the longest, followed by country of origin (8.81 seconds), calories (4.6 seconds), and special indications (p<0.05). The menu name and image were checked more frequently, while calorie information was checked less often. As a result of analyzing various factors that influence menu selection through, Consumer experience and image greatly influenced menu choices. Therefore, if you want to receive a menu selection, it is considered effective to make good use of the menu name and image. In results of principal component analysis (PCA) by gender showed. Men had the longest price in the fixation duration. But, for females, there was a significant difference in gaze fixation when they took the exam, with menu names and special indications being important selection criteria. Since the results show that selection criteria and information acquisition methods differ depending on gender, this research is thought to be able to suggest directions for menu design.

• Journal of Digital Convergence
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• v.12 no.12
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• pp.129-137
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• 2014

The purpose of this study is to understand major factors of site selection of convenience stores in Busan and Gyeong-nam Region. This will be done by analyzing correlations of sale, profit and localization factors and choosing the major correlation factors out of them and carrying out regression analysis to analyze each factor's influence extent. the competition factor : It is shown that the competition factor has significant result with the sale and the profit and the effect of that is proved the biggest among all location requirements. Therefore, the competition factor is the most important factors above all. By providing recently standards and implications of site selection of stores, this study suggests a guideline for site selection not only to prep entrepreneurs and store developers but also prep entrepreneurs of retail store.

• The Journal of Society for e-Business Studies
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• v.7 no.1
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• pp.19-34
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• 2002

The main objective of this research is to find out whether there exist any user interface factors that influence service information management professionals(SIMP)'s business activities on the web. The result of this study shows that there exists a significant level of difference between two groups of office Professionals： SIMP and general office management professionals on user interface factors. We analyzed the past and current research results and focused on four major evaluation categories： (1) web design, (2) structure, (3) navigation, and (4) interaction and identified 26 evaluation items in those categories. The study has been initiated by an intuition that there might be a significant difference in sets of user interface factors that influence SIMP and general office professionals. From the list of Best 100 Web Sites the best 30 information-providing web sites and the best 30 service-providing web sites were carefully chosen by a panel of 10 members for each group. To evaluate 60 web sites, another panel was formed by 30 professionals from each group, and they conducted evaluation in their own work settings. Reliability analysis on user interface factors and T-test to find out any influencing factors on SIMP were performed. As a result of this study, we have recognized that clarity, formation, consciseness, economics, and robustness are the most influencing user interface factors for web designers to concern when they develop web sites for SIMP. The study result can be improved by enhancing reliability of choosing target web sites In investigate and panel members. Also, in the future study it is recommended to investigate influencing factors for office professionals in terms of. age, sex, experience, academic background, etc.

• Journal of the Korea Society of Computer and Information
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• v.27 no.2
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• pp.229-236
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• 2022

In this study, we proposed a hierarchical model of a mobile fashion shopping apps to find out factors that consumers consider when choosing a mobile fashion shopping apps, and also derived priorities by calculating the weights of the selection factors. To estimate the priorities of selection factors, we analyzed survey data collected from consumers who are currently using a mobile fashion shopping apps. As a result of this study, the first-step selection factors of the mobile fashion shopping apps consisted of economics, informativity, convenience, reliability, and additional service, and economics factor revealed to be the most important. Additionally, in the result of synthesizing the weights of the first-step and second-step selection factors, the coupons and discount event factor was found to be the most important. In the fierce competition of various mobile fashion shopping apps, the findings of this study not only proposed the evaluation model of mobile fashion shopping apps using the AHP technique but provided the priority of consumers' selection factors for mobile fashion shopping apps.