• 한국산학기술학회논문지
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• 제17권5호
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• pp.574-581
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• 2016

대 일본 단기소득임산물 수출액은 2010년 1,754만 달러에서 2014년 942만 달러로 2010년 대비 46.3% 감소하였다. 추가적인 노력을 통해 대 일본 수출 촉진이 필요한 시점이다. 본 연구는 일본의 FTA, TPP 등 시장 개방 여건 변화에 대응하여 밤, 표고버섯, 떫은감, 산양삼의 일본 시장에서의 경쟁력 확보 방안을 모색하기 위해 마련되었다. 본 연구에서는 일본 주부의 단기 임산물의 속성별 선호도를 분석하기 위하여 컨조인트 분석을 활용하였다. 분석 결과, 임산물별 속성 및 수준에 대한 뚜렷한 선호에 차이가 나타났으며, 한국산 단기소득임산물은 중국산 단기소득임산물 보다 선호되었으나 일본산 단기 소득임산물 보다는 경쟁력이 다소 떨어지는 것으로 나타났다. 또한 일본 주부는 가격에 민감하게 반응하지 않았으며, 다른 속성 변화에 더 민감하게 반응하는 것으로 나타났다. 본 연구에서 도출된 결과는 우리나라 주요 단기임산물의 대 일본 수출 방안 수립에 활용될 수 있을 것이다.

• 한국식생활문화학회지
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• 제37권3호
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• pp.213-238
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• 2022

This study aims to investigate protein consumption market trends in Korea. Protein consumption was divided according to the protein source into meat, fishery, and plant-based protein. To accomplish the goal of this study, food purchase data from 525 households panels collected by the Rural Development Administration over the last 10 years were used. The results of the study showed an increase or decrease in protein consumption by protein type over the last 10 years, and a reason to explain this change has been suggested. Specifically, this study found a dramatic increase in the consumption of several proteins, including beef sirloin, beef tenderloin, seasoned beef & steak, pork belly, pork shoulder, pork neck, seasoned pork, pork cutlet, sweet and sour pork, canned ham, chicken drumstick, chicken breast, dak gangjeong, Chinese fried chili chicken, salmon, eel, abalone, squid, octopus, webfoot octopus, octopus minor, canned whelk, tofu, cold bean soup,and plant-based milk. Some items showed no increase in consumption (such as beef jerky, pork rib, sausage, bacon, whole raw chicken, cutlass fish, oyster, fish cake, crab stick, surimi sausage,and canned fishery), whereas a few items showed decreased consumption (e.g., mackerel, pollack, cod,and canned tuna)

• Journal of Ginseng Research
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• 제30권3호
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• pp.158-164
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• 2006

The American ginseng is getting popular in the world market with cooling effects. This paper study history of the cooling effect of American ginseng. Most references include one's assertion on the cooling effect of American ginseng based on the old chinese believe. However, American ginseng was discovered in 1716 and export to China from mid 18 century. Concerning on the time period for clinical demonstration to get people's believe, it is not sufficient to conform the cooling effects of American ginseng. That is why the American ginseng was sold as an inferior goods compare oriental ginseng until mid 1970s. United State FDA also does not certify any effectiveness of Ginseng yet. However, it is important to study on the American ginseng because of rapid growth in the world ginseng market.

• 무역학회지
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• 제43권1호
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• pp.131-152
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• 2018

본 연구는 중국의 각 지역별 시장에 대한 옴니채널시장 잠재력을 분석·평가함으로써 한국 물류기업 및 소매유통기업의 협력진출을 위한 전략수립에 대한 시사점을 제시하는데 목적이 있다. 중국의 전자상거래, 소매판매, 특송서비스에 영향을 미치는 변수를 문헌연구를 토대로 추출하여 회귀분석 및 분산분해 분석을 실시하였다. 즉, 중국 31개 지역의 각 지역별 통계자료를 활용하여 각 지역별 전자상거래 및 소비재 소매판매액에 영향을 미치는 변수를 분석하였다. 또한 중국의 특송서비스 판매량, 물류GDP, 휴대폰 사용자 수의 상호 반응 정도를 추정하기 위해 분산분해 분석을 실시하였다. 연구결과를 토대로 지역별 순위를 선정하여 중국 옴니채널시장의 잠재력을 평가하였다. 또한 이를 바탕으로 소매기업과 물류기업의 중국 옴니채널 시장 진출방안에 대한 시사점을 제공하였다.

• 한국지역지리학회지
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• 제19권4호
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• pp.668-682
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• 2013

본 연구는 경제개혁 이후 중국 연변조선족자치주내 조선족 인구감소의 메카니즘과 그 결과가 농촌지역에 미치는 영향 및 지역의 변화를 설명하기 위한 것이다. 중국의 시장경제체제의 도입, 호적제도의 약화 및 한 중 국교수립 이후 이동성향이 높아지고 통혼권과 거주지역이 확산되면서 조선족사회는 출산력수준의 급격한 저하와 젊은 층 및 여성 위주의 인구이동이 지속적으로 진행되었다. 이는 곧바로 농촌인구의 급격한 감소와 고령화로 이어져, 농업의 쇠퇴와 농촌지역의 조선족사회집단 해체, 기능약화, 민족교육의 위축 및 지도력 약화라는 결과를 초래하였다. 감소된 노동력을 보완하기 위한 농업경영상의 변화는 타지역 한족(漢族)농민들로 충당되었고 농업의 한족화 현상과 조선족에 비해 한족 농민들의 경제력 상승추세가 나타나고 있으며, 작물구성의 변화는 전통적 수전농업 체계에서 한전(旱田) 단작영 농체계로 특화되어 가는 경향이고, 노동력 효율적 분배가 가능한 상업적 작물이 인기가 높은 것으로 나타났다. 현재 조선족농업인구는 지속적으로 감소하는 추세이고 변화하고 있는 새로운 농업환경에 적절히 대응하지 못하는 문제들이 존재하며 이는 결국 조선족농촌마을이 소실될 위기에 놓여 있어 파격적인 정책지원 및 농촌개발정책의 수립이 중요하다.

• 한국지역사회생활과학회지
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• 제16권1호
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• pp.89-103
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• 2005

Recently the rural Korea has been remarkedly changed of family and social value in accordance with the development of industry. The lower economic class made by social economic growth is widespread with increasing aged, specially odd pair family in rural. The purpose of this study was to investigate to help and keep improve health of rural lower economic class, family system by comparing and analyzing the dietary management, between pair and odd pair family, and to get the data helpful the right guidance for rural. The subjects 1870 collected in 9 provinces by sampling with probability proportional to size (PPS). Questionnaire about dietary habit, food cultivation, production and preservation survey was conducted by trained interviewers. The main results were as follows : 1) The characteristics of odd pair families, head of household was female(77%), over 65 years(84.9%), small family(1.76 persons) and lower education(male 7.5 years, female 3.1 years) status. 2) As the states of diets of odd pair family, having breakfast(87.1 %) but one or two kinds of side dishes(31.3 %) only possible to guess lower status of food intake balance. Nutritional supplements(21. 7 %) was lower than that of paired family. 3) The aspects of dietary habit of odd pair family, no instant foods(70.7%), no snack(38.4%) no dine out(69.2%) were common. 4) Dietary habit scores were 7.78 points of odd pair family compared 8.34 points of paired family. 5) Food purchase place of odd pair family was market(44.2%) but super-market(42.7%) of paired family. 6)In odd pair family, seldom traditional dish preparation(62.0%) but prepared winter kimchi(81.9%), comparing seldom traditional dish(38.6%) and winter kimchi(96.4%) in paired family. 7)The food cultivation state was surveyed, pepper( 42.2 %) and chinese cabbage( 43.9 %) were consumed after cultivation, but sesame(59.4%), bean sprout(90.2%), tofu(92.8%) and egg(93.3%) were consumed by purchase in odd pair family.8) Food cultivation score of odd pair family was 2.98/12points significantly lower than 4.50/12 points of paired family(p<0.01). 9) At the status of fermentation food production in odd pair family, Duenjang(72.1 %) and Gochujang(69.7%) Kanjang(68.3%) Kimchi(82.1 %) and Meju(68.3%) were high rate of production, but more frequently producted in pair family. 10) The score of fermentation food production of odd pair family was 8.57/12points but significantly lower than 10.24/12 points of pair family(p<0.0001). 11) Food preservation score 0.48/6 points in odd pair family was not significantly different than that of pair family(1.07/6points).

• 유통과학연구
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• 제12권2호
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• pp.7-16
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• 2014

Purpose - The purpose of this study is to target Chinese consumers of Korean agri-food through the analysis of agri-food brand identity images to set future directions for proposed agri-food exports to China. Since negotiations began for a free trade agreement (FTA) between Korea and China, some Koreans have worried about the Korean agriculture sector. The world trading system has undergone many changes in recent years. Since the start of FTA negotiations on agriculture, China and Korea have faced a heightened sense of crisis. China is trying to export agricultural products so actively that its agricultural exports could increase by more than 7% annually. China exported about one-tenth of its agricultural products to Korea in the period 2002-2010. Recently, the importance of brand identity has tended to increase, as the world becomes one unified market. In this situation, we should try to promote agri-food exports to China. It is very important to understand consumers' recognition of Korean food and the image of the Korean agri-food industry, to establish an export strategy. Research design, data, and methodology - This study targeted 2,800 adult men and women aged 25-59 years living in four major cities in China (Beijing, Shanghai, Guangzhou, and Qingdao) with a household income within the top 10% level in the China, using the one-to-one interview survey method. In addition, four groups by region (eight people per group) for a total of 32 groups were surveyed by using the focus group interview (FGI) research method, and impressions of imported agri-food were surveyed using 17 questions about fresh agri-food and 22 questions on processed agri-food. Factor analysis, brand positioning, biplot analysis, and so on, were carried out based on the results of these surveys. This research presents the brand identity of Korean food; according to the analyses, the brand identity is based on trust, safety, and attractiveness. Result - Factor analysis results showed that Chinese consumers expect four major qualities in imported fresh agri-food: freshness/safety, attractive appearance, premium branding, and excellent taste/quality. In the case of processed agri-food, it turned out that Chinese consumers are focused on safety/hygiene/freshness, health, and taste. In addition, in the fresh agri-food analysis by country, American foods had the upper hand; the image of American foods was also recognized as the most positive for processed agri-food. Meanwhile, according to the biplot analysis, Korean agri-food is strongly preferred for its appearance, but no country is strongly preferred as regards the level of freshness/safety that is expected by Chinese consumers. Conclusions - In this study, we analyzed the image of imported agri-food expected by Chinese consumers by reconstructing agri-food characteristics from the brand perspective. The research result shows that a Korean brand identity must be the ultimate goal for activities undertaken to enhance the image of Korean agri-food in the future. Additional research is needed because brand image can be formed through various channels.

• 한국경제지리학회지
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• 제1권2호
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• pp.43-70
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• 1998

본 논문의 목적은 중국 연변조선족자치주 延吉市 鄕鎭企業의 입지특성과 존립기반을 밝히는데웠다. 중국의 향진기업은 1970년대 후반 이후 중국의 급속한 경제성장을 주도하였을 뿐만 아니라 만성적인 농촌잉여 노동력 문제의 완화와 도시.농촌간의 사회.경제적 격차 완화에도 크게 기여하였다. 연변조선족자치주의 향진기업은 1980년대 말 이후 도시 인접지역과 중심도시와의 접근성이 양호한 지역을 중심으로 급격히 성장하였다. 이러한 입지특성은 단순한 시장에 대한 접근성 보다는 지역 내에서 해결하기 어려운 자금, 기술 및 판매상의 문제점을 도시기업과의 연합관계를 통해 해결하는 경영특성을 반영한다. 그리고 도시의 대규모 기업과의 경정에 있어서의 취약성을 지역내 풍부하고 저임금의 農民工 노동력 중심의 국지적 노동시장을 통해 극복하고 있다. 반면에 향진 정부의 역할은 초기단계에는 기업의 발달에 긍정적으로 작용하였으나 그 이후에는 오히려 기업경영의 자율성을 제약하는 이중적 성격을 가진다. 앞으로 자본주의 경제체제로의 전환을 전제로 한 경쟁력 강좌를 위해서는 기업경영의 자율성을 최대한 보장하는 제도개편이 요구된다.

• 농업과학연구
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• 제26권1호
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• pp.84-99
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• 1999

In China, primary purpose of policy concerning land tenure system was to maintain social homogeneity among people and growth of productivity. Even before reformed by Deng Shao Ping's government, left wing who had placed more importance on the social unity. When they gained political power, pressing against market oriented agricultural policy for the collective farming system. However right wing prefered to adopt the productivity oriented policy, which might lead to individualized farming system at the cost of social unity. Since Chinese government following principles of social economy put more weight on social unities rather than productivity growth, farming system and rural community became developed into homogeneous structure across the nation before Deng Shao Ping's reform. Process for People's Commune, followed by first and then second level coperations starting from group farming so called Hozozo, was historical reflection of developing such land tenure system. However, even under People's Commune, farmers' efforts could be found to increase their own productivity along with emerged private farming, in which Posandoho with week private farming system was gradually developed into Pogandoho. As Deng's government encouraged farmers to increase productivity through the market oriented measure, there had been wide spread of Pogandoho among the farmers even before legal desolution of Peoples' Commune was realized.

• 한국육종학회지
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• 제43권6호
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• pp.559-563
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• 2011

농촌진흥청 원예특작과학원에서는 2008년에 진한 자주색의 수출용 중 대형품종을 육성할 목적으로 1995년에 진자주색계 중형종 C. Miake'Pieta'와 중형종 진분홍색계 'Allstar Mariane' 품종을 교배하여 진자주색계 '퍼플스타'(Cymbidium 'Purple Star') 신품종을 개발하였다. 1996년부터 2007년까지 종자기내파종, 온실양성, 선발 그리고 특성검정으로 균일성, 안정성, 화색, 화수, 엽형 등이 우수하여 2008년 12월 농작물 직무육성 심의회를 거쳐 'Purple Star'로 명명하였다. 'Purple Star' 품종은 진자주색계(RHS, GP 186A)이며, 1개 꽃대에 10.7개의 소화가 착생하며 화폭이 약 7.6 cm로 크다. 꽃모양은 꽃받침과 꽃잎이 안쪽으로 약간 오므라드는 둥근 모양이고 꽃대는 반직립성이며 식물체 크기는 중형이다. 꽃은 보통재배시 1월 초순경부터 개화하는 중생종이며 잎 형태는 꼬임이 적은 반직립성이고 꽃대의 길이는 78.4 cm로 강건하며 수출용 재배에 적합하다.