• 산업진흥연구
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• 제5권4호
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• pp.101-108
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• 2020

In recent years, with the rapid development of China's economy and the increasing degree of opening to the outside world, many Chinese people go abroad and many foreign friends come to China. In addition, the exchanges between China and foreign countries are also increasing. Therefore, Chinese culture often conflicts with the culture of other countries and nations. Many foreigners are confused about the psychology and way of thinking of Chinese people. Based on the archetypal theory of Carl Gustav Jung, a famous Swiss psychoanalyst, this paper analyzes the national character of Chinese people, including the common characteristics of Chinese people and the causes of these characteristics. This is a new research angle in the academic field of China. This paper includes the following parts: the first chapter describes the research background and significance of this paper; the second chapter describes Carl Jung's collective unconsciousness theory, including the concept of archetype, shadow, persona, anima and animus, and self; the third chapter explains that the research method adopted in this paper is the literature method; the fourth chapter analyzes the common character of contemporary Chinese from the perspectives of China's political and economic system and modern Chinese history, deeply analyzes how the shadow in collective unconsciousness has a negative impact on Chinese character, analyzes the unique persona of Chinese people on the basis of Chinese culture, and the performance of anima and animus in Chinese character. Finally, it explains how Chinese people seek the balance between inside and outside world from the perspective of self.

• 패션비즈니스
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• 제28권2호
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• pp.50-63
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• 2024

Chinese traditional wedding dress is a unique cultural symbol. It had a deep historical background as it went through different productions in each dynasty. However, with the introduction of Western ideas, an increasing number of people are wearing Western-style wedding dresses when they are getting married. Recently, traditional Chinese culture has been increasingly valued. Demand for traditional Chinese wedding dresses among modern Chinese people is increasing. Following this trend, Chinese designer Guo Pei(1967~) is actively innovating elements of traditional Chinese wedding dresses. This study aimed to analyze changes in traditional wedding dress styles by dynasty in China from 1046 B.C. to 1911 A.D. based on museum data and previous research. Changes in traditional wedding dress styles by Chinese dynasty were analyzed and organized. The meaning of wedding dress patterns was analyzed by type using traditional Chinese patterns. This study focused on Guo Pei's 2012 "Chinese bride" series and "Legend of the dragon" series. Starting from the development and characteristics of traditional Chinese wedding dresses, this study analyzed fashion characteristics of Guo Pei's wedding dress series. Goals of this study were to preserve the essence of traditional Chinese wedding dresses; and to determine how to apply the fusion of traditional Chinese design elements into fashion and modern design to wedding dresses.

• 한국의류학회지
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• 제38권2호
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• pp.216-230
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• 2014

The importance of the Chinese fashion market is increasing; therefore, this study investigates the possibility of implementing a Word-of-Mouth (WOM) marketing strategy among Chinese students in Korea. This study examines the effects of consumer characteristics (similarity, opinion leadership, and fashion innovativeness), awareness of Korean fashion brands, satisfaction with Korean fashion products on WOM experiences and WOM behavior (off-line as well as on-line). A total of 161 responses from Chinese students in Korea were gathered and analyzed using SPSS 20.0 for descriptive statistics, factor analysis, and regression analysis. The results show that consumer characteristics (except similarity) significantly influence WOM experiences, opinion leadership influence off-line WOM behavior, and fashion innovativeness influence online WOM behavior. However, similarity has no influence on WOM experiences and WOM behavior. Second, Korean brand awareness affect both WOM experiences and behavior; however, satisfaction with Korean fashion products only affected WOM experiences. This study showed the feasibility of conducting a WOM marketing strategy using the WOM effects of Chinese students in Korea. The study may help the Korean apparel industries establish an entry strategy for the Chinese market.

• 말소리와 음성과학
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• 제5권3호
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• pp.47-54
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• 2013

The purpose of this study is to analyse prosodic characteristics of accentual phrases (AP, hereafter) produced by Chinese learners of Korean in Korean text reading. The study is restricted only to the initial APs. Subjects are students who have been studying Korean at a beginner level. The results showed that Chinese learners of Korean tended to make errors in the realization of the tonal patterns of the initial 2 syllables of the initial APs. Also they showed different F0 slopes across the initial and second syllables in the initial APs. Chinese learners of Korean, therefore, need to focus on the prosodic characteristics of the initial 2 syllables of Korean APs to realize fluent Korean intonation.

• 대한한의학원전학회지
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• 제23권1호
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• pp.129-132
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• 2010

This article aims at clarifying the formation and accumulation of the "phlegm" in the body. If the phlegm can't be dispelled, it would do great harm to the body health in many aspects, even leading to various diseases which are complex and hard to cure. "phlegm blocking the orifices of the heart", "Gi(氣) activities blocking", "the blood vessels choking", "muscular striae[肌腠] overflowing", " tumor accumulated", "inveterate phlegm loss the path", are the outstanding pathogenic characteristics of the "phlegm". Ancient and modern physicians accumulated rich experiences on preventing and treating the phlegm diseases. Those are worth excavating, organizing and clarifying deeply for the prevention, diagnosis and treatment of the phlegm diseases efficiently.

• 한국의상디자인학회지
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• 제18권4호
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• pp.31-46
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• 2016

This study would inquire into the fashion image and design characteristics of Peng Liyuan, the first lady of China that has a mighty influence on the recent global economy and consumption. For this purpose, first, this study investigated the fashion image of Peng Liyuan according to the role which she performs as a first lady and analyzed how the fashion image appears and changes by year and role type. Second, this study analyzed the design characteristics of Peng Liyuan's fashion image, focusing on the silhouette, fashion items, coordinated items, colors, and textile patterns. The scope of the research was limited to the dresses worn by Peng Liyuan from March 14, 2013 to September 30, 2015. The fashion image of Peng Liyuan changed from classic and elegant image to modern image till 2015, and she reduced ethnic image and emphasized romantic image. In international diplomatic visits, she tried to express the confidence and potential of China through classic, ethnic and modern image, while in formal events of China, she showed an intention to communicate with the Chinese public with soft intimacy through elegant and ethnic images. As design characteristics in her fashion image, she flexibly changed her fashion image by the composition of silhouettes and items, which could cover her mid-life body type and made use of the form and detail of Chinese traditional qipao, appropriate coordination of scarves and brooches, the combination of chromatic color and achromatic color, appropriate uses of textile patterns and the delivery of China's image according to place and purpose. The study of Peng Liyuan's fashion image has significance to understand the fashion trend as a role model of fashion for the Chinese people and can help the domestic fashion industry that aims at the Chinese market in the future by predicting Chinese women' Fashion trend.

• Journal of Korea Trade
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• 제26권7호
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• pp.185-202
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• 2022

Purpose - As overseas direct purchase transactions using e-commerce increase, the scale and scope of international trade are diversified, and the transaction volume using online platforms in e-commerce is increasing. The e-commerce market share will become more important because it is not only a medium connecting B2C, but also because it will expand the scope of trade. This study aims to reveal the factors that influence purchase intention according to Korean-Chinese consumers in e-commerce. In addition, the study has comprehensively confirmed the influence between each factor in the e-commerce environment by integrating and analyzing the characteristic factors of online information sources and platforms in one structural equation. Finally, the study confirmed that there is a significant difference in the influence relationship between Korean and Chinese consumers. Through this, the study will contribute to content production in the e-commerce market according to the target market and the expansion of the mutual entry of Korea and China. Design/methodology - This study aims to confirm the mediating effect of the details of the online information source characteristics and platform characteristics when the perceived quality affects purchase intention. It is confirmed that the factors affecting Korean and Chinese consumers differ. Findings - It was confirmed that differences exist according to the group of Korean or Chinese consumers for the entire research model. In the case of Korean consumers, the mediating factors when perceived quality affects purchase intention are expertise, reliability, entertainment, informativity, and convenience; in the case of Chinese consumers, the factors are expertise and informativity. Originality/value - This study proved that Korean and Chinese consumers cannot be regarded as having the same characteristics, and therefore, strategies aimed at each e-commerce market should be differentiated. In addition, although previous studies on online information sources and platform characteristics were not integrated, this study confirmed a significant influence relationship among the factors that could affect purchase intention in the actual e-commerce environment.

• 한국식품영양과학회지
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• 제37권1호
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• pp.90-96
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• 2008

김치가 갖는 신선한 맛과 향을 지니면서 저장성을 유지시키기 위한 기초실험으로서 냉온살균기술의 하나인 오존살균기술을 이용하여 김치 원부재료 중에 가장 함유량이 많은 배추 또는 절임배추에 오존을 처리하였을 때 이들의 미생물학적 및 화학적 특성변화를 저장기간별로 측정하였다. 배추 및 절임배추에 부착된 총균수는 각각 $1.3{\times}10^7$ CFU/g 및 $7.1{\times}10^6$ CFU/g이었으나 오존처리를 한 경우에는 대조군보다 낮은 균수를 보였으며 저장기간이 증가하는 동안에도 대조군보다 낮은 균수를 유지하였다. 효모 및 곰팡이 수는 대조군의 경우 각각 $6.0{\times}10^3$ CFU/g, $1.2{\times}10^3$ CFU/g으로 나타났으나 오존처리시 감균되었으며 저장기간 내내 낮은 균수를 유지하였다. 또한 배추 및 절임배추에 존재하는 성분(ascorbic acid 및 환원당)의 함량 변화와 색도 및 경도의 변화에서는 오존처리에 의한 변화는 대조군과 비교하여 크게 차이가 없는 것으로 나타났다.

• 아동학회지
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• 제29권3호
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• pp.357-373
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• 2008

This study compared the writing of Korean and Korean-Chinese adolescents using K-LIWC (Korean-Linguistic Inquiry Word Count Lee & Yoon, 2005). Three hundred ten (70 : Ulsan, Korea 90 : Yanji, and 150 : Shenyang, China) middle school students wrote a self introductory essay for unknown friends. K-LIWC yielded counts and percentages of word categories using the parts of speech of the Korean language and psychological (emotional, cognitive, sensory/perceptual, social, physical/functional and metaphysical processes) criteria. Results showed that use of pre-noun and present tense correlated with negative mood of the subjects. The writings of Korean-Chinese in Shenyang showed the most negative emotions among the three groups. This was interpreted to be a reflection of better protective factors for Korean-Chinese adolescents in Yanji compared with Shenyang.

• 통상정보연구
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• 제10권4호
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• pp.321-350
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• 2008

The China has opened the distribution market completely since it joined the World Trade Organization on Dec 11 2001. The notable features of Chinese distribution market are the transition from the consumers' monolithic demand to diversification for the luxury goods, well-being products. The regional characteristics of consumers are smart, conservative, optimistic and advanced. and the open door policy has prompted the capitalistic economy gradually. We analyzed the Chinese distribution markets and came up with the following strategies. First, we recommend the setting of the key regional market not covering the whole chinese markets. then we can extend the main market step by step. Second, we need to cooperate and advance with the Korean distribution companies which entered into markets already. Third, we need to acquire the competitive and stable distribution channel in China. Fourth, we need to implement the localization strategy in terms of human resources and procurement. Fifth, the consignment management can be another strategy. I hope this research can be a little help to those who wish to expand to the Chinese markets.