• International Journal of Highway Engineering
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• v.20 no.4
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• pp.47-58
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• 2018

PURPOSES : Seoul introduced public bicycles to reduce environmental pollution and create a healthy society. Because the use of bicycles is highly weather dependent, and bicycles are rented by the people, member characteristics and seasonal influences should be considered. This study analyzed bicycle traffic characteristics considering seasonal and member characteristics and highlighted some implications. METHODS : The Yeouido and Sangam districts, which have multiple business districts, were taken as the areas of interest. In order to reflect seasonal and membership characteristics, the traffic volume, time of use, and characteristics of each zone were categorized by season (spring, summer, autumn, winter) and membership type (season, daily, group). In addition, we analyzed the pattern of traffic volume and usage time according to the traffic purpose after separating rental locations into residential, business, subway, and park, reflecting the land characteristics. RESULTS : The results revealed that seasonal characteristics were high for bicycle traffic, time of use, and occupancy rate for park locations in spring and autumn. In terms of membership characteristics, group and daily users appeared as major visitors for park locations, and the trends of commuter pass users showed that bicycle use meets the purpose of introducing public bicycles. CONCLUSIONS : Traffic characteristics differed according to seasonal and membership characteristics. It is necessary to involve and extend the users of the commuter pass. Situations in which commuter pass users cannot function as a group or in which daily users monopolize bicycles (especially near parks, near subway stations, etc.) must be avoided.

• Fashion & Textile Research Journal
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• v.24 no.6
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• pp.719-730
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• 2022

This study explored the impact of beauty influencers' characteristics and product characteristics on new product acceptance intentions and studied the mediating effects of consumer trust in this process. A survey was conducted from February 22, 2021, to February 28, 2021, with Gen Y and Gen Z women in China, and 379 questionnaires were analyzed. The conclusions are as follows: First, the characteristics of beauty influencers are authenticity and expertise, similarity, attractiveness, interactivity, familiarity, and trustworthiness; product characteristics are cost, image, product quality, product perception, sales promotion, and sustainability. Second, partial beauty influencers' characteristics and partial product characteristics have a positive impact on consumer confidence and acceptance intention of the new product. Third, the mediating effect of consumer trust in the process by which beauty influencers' characteristics and product characteristics influence the intention of new product acceptance was determined. Therefore, when beauty companies use influencers in marketing, it is necessary to understand their characteristics, consider their professionality and authenticity, examine their reliability, and assess their ability to form connections with images and viewers that match their products. Additionally, to increase the acceptance intention of new products, companies should present the price of high-quality products, product sensibilities, and corporate images of products and establish measures that can positively affect consumers' acceptance intention of new products by combining them with the characteristics of beauty influencers.

• Proceedings of the Korean Nuclear Society Conference
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• 2005.05a
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• pp.821-822
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• 2005

• Journal of the Korean Institute of Landscape Architecture
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• v.31 no.2
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• pp.1-11
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• 2003

The purpose of this study is to investigate how five winning design proposals for the Seoul City Hall Plaza Design Competition have shown the spatial characteristics by comparing and reviewing them. Each design proposal shown different approaches that reveal the spatial characteristics. Through scrutinizing these design proposals, some similar and different aspects among them were identified. In order to examine these aspects, the winning design proposals were analysed and compared based on five categories such as design concepts, main facilities, representation of historical images, spatial connection, and event programs. Gilles Deleuze explained the spatial characteristics as striated space and smooth space. Striated space could be defined as sedentary space. It is distant vision-optical space that has dimensional, metric, and centered characteristics, whereas smooth space is defined as nomadic, close vision-haptic space that has directional and acentered characteristics. This study focused on the analysis of spatial characteristics according to smooth space and striated space. Based on the analysis of the spatial characteristics according to the smooth and striated space, some design proposals shown more characteristics of striated space while other proposals shown more characteristics of smooth space. Those design proposals that shown more characteristics of smooth space reveal flexible or changeable shape and void space, whereas the others that shown more characteristics of striated space try to suggest apparent guidelines for the future use by retaining the idea of a plaza through the concrete shape. This study, which analyzed the winning design proposals based on the spatial characteristics according to the smooth and striated space, can be used to analyze the designs and could help to develop a new methodology with a different perspective. furthermore, it could provide practical and creative design strategies for landscape design.

• The Journal of Economics, Marketing and Management
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• v.12 no.1
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• pp.77-88
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• 2024

Purpose: By studying the effects of SNS advertising characteristics and SNS advertising music characteristics conducted by companies on advertising preference and advertising effects, we would like to suggest a plan for effective SNS advertising operation. Research design, data and methodology: In this study, a total of 483 surveys were collected for college student consumers in their 20s who had experience seeing advertisements on SNS, and 458 were used for the final analysis. In addition, the collected questionnaire data were analyzed using statistical programs SPSS 24.0 and AMOS 24.0, and Sobel Test was performed through structural equation modeling and regression analysis. Results: Advertising preference, purchase, and recommendation intentions increased as consumers who saw advertisements on SNS perceived the characteristics of advertisements (information, entertainment, individuality, and interactivity). However, advertising preference was not formed by SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity). In addition, the higher the perception of SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity), the more advertising effects such as purchase and recommendation intentions were linked, and the higher the perception of SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity), the more advertising effects such as purchase and recommendation intentions could be created. Finally, it was confirmed that advertising preference had a partial mediating effect between SNS advertising characteristics and advertising effects, and between SNS advertising music characteristics and advertising effects. Conclusions: Unlike previous studies that have investigated the causal relationship of advertising effects according to sub-factors such as SNS advertising characteristics and SNS advertising music characteristics, it is significant in that it analyzes the variables used in the study as secondary factors.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.3
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• pp.629-637
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• 2001

The objective of this study was to identify the cultural characteristics affecting advertising contents of the consumer products. Hofstedes(1991) five cultural characteristics such as individualism-collectivism, power distance, masculinity-feminity, avoidance of uncertainty, confucian dynamism were used. Ten kinds of consumer products were included and data were collected from France, Japan, Korea, and U. S. during 1999∼2000. All ads were evaluated and compared their cultural characteristics in terms of country, product involvement and usage, and magazine type. ANOVA, Duncan test, and Pearson correlation-coefficient were applied to analyze data. The results were shown as follows: First, most ads tended to be individual, less power oriented, feministic, and showed high tendency of uncertainty avoidance as well as long term confucianism for all the countries. And some cultural characteristics were different among countries. Japan, France, U. S. and Korea in order showed higher individualism and lower power distance. Also Korea and Japan showed relatively short term confucian culture while U. S. and France did ling term perspectives in the ads. Second, product involvement and usage type had a significant impact on the characteristics of individualism-collectivism and feminity-masculinity. That is, product ads of lower involvement and personal use were likely to show individualistic messages and to have more feministic appeals. Third, magazine type had an impact on some cultural characteristics. Womens magazines would have more individualistic, less power oriented, and feministic appeals of ads. In conclusion, global ads should be localized and differentiated in terms of some cultural characteristics and differ depending on product characteristics.

• Journal of Information Technology Applications and Management
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• v.23 no.3
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• pp.71-86
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• 2016

This paper proposes a new software quality model composed of a hierarchy of software quality views and three software quality characteristics models. The software view hierarchy is composed of two levels : end view and means view at the first level, contingency view and intrinsic view as sub-views of means view. Three software quality characteristics models are activity quality characteristics model, contingency quality characteristics model, and intrinsic quality characteristics model, which correspond to end view, contingency view, and intrinsic view respectively. This paper also reclassifies characteristics of ISO/IEC 25000 series SQuaRE's software product quality model according to the proposed software quality model. The results illustrate clearly the shortcomings of SQuaRE's product quality model and how to overcome them. First of all, most of SQuaRE's product characteristics should be redefined and conceptually clarified according to the views on which they are really rested. Much more characteristics should be supplemented too. After that, rigorous empirical researches will become relevant. Causal relationships between activity quality characteristics and characteristics of means view should be empirically researched.

• Journal of Institute of Control, Robotics and Systems
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• v.22 no.7
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• pp.543-551
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• 2016

This paper presents the analysis and implementation of traveling surface characteristics test equipment using optical mice in connection with the velocity estimation of a mobile robot equipped with optical mice. In the traveling surface characteristics test equipment, a traveling surface sample is made to rotate toward stationary optical mice instead of a mobile robot equipped with optical mice moving over a traveling surface. First, the conceptual design and operational principle of the traveling surface characteristics test equipment is explained. Second, the velocity kinematics of the traveling surface characteristics test equipment is formulated; based on this, the parameter setting of the traveling surface characteristics test equipment is described. Third, the implementation of the traveling surface characteristics test equipment is described in detail, including the mechanical design and construction and the hardware and software development. Fourth, using the prototype of the traveling surface characteristics test equipment, the experimental results of the statistical parameter extraction for different traveling surface samples are given. Finally, some potential usages of the traveling surface characteristics test equipment are discussed.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.5
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• pp.575-586
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• 2011

This study first examines the effect of perceived body characteristics, satisfaction with body characteristics on perceived size related risk, and internet shopping clothing behaviors; in addition, it also examines the effect of the perceived size related risk on clothing behaviors. A questionnaire was conducted with responses from 219 female students, aged 19 to 25. Data was analyzed by frequency analysis, correlation analysis, ANOVA and Duncan test. The findings suggest that a consumer satisfied with body characteristics has active clothing behaviors to improve her appearance or body image. The effects of perceived body characteristics and satisfaction with body characteristics on perceived size related risk are also identified. The perceived size related risk increases when the size information of an internet shopping mall is insufficient compared to the situation when the consumer is not satisfied with her body characteristics. The meaningful differences of clothing behaviors according to extent of perceived size related risk are identified.

• Elastomers and Composites
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• v.54 no.4
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• pp.299-307
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• 2019

Rubber friction properties include adhesion friction characteristics of the interface, hysteresis friction characteristics originating from repeated rubber deformations, and cohesion friction characteristics due to wear and tear. Cohesion friction is generally sufficiently small (< 3%) that it can be ignored, whereas adhesion friction has a relatively large contribution of 15%, but has not been investigated thoroughly. Therefore, through an adhesion friction study, the adhesion mechanism was examined and the relationship between friction characteristics and adhesion friction on dry surfaces was derived. The wet grip characteristics of tread rubber are fully described by the hysteresis characteristics of tires, but friction characteristics on dry roads are difficult to determine without adhesion factors. The results presented herein demonstrate that the combination of hysteresis and adhesion properties in the tread rubber sufficiently explained the characteristics of the dry grip. Based on the results of this study, technologies will be developed to determine the key factors governing adhesion friction characteristics and improve dry tire braking performance.