• Journal of Information Technology Applications and Management
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• 제28권1호
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• pp.111-121
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• 2021

The growth of online malls encourages the existing offline stores to manage their online stores or reinforce the purchasing service through related mobile applications (apps). This may seem to be the omni-channel strategy for connecting the existing customers to online shopping. This study, research on offline stores' acceptance of and satisfaction with smart phone apps, attempted to arrange some factors allowing consumers to be satisfied with such apps, and examine whether the satisfaction with the apps lead to that with the stores based on the EMTAM (Extended Mobile Technology Acceptance Model). In particular, the existing stores trying to enhance the omni-channel put on emphasis on the synergy between online and offline stores, rather than replace offline store with online ones. The results of an analysis showed that the factors influencing the satisfaction with apps included mobile usefulness (MU), mobile ease of use (MEOU) and mobile enjoyment (MEJ), and that the satisfaction with them had an effect on that with stores. On the basis of the findings, this study summarizes theoretical and practical suggestions.

• 대한전자공학회:학술대회논문집
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• 대한전자공학회 2001년도 하계종합학술대회 논문집(1)
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• pp.97-100
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• 2001

The performance of mobile radio communication system is dependent on various factors such as channel environment. Especially, the number of multipath components of mobile radio channel and multipath delay property in CDMA system for different bandwidths are changed. Therefore, using multipath components, Rake receiver provides improvement of performance of W-CDMA system is evaluated by computer simulation over the types of ITU-R wideband channel model and spreading rate. The result shows that the performance of CDMA adapting RAKE receiver is Improved by the increase of multipath components in equal level of the received power.

• 유통과학연구
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• 제13권5호
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• pp.91-102
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• 2015

Purpose - This study aims to build a systematic frame for effective marketing performances by prioritizing product type and pertinent channel that are appropriate for digital channel characteristics. FCB grid model was used to define a product type, and Internet communication satisfaction index was considered as a marketing performance measuring tool for digital channel. Research design, data, and methodology - As systematic understanding for Digital marketing is still unfamiliar to even professional marketer, the hypothesis was established based on preliminary research by conducting a qualitative survey of marketing experts who already experienced digital marketing in the fields as well as existing related study literature. Through a preliminary research, the degree for understanding for digital marketing, current digital marketing (including product/channel mix) execution status, and difficulties for marketers who had experienced digital marketing were figured out. Based on preliminary research, the main part of survey was designed to examine which type of product would be effective for digital marketing and which digital channel would be effective to achieve marketing performance in line with marketing objectives. To collect data, the questionnaire survey was conducted for professional marketers who had experienced digital marketing in 10 different fields including FMCG, cosmetics, distribution industry for one month (July, 10, 2014~Aug, 10, 2014). A total of 90 questionnaire were distributed and 66 questionnaires were used for the analysis, excluding the unanswered and insincere questionnaires. The data were analysed using SPSS ver.18.0. Results - The analysis for product type which is pertinent to digital marketing and prioritization for digital channel per digital marketing performance type could be summarized as followings. First, high involvement buying decision type of product and rational purchasing decision type of product in FCB grid are more effective for digital marketing in terms of marketing performance. Therefore, marketers in field would prioritize considering product type before executing digital marketing. Second, factor for sales increase, potential consumer creation and brand awareness was represented respectively 31.25%, 21.9%, and 20.8% as a result of factor analysis in terms of digital marketing channel performance. Third, effective major digital channel per digital marketing performance factor was differently identified as each digital channel has its own peculiarity. For instance, search engine is more effective for increasing sales while social media such as facebook and Kakaotalk is more effective for encouraging consumer participation. Conclusions - As a result of this study, product type and peculiarity which were pertinently fit to digital marketing were identified by using FCB grid model, and also suggested framework for decision making of digital channel selection in line with marketing objectives for effective marketing performance. It also provided insight to professional marketer which type of product could be effective for digital marketing execution as well as which factors should be measured for digital marketing performance.

• 대한지리학회지
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• 제32권4호
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• pp.421-434
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• 1997

합류점에서 일어나는 하도의 조정양상과 그 변화에 영향을 미치는 요소를 조사히기 위하여 수리조건이 다른 두 하천을 합류시키는 수로실험을 실시했다. 하도횡단면의 크기와 형상은 각기 다른 요소의 지배를 받는다. 하도의 단면적과 유속이 주로 유량의 영향을 받는데 비하여 형태와 경사는 유량과 유송토사량의 상호관계에 의해 결정된다. 그 결과 합류점의 하도특성치 변화는 유량과 유송토사량의 상대적인 증가율에 따라 달라지는 유사농도의 변동상황에 의해 세 유형으로 구분된다. 합류점에서는 유슈의 수렴에 따른 유속의 급증현상으로 인하여 하도단면적과 하도경사는 예상보다 작은 변화를 보이므로 유사농도가 크게 증가하지 않는 경우에는 하도특성치 변화에 그 영향이 나타나기 어렵다.

• 대한교통학회지
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• 제8권1호
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• pp.5-15
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• 1990

As a result of the lack of methodology for the determination of navigational channel capacity and the consequence lack of effective management of traffic, navigational channels are often grossly underutilized or highly congested. The traditional rule of first-come-first-served admission of vessels to channels is not efficient as it assumes equal time intervals between entrance of consecutive vessels. A new vessel traffic management system is developed in this research and methodologies to measure the improvement in the channel capacity are developed. Methodology to measure the channel performances for three queue disciplines are developed. The effects of changes in major factors on the channel capacity model such as channel length, fleet mix and arrival rate, as well as changes in strategy are analyzed. Under given channel conditions, best strategy are recommended. Also, a method for effective stochastic channel capacity simulation was developed. The results of analysis and as ertions are compared with the results of simulation runs to prove their applicability.

• 한국생활과학회지
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• 제20권6호
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• pp.1185-1198
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• 2011

This research explores the consumers' experience in retailing channel(offline channel and online channel) using the critical incident technique. This research aims to clarify the common incidents within retailing channels which implies decisive factors over the channels, and to clarify the contrasts between channels to compare advantages and disadvantages. Therefore, the research is designed to collect the consumers' narrative of those who have used both channels in 3 months. Classifications are conducted with other researchers majoring consumer science. The results address how impressive experiences are constructed on each channel in three dimensions: product, information search, and the purchase-service dimension. These results are able to provide implications for offline and online retailers and directions for future research.

• ETRI Journal
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• 제44권1호
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• pp.125-134
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• 2022

Visible light communication (VLC) systems incorporate ambient lighting and wireless data transmission, and the experienced channel in indoor VLC is a major topic that should be examined for reliable communication. In this study, it is realized that multiple transmitters in classical alignment are the forceful factors for channel characteristics. In the frequency band, fluctuations with sudden drops are observed, where the fluctuation shape is related to the source layout and receiver location. These varying frequency-selective channels need solutions, especially for mobile users, because sustained channel estimation and equalization are necessary as the receiver changes its location. It is proven that using light-emitting diodes (LEDs) with highly directional beams as sources or using a detector with a narrow field of view (FOV) in the receiver may help partially alleviate the problem; the frequency selectivity of the channel reduces in some regions of the room. For flat fading channel characteristics all over the room, LEDs should be aligned in hexagonal cellular structure, and detector FOV should be arranged according to the cell dimension outcomes.

• 한국항해항만학회지
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• 제27권6호
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• pp.661-667
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• 2003

There are certain guidelines on the channel design such as domestic guidelines（Korean and japanese, etc.）and international guideline known as PIANC Rules（Permanent International Association of Navigation Congresses Rules）, in the world These rules have considered many factors such as natural conditions, ship maneuverability and geographical features etc. But it is contented toot the area of these rules toot are meant to facilitate the ease of ship-handling is insufficient. To satisfy this point in design process, it is necessary to take into account the difficulties encountered in ship-handling within these inland waterways. Because many vessels are navigating at the same time within these waterways, the specific navigable traffic volume should be considered with regard to the standard process of route designing. It must also be considered with regard to the volume of navigable traffic bemuse of ship-handling difficulty toot arises within the same waterway with varying amounts of traffic volume because toot ship-handling/manueverability is directly influenced by these factors. This paper aims to propose a new approach to the design of standard inland water route considering the traffic volume and the shape of waterway. Also consider the relationship among these factors may affect to the ship-handling difficulties.

• Journal of Advanced Marine Engineering and Technology
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• 제29권8호
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• pp.862-869
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• 2005

A study on convective cooling characteristics has been done in the channels with heat pipes and associated Plane fins Analysis with FLUENT V5.0 lies its Purpose on the possible enhancement of heat transfer capability between an existing three in-line arrayed heatpipes and an extending four in-line arrayed heatpipes with increasing channel width. Numerical analysis is limited to the laminar flow in an isolated flow channel by employing cyclic boundary conditions for calculation purposes. Friction factors for three and four in-line arrayed heatpipes are compared with experimental results. In addition, temperature behavior at the plate fin for the three in-line arrayed heatpipes is compared with experiment. Friction factors and overall channel heat transfer coefficients (and/or Nusselt numbers) are presented as a function of Reynolds number. An increase of number of heatpipes and channel width reults in a decrease of the friction factor and doesn't not result in an increase of heat transfer performance. However. considering the 25$\%$ increase of heat load accompanies with maximum 8$^{\circ}C$ rise of average temperature of heat pipes, the four in-line array with the increase of channel width of heat pipe heat sink can be considered appropriate.

• 해양환경안전학회지
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• 제9권1호
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• pp.57-63
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• 2003

해상교통시스템은 선박, 조선자, 선박과 조선자를 둘러싼 환경으로 구성되어 있다. 항행환경은 조선환경, 교통환경, 정보사회환경으로 분류하며, 항로설계는 조선환경의 일부를 설정하는 것이다. 본 연구는 항만설비 중 항로설계기준의 적정성을 확인하기 위하여 조선자의 입장에서 직선항로와 항로만곡부에서의 조선부담감을 정량적으로 평가한 것이다. 환경스트레스모델을 이용하여 대상항로에서 항로폭, 선박전장, 선속 등의 요소를 고려하여 선박조종 난이도를 평가하고, 그 상관관계를 구하였으며 조선부담의 경감방안을 제시하였다.