• Title/Summary/Keyword: Causal Model Analysis

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A Comparative Study on the Structural Interactions Among Customer Satisfaction, Trust, Loyalty Based on Types of Internet Shopping Mall (인터넷 쇼핑몰의 유형에 따른 고객만족, 고객신뢰, 고객애호도의 구조적 관계에 관한 비교연구)

  • Jang, Hyeong-Yu
    • Journal of Global Scholars of Marketing Science
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    • v.17 no.1
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    • pp.23-49
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    • 2007
  • The purpose of this study is to investigate the relationships among customer satisfaction, trust, and loyalty and examine the differences and similarities between specialized and general merchandise internet shopping malls concerning the relationships of these key success factors. The structural model is tested with each of the sub-samples(i.e., specialized and general merchandise shopping customers taken separately) and the data from entire data samples(i.e., specialized and general merchandise shopping customers pooled together). The same research model was used in analysing general merchandise, specialized, and integrated internet shopping mall to reveal and compare the casual path constructs. In the analysis of path coefficients composed of separated taken sample, all research hypothesis is accepted and the model's goodness of fit also shows all high. In the basis of the previous empirical test, multiple sample method was used. Properties of the causal paths, including standardized path coefficients, the significance of difference, latent correlations and variance explained for satisfaction, trust and loyalty in the hypothesized model, have similarities in general. This means that the proper structural management concerned with customer satisfaction, trust and loyalty is very crucial for the success of all kinds of internet shopping malls. Following the model test, I conduct a test of integrated model's path coefficients. Statistical results show that all the hypothesis concerned with internet shopping malls were accepted like the separated sample test. Click and mortar companies should clearly understand and articulate the key requirements of shopping mall satisfaction, trust and loyalty and encourage to establish linkage and interactive relationship among the research variables. In addition, internet marketers are required to customize the interaction considering and adapting the patterns of internet shopping malls. Other interesting results concerning the strategies in internet shopping malls strategy are also presented.

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Effect of Design & Business Content Class on the Improvements of Learning Attitude for Corporate Learning Program (디자인과 경영 콘텐츠학습 태도를 기반으로 한 기업 경영자 교육의 효과 연구)

  • Cho, Youn-Hyung;Lee, Sang-Ho
    • Journal of Digital Contents Society
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    • v.15 no.2
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    • pp.155-165
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    • 2014
  • This study deals with the proposals and the verification of the causal relationship between improvements of corporate manager's learning attitude for enterprises productivity and managerial effectiveness, the learner's familiarity and personal character strengths that are classified as positive psychology-based theory. For this study, researchers designed the structural equation model using the AMOS analysis. And researchers conducted the interviews using a questionnaire survey of quantitative research methods. Results of the analysis are as below. First, both online and offline classes were identified as the learner's character strengths affect the positive effect to the learner's familiarity strengths. Second, the learner's familiarity affects the positive effect to improvements of learning attitude. And the last, the learner's character strengths and improvements of learning attitude are not significant effect each other, therefore researcher could be found that the role of mediating variables of the learner's familiarity strengths. In this study, researchers analyzed the relationship between familiarity strengths and improving the learning attitudes needed for a desirable curriculum development considering the learners' personality factors. These findings contribute to an ideal course of study when educator design a curriculum and contribute to a successful communication strategy.

Relational Analysis between Family support, Knowledge, Self-efficacy, Syndrome and Physical disability of Fibromyalgia Patients (섬유조직염 환자의 가족지지, 지식, 자기효능감, 증후 및 신체활동장애 간의 관계분석)

  • Han, Sang-Sook;Kang, Hyun-Sook
    • Journal of muscle and joint health
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    • v.5 no.2
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    • pp.191-205
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    • 1998
  • This study was conducted to identify the relations between the factors influencing syndrome and physical disability of fibromyalgia patients. The subjects of this study were 125 outpatients selected at H. Rheumatism clinic from February to July in 1997, The Collected data were analyzed by Frequency, Pearson correlation using SPSS Windows and Path analysis using LISREL 7.16. The results were as follows. 1. General characteristics of subjects About 2/3 of subjects were over 40years of age and most of them were graduated from high school. The Christian were over a half (54.0%) of subjects. 2. Correlation between Family support, knowledge, Self-efficacy, Syndrome and physical disability. As knowledge was positively related to self-efficacy(r=.306), the family support was positively related to self-efficacy(r=.217), and family support was negatively to syndrome. Self-efficacy showed negative relation with syndrome and Physical disability. Syndrome as physical disability represent positive relation. Therefore all hypotheses were supported. 3. Causal relations between research variables. Family support influenced on syndrome, as syndrome on physical activity, as well as knowledge on self-efficacy & physical disability. The model also showed a good fit to the data[$X^2$=1.21 df=1(p=.546), GFI=.996, AGFI=.971, RMSR=.023]. 4. Correlation between symptoms of Fibromyalyia. Having analyzed the relations between tender point, pain, stiffness, functional disturbance, sleep disturbance, depression, fatigue, anxiety, the results were as follows ; All relations show statistically positive correlation, which means close relationship between symptoms, except between pain and depression, pain and anxiety. As a result, symptoms of Fibromyalgia had close relation. Therefore, these were common, rather than individual symptoms. This syndrome influenced on physical disability, and self-efficacy on the both, as knowledge on self-efficacy. In conclusion, to improve syndrome relief and physical disability of fibromyalgia, nursing interventions such as education, self-efficacy increasing stratagy, and family counseling are needed.

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A Study on Adult Women's-Awareness of Cosmetics Distribution Channels and Purchase Intention (성인 여성의 화장품 유통채널별 인식도와 구매의도에 관한 연구)

  • Hwang, Geumvitnuri;Shin, Saeyoung
    • Journal of Fashion Business
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    • v.20 no.1
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    • pp.1-16
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    • 2016
  • Korean cosmetic distribution channels were formerly divided into sales visits and specialty shops, which made up the entire cosmetics market. However, recently the market and cosmetic distribution channels have become much more diversified. Thus, research for this study focused on the usage and purchase situations of cosmetic distribution channels depending on cosmetic type perception. This study also focused on the intent to purchase cosmetics by a cosmetic distribution channel in order to provide a precise cognitive background of consumers regarding cosmetic distribution channels. In doing so, the competitiveness of those channels could be procured and the causal relationships between these variables can be investigated. To achieve these purposes, the research model and hypotheses were derived through literature research on the cosmetics industry, cosmetic distribution channels, and consumers' intent to purchase. A survey was implemented from September $1^{st}$ to $14^{th}$, 2014 for empirical testing. and was given to female consumers in their 20s. 468 out of 500 surveys were collected; a total of 415 were used for analysis while the others were excluded due to with unreliable responses. The SPSS 21.0 program was used for analysis of materials. The overall conclusion of this study is that there is a relationship between perception of cosmetic distribution channels and intent to purchase. The above research results may stimulate establishment of marketing implications and research material when establishing marketing strategies to promote cosmetic distribution and consumption.

The Dynamic Analysis between Environmental Quality, Energy Consumption, and Income (소득 및 에너지소비와 환경오염의 관계에 대한 분석)

  • Jung, Sukwan;Kang, Sangmok
    • Journal of Environmental Policy
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    • v.12 no.3
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    • pp.97-122
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    • 2013
  • The ARDL(Autoregressive Distributed Lag) method is employed analyzes the long-run equilibrium relationships among environmental pollution($CO_2$ emissions) per capita, income levels per capita, and energy consumption per capita. The error correction model is employed to analyze the short-term effects of income and energy consumption on $CO_2$ emissions. The Toda-Yammamoto method is employed for causal analysis among the three variables. The results show that income levels, energy consumption, and $CO_2$ emissions are cointegrated. We found the N type relationship between income and $CO_2$ emissions. Long-term elasticities of income and energy consumption with respect to $CO_2$ emission were greater than their short-term elasticities. There were a bilateral causality between energy consumption and $CO_2$ emissions. There was a unilateral causality from $CO_2$ emissions to income and from energy consumption to income not vice versa. Energy consumption can be an important variable to contribute to forecasting $CO_2$ emissions.

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The Relationship between Ego-Resilience, Mattering and School Life Adjustments of Elementary Students Participating in Physical Activity after School (방과 후 체육활동 참여 초등학생들의 자아탄력성과 또래존재감 및 학교생활적응의 관계)

  • Cho, Gun-Sang;Choi, Young-Jun
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.477-487
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    • 2016
  • This study examines the relationship between ego-resilience, mattering and school life adjustments of elementary students participating in physical activity after school. The number of subjects for this study were 429 who were participating in the physical activity after school in Gyeonggi-do. The reliability and validity test of the questionnaire and descriptive analysis, factor analysis, correlation were conducted by using SPSS 20.0 and structural equation model was conducted by using AMOS 20.0 program. The results are as follows; First, ego-resilience of elementary students participating in physical activity after school affects their mattering. Second, mattering of elementary students participating in physical activity after school affects their school life adjustments. Third, ego-resilience of elementary students participating in physical activity after school affects their school life adjustments. Lastly there is a causal relationship between ego-resilience, mattering and school life adjustments of elementary students participating in physical activity after school.

Causal Relation Analysis of the Motivation and Benefits Factors Affecting Customers' Purchase Intention of Counterfeit Goods (위조품 구매동기와 사용혜택 요인이 구매의도에 미치는 인과모형분석)

  • Yu, Seung Yeob
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.287-293
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    • 2012
  • The present paper attempts to account for customers' purchase intention of counterfeit goods. Based on some previous analyses, we have set up a structured model for analysis with a hope to identify the relationship between benefits from using counterfeit goods and motivational factors to purchase them. It is found, first of all, that motivation for ostentation significantly influences personal benefits from using the counterfeit goods. Second, we also find that motivation for satisfaction does not exert any direct influence on the factors of benefits, though it affects decisions to purchase. Third, motivation for practicability has significant influence on personal and, more strongly, on economic benefits. Fourth, quality has significant influence on both personal and economic benefits. Again, this factor is also more closely related with economic benefits than with personal ones. We hope that we will be able to provide practical tips for those who design and plan public service advertisements that intend to reduce purchasing of counterfeit products.

The Causal Relationships among the Employee's Self-leadership, the Empowerment and Job Satisfaction in Social Welfare Facilities (사회복지 종사자들의 셀프리더십과 임파워먼트와 직무만족 간의 인과관계에 관한 연구)

  • Park, Hwie-Seo
    • Journal of the Korea Society of Computer and Information
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    • v.17 no.9
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    • pp.181-188
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    • 2012
  • This study concentrates on the exploratory study about self-leadership securing autonomy and self-determination of the job performance for the employees of social welfare facilities like that the members set the goal of their jobs and solve the problems by themselves without exterior one-way interruption and control. For this purpose, this study set up the analysis model and hypothesis that the efficiency of the members' job performance can be promoted since the increasing self-leadership(behavior-focused strategies, natural-reward strategies, contractive thought pattern strategies) of the employees of social welfare facilities has a positive effect on empowerment and job satisfaction. Therefore, this study has significance in the aspect that it provides political suggestion for promoting the efficiency of human resource management by investigating the relationship between self-leadership and empowerment and job satisfaction through empirical analysis.

The Relationship between the Adaptation Resilience, Self-esteem and Depression of Female Seniors Participating in Pilates (필라테스에 참가하는 노년기 여성의 적응유연성과 자아존중감 및 우울의 관계)

  • Roh, Su-Yeon
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.537-544
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    • 2016
  • This study examines the relationship between adaptation resilience, self-esteem and depression of female seniors participating in Pilates. The number of subjects for this study was 322 who were participating in the Pilates program in Gyeonggi-do. The reliability and validity test of the questionnaire and descriptive analysis, factor analysis, correlation were conducted by using SPSS 20.0 and structural equation model was conducted by using AMOS 20.0 program. The results are as follows; First, the adaptation resilience of those female seniors participating in Pilates has a positive influence on their self-esteem. Second, the adaptation resilience of those female seniors participating in Pilates has a negative influence on their depression. Third, the self-esteem of those female seniors participating in Pilates has a negative influence on their depression. Lastly there is a causal relationship between the adaptation resilience, self-esteem and depression of female seniors participating in Pilates.

The Preference for Science of the Elementary Students (초등학생의 과학선호도)

  • Jeon, Woo-Soo;Im, Sung-Min;Yoon, Jin
    • Journal of Korean Elementary Science Education
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    • v.22 no.1
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    • pp.81-96
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    • 2003
  • The purpose of this study is to draw up the promoting plan of science preference by survey and analysis of the preference for science of the elementary students. The preference for science is defined theoretically with three categories ; they are emotional response, behavioral response and value establishment. Causal factors of the science preference were composed of individual factor, educational factor and social factor. According to this theoretical model, a questionnaire was developed, and administered to 696 students of 4,5,6 grade of randomly selected eight elementary schools all over the nation. Elementary students liked science, but they didn't want to select their future job in science-technology area. The science preference of boys was higher than that of girls. The science preference of 4th grade students was higher than that of 5th and 6th grade students. Individual factor affected the curiosity. learning interest, subject accomplishment on the science and course selection in life. Educational factor not only directly affected the curiosity. learning interest, value establishment and belief of the science but also indirectly affected the individual factor and social factor. Therefore, educational factor was the most important on the science preference. Social factor only affected the value establishment and belief on the science. Elementary students wanted to team science through experiment and they wanted science to be easier than that of now. On the analysis of result, the promoting plan of the science preference was suggested.

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