• The Research Journal of the Costume Culture
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• v.15 no.5
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• pp.770-780
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• 2007

Caports is a fusion style which consists of mix and match and various T.P.Os. The expressive features of Caports style have been strengthened by the combination of functional and decorative design. This study aims to divide the images into categories and to study the decorative features of each category. It is classified into five groups according to its images, Healthy & Sexy, Athletic, Romantic, Girlish, Vintage. The following study has assorted the pictures of Caports style into categories and presents decorative design features in each category. Analyzed materials have been collected from fashion magazines, catalogs, and fashion related Internet sites from 2002 to 2006. The dominant feature of caports was sensitive fashionableness as a day wear based on sportswear. This feature was determined by every factor such as materials, structure and details. In other words, the usage of jersey that could give functionalities and elasticity, structure that exhibit one's silhouette and the decorative designs of functional details make it possible to have this kind of peculiar style. Decorative designs shown in sports wear, casual wear and women's wear were all applied in Caports style. They showed a moderate and coherent style rather than one that was richly ornate or magnificent. So, in the mesa trend of "sportism", Caports style could easily fit into the 21st century's consumers' demands for fusion. And this study of decorating methods of each category of Caports style may provide useful data to help develop the products that consumers demand.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.5
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• pp.830-843
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• 2016

The world wide increase of obesity and demands for various plus-size fashion are expanding the global plus-size fashion market. This study is to understand the market status of the US (the biggest plus-size fashion market) as well as analyze women's fashion shown in power blogs on the plus-size fashion trend. For research methods, photos from the top 10 globally ranked plus-size power blogs on Alexa.com were collected and divided into 5 plus-size body types based on: design factors, style, color, item, and texture. Pants with tops or completed outfits including pants, tops, and outer were the most common for casual styles; in addition, a tendency to pursue comfortable and naturally fitted clothes was also indicated. As for colors, the most common were blue colors and white or pastel toned colors; in addition, soft, hard, and transparent were all evenly used for materials. One-piece items were the most popular formal style that were mostly a one-tone color made with hard materials indicated by the pursuit of the fanciness and formality of a dress for a formal occasion. Black was the most common color, and the color variation was less diverse compared to that of casual styles. The most common for semi-formal styles were outfits with movability and more fanciness such as wearing a casual outer on top of a formal one-piece. When examining the fashion in plus-size blogs, there are differences in the frequency of design factors due to the diversity of body-types; in addition, different items were shown to be preferred in accordance with styles. The results of this study will help fashion companies who want to enter the global plus-size women's fashion market (including the US market); in addition, research on plus-size fashion that is changing the fashion and aesthetic paradigm is expected to contribute to academia.

• Journal of Fashion Business
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• v.3 no.2
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• pp.1-17
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• 1999

The purpose of this study is to discover the source of the force that has continously pertained it through the years. Following the flow of the times, the Chanel Style has transformed and developed through the styles of the sporty look, the russian look, the gar onne look, the romantic look, and the classic look. Not only has Chanel created classic designs that transcend time, but she has created clothing that is very feminine and full of wit in the evening wear. She has also innovated the fields of textile, garment cutting, details, and accessories. The Chanel Style was expressed by simplicity, funtionality, sensuality, and amusement. Simplicity to Chanel was an important element that expresses both youth and casual characteristics and the use of jersy and the color black has resulted in a functional simplicity. For the active, new woman, not only a funtional beauty but also a subtle, moderate, and a unobtrusive sauve sensibility is expressed in the Chanel Style. Also pleasure can be observed in the costume jewelry that gives one enjoyment.

• Korean Journal of Human Ecology
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• v.9 no.2
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• pp.53-63
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• 2006

The purpose of this study is to analyze the background and characteristics of fashion in wanna-be phenomenon. The primary source of data has been a collection of recent books, news repots, many articles from various kinds of mass media and fashion internet cite. The results of this study can be summarized as follow. First, The wanna-be phenomenon can be divided the background into three parts : change to entertainment society, increase of mass consumption, increase mutual communication with star and fan. Second, the function of fashion in wanna-be phenomenon can be divided with the following: the function of self-expression, guide book of trendy lifestyle, and play for pleasure. Third, fashion style in wanna-be phenomenon can be divided with the following : chic & gorgeous style, sexy casual & chav style, bohemian mix & match style.

• Journal of Fashion Business
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• v.16 no.2
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• pp.163-179
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• 2012

Among diverse cultural types which can be shown in movie, 'Subculture' is young culture that resist to major culture. It shows its belief and identity via its own style. Their 'Subcultural Style' became popular with mass media and has been affected to major cultures. Therefore, in this research, with times background as postmodernism in end of 20th century and mainly with movie which is about sexual minorities, I analyzed categories of costumes in the movie. Hedwig's rock costume shows combined fashion with hippie, punk, glam, kitsch, goth styles from the impact of postmodernism in mid 20th century. Tommy, showed his relief and defiant intention against old generations with grunge casual and graffiti styles. After he realized Hedwig's identity and showed defiant goth rock style as a famous rocker. The band, "Angry Inch", showed dissatisfaction and cynical attitude against the American society through subculture styles. Through this research, the fact that movie costume used a tool to show human's identity and value. Also, I can see that movie costume shows times and cultural phenomenon in the end of 20th century and through this, it was confirmed that this contributes to crease new fashion style through them.

• The Research Journal of the Costume Culture
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• v.29 no.2
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• pp.222-239
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• 2021

In this study, six mainland Chinese designer brands-Xander Zhou, Sankuanz, Sean Suen, Feng Chen Wang, Pronounce, and Angel Chen-were selected that had their works presented at both Chinese and global fashion shows between 2016 and 2021. By analyzing the design characteristics of each brand, it is possible to understand the style characteristics and trends of Chinese menswear designs. A case study approach was adopted utilizing literature data, whereby 1663 photos were collected from the fashion information website POP (www.pop-fashion.com). Changes in Chinese men's image and the menswear market were identified. The design characteristics of modern Chinese menswear are as follows. First, the results from analyzing the target brands show that each brand has a distinct personality. Compared with the traditional or formal style, urban casual and sports styles (based on street style) account for a larger proportion. Second, the boundaries between different styles are becoming ambiguous, and contrasting styles are harmoniously expressed by breaking down boundaries through changes and combinations of colors, materials, and details. Third, after examining the overall trend, 2018 was a watershed point, after which the design trend has changed from either conservative or exaggerated to a practical and everyday style, demonstrating a genderless trend.

• Journal of the Korean Society of Costume
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• v.55 no.6 s.96
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• pp.67-81
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• 2005

The purpose of this study is to evaluate a sizing system of ready-to-wear clothes for middle-school girls. Results of the study are as follows. 1. Results of the survey revealed most middle-school girls preferred garments for women like unisex-casual and young-casual, and prioritized overall style and design over sizing issues. However, when they purchased clothes, they were dissatisfied with the poor fit of ready-to-wear clothing, which is a little too big for average middle-school girls. 2. There is a difference between a brand's target age and its average consumer age. $96.7\%$, of respondents purchased clothes from unisex-casual and young-casual brands, which sizes did not fit for them. Most of these brands had female adults ages 18 to 24 as their targets, whose somatotypes do not correspond with those of girls 12 to 15 years old. 3. Body measurements of those in age groups from 12 to 15 and from 10 to 24 were analyzed to identify physical differences between middle-school girls and female adults, which confirmed the relevance of different sizing systems for each age group. As a result, it is undesirable that middle school girls' clothes are designed in accordance with sizing system for female adults' garments. 4. Using the two-wav distribution of middle school girls' stature-bust circumference for upper garments, and stature-waist circumference for lower garments, this study establishes a sizing system in sections of high frequency. The size intervals of stature and circumference were 5cm and 3cm respectively.

• Journal of Fashion Business
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• v.15 no.1
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• pp.92-102
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• 2011

The purpose of this research is to study the types of name spectrum and their characteristics of domestic men's wear brands focusing on formal and casual wear and also examine the differences based on the type of brands' product and brand style. Total 184 of men's wear brands, which were consisted of 66 formal wear brands and 84 casual wear brands, were selected from '2009 Korea Fashion Yearbook'. For data analysis, quantitatively evaluated the frequency and qualitatively evaluated the image of brand product and the meaning of brand name. The result as follows; 1. The domestic fashion brands for men's wear appeared to have four types of name spectrum. The descriptive name was the most frequently showed, and followed by arbitrary, suggestive, and coined name. For formal wear brands, four types of name spectrum were appeared in the order of descriptive, suggestive, coined, and arbitrary name. In casual wear brands, three types of name spectrum were appeared in the order of descriptive, arbitrary, and suggestive name. 2. The characteristics of men's brand name according to their name spectrum was as follows.; In the descriptive brand names, person's name was used the most and some ascribed the characteristics, feature or geographic location of the product. The suggestive brand names contained images and symbols of the product and also implied the relevant benefit information in a particular product context. In the arbitrary brand name, they imply the various meanings according to the product and are made up of either coined or natural. For the coined name, some bear the ideology or symbolized the characteristics of product itself. 3. The descriptive name spectrum showed the most in domestic menswear brands, regardless of the brand type. Except this, there were differences in the type and the frequency of name spectrum depending on the brand type.

• Journal of the Korean Society of Costume
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• v.55 no.1 s.91
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• pp.25-42
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• 2005

Costume is a formative art expressed by active human unlike the field of other living formativeness, and an expression of social actions based on a style of culture in a period. Therefore, costume has a deep connection with a mode of living and is recognized as a 'culture for living', and is more characteristic culture than all metaphysical cultures including architecture, craft, painting, and sculpture. Therefore, it expresses wearer's status or social standing, and furthermore, ideas and values of the times with aesthetic features in their form, color, materials, and pattern, so it is expressed as a mirror reflecting the phases of the times as. Korean costume had been dressed until the period of the Joseon Dynasty without a great change and started to be simplified in a simple style on the grounds of inconvenience in behaviors with the opening of an interchange of Western culture in the civilized period. And, this movement had been continued and Korean costume had been applied as an everyday dress under the name of 'Reformed Korean Costume'. Since the middle phase of 1980s, it aroused many people's interests with the introduction of designs focused on activity and convenience. In 1990's, many people had taken a growing interest in Korean costume with development of various designs keeping pace with the internationalization period and Korean Costume had been revitalized under the name of 'The Modernized Korean Costume'. And, since the 21st century, the advanced communication and full-scaled import of Western fashion have made the introduction of many fashion information in the world into Korea, affected greatly the fashion market, led consumers' sensitivity on a trend to be increased. Therefore, a design accepting a trend 'The Modernized Korean Costume' with fashions has risen. Second, this study is an attempt to suggest a revitalization method of domestic casual Korean costume brands by developing and suggesting competitive and highly value-added products with connection of practicality, variety, and highly sensitive fashion styles. For theoretical study, domestic and foreign literatures, academic journals, professional monthly magazines, and newspapers were examined. And, a process of change and features of the Korean fashion since the civilization period, and concept, features and images of casual Korean costume were analyzed, On the basis of analyzing image, features, and consumers' preference of the modernized Korean costume, a design development plan was established and 10 suits of costume were designed and made.

• Journal of Fashion Business
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• v.11 no.4
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• pp.52-68
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• 2007

[ $Courr{\grave{e}}ges$ ]Look style has been showing up continuously since 1980s in the fashion world. In response to that, this study aimed to look into the trend of design in 1960s and examine the formative artistic characteristics in $Courr{\grave{e}}ges$ Look in order to explore the $Courr{\grave{e}}ges$ Look of Andre Courregs. Following the flow of the times, the $Courr{\grave{e}}ges$'s design has transformed and developed through the styles of the pants suit look, the space age look, the mini look and the sporty look. His own style constructed by simple line like a mini skirts, accurate rates, geometric patterns, high tech materials, vivid color and etc, in 1960s. He has also innovated the fields of textile, garment cutting, details, and accessories. The $Courr{\grave{e}}ges$ Style was expressed by pure&avant-garde style, sporty&modern style, cheerful&reveal style and dynamic&funny style. Functionality with humor to $Courr{\grave{e}}ges$ was an important element that expresses both youth and casual. For the active, new woman, not only a funtional beauty but also a futuristic sensibility is expressed in the $Courr{\grave{e}}ges$ Style.