• 제목/요약/키워드: COMPARISON

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The Psychological Impact of Comparing Mind in Designs of Retail Stores, Products, and Advertising

  • Jeongmin LEE;Wujin CHU
    • 유통과학연구
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    • 제22권8호
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    • pp.77-86
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    • 2024
  • Purpose: This study investigates the psychological mechanisms of comparison within the design context of retail stores, products, and advertising. The research aims to expand the understanding of comparison psychology, encompassing social, cognitive, perceptual, and self-comparisons and their application in design practices. Research Design, Data, and Methodology: The study employs a comprehensive review of psychological theories related to comparison psychology. They were selected through extensive research on literature pertaining to design psychology and consumer behavior. The research integrates insights from psychology, marketing, consumer behavior, and design theory, supported by various design examples of retail stores, products, and advertising, to demonstrate the practical applications. Results: The findings reveal that comparison psychology significantly impacts consumer preferences and user experiences. For instance, the assimilation effect and prospect theory highlight how comparisons shape value judgments and design perceptions. Practical examples are used to illustrate the profound influence of comparative judgments in design. Conclusion: The study advocates for a "psychologically-informed approach" to design, promoting designs that are not only aesthetically pleasing and functionally sound but also psychologically aligned. By bridging the gap between psychological theories and practical design implementations, the research provides valuable insights for designers, marketers, and psychologists, enhancing the psychological efficacy of design.

토털최소제곱법과 최소제곱법의 비교연구 (A Comparison Study on Total Least Squares and Least Squares)

  • 이임평;최윤수;권재현
    • 한국측량학회:학술대회논문집
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    • 한국측량학회 2003년도 추계학술발표회 논문집
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    • pp.15-19
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    • 2003
  • The Total Least Squares (TLS) method is introduced in comparison with the conventional Least Squares (LS) method. The principles and mathematical models for both methods are summarized and the comparison results from their applications to a simple geometric example, fitting a straight line to a set of 2D points are presented. As conceptually reasoned, the results clearly indicate that LS is more susceptible of producing wrong parameters with worse precision rather than TLS. For many applications in surveying, can adjustment computation and parameter estimation based on TLS provide better results.

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다중비교 절차를 이용한 제조공정의 분석 (Analysis of the Manufacturing Process using Multiple Comparison Procedure)

  • 최봉욱;김광섭
    • 산업경영시스템학회지
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    • 제20권44호
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    • pp.333-341
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    • 1997
  • The purpose of this paper is to compare the manufacturing process with random covariate using multiple comparison procedure. The methodology that compares each manufacturing process by inspecting the number of nonconforming items out of k-treatment, has serveral limitations and problems according to the method and contect of the analysis. The proper way of analysis, therefore, could be obtained by the multiple comparison procedure of simultaneous confidence region of variance components. Effections that affect a manufactuing process may be predictive of responce to treatments are called covariates. In the study of comparing several treatments, prsense of covariate may bias the estimates of treatment effects.

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단일기계에서 총납기지연 최소화를 위한 작업쌍 비교 규칙의 이행성 증명 (A Proof of Transitivity of Job-Pair Comparison Rule to Minimize Total Tardiness in a Single Machine)

  • 전태준;박성호
    • 경영과학
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    • 제18권1호
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    • pp.147-153
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    • 2001
  • In this paper, we Propose the Job-Pair Comparison (JPC) rule to minimize total tardiness in a single machine. For this purpose we derive conditional expression to choose the desirable job sequence. We also prove the transitivity of JPC rule, to prevent cycle and to decrease the complexity of comparison.

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Comparison of the traditional and the neural networks approaches

  • Chong, Kil-To;Parlos, Alexander-G.
    • 제어로봇시스템학회:학술대회논문집
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    • 제어로봇시스템학회 1994년도 Proceedings of the Korea Automatic Control Conference, 9th (KACC) ; Taejeon, Korea; 17-20 Oct. 1994
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    • pp.134-139
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    • 1994
  • In this paper the comparison between the neural networks and traditional approaches as system identification method are considered. Two model structures of neural networks are the state space model and the input output model neural networks. The traditional methods are the AutoRegressive eXogeneous Input model and the Nonlinear AutoRegressive eXogeneous Input model. The examples considered do not represent any physical system, no a priori knowledge concerning their structure has been used in the identification process. Testing inputs for comparison are the sinusoidal, ramp and the noise ramp.

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IMPROVING COMPARISON RESULTS ON PRECONDITIONED GENERALIZED ACCELERATED OVERRELAXATION METHODS

  • Wang, Guangbin;Sun, Deyu
    • Journal of applied mathematics & informatics
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    • 제33권1_2호
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    • pp.193-201
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    • 2015
  • In this paper, we present preconditioned generalized accelerated overrelaxation (GAOR) methods for solving weighted linear least square problems. We compare the spectral radii of the iteration matrices of the preconditioned and the original methods. The comparison results show that the preconditioned GAOR methods converge faster than the GAOR method whenever the GAOR method is convergent. Finally, we give a numerical example to confirm our theoretical results.

COMPARISON FOR SOLUTIONS OF A SPDE DRIVEN BY MARTINGALE MEASURE

  • CHO, NHAN-SOOK
    • 대한수학회보
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    • 제42권2호
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    • pp.231-244
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    • 2005
  • We derive a comparison theorem for solutions of the following stochastic partial differential equations in a Hilbert space H. $$Lu^i=\alpha(u^i)M(t,\; x)+\beta^i(u^i),\;for\;i=1,\;2,$$ $where\;Lu^i=\;\frac{\partial u^i}{\partial t}\;-\;Au^{i}$, A is a linear closed operator on Hand M(t, x) is a spatially homogeneous Gaussian noise with covariance of a certain form. We are going to show that if $\beta^1\leq\beta^2\;then\;u^1{\leq}u^2$ under some conditions.

TWO COMPARISON THEOREMS OF BSDES

  • Huang, Xiao-Qin;Wang, Mian-Sen;Jia, Jun-Guo
    • Journal of applied mathematics & informatics
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    • 제24권1_2호
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    • pp.377-385
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    • 2007
  • In this paper, by the equations of Mao [9] and Peng [5], we use the martingale method to establish the comparison theorems of backward stochastic differential equations (BSDEs). We generalize the results of Cao-Yan [1].

자유 발화와 낭독 발화의 운율 경계 형성 비교 (The Comparison of Prosodic Phrasing in Spontaneous Speech and Read Speech)

  • 노석은
    • 대한음성학회:학술대회논문집
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    • 대한음성학회 2006년도 추계학술대회 발표논문집
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    • pp.19-23
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    • 2006
  • This paper is for the comparison of prosodic phrasing in Korean spontaneous speech and read speech. For this comparison, The subjects read the transcriptions from their own spontaneous speech. The number of IP in spontaneous speech is more than in read speech, while The number of AP has no difference between them. A accentual phrase in spontaneous speech has less syllable than read speech.

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Bit-wise comparison에 기초한 Huffman decoding 기법 (Huffman decoding method based on bit-wise comparison)

  • 정종훈;김병일;장태규;장흥엽
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2001년도 하계종합학술대회 논문집(4)
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    • pp.131-134
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    • 2001
  • 본 논문에서는 효율적인 허프만 디코딩을 수행할 수 있도록 하기 위하여 Bit-wise comparison 방법을 제시하였다. 이 방법은 허프만 코딩 원리인 이진트리 구성에 기초하여 허프만 테이블을 재구성 함으로서 디코딩 사간의 단축 및 알고리즘의 간소화를 가져오도록 하였고, 이를 토대로 MPEG-2 AAC 디코더의 허프만 디코딩 부분에 적용함으로써 성능검증을 수행하였다.

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