• 산경연구논집
• /
• 제15권5호
• /
• pp.1-15
• /
• 2024

Purpose: The purpose of this study is to explore the development and characteristics of e-commerce in China and analyze the current status of e-commerce platforms in China. Research design, data and methodology: To explore the development of e- commerce in China, this study collects and analyzes Chinese journals and secondary sources. It also conducts a case analysis of the success strategies of leading Chinese e-commerce companies. Results: The analysis showed that China's e-commerce is active in various forms of e-commerce, including B2B, B2C, and C2C, and that the development of e-commerce in China has been divided into three main stages. The Chinese government has been actively implementing various policies to promote the development of e-commerce. Conclusions: In this context, this paper specifically examines the development process of e- commerce in China, the current status of the Chinese e-commerce market, and the characteristics of the Chinese e-commerce market. In addition, the paper analyzes representative B2B, B2C, and C2C companies in China's e-commerce market. The results of the analysis show that Huichongwang, a B2B company, Jingdong, a B2C company, and Taobao, a C2C company, have achieved rapid growth through their core strategies and capabilities. The study also analyzed in detail the problems faced by the Chinese government and companies.

• 통상정보연구
• /
• 제8권2호
• /
• pp.187-210
• /
• 2006

China continues to experience an expansion of its e-Commerce industry. This is true both for B2C and for B2B sectors. B2C websites are created by various players. B2C E-commerce is divided into three categories in China: online direct sale, online retail, and online booking services. Online retail remains the major form of B2C business, and online booking services and online direct sale also maintained rapid growth. The rapid growth of B2C E-commerce in China was due to three factors. Firstly, the number of Internet users is increasing, which expands E-commerce user base. Secondly, users' acceptance and recognition of E-commerce are gradually increasing. Lastly, improvement on payment, logistics and credit also provides a better and better industrial environment for B2C e-commerce. The B2C sector has seen a low transaction volume in spite of its large number of websites. The B2B sectors has seen a higher transaction volume and more stable growth than the B2C sector. There is a wide range of the total market size estimated by different sources. China's C2C market witnessed rapid growth in 2005, the market growth may slow down in 2006 and 2007, due to heavy market competition, challenges to the business model and slow corporate user growth. But there is the bottlenecks in E-commerce in China. The purpose of this paper is contribute to development E-commerce in China by finding the solutions of the bottlenecks in E-commerce in China.

• The Journal of Asian Finance, Economics and Business
• /
• 제8권1호
• /
• pp.791-801
• /
• 2021

This study aims to test whether and to what extend national culture affects the readiness of business-to-consumer (B2C) e-commerce across the world. We regress two sets of data at national level: (1) the ratings of two main dimensions of Hofstede's national culture framework, uncertainty avoidance and individualism, and (2) UTCTAD B2C e-commerce index value. A sample of 83 countries was tested in this study. Several control variables at national level are included in our regression model. We find that these two cultural dimensions have an effect on the readiness of B2C e-commerce in various ways. We find that countries with high individualism score have high index value of B2C e-commerce development. We discuss the implications of these findings for B2C e-commerce developing strategies. We then call for designing relative policies with full consideration on national culture to promote the development of B2C e-commerce. In addition, we identify the limitations of the study and propose recommendations for future research. This study is the first one to use UNCTAD data on B2C e-commerce to explore the relationships between two dimensions of Hofstede's national culture and the readiness of B2C e-commerce and adds to the knowledge of literature in this research field.

• Journal of Information Technology Applications and Management
• /
• 제11권1호
• /
• pp.175-187
• /
• 2004

Many companies have integrated their internal processes with the aid of information technology. Now the focus is on interconnecting trading partners. Collaborative commerce (also known as c-Commerce) has a key role. It is not just about making it easier for business to communicate. It is about by breaking down barriers along the entire length of the supply chain. Some c-Commerce links are permanent, others get established when and where they are needed. c-Commerce is helping business in electronic supply chains to improve product delivery while cutting costs, to strengthen relationships and to reduce lead time. In this paper, we propose the concept of collaborative commerce, and design and implement Collaborative Commerce Portal (CCP) system of small and medium enterprise for marketing support. The technical definition of CCP is set of all technical elements can do collaborative commerce between small and medium enterprises with Internet or Internet. The target information of CCP includes usual and unusual information and all other information of companies used as process events. Through this, it enhances efficiency of business processes, core information sharing and marketing activation.

• Asia pacific journal of information systems
• /
• 제15권4호
• /
• pp.135-152
• /
• 2005

As the most widely used media of BtoB e-business, the e-Marketplace can be a way of BtoB e-buisness continuously in the age of c-Commerce with the functional collaborative integration between the e-Marketplace and corporate systems. Moreover, collaborative operations like QR, VMI and so on have shown a great efficiency in the area of BtoB supply chain management. However, some critical considerations are discussed in the selection of trade partners between the e-Marketplace and the SCM. In e-Marketplaces, the intermediation to select partnersusually focuses on the competitive process for lower price. However, in the SCM, the relationship with strategic alliance is more importantly addressed for efficiency. Considering the trend to c-Commerce in Internet commerce, the approach to the collaborative relationship in BtoB commerce has important meanings. In this paper, we proposed and appraised an architecture where the e-Marketplace can be an elelctronic functional method for the relationship based BtoB e-business from the viewpoint of SCM and c-Commerce.

• 한국전자거래학회지
• /
• 제7권3호
• /
• pp.159-170
• /
• 2002

As the Internet has been spread widely and rapidly in Korea since mid 1990s, the growth of electronic commerce was expected to be so at first. It was generally believed that the Internet and electronic commerce would increase the market efficiency and decrease the asymmetry of information. Electronic commerce seemed to replace the traditional market by lowering price and creating consumer-driven market, The actual situation of market, however, is not. The fact-finding research tells the different result that the amount of B2C electronic commerce in Korea is very small contrary to expectations. This study is for the analysis of low growth of B2C electronic commerce in Korea, and to find solutions.

• 경영과학
• /
• 제21권2호
• /
• pp.215-234
• /
• 2004

With enormous changes in market condition, firms try to collaborate with their transaction partners. Recently, the diffusion of the Internet has made it possible for firms to directly collaborate with their partners. Accordingly, the importance of the Collaborative Commerce( C-Commerce) based on the Internet and IT has been emphasized. The literature in relational marketing and strategic alliance, however, has focused on the relational characteristics among firms. Therefore, the fundamental objective of this study is to investigate whether C-Commerce can enhance the positive relationships among firms. Based on theoretical and empirical research, some meaningful discussions can be made. First. the asymmetric commitment between buyers and suppliers decreases the C-Commerce utilization. Second, when specific investment is made to facilitate transactions, firms try to trade efficiently and depend on partners in a long-term period.

• 한국전자거래학회:학술대회논문집
• /
• 한국전자거래학회 2001년도 e-Biz World Conference
• /
• pp.11-30
• /
• 2001

Session Agenda ㆍ E-Business Economy - B2B · What is C-Commerce？ - Marketplace or Businessplace？ ㆍ C-Commerce Business Models - Horizontal, Industry, Private ㆍ C-Commerce via Exchange Solution Models - Marketplace Exchange - Supply Chain Exchange - Product Development Exchange ㆍ Integration is key... NOT Functionality(omitted)

• 한국전자거래학회:학술대회논문집
• /
• 한국전자거래학회 2001년도 e-Biz World Conference
• /
• pp.1-10
• /
• 2001

C-Commerce는 기업간 단순거래 (RFQ, Auction,..)의 최적화 뿐 아니라 제품 기획, 설계, 공급망 구축, 생산, 물류, 서비스에 이르는 전체 기업활동에 대하여 총체적 관점의 기업간 협력 체계를 Web 상에서 구축하는 것 C-Commerce는 기업과 고객, 협력 파트너, 공급자와의 전자적 협력 체계 구축을 통하여 참여 기업 모두의 이익을 극대화하고 가상 통합 기업을 실현 C-Commerce는 무한 경쟁시대에 기업들이 상상(Win-Win)하기 위해 기업 내외부의 핵심 역량을 서로 공유하는 경영 철학(중략)

• 복식
• /
• 제54권5호
• /
• pp.71-81
• /
• 2004

The purpose of this study was to investigate the customer service factors and evaluation of consumer satisfaction on the purchase through the C2C E- commerce, focusing on the fashion goods. 190 college students who have purchased products via C2C E-commerce were surveyed. For data analysis, descriptive statistics, 1-test, Pearson＇s correlations, and multiple regression were used. As the results, 50.5% of respondents have purchased fashion products through C2C. Out of 4 C2C characteristics factors. there was statistically the significant difference in only ＇entertainment factor＇ between males and females. All five SERVQUAL＇s factors used for measuring service factors in this study were correlated to customer satisfactions scores. Also. results of multiple regression revealed that assurance, empathy, and reliability were significantly to related to customer satisfaction. Based on these results, fashion marketing strategy for C2C development would be suggested.