• 제목/요약/키워드: Businesses

검색결과 2,636건 처리시간 0.028초

Customer Engagement with Digital Social Responsibility in Social Media: A Case Study of COVID-19 Situation in Thailand

  • PURIWAT, Wilert;TRIPOPSAKUL, Suchart
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제8권2호
    • /
    • pp.475-483
    • /
    • 2021
  • COVID-19 pandemic has affected the lives of people and has forced businesses to develop different ways of doing businesses. Several businesses have implemented social responsibility activities. With social distancing keeping many people at home, online and digital platforms have become one of the most important mechanisms for businesses undertakings and implementing those social responsibility initiatives and activities - digital social responsibility (DSR). The purpose of this study is to examine the relationships of electronic word-of-mouth (eWOM) intentions and customer engagement with DSR in social media with attitude toward DSR as the antecedent during COVID-19 social distancing situation in Thailand. The study employs a quantitative research method where sampling method is followed by convenience sampling technique, and study data is collected through survey questionnaire with social media users who have experiences with firms' online social responsibility initiatives. Based the samples of 123 respondents, Structural Equation Modelling (SEM) has been used for analysis. The results show that attitudes toward DSR in social media significantly influence electronic word-of-mouth (eWOM) intentions and have a significant effect on customer engagement with DSR in social media. The mediation analysis also revealed that eWOM intention partially mediated the relation between attitudes toward DSR in social media and customer engagement.

The Impact of Corporate Social Responsibility on Employee Management: A Case Study in Vietnam

  • TRAN, Quang Bach;NGUYEN, Thi Thu Cuc;HO, Dieu Anh;DUONG, Duc Anh
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제8권4호
    • /
    • pp.1033-1045
    • /
    • 2021
  • Corporate social responsibility for employees is associated with employees' requirements related to the work and the organization's ability to meet such needs. The study aims to examine the impact of corporate social responsibility for workers on employee management effectiveness amongst businesses in Vietnam. Using the quantitative method, through SEM linear structural model analysis, the research surveys 619 samples of employees at businesses in Vietnam. The study results show that corporate social responsibility for workers has both a direct and indirect impact on the effectiveness of employee management through intermediary factors such as organizational identity, organizational commitment, and knowledge sharing of employees. In addition, the study also demonstrates that commitment has a positive correlation with both organizational identification and knowledge sharing of employees in the businesses. On that basis, the study proposes several recommendations to improve employee administration efficiency. This study's findings have shown the importance and impact of corporate social responsibility in many respects on employee administration efficiency. These are meaningful contributions in theoretical and practical aspects that help businesses get a more in-depth insight into employee administration and the need to care and promote corporate social responsibility for employees, which is an important basis for further research.

What Exacerbates the Probability of Business Closure in the Private Sector During the COVID-19 Pandemic? Evidence from World Bank Enterprise Survey Data

  • PHAM, Thi Bich Duyen;NGUYEN, Hoang Phong
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제9권6호
    • /
    • pp.69-79
    • /
    • 2022
  • The purpose of the study is to look into the likelihood of private sector enterprises going bankrupt due to COVID-19 pandemic-related issues. The data for this study was taken from the World Bank's Enterprise Survey, which was intended to assess the impact of the COVID-19 pandemic on the business sector. This study uses the Ordinal Logit Method to analyze the model with dependent variables having ordinal values. The determinants reflect business performance, innovation, business relationships, and government support. According to the estimation results, a lower probability of business closures, illiquidity, and payment delays are found in businesses that maintain sales growth, operating hours, temporary workers, product portfolio, consumer demand, and input supply. Meanwhile, the increase in online business activities and receiving support from financial institutions and the government do not help businesses reduce the risk. Moreover, higher survival is found in manufacturing and developing countries. This implies the fragility of businesses in the retail and service sectors, especially for mega-enterprises in developed countries. In addition, the negative impact of the COVID-19 pandemic on businesses in Europe and West Asia is less severe than in other regions. The results imply policies to support the private sector during the pandemic, such as increasing labor market flexibility or rapidly implementing supportive policies.

개방형 및 비개방형 리더십과 마케팅역량이 기업성과에 미치는 영향: 소상공기업의 비대면서비스사용성을 중심으로 (Effect of open and closed leadership and marketing capabilities on corporate performance: Focusing on the usability of non-face-to-face services of small businesses)

  • 임영수;김영균
    • 한국산업정보학회논문지
    • /
    • 제27권3호
    • /
    • pp.109-126
    • /
    • 2022
  • 소상공기업의 특성상 경영자의 리더십과 마케팅역량의 따라서 상이한 기업성과가 나타났다. 특히 경영자의 비대면서비스사용성의 인식을 통한 기업성과의 유무를 확인하였다. 소상공기업의 임원들을 대상으로 설문을 진행한 결과, 소상공기업 경영자의 개방적리더십과 마케팅역량은 기업성과에 영향을 보이는 것으로 나타났으며 또한 비대면서비스사용성의 편리성에 영향을 미치는 것으로 나타났다.

A Comparative Analysis of Accommodation Sharing Legislation of Platform Businesses in South Korea and OECD Countries

  • LEE, Eun Joo;CHO, Yooncheong
    • 산경연구논집
    • /
    • 제13권5호
    • /
    • pp.1-14
    • /
    • 2022
  • Purpose: This study investigated the legal issues and policies on accommodation sharing based on qualitative research and examined how OECD societies establish laws and regulations to legalize accommodation sharing and prevent adverse effects. The purpose of this study is to contribute to the understanding of the different laws and regulations at both the country and city levels and to help better manage accommodation sharing in our society. The ultimate goal of this study is to enhance citizen understanding of platform businesses to minimize unnecessary conflicts. Research design, data and methodology: This study conducted a qualitative research by exploring laws and regulations in OECD countries. This study performed comparative analysis of accommodation sharing business' legislation, legal definitions, and operational policies that citizens should necessarily understand for better usage. Results: Local ordinances and regulations developed differently based on the situations of local markets and communities, so they are established and improved at the city or country level. Conclusions: Each government should consider preparing better policy on accommodation sharing by considering how to secure the housing market for residents with better establishment of new platform businesses and relationships with citizens. This study suggests policy reactions to government as policymakers, guests, hosts, platforms, and communities.

Business Model Framework for IoT: Case Studies and Strategic Implications for IoT Businesses

  • Kim, Dongwook;Kim, Sungbum;Lee, Junghwan
    • Journal of Information Technology Applications and Management
    • /
    • 제29권1호
    • /
    • pp.1-28
    • /
    • 2022
  • To realize the vision of internet of things (IoT), where it is expected to bring significant impact to the global economy in the future, consideration of business models in the IoT context is necessary. This research attempts to build an enhanced artifact business model framework based on the definitions of IoT and literature on business models for analysis of IoT businesses. The framework is used to analyze four different types of players: the owner of things, vendors of devices, providers of connectivity and providers of IoT application services. The findings suggest that the owners of things tend to partner with ICT players to complement their weakness, and it tends to be connectivity providers. The device vendors leverage their strength of devices and device platforms to attract and enable 3rd party sensor/devices to interconnect, while the service providers are aiming to penetrate into customer premise. These lead to the following recommendations for non-IT players to consider in expanding into IoT business: 1) take into account differences in product development process between IT and non-IT businesses in expanding into IoT market; 2) collaborate with ICT players that acknowledge and understand the differences.

PCSI 지수를 활용한 국방 서비스품질 분석 및 실증적 비교분석 -100인 미만 소기업 중심으로 (Analysis of Defence Service Quality using PCSI Index and an Empirical Comparative Analysis - Focusing on Small Businesses less than 100 Employees )

  • 남윤욱;고동현;김현민;이관우
    • 품질경영학회지
    • /
    • 제51권1호
    • /
    • pp.37-54
    • /
    • 2023
  • Purpose: A main aims are to check the level of satisfaction of service quality and derive service quality factors in the field of defense quality assurance activities that need improvement. Furthermore, the paper presents a basic data for identifying future development directions. Methods: Classify the level of service perceived by customers and calculate the customer satisfaction coefficient and PCSI index. In addition, the direction of future research is established by empirically comparing and analyzing the data of this study and the past data. Results: The paper derive the service quality factors to be provided to small businesses in the current state. Moreover, It shows the increasing trend of new companies using comparative analysis with past data Conclusion: Since the new company consists of small businesses with less than 50 employees, further research on small businesses is needed in the future.

벤처기업의 내생적 성장이 기업가치에 미치는 영향 (Endogenous Growth and Firm Value of Venture Companies)

  • 배기수;조희제;송영화
    • 한국콘텐츠학회논문지
    • /
    • 제12권10호
    • /
    • pp.430-438
    • /
    • 2012
  • 본 연구에서는 코스닥 증권시장에 상장된 벤처기업을 대상으로 내생적 성장 연구개발비가 기업가치에 미치는 영향을 분석하였다. 연구방법은 실증연구방법을 택하였으며, 다중회귀분석을 이용하여 코스닥에 상장된 벤처기업을 대상으로 검증을 실시하였다. 분석결과 벤처기업의 내생적 성장 연구개발비가 기업규모에 양(+)의 유의한 영향을 미치고 있는 것으로 나타났다. 반면 유형자산과 광고선전비 및 교육훈련비 등은 음(-)의 유의한 영향을 미치는 것으로 나타났다. 벤처기업의 기업규모가 기업가치에 양(+)의 유의한 영향을 보인 것은 기술개발을 중점적으로 추진하는 벤처기업의 특성상 내생적 성장 무형자산이 기업가치에 유의적인 영향을 미치고 있는 것으로 해석된다. 결론적으로 코스닥 등록 벤처기업의 내생적 성장 연구개발비와 기업가치 간에는 양(+)의 상관관계를 갖고 있는 것으로 검증되었고, 벤처기업은 개발비 등 무형자산에 대한 투자가 집중되는 기업의 특성으로 인하여 벤처기업의 기업규모(총자산)가 기업가치에 양(+)의 유의한 영향을 미치는 것으로 분석되었다.

해외건설시장의 신성장동력 공종선정 및 진출전략 도출 (Selection and Strategies of New Leading Businesses in International Construction Market)

  • 최석진;이강욱;한승헌
    • 한국건설관리학회논문집
    • /
    • 제13권2호
    • /
    • pp.25-36
    • /
    • 2012
  • 최근 해외건설시장의 급격한 확대추세 속에서 국내기업들은 지속적인 진출확대와 사업성과 제고를 달성하기 위한 신성장 동력 확보에 힘쓰고 있다. 이에 본 연구는 '어떤 공종이 신성장동력 공종인가?'와 '신성장동력 공종에 어떻게 진출하여야 하는가?'라는 두 가지 질문을 바탕으로 신성장동력 공종을 탐색하였다. 이를 위하여 먼저 산업분석 이론과 자원기반 관점 등을 바탕으로 시장진입 가능성, 수익창출 가능성, 부가가치창출 가능성을 신성장동력 공종의 조건으로 파악하는 한편, 시장의 경쟁강도 및 성장세, 국내기업 경쟁력 수준, 국내시장 파급효과 등을 기준으로 하는 공종평가 프레임워크를 개발하여 그린에너지플랜트, 환경플랜트, 담수화플랜트, 원자력플랜트, 신도시개발, 초고층빌딩 등의 공종을 신성장동력 공종으로 선정하였다. 이후 시장개척 및 선점, 경쟁력 중점강화, 지속적 발전 및 파급효과 확대 등을 목적으로 그린에너지플랜트, 환경플랜트, 신도시개발 공종에 대한 전문가의 의견을 수렴하였으며, 이를 바탕으로 각 공종의 진출전략을 도출하였다.

중소기업 산업보안 강화를 위한 지방정부의 역할 분석연구 -경기도 사례에 대한 실증분석을 중심으로- (Analysis on Local Governmental Role for Strengthening of Industry Security in Small and Medium-sized Businesses -Focused on Empirical Analysis of Case of Gyeonggido-)

  • 박태형;임채홍;이기오;임종인
    • 디지털융복합연구
    • /
    • 제11권10호
    • /
    • pp.1-16
    • /
    • 2013
  • 본 연구는 중소기업 산업보안 강화를 위해서 지방정부에 해야 할 역할에 대해서 경기도 사례를 중심으로 분석하였다. 특히, 경기도가 해당 지역의 중소기업 산업보안 강화를 위해 추진하고 있는 다양한 사업(사이버안전기업 구축 및 민관보안관제센터 활성화 등)에 대해서 중소기업의 담당자를 대상으로 다양한 측면에서 분석 및 평가함으로써, 향후 이러한 수요에 맞게 경기도가 담당해야할 역할이 무엇인지를 탐색해보는데 초점을 두었다. 이상의 연구결과를 바탕으로 산업보안의 사업에 대한 홍보극대화, 보다 현실적인 사업운영 및 중장기적인 전략수립에 대해해서 논의하고, 추후 후속연구의 필요성에 대해서 제시하였다.