• 제목/요약/키워드: Business-to-Business

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소상공인의 업종전환과 정부기관의 역할 (The Business Transformation in Small and Micro Businesses and government's role)

  • 지용하;양해술
    • 한국산학기술학회논문지
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    • 제10권12호
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    • pp.3804-3814
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    • 2009
  • 경기침체 및 업종 과당경쟁으로 폐업하는 자영업자들이 갈수록 늘어나고 있다. 특히 정부의 소상공인 육성지원 대책을 통해 정책을 펼치고 있으나 업종포화, 소비위축, 자금부족, 대형점포 출현 등의 이유로 소상공인의 폐업률은 매년 증가되고 있으며, 폐업자 증가에 따른 또 다른 특징은 업종전환을 포함한 제 2의 창업 또한 증가 추세에 있는 것이다. 그러나 아직 정부의 지원정책은 미흡한 것으로 분석되어 진다. 본 연구는 소상공인의 업종전환에 관한 현실적이고 신뢰할만한 요인을 추출한 후 소상공인의 지속적인 성장에 도움이 되는 다양한 수익모델을 발굴하기 위한 심층적 연구를 통하여 향후 정부의 소상공인 지원제도에 대한 보다 좋은 정책 방향 모델을 제시하고자 한다.

비즈니스 모델 분석 프레임 워크의 개발과 적용 (Development and Application of Business Model Analysis Framework)

  • 안지항;최상훈;장석권;김용호
    • 경영정보학연구
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    • 제5권1호
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    • pp.19-32
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    • 2003
  • 본 논문은 신규 비즈니스 모델 설립 시 요구되는 단계적인 접근 방법과 다양한 비즈니스 모델을 분석하기 위한 비즈니스 모델 분석 프레임워크를 제시하는데 목적이 있다. 비즈니스 모델을 가치 창출 방식에 따라서 크게 4가지 유형으로 나누었으며 그 유형들의 파생모델을 제시 하였다. 또한 적용 사례로서 무선랜 서비스를 이용한 새로운 비즈니스 모델을 도출 하였으며 비즈니스 모델 분석 프레임워크를 이용하여 신규 서비스에 대한 적용 가능성을 평가하였다.

비즈니스 구성요소 분석을 통한 기업의 R&D 기술포트폴리오 가치평가모델 (Development of an Evaluation Model for R & D Technology Portfolio Based on Business Model Components)

  • 김영태;임광혁;이상철;박상찬
    • 품질경영학회지
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    • 제40권3호
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    • pp.372-380
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    • 2012
  • Purpose: The purpose of this research is to develop the methods for evaluating the business value of a company's technical portfolios. In this study, technical portfolios of 10 major manufacturers and e-Biz industries are examined first from a business model perspective. Subsequently, we suggest future direction of R&D for the pharmaceutical industry by deducing the leading industries sharing similar traits with the pharmaceutical industry. Methods: In order to evaluate and analyze the patents of the major leading industries based on the constituents of a business model, the target patents were selected through the following procedure. Results: First, In this study, using the data obtained from the patent analysis, the differences in the technology portfolios of specific business entities based on the constituents of their business models. Second, deduced business rules of particular business entities through classification analysis and role-model of pharmaceutical industry Conclusion: If enterprise discovers technological change and characters of other enterprise or technology, enterprise could judge a direction of technology which will be developed in the near term and a plan which utilized existing technology to increase enterprise's profits.

Factors Affecting Entrepreneurial Intention of Generation Z During COVID-19 Pandemic: An Empirical Study from Vietnam

  • NGUYEN, Trong Luan;LE, Tran Gia Thanh;HUYNH, Bach Mai;VO, Thi Kieu Trang;HA, Pham Hai Au
    • The Journal of Asian Finance, Economics and Business
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    • 제8권12호
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    • pp.443-453
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    • 2021
  • Gen Z is a special generation that was born with technology, converging the best development conditions making them an important part of the future development of Vietnam's economy. Gen Z is an important part of the future development of Vietnam's economy. The purpose of this study is to identify and measure the impact of various factors affecting the business intentions of Gen Z in Vietnam during the Covid pandemic. The study did not go into the details of entrepreneurship, instead focused on explaining the impact of factors such as risk-taking, market economic trends, influencers, confidence, and family business traditions on the business intentions of Gen Z. The study was carried out using quantitative and qualitative methods with 335 data points collected online via survey links. The methods used to test the scale such as Cronbach alpha, CFA, SEM are used to examine the correlation between factors affecting the business intention of Gen Z in Vietnam. The results showed that the business intention of Gen Z in Vietnam is positively correlated and significantly influenced by confidence and risk-taking. Furthermore, the study reveals a difference in entrepreneurship of Gen Z Vietnam based on gender and education level.

이벤트 중심의 시나리오 기반 정보시스템 개발 방법론의 적용에 관한 사례 연구 (A Case Study on an Application of the Event-Driven Scenario-Based Methodology of Developing Information Systems)

  • 장길상;이원조
    • 대한안전경영과학회지
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    • 제20권2호
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    • pp.65-76
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    • 2018
  • Recently, most of the information system use environment is changing to GUI environment based on windows and web. Most of the development tools for building such a GUI-based information system support object-oriented and event-driven programming concepts. However, there is still a lack of a development methodology that systematically supports event-based information system construction. From a business perspective, an information system is one that supports business processes efficiently and effectively to improve business performance. These business processes are composed of business activities which involve a series of business events. A business event is executed according to a business scenario. Therefore, it is necessary to grasp these events in the requirements analysis stage and to apply it on the system development methodology. However, information systems development methodology which systematically reflect the event processing concept still is insufficient. From this viewpoint, this paper proposes an event-driven scenario-based development methodology that can meet the recent development environment of information systems, and applies the proposed methodology to a small scale information system development case.

고객정보 식별자 표시제한으로 인한 업무영향에 관한 연구 - 국내 증권 업무를 중심으로 - (Business Performance Impact Caused by Display Restriction of Customer Information Identifier: Focusing on Domestic Securities Business)

  • 신상철;이영재
    • 한국정보시스템학회지:정보시스템연구
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    • 제22권4호
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    • pp.49-69
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    • 2013
  • Recently, enterprises have reinforced security control in order to prevent infringement of personal information and abuse of customer information by insiders. However, the reinforcement of security control by enterprises makes it difficult for internal users to perform business by using a business information system. There is, therefore, a need for research on various fields, which makes it possible to establish an appropriate security control policy while minimizing an impact on business. The present research verifies and analyzes an impact on difficulty in business of internal users using customer information, which is caused by security control performed by display restriction on customer information identifiers. The present research is intended to academically develop a technique for statistically analyzing an impact degree and a causal relationship between security control and an impact on business, which is a dichotomous variable, and to practically contribute to the establishment of an efficient security policy in consideration of an impact on business when an enterprise applies security control. A research target was internal business information systems of domestic securities enterprises, data was collected by questionnaire, and verification/analysis was performed by logistic regression analysis.

Key Account Management in Business-to-Business Relationship: Identifying Top K Persuaders Using Singular Value Decomposition

  • Ahmmed, Kawsar;Noor, Nor Azila Mohd
    • 유통과학연구
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    • 제14권9호
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    • pp.15-24
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    • 2016
  • Purpose - Key account management is a supplier company initiated relational approach that has received great attention from both academics and practitioners manifested in the business-to-business relationship literatures. However, there is widespread debate and contention on what should be the underlying theoretical base for defining this vital part of relationship marketing. With the insights from the social exchange theory, present paper explores how social exchange affects the dynamic nature of key account management relationship at the organizational level. Research design, data, and methodology - The paper follows a comprehensive review approach to examine the relationship between social exchange theory and key account management approach. Conceptual arguments and findings are assessed across studies with the main objective of showing how social exchange theory develops the governance mechanism in maintaining the key account relationship. Results - Since relational norm is considered as a glue for the maintenance of buyer-seller relationship in social exchange theory, factors develop the non-contractual governance mechanism 'relationship' in business-to-business relationship and this norm replaces or supplements more formal governance mechanisms such as contracts are explored. Conclusions - This paper advances central relational norm to manage the company's most important key customers and demonstrates how this norm can be developed in buyer-seller key account relationship. Implications from this new perspective are forwarded.

비즈니스 한국어 문화에 대한 외국인의 인식 연구 -유학 후 국내 기업에 종사하는 외국인 근로자를 대상으로- (The Study on Foreigners' Perception of Business Korean Culture: Concentrated on Foreign Workers after Studying in Korea)

  • 서정민
    • 한국어교육
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    • 제29권1호
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    • pp.53-84
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    • 2018
  • The main purpose of this study is to investigate foreigners' perception regarding Korean business culture and Korean business culture education. People who participated in this study are six foreign workers after studying at the university or graduate school in Korea. A phenomenological qualitative research method was used in this study in order to elicit life experiences from foreign workers who were working in Korea business companies. Therefore, their experience regarding Korean business culture and business culture education were measured by in-depth interviews. This study shows that nun-chi, vertical relationships, and impatience of Koreans are the most difficult culture to foreign workers. They also feel difficulties regarding Koreans' lack of understanding about other cultures. Moreover, these were not difficult components within school life; rather, the most difficult aspects were that they have never learned about the Korean business culture before getting a job. The results show that international students who want to work in Korea companies need to study about the culture of Korean business and revealed the desirability to learn. These results can be used as a foundation for understanding some contents and criterion of Korean business culture and education.

Comparative Study of Korean and Chinese University Students' Economics and Business Literacy

  • CHOI, Byoung-Il
    • 동아시아경상학회지
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    • 제10권1호
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    • pp.95-108
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    • 2022
  • Purpose - This study attempts a multifaceted analysis utilizing the Chinese test takers' results of the Economy & Business Aptitude Test. Since Chinese students study socialist theories of economics along with market-based ones, comparing Chinese university students' basic knowledge of economics and business and its application to those of Korean test takers is also very meaningful from the perspective of economics education research. Research design, data, and methodology - This study investigates the results on the test of economy and business understanding between Korea and China. For comparison of the result, we conducted MK-TEST for two universities in China. Result - This study finds that the average correct answer rate of Korea is higher than one of China according to the overall results. The average difference rate is about 15% between Korea and China. More concretely, the correct answer rate of business area is higher than one of economy area, identifying them by subject area. Conclusion - According to the results, this study can infer that there are no or little differences in the ability of examinee to solve applied questions between Korea and China and the differences of the scope and emphasis point in an academic curriculum between both countries might bring these kinds of results. Finally, Chinese students shows higher correct answer rate to the questions about the economy issues and policies related to China than one of Korea examinee.

Multi-Sided Networks of Digital Platform Ecosystem: The Case of Ride-Hailing in Indonesia

  • Mohammad Nabil Almunawar;Muhammad Anshari
    • Asia pacific journal of information systems
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    • 제30권4호
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    • pp.808-831
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    • 2020
  • The business world has been undergoing a digital transformation. The adoption of multi-sided digital platform across the world has sped up this transformation. Multi-sided digital platforms create value by mediating interactions and transactions of distinct groups of users. A platform and its stakeholders need to be considered as a business ecosystem. Elements or components in the ecosystem exchange values and together form a network of exchange values. The objective of this paper is to construct a framework for crafting and observing digital business ecosystems. The foundation theories used to construct the framework are transaction cost economy (TCE), multi-sided markets, and value network. This paper uses Go-Jek, a growing ride-hailing platform from Indonesia, as a case to discuss how the framework works in mapping Go-Jek's digital business ecosystem, and then explain its expansion strategy. This paper has both theoretical and managerial contributions. It provides a formal definition of digital business ecosystems as a network of exchange values. The framework does not only help studies the existing business ecosystems but also can be used to craft a new business ecosystem. It can also be used to study value exchanges within the ecosystem, assessing or crafting ecosystem expansion strategies.