• Journal of Korean Society of Industrial and Systems Engineering
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• v.46 no.spc
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• pp.54-60
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• 2023

The government focuses on promoting start-ups, fostering ventures, and creating an ecosystem of start-ups through the formation of a strong growth environment for small businesses. This study provides academic and practical implications about ways of improving our business incubator's support service across stages of growth through IPA. To this end, an Importance-Performance Analysis (IPA) was conducted to analyze relationship and differences in importance and satisfaction of business incubator's support service support at business incubation center. These results present to provide the following academic and practical implications. The academic implications are the need for differences in support services for each phase of start-up growth. As factors that could increase the likelihood of successful start-up were identified in each phase of the start-up growth, important information needed for policy and strategy was provided. As a practical suggestion, the managers and expert groups are presented with sections to be opened for each start-up growth stage, minimum effort input, and areas to be maintained continuously. A systematic support plan is established and a foundation is provided for improvement measures in efficient start-up business incubator's support service.

• Smart Media Journal
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• v.6 no.4
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• pp.17-23
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• 2017

In recent days, all the business firms use IT-based services in a variety of ways to facilitate their consumer activities. A typical example is location-based services that send advertisements or discount coupons when a customer approaches near the business place. This is not the direct interaction between the business firms and the customer, and it is one of the way of sending the business related contents to the customer's smart-phone regardless of the customer's intention. The Business firms does not know in real time which customers sent promotional contents. Recently most of the business services are in this way. Therefore, a new type of location-based customer service is required for interaction between the business firm and the customer. This is a system that automatically identifies which customer visit a business place when the customer visits the business place delivers them to the computer of the business place in real time, and provides business customized services using the information. In this paper, we have developed a service based platform to identify the customer as well as interact with the customer based on the location based service using Beacon. This system will also provide an open platform environment that can be easily accessible to the various business firms, rather than limited to a specific business firms.

• Journal of Family Resource Management and Policy Review
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• v.9 no.1
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• pp.131-146
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• 2005

The farming type in Korea is predominantly a small farm managed by family members. This study mainly examines the current usage of the website of family farms as a management tool for small farm business and discusses the strategies for effective utilization of the website. A county that currently employs governmental project of information system was purposely selected. Among all the websites operated by small farm businesses in that county, websites of which purpose is introduction of the business, advertisement, or e-business were included for analysis; it yielded total seven websites, The study was conducted with two phases; on-line website analysis and interview with business owners. The websites were analyzed based on four categories; content, interface, design, and site management. With regard to the content of the websites, the lack of connection between domain names and product names was found. Moreover, the problem relevant to site management was shown as low utilization of bulletin boards and delayed upload of new information. However, design and interface were comparatively well presented. Business owners reported that the motivation to initiate the websites was mostly supports from the governmental project for the agricultural information system. The barriers to effective management of websites were found i) business owner's misinterpretation of business website with e-business ii) very limited opportunity for website management education in small farm business, and iii) lack of regional infrastructure for information system. Based on the findings, this study suggests as followed; i) construction of infrastructure should be preceded to make effective management for websites; ii) education for website management should include small business management strategies as well as computer skills, iii) the education should be provided in diverse ways considering subject's characteristics iv) small farm business owners should be informed that their websites could play a role only to provide information about the products and hand over the practical load for e-business to retailing web sites such as portal shopping mall; and v) wives' participation should be encouraged.

• International Journal of Computer Science & Network Security
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• v.21 no.7
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• pp.211-220
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• 2021

The aim of the study is to implement a factor analysis of the determinants of pricing in a state-regulated competitive market using economic and mathematical modelling methods and to develop ways to improve the pricing environment of the market under study. The purpose of the work defines the main objectives: (i) to investigate the features of the competitive model of the Ukrainian flour market; (ii) to analyse the current price conjuncture of the flour market and the dynamics of the main determinants of pricing; (iii)to develop ways of improving the price situation on the flour market on the basis of the factor analysis on the results of economic and mathematical modelling. In order to ensure the reliability and validity of the research results, the following methods were applied: the logical-dialectical method of scientific knowledge in the study of the main theoretical aspects of flour market functioning, the method of logical generalisation and synthesis, comparison, factor analysis, correlation and regression analysis, the graphical method, etc. It has been shown that pricing in a state-regulated competitive market has its own characteristics. For example, in the flour market the price of goods cannot be influenced by producers (sellers) by any methods, therefore determinants of pricing by indirect influence have been taken into account. The five-factor power model of wheat flour price has been constructed. It was substantiated that the price of wheat flour in Ukraine is mostly influenced by consumer price index (0.92 %). The received complex model of wheat flour price may be used also for medium-term forecasting and working out the ways of price formation optimization in the flour market.

• Culinary science and hospitality research
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• v.19 no.1
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• pp.42-56
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• 2013

This study showed that a sales executive officer, a founder of foodservice, and marketing methods and activities influence the duration of business and business performance. The hypotheses of the study are as follows. First, a foodservice business will influence marketing management. Second, marketing management will influence business performance. Third, founding a foodservice business influences business performance. Fourth, marketing management will influence the duration of business. Fifth, business performance will influence the duration of business. As a result, all the hypotheses are adopted. Consequently, business methods such as marketing activities and costs should be continually studied to improve management, and founders and managers should invest in marketing management in various ways.

• Korean Business Review
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• v.15
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• pp.99-114
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• 2002

Recently several business models concerning e-Business has been introduced. But the different environment for each business requires the business model which is contingent to its specific situation. We, therefore, need to develop the e-Business models considering environment factors such as capital size, technology level, collection ability and amount of information, profit or target customers, etc. There can be several ways to create the value of an e-Business firm. A way among them is to develop limited area by focusing on core parts of the firm. This way leads for the firm to search the investment priority in order to solve the problem, which is to set a proper production and investment level for concentrating on competitively excellent areas of the firm. In this paper, we propose a method to decide the investment priority effectively when making a decision using fuzzy information. The method by our model is to minimize tolerances of given business fuzzy goals.

• The Korean Journal of Franchise Management
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• v.2 no.2
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• pp.95-110
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• 2011

As global economic conditions are getting uneasy and polarization of our economy is intensified, the economic sentiment of small businesses is still low and unstable. The collapse of worldwide banking systems due to sub prime crisis in 2007 became the catalyst that shakes financial industries in each country in the world; the most sentiment people, small businesspersons, also have hard time facing survival way out, facing a great crisis. All organizing powers including manufactures, wholesales and retails are being gradually greater in mutual relations and dependence, and unstable factors about risks are also increasing. For exterior environmental and physical risk factors which cannot make small businesses survive themselves by developing ways out are eventually increasing, those who cannot cope with these factors face a great crisis. Although the government tries hard to overcome this situation conducting many ways, the effect does not continue. It is the real state that independent business markets including overall employment and establishing business have vicious cycle that they cannot be improved, due to increase of employment centered on short-term labors which lack durability in creation of employment and decline of household income. Recently, growth shows indication of slowdown because of multinational risk factors including financial crisis in each country in Europe, the death of Kim Jung-il, relationship with North Korea, and unstability of war situation in the Middle East Asia. Experts expect that growth rate will be about 4%, and independent business that ordinary people feel is still gloomy. It's reality that there is no adequate alternative for lack of jobs, unstable employment and a means of living after retirement. Also, the fact that large companies enter the market which is narrow and in the excessive competition should be an environmental factor that makes the situation worse. The business concept, a franchise, is the part we should think about whether it is the institutional solution that can guarantee independent businessmen stable life. Major companies are frightfully entering the market today, breaking the barrier to entry and shouting of a win-win with independent businesses. It's the small businesspersons who go through painful domestic recession, cannot predict the future and manage confusing and unstable independent business. It's very important to restore the domestic economy through wisely boosting consumption as soon as possible. It's also important to lead the situation by gathering powers of the government and related organizations, agonizing, suggesting solutions, and establishing accurate directions. The purpose of this study, therefore, is to suggest ways to strengthen competitiveness of small businesspersons by examining small business support policies which are currently implemented.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.24 no.4
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• pp.489-493
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• 2020

The technological development of the Fourth Industrial Revolution is accelerating the development of the world and society. Fourth industrial technology is connected to Cyber World to develop national and social infrastructure. The application of the fourth industrial technology can create Cyber-city and Cyber-life systems. In the ICT business industry that connects Cyber with the real world, we need to connect Cyber with real-life work. It is to use AR business cards as one of the ways to connect Cyber business with real business. When an AR business card is recognized as a smartphone, a 3D character appears to introduce the main character of the business card. In addition, AR business cards are reflected in AR for product and service of business operators, enabling promotion of products, services, etc. Using connected wired and wireless 5G communication, real-time e-commerce is also possible. In this paper, AR business card will be produced with Source Coding and AR business card platform will be designed.

• International Journal of Contents
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• v.6 no.4
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• pp.57-61
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• 2010

This paper designed and developed internet based competency developing system for small IT (Information & Technology) companies. The purpose of this system was to provide career development opportunities to small IT business workers for their longstanding employment and self-improvement job skills. This study analyzed job competencies based on job descriptions from two IT companies. The survey was conducted to analyze employees' self-assessed current job competency level and effective ways of improving their current level of competencies. From the results of survey, most of subjects indicated their job competencies were in between mid-level to low level, and they required the need of training programs to improve their job knowledge and experience. Based on the interview from field experts about job competency development, this study designed and developed the internet based competency development system to provide effective and efficient way of improving job competencies and needed training programs for small IT business employees.

• Knowledge Management Research
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• v.16 no.2
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• pp.29-45
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• 2015

The number of studies on social media has increased rapidly worldwide. There has been, however, little effort to assess the achievements and limitations of social media studies up to present. The purpose of this study is to provide a systematical viewpoint on social media research published by scholarly business-related journals. Our analysis focus on research topic, functionality, targeted media types, methodology, and characteristics. User research receives the most attention, followed by effect research in terms of developmental models of media research agenda. The major methodological trend is online survey. Facebook and twitter are the two most popular mediums studied in literature, and social media is mainly characterized as information sharing as well as relationship building. Two recommendations are suggested in ways to strengthen social media research: more various topics and application areas, and the rigor and diversity of research methods.