• Title/Summary/Keyword: Business Service Design

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차세대 이동통신 컨버전스 서비스 모델 개발 프레임워크 (Design Framework for Next Generation Mobile Convergence Service Models)

  • 신동천;김진배;박세권;류승완
    • 한국IT서비스학회지
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    • 제9권4호
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    • pp.243-259
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    • 2010
  • It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services. and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system. we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper. we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures. operations. and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.

AHP를 이용한 주파수 공유 비즈니스 모델 평가방법 설계 (Design of Evaluation Method for Business Models Considering Spectrum Sharing using Analytic Hierarchy Process(AHP) Method)

  • 김태한;박현민
    • 한국콘텐츠학회논문지
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    • 제15권12호
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    • pp.525-533
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    • 2015
  • 주파수 공유 기술의 진화는 TV 유휴대역 활용과 같은 다양한 신규 비즈니스 모델의 출현을 불러일으킬 것으로 예상된다. 그런데 주파수 공유를 고려한 비즈니스 모델은 서비스 제공업체의 경제적 타당성을 충족시키고, 서비스 이용자에게는 이전 서비스보다 증가된 편익을 제공해야 한다. 이와 더불어, 신규 비즈니스 모델은 무선 통신 서비스 분야를 포함하여 산업 활성화에 기여해야 한다. 이러한 다양한 목적을 이룰 수 있는 최적 비즈니스 모델 선별에 적합한 정량적 평가방법이 필요하다. 평가방법에는 정부, 서비스 제공자, 서비스 이용자의 평가 관점이 골고루 반영되어야 한다. 본 연구는 주파수 공유 비즈니스 모델의 평가방법을 제시한다. 먼저 주파수 공유 기술 적용의 특수성을 고려한 평가속성과 평가척도를 정의한다. 또한 계층적 의사결정 분석기법(AHP)을 적용하여 평가속성 및 평가항목의 상대적 중요도를 도출한다.

The Exploratory Research on Object Activity Service Evaluation Model(OA-SEM) - The Application of Retail Industry

  • Lee, Seung-Chang;Suh, Eung-Kyo;Park, Hoon-Sung
    • 유통과학연구
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    • 제14권8호
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    • pp.45-50
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    • 2016
  • Purpose - This study aimed to develop a new practical and universally applicable service quality model by improving the service quality measurement model proposed by many previous studies. Research design, data, and methodology - An in-depth analysis on what influences such service quality model had on the improvement effect of service quality, and Service Evaluation Model("SEM"), which was revised from the existing service quality measurement model, was developed. The model is divided into the two integrative categories: First, activity, that is the group of service-related activities. Next is item, the group of service-related objects. The level of service is evaluated for each category via survey questionnaire on service level evaluation. Based on the model, SEM has visibility by structuring the whole service industry. Results - For the application of the new service quality model, this study attempted to examine the appropriateness of the newly proposed service quality model by applying it to retail service field. Conclusions - As a result, the proposed service model would be a useful and applicable service quality measurement model required by many organizations. Service company can set up self check service levels. Through these results, they can look for the ways to provide better services to customers. Service users can ensure the objectivity of business plan based upon SEM.

무점포 창업자 지원을 위한 비대면 기반의 지능형 빅데이터 융합 서비스 설계 (Design of Intelligent Big data Convergence Service to Support Non-store Founders based on Non-face-to-face)

  • 구현모;홍지연;강철수
    • 미래기술융합논문지
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    • 제2권2호
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    • pp.1-8
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    • 2023
  • 최근 장기적인 경기 침체로 인해 창업비용의 부담이 적은 무점포 창업에 예비창업자들이 집중되면서 무점포 및 통신판매업자가 증가하고 있다. 특히, 자금이 부족한 청년 실업자나 가정주부 외에도 '투잡'을 희망하는 직장인들이 많이 뛰어들고 있는 추세이다. 따라서, 본 논문에서는 특정 네트워크, 사업자 및 서비스 종류에 종속되는 공급자 중심의 서비스 플랫폼에서 탈피하여 공유와 참여를 통해 도·소매 무점포 창업자의 사업 지원과 수익 창출에 기여하는 판촉물 산업의 B2B 서비스를 제공할 수 있는 사업 통합 지원 시스템을 설계하고자 한다. 제안한 시스템은 안정적인 운영관리 서비스가 제공될 수 있는 오케스트레이션 및 서비스 관리 기술, 엔터프라이즈 비즈니스 파트너 관리 기술을 적용한 업무 통합 운영 지원 시스템이 될 것으로 판단된다.

Structural Dashboard Design for Monitoring Job Performance of Internet Web Security Diagnosis Team: An Empirical Study of an IT Security Service Provider

  • Lee, Jung-Gyu;Jeong, Seung-Ryul
    • 인터넷정보학회논문지
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    • 제18권5호
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    • pp.113-121
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    • 2017
  • Company A's core competency is IT internet security services. The Web diagnosis team analyzes the vulnerability of customer's internet web servers and provides remedy reports. Traditionally, Company A management has utilized a simple table format report for resource planning. But these reports do not notify the timing of human resource commitment. So, upper management asked its team leader to organize a task team and design a visual dashboard for decision making with the help of outside professional. The Task team selected the web security diagnosis practice process as a pilot and designed a dashboard for performance evaluation. A structural design process was implemented during the heuristic working process. Some KPI (key performance indicators) for checking the productivity of internet web security vulnerability reporting are recommended with the calculation logics. This paper will contribute for security service management to plan and address KPI design policy, target process selection, and KPI calculation logics with actual sample data.

클라우드 서비스의 의료산업 적용을 통한 새로운 융합 비즈니스 모델 (New Convergence Business Models by Applying Cloud Service to Medical Industry)

  • 전한구;김종철;서광규
    • 디지털융복합연구
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    • 제11권4호
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    • pp.467-472
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    • 2013
  • 최근 ICT와 의료 기술 및 서비스의 융합 강도가 높아지면서 ICT 기반 의료기기 및 장비, 소프트웨어, 서비스 개발 등의 부가가치가 높아지고 있다. 본 논문에서는 의료분야 데이터 백업 이슈 등에 대한 시장 환경 분석을 통한 사업 타당성 검토와 클라우드 서비스 비즈니스 거래 유형 분석을 통해 의료 분야의 새로운 융합 비즈니스 모델을 도출하고, 향후 고객 확보 및 시장 확대, 경쟁력 강화 등을 위한 사업화 활용 모델의 개발 방향을 제안한다. 본 연구는 클라우드 서비스의 새로운 융합 비스니스 모델을 설계 할 때 산업의 핵심 역량 강화 전략 및 제휴 연계 전략을 수립하는데 가이드라인을 제공해 줄 것이다.

A Study on the Improvement Plan of Business District Information System

  • Song, Ha-Ryeong;Kim, Young-Ki;Kim, Seung-Hee
    • 유통과학연구
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    • 제14권6호
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    • pp.27-37
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    • 2016
  • Purpose - This study aims to suggest a developmental direction to small enterprisers who start their business. The developmental direction makes the small enterprisers more stable with providing the Business District Information System service, which offers the location and business area's information aimed at pre-enterprisers after analyzing its overcrowded index's current state and problems. Research design, data, and methodology - This research proposes the developmental direction for helping the pre-small enterprisers to have more stability through examining the Business District Information System's-operated by Small Enterprise and Market Service-overcrowded index's current state and problems. Results - This system has drawbacks about giving the start-up overcrowded index as follows: ① non-accurate consultative group for sharing the DB ② providing analysis information, not evaluation information ③ not to anticipate the changes of business types & the flow of business district and perceive the symptom data with providing predictive information. Conclusions - This system should be more publicized through the mass media for making it approachable with collecting the user's opinion and investigating customer satisfaction & the level of awareness.

Service Distribution Strategy on Business Performance of Padang Restaurants in North Jakarta

  • CHRISTIAN, Michael;HARIS, Kevin;INDRIYARTI, Eko Retno;WIBOWO, Suryo;SUNARNO, Sunarno
    • 유통과학연구
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    • 제19권12호
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    • pp.57-69
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    • 2021
  • Purpose: This study aims to measure whether the business performance of Padang restaurants in North Jakarta is primarily affected by service distribution strategy and other factors, specifically the local-based organizational culture and entrepreneurial orientation. Research design, data and methodology: This quantitative research has used Structural Model-Partial Least Square (PLS-SEM) with SMART PLS 3.0 as the analytical tool. The study's sample focus is the owner or person in charge of the Padang restaurant business in North Jakarta. Data has been collected using a questionnaire instrument with a Likert scale scale ('1-strongly disagree' to '5-strongly agree'). A total of 86 samples with a random technique were obtained from three areas in North Jakarta: Kelapa Gading, Pademangan, and Penjaringan. Results: Interestingly, this research finds that service distribution strategy does not affect business performance, either directly or indirectly. Business performance in this study is affected by entrepreneurial orientation. In additional results, the local organizational culture significantly affects the entrepreneurial orientation, but does not affect the business performance in terms of management process. Conclusions: This study provides practical implications for restaurant businesses regarding the use of local cultural concepts to consider strategies for survival in today's challenging times while continuing operations during limitations.

Moving From Traditional to Society 5.0: Case study by Online Transportation Business

  • MASHUR, Razak;GUNAWAN, Bata Ilyas;FITRIANY, FITRIANY;ASHOER, Muhammad;HIDAYAT, Muhammad;ADITYA, Halim Perdana Kusuma Putra
    • 유통과학연구
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    • 제17권9호
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    • pp.93-102
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    • 2019
  • Purpose - Capturing the shifting consumer behavior perspective on online transportation network performance in Indonesia, this study aims to empirically examine the impact of electronic customer relationship management (e-CRM) and e-service quality on customer e-satisfaction and e-loyalty. Research design, data, and methodology - A quantitative approach was applied, and then we determined the respondents who met the predetermined criterion by using purposive sampling method. In total, 167 online transportation customer in Indonesia participated in this electronic questionnaire survey. To tested the collected data, Partial Least Square (PLS) - (SEM) analytical tools were employed. Results and Findings - There are five hypotheses proposed in this study and state that only one hypothesis is rejected, The dominant relationship between variables in the hypothesis is shown in the variable relationship of e-service quality on e-satisfaction. CRM, Service Quality, Satisfaction and Loyalty implemented comprehensively in cyberspace provides a clear picture for academics but also for practitioners who are struggling in the service industry that specifically appoints online transportation business. The findings of this research provide both managerial and theoretical implications to maintain customer e-loyalty in online transportation network business environment in Indonesia.

소상공인 집적지에서의 인공지능 Fulfillment 서비스 Platform 연구 (Artificial Intelligence Fulfillment Service Platform in Small Business Areas)

  • 김효영;박대우
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2022년도 춘계학술대회
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    • pp.219-221
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    • 2022
  • 세계 10대 도시이며 Metro City인 서울특별시는 인쇄, 봉제, 기계금속 등 전통적인 도심제조업이 분포되어있다. 이들 제조업은 세부 업종 및 공정에 따라 소상공인 집적지를 형성해 서로 상부상조 하는 형태로 발전해왔다. 집적지의 특성상 집적지 내 각 공정별 업체 간 물류는 신속히 이루어지고 있으나 상대적으로 영세한 소상공인이 최종 단계의 완제품 수요자에 대한 주문처리 서비스를 준비하기에는 어려운 현실이다. 따라서 원활한 수주, 배송처리를 위해 집적지 상공인을 위한 통합수주 Fulfillment Service Platform 도입이 시급하다. 본 논문에서는 전통 도심산업 중 인쇄업 소상공인의 기존 Fulfillment Service data를 수집, 분석하고 CRNN, k-NN, ID3 Decision Tree algorithm을 적용한 인공지능 Fulfillment Service Platform 시스템을 설계한다. 본 연구를 통하여 집적지 소상공인 누구나 활용할 수 있는 개별 수주, 배송 맞춤서비스 사용이 가능하게 함으로써 소상공인 매출 증대 및 역량 향상에 크게 기여할 것으로 기대한다.

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