• 제목/요약/키워드: Business Program

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국내 치유농장 경영주의 사업동기에 따른 특성 분석 (Characteristics of Agro-Healing Farms according to Business Motivation)

  • 김기용;김경미;이상미
    • 농촌지도와개발
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    • 제24권3호
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    • pp.173-183
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    • 2017
  • The purpose of this study was to identify differences by business motivation of agro-healing farm s in Korea. A survey was conducted for entrepreneurs in agro-healing farmers with self-administered questionnaires. Main results of this study were as follows: First, business motivation of agro-healing farm s in Korea can be classified to 1) education-oriented, 2) care-oriented, and 3) sale revenue-oriented motivation. Second, care-oriented farms provide healing services to people in need like the disabled. These farms may be required a long-term program such as residence-required format. And these farms need supports of health and medical service personnel or institutions. Third, sale revenue-oriented farms have sources of main income from agricultural products or processed goods made in these farms. Therefore, these farms may be required a business strategy such as product development, marketing rather than agro-healing programs. fourth, the estimation of a Multinominal logistic regression model determines the characteristics of agro-healing entrepreneurs who are most likely to opt for each type motivation of participating for agro-healing farm business. the most important determinants on business motivation of agro-healing farms were 'participants type in programs', 'program operating time', 'supporting health and medical service personnel or institutions' and 'program revenue ratio in farm operating revenue'.

경기북부지역 섬유업체 구직을 위한 교육수강생의 현황분석에 관한 연구 (A Study on Status Analysis of Students for Employment in Textile Industry in the Northern Region of Gyeonggi-do)

  • 정명희;이규건
    • 한국의상디자인학회지
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    • 제15권3호
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    • pp.99-108
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    • 2013
  • This paper investigated and analyzed the status of students for jobs in textile industry for proposing the basic data for more effective labor supply to textile industry in northern region of Gyeonggi-do. The survey was conducted with 55 students in the middle aged class living in northern region of Gyeonggi-do who participated in the field practice education program related to industry business from April to June, 2013. The analysis results are described as below. For the satisfaction on the curriculum, 45.5% of the subjects showed the highest satisfaction on the education program. 65.5% desired the full-time employment in the textile business after the education. 78.2% of the subjects agreed that the education program for helping employment and recruitment in textile industry was the essential project in the current reality when there is a serious lack of field workers. Significant number of subjects answered that the education program should be implemented through the academy and business cooperation between the relevant departments in colleges and textile business. Although the subjects in this paper were very limited, the survey results would be important data to prepare the approach for improving the supply and demand of labor in textile business in the future as well as the starting point for a project to create new jobs for middle-aged women in the Northern region of Gyeonggi-do.

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The Survival of Paid Broadcasting Channels in Korea, 1993-2010

  • Kwak, Kyu Tae;Song, Kyung Hee;Park, Soo Kyung;Lee, Bong Gyou
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제8권2호
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    • pp.547-566
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    • 2014
  • This study investigates the decisive factors affecting the survival or collapse of cable networks in the Korean paid broadcasting market from 1993 to 2010. The effects of performance variables discussed in previous studies were verified through survival analyses. According to the results, the most influential factors in the survival of cable networks were horizontal integration (MPP), channel genre, the scheduling of HDTV content, and the proportion of access program scheduling. These findings imply that the differentiation strategy of content suppliers is the most decisive factor among all business performance-related factors. Specifically, the content supply power and strategy of the program provider (PP) have the greatest influence on cable network viability. The present study is meaningful as the first attempt to establish the performance of PPs in Korean pay broadcasting markets through the viewpoint of organizational mortality. Accordingly, the present study can supplement the results of cross-sectional studies conducted with smaller samples.

Organizational Citizenship Behavior and Performance: The Role of Employee Engagement

  • HERMAWAN, Hermawan;THAMRIN, H.M.;SUSILO, Priyo
    • The Journal of Asian Finance, Economics and Business
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    • 제7권12호
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    • pp.1089-1097
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    • 2020
  • Nowadays, technology and information are developing rapidly. It compels an organization or a company strive to excel in its field. In the Industrial Revolution 4.0 era, companies must maintain their assets and technology to face the competition. One asset that should be paid attention to is human resources. Human resource has two important variables, namely Organizational Citizenship Behavior (OCB) and Employee Engagement (EE). This study aims to analyze the relationship between OCB and EE on Employee Performance (EP) in the manufacturing industry in Tangerang. This study is conducted using a quantitative method with 200 respondents. The data is collected by distributing questionnaires to respondents, which is then analyzed using Structural Equation Modeling (SEM) with AMOS 23 software. The result of this study indicates that OCB has a significant effect on EE and EP. This study also finds that employee engagement has a significant effect on employee performance and can mediate the relationship between OCB and EP. From these results, the implication that can be taken is that the manufacturing industry in Tangerang must pay attention to their employees for them to develop OCB and EE, and eventually increase their performance towards the organization.

SK Energy's Customer Satisfaction

  • Yeu Minsun;Lee, Doo-Hee;Kim, Jaehwan
    • Asia Marketing Journal
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    • 제16권1호
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    • pp.195-214
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    • 2014
  • Many oil refinery companies have been proactively carried out marketing activities to survive in highly intensified service station industry. In 2012, SK Energy ranked number one in three customer satisfaction surveys (NCSI, KCSI, and KS-SQI). SK Energy's success is in its differentiated customer satisfaction business strategy. SK Energy has been implementing various marketing activities. As a part of the activities, it issued an affinity credit card with on spot discount privilege for the first time in the oil refinery industry. SK Energy also issued EnClean bonus card for OK Cashbag points that can be used for discounts at the service stations. On top of all, SK Energy generated point value-up with '3K Exclusive Privilege' program. In addition, team 'CS 119' was formed to noticeably improve the service. 'CS 119' visited each service station, diagnosed its CS service level then provided customized field training for improvement. Long-termimplementation of 'ACE Program', a field-base CS monitoring system, regularly checked customer satisfaction level. 'ACE Program' has significantly contributed improving SK Service Station's service quality and customer satisfaction. This case reviews customer satisfaction marketing activities SK Energy carried out. The focus is on distinctive factors that distinguish SK Energy's customer satisfaction marketing activities from competitors.

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산학 기술 협력 참여기업의 참여목적, 참여프로그램, 만족도 평가 (A Study on Evaluation of Purpose, Program and Satisfaction for Participating Company for Industry-University Technology Cooperation)

  • 이상천;배성문;박종훈
    • 산업경영시스템학회지
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    • 제39권4호
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    • pp.40-48
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    • 2016
  • The engineering knowledge and technology is core driving forces of continuous growth in knowledge based society. Companies, the government, and universities are the subjects of an innovation and the cooperation between them is very important. Nowadays, the main purpose of industry-university cooperation moves to train experts and develop a new product. A shift of the paradigm came from the change of recognition that the final consumers of the program are companies and the universities are supporters of the program. In this paper, we investigate the purpose, participation and satisfaction of companies to industry-academy technology cooperation through empirical studies. The need to expert training, product development and process development makes companies participate industry-academy technology cooperation and companies have different purpose of participation by the business type. Companies often feel that expert training, subsidiary purpose of industry-academy technology cooperation, is more important than product development or process development. This result is caused by the real world environment of small and mid-size companies, lacking of technology experts. The participation of companies to each technology cooperation program (technology transfer, joint technology development, consigned technology development, technology consulting, co-op. lab.) is also different by business type. The companies' satisfaction with the purpose of process development is relatively higher than that with the purpose of product development and companies show also different satisfaction value by business type and participating program. The results of this study can give a contribution to the design of demand oriented industry-academy technology cooperation model.

농촌여성의 소규모 창업을 위한 컨설팅 전문가 육성 교육과정 연구 (Curriculum Development for the Fostering Consultant in the Field of Rural Women's Business Startup)

  • 김원석;고순철;권오박
    • 농촌지도와개발
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    • 제10권2호
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    • pp.167-180
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    • 2003
  • The objective of this research is to acquire basic data to develop a program for professional consultants who can consult and provide advice for rural women's small business entrepreneur. In this research, startup business educational programs and 10 major related textbooks in Korea were analyzed, and a survey was conducted in which 71 owners of government funded rural small business responded. The major findings are as follows; First, most programs were targeting city females and were providing basic information mostly using lecture method over a few days. And no programs for rural women's small business could be found. Second, no textbooks dealing with rural women's small business could be found and the contents of each textbook differed significantly even though there were a few common points. Third, the result of the survey indicated that rural women's small business entrepreneurs had difficulty especially in acquiring necessary initial funds and raw materials, selling products, and judging the possibility of business success. And, there was significant difference in importance and perceived knowledge over 36 business know-hows in business startup area among the respondents. Based on the results, the followings could be recommended; First, educational programs for rural women's small business entrepreneurs should use a unique and different approach than other industries. Also, it is necessary to foster startup consultants especially for the rural women's small business entrepreneurs and to develop a delivery system for the startup educational programs. Second, contents of educational programs need to be selectively included depending on the level of uses. Finally, a workbook should be developed so that entrepreneur candidates can actually practice rather than just acquiring basic information and superficial knowledge during the participation.

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한국 관세청의 기업상담전문관 제도 발전방향에 관한 연구 (A Study on the Development of the Account Management Program in Korea Customs Service)

  • 송선욱
    • 통상정보연구
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    • 제11권4호
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    • pp.289-312
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    • 2009
  • Under the circumstance of increasing international trade volumes and limitation of customs human resources, it is necessary to shift the customs' revenue collection activities and audit method from a transaction-based approach to an account-based approach. Thus, in 1997, U.S. Customs services established the Account Management Program. The Account Management Program is designed to increase importer compliance and improve customer service through one-on-one interaction with business entities and a designated Customs representative(Account Manager). The Account Management Program is a comprehensive process that includes the following stages and activities ; selection of a potential Account, establishment of the Account, management of the Account. In 2009, Korea Customs service introduced and executed the Account Management Program. But owing to its early stages, Korea Customs service does not suggest effective direction of development of the AM program. So I can propose the following improvements of the Account Management Program in Korea. Firstly, the Account Managers have to be assigned more traders than AEOs(Authorized Economic Operators). Secondly, it is necessary that Customs service appoints part-time port Account Managers to help more traders to improve customs compliance. Thirdly, thought should be given as to Account can be expanded to encompass both small and medium enterprises(SME) by providing customs brokers managing their customs business on the behalf of the SME with the Account Managers. Lastly, Customs service has to establish performance measures and action plan for the Account Management Program.

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중학교 패션관련 직업체험교육 프로그램 효과에 관한 연구: 진로결정 자기효능감, 패션관련 진로의식성숙도를 중심으로 (Effects of Fashion Related Work Experience Program in Middle Schools: Focusing on Self-Efficacy of Decision Making Regarding Career, Fashion Related Career maturity)

  • 안미선;정성지;이민지
    • 패션비즈니스
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    • 제18권5호
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    • pp.134-143
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    • 2014
  • The purpose of the study was to explore effects of fashion related work experience program and its satisfaction in middle schools. The study analyzed differences in self-efficacy of career decision making and fashion related career maturity before and after the program. The questionnaire developed by the researchers was collected from 114 participants enrolled in middle schools in Seoul or Kyunggido. The data were analyzed by common factor analysis, and independent sample t-test, using SPSS 18.0/Windows. The results demonstrated significant higher scores in self efficacy of career decision making, and fashion related career maturity after the program than before. Also, they showed high program satisfaction scores. The results of the study could be basic information for work experience program developers for high and middle school students.

어선감척사업에 따른 주요 연안어업의 자원회복 및 경제적 효과 분석 (Analysis on Economic Effect and Resource Recovery of Major Coastal Fisheries by Vessel Buy-back Program in Korea)

  • 조훈석;남종오
    • 수산경영론집
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    • 제50권1호
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    • pp.17-37
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    • 2019
  • The purpose of this study is to estimate the resource recovery effect and the economic effect of the fishermen by the fisheries vessel buy-back program. First, this study standardizes the fishing efforts of coastal gill net, coastal trap, and coastal composite fisheries using Gavaris general linear model. Second, the resource evaluation is performed by using vessel buy-back program data, and also the CYP model based on exponential growth function is applied. In order to derive the effect of the vessel buy-back program, the MSY with the vessel buy-back program is compared with the MSY without the vessel buy-back program. Finally, we compare and analyze producer surplus under the equilibrium of the MEY and the OA using bioeconomic model. In conclusion, the vessel buy-back program has shown an increase in resource growth and economic improvement for the remaining fishermen. The result shows that the remaining fishermen are able to obtain an increase in producer surplus of about 53% due to the vessel buy-back program under equilibrium levels of the open access and the maximum economic yield.