• Title/Summary/Keyword: Business Model Approach

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An Empirical Study on Intentions to Use of Smart TV (스마트 TV 이용의도에 관한 실증 연구)

  • Lee, Dong-Gun;Lee, Sang-Joon;Choi, Beom-Jin
    • Journal of Digital Convergence
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    • v.10 no.4
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    • pp.107-118
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    • 2012
  • Smart TV is expected to take the center stage of the recent "smartization" trend in IT and consumer electronics as it performs a hub for various smart IT devices, such as smart phone, smart pad, PC, etc. It is distinct from traditional TVs or even IPTVs in the sense that it provides immersive and interactive experiences via apps downloaded through TV app store. Smart TV could serve as a new intermediary device between other smart devices and the Internet. While it started experiencing a rapid growth, little research has been conducted to understand this emerging technology in terms of its user acceptance and adoption by users. The current research attempts to fill the gap in the field by examining factors and processes for this new technology to be adopted by users. This paper draws on theories of IT acceptance and use, such as the "Unified Theory of Acceptance and Use of Technology", to investigate factors affecting "intention to use" of smart TV. The proposed research model is analyzed using the structural equation modeling approach. Findings show that such factors as innovativeness, switching cost, switching benefit, service interface, and user interface affect users' intention to use smart TV, through effort expectation, performance expectation, and social influence. Theoretical and managerial implications are discussed.

An Educational Simulator for Operational Strategies of the Block Train Services (블록 트레인 서비스 운영 전략 학습 시뮬레이터 개발)

  • Jung, Jae Un;Kim, Hyun Soo
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.197-202
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    • 2012
  • Block Train Services(BTS) are actively studied in many countries for higher productivity and eco-friendly systems of inland freight distribution. However it is difficult for an ordinary student or researcher to approach for understanding and studying BTS because rail transport is operated monopolistically by Korea government and most freight information in each company belongs to its business secret due to the industrial characteristics. For such reasons, the study aimed to develop a BTS simulation model that it supports understanding and strategic decision required for BT operation. To build the result, expert depth-interviews were conducted with analysis of relative references through the domestic representative BT operating company K. The simulator refers to the Busan NewPort-Uiwang section and functionally, it supports scenario generation and analysis on BT operation. It makes a contribution to study a new type's technological application for learning and strategic analysis of BTS.

A Case Study on the Personalized Online Recruitment Services : Focusing on Worldjob+'s Use of Splunk (개인화된 구직정보서비스 제공에 관한 사례연구 : 월드잡플러스의 스플렁크 활용을 중심으로)

  • Rhee, MoonKi Kyle;Lee, Jae Deug;Park, Seong Taek
    • Journal of the Korea Convergence Society
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    • v.9 no.2
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    • pp.241-250
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    • 2018
  • Online recruitment services have emerged as one of the most popular Internet services, providing job seekers with a comprehensive list of jobs and a search engine. But many recruitment services suffer from shortcomings due to their reliance on traditional client-pull information access model, in manay cases resulting in unfocused search results. Worldjob+, being operated by The Human Resources Development Service of Korea, addresses these problems and uses Splunk, a platform for analyzing machine data, to provide a more proactive and personalised services. It focuses on enhancing the existing system in two different ways: (a) using personalised automated matching techniques to proactively recommend most preferrable profile or specification information for each job opening announcement or recruiting company, (b) and to recommend most preferrable or desirable job opening announcement for each job-seeker. This approach is a feature-free recommendation technique that recommends information items to a given user based on what similar users have previously liked. A brief discussion about the potential benefit is also provided as a conclusion.

A Comparison Analysis of Chinese and Japanese Tourists' Motivation Factors in Jeju-do(province) : A Structural Equation Model (제주지역 내 중국 및 일본 관광객의 선택속성의 차이분석 : 구조방정식 이용)

  • Kim, Min-Cheol;Boo, Chang-San;Kim, Young-Hoon
    • Journal of the Korean association of regional geographers
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    • v.14 no.2
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    • pp.126-140
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    • 2008
  • The purpose of this study was to compare the motivation factors between two groups: Chinese and Japanese tourists in Jeju-do. Also, this study offered an integrated approach to attempts to extend the theoretical and empirical research evidence on causal relationships of each group among motivation factors, perceived value, satisfaction, and intention to revisit and finally, the result of path analysis was compared. The results indicated that Chinese tourists' perceived value was positively affected by tourists' convenience(i.e. reservation system and tour guide) and their cultural experience had an influence on tourists' satisfaction significantly. On the other hand, Japanese tourists' satisfaction was positively affected by tourists' convenience and their perceived value significantly influenced on tourists' intention to revisit. The findings of this study can be used as a marketing strategy for each tourist group.

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Multi-Criteria Group Decision Making under Imprecise Preference Judgments: Using Fuzzy Logic with Linguistic Quantifier

  • Choi, Duke-Hyun;Ahn, Byeong-Seok;Kim, Soung-Hie
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2005.11a
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    • pp.557-567
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    • 2005
  • The increasing complexity of the socio-economic environments makes it less and less possible for single decision-maker to consider all relevant aspects of problem. Therefore are, many organizations employ groups in decision making. In this paper, we present a multiperson decision making method using fuzzy logic with linguistic quantifier when each of group members specifies imprecise judgments possibly both on performance evaluations of alternatives with respect to the multiperson criteria and on the criteria. Inexact or vague preferences have appeared in the decision making literatures with a view to relaxing the burdens of preference specifications imposed to the decision-makers and thus taking into account the vagueness of human judgments. Allowing for the types of imprecise judgments in the model, however, makes more difficult a clear selection of alternative(s) that a group wants to make. So, further interactions with the decision-makers may proceed to the extent to compensate for the initial comforts of preference specifications. These interaction may not however guarantee the selection of the best alternative to implement. To circumvent this deadlock situation, we present a procedure for obtaining a satisfying solution by the use of linguistic quantifier guided aggregation which implies fuzzy majority. This is an approach to combine a prescriptive decision method via a mathematical programming and a well-established approximate solution method to aggregate multiple objects.

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Advanced Korean Industrial Safety and Health Policy with Risk Assessment

  • Kwon, Hyuck-Myun;Cho, Jae-Hyun;Moon, Il;Choi, Jae-Wook;Park, Doo-Yong;Lee, Young-Soon
    • Safety and Health at Work
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    • v.1 no.1
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    • pp.29-36
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    • 2010
  • This article describes a systematic roadmap master plan for advanced industrial safety and health policy in Korea, with an emphasis on. Since Korean industries had first emergence of industrial safety and health policy in 1953, enormous efforts have been made on upgrading the relevant laws in order to reflect real situation of industrial work environment in accordance with rapid changes of Korean and global business over three decades. Nevertheless, current policy has major defects; too much techniques-based articles, diverged contents in less organization, combined enforcement and punishments and finally enforcing regulations full of commands and control. These deficiencies have make it difficult to accommodate changes of social, industrial and employment environment in customized fashion. The approach to the solution must be generic at the level of paradigm-shift rather than local modifications and enhancement. The basic idea is to establish a new system integrated with a risk assessment scheme, which encourages employers to apply to their work environment under comprehensive responsibility. The risk assessment scheme is designed to enable to inspect employers' compliances afterwards. A project comprises four yearly phases based on applying zones; initially designating and operating a specified risk zone, gradually expanding the special zones during a period of 3 years (2010-2012) and the final zone expanded to entire nation. In each phase, the intermediate version of the system is updated through a process of precise and unbiased validation in terms of its operability, feasibility and sustainability with building relevant infrastructures as needed.

Can Bank Credit for Household be a Conditional Variable for Consumption CAPM? (가계대출을 조건변수로 사용하는 소비 준거 자본자산 가격결정모형)

  • Kwon, Ji-Ho
    • Asia-Pacific Journal of Business
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    • v.11 no.3
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    • pp.199-215
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    • 2020
  • Purpose - This article tries to test if the conditional consumption capital asset pricing model (CCAPM) with bank credit for household as a conditional variable can explain the cross-sectional variation of stock returns in Korea. The performance of conditional CCAPM is compared to that of multifactor asset pricing models based on Arbitrage Pricing Theory. Design/methodology/approach - This paper extends the simple CCAPM to the conditional version of CCAPM by using bank credit for household as conditioning information. By employing KOSPI and KOSDAQ stocks as test assets from the second quarter of 2003 to the first quarter of 2018, this paper estimates risk premiums of conditional CCAPM and a variety of multifactor linear models such as Fama-French three and five-factor models. The significance of risk factors and the adjusted coefficient of determination are the basis for the comparison in models' performances. Findings - First, the paper finds that conditional CCAPM with bank credit performs as well as the multifactor linear models from Arbitrage Pricing theory on 25 test assets sorted by size and book-to-market. When using long-term consumption growth, the conditional CCAPM explains the cross-sectional variation of stock returns far better than multifactor models. Not only that, although the performances of multifactor models decrease on 75 test assets, conditional CCAPM's performance is well maintained. Research implications or Originality - This paper proposes bank credit for household as a conditional variable for CCAPM. This enables CCAPM, one of the most famous economic asset pricing models, to conform with the empirical data. In light of this, we can now explain the cross-sectional variation of stock returns from an economic perspective: Asset's riskiness is determined by its correlation with consumption growth conditional on bank credit for household.

The Relationship between Korea Agricultural Productions and Greenhouse Gas Emissions Using Environmental Kuznets Curve (환경쿠즈네츠곡선을 이용한 한국의 농업 생산과 온실가스 배출의 관계 분석)

  • Kang, Hyun-Soo
    • Asia-Pacific Journal of Business
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    • v.12 no.1
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    • pp.209-223
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    • 2021
  • Purpose - The purpose of this study was to investigate the relationship between Korea agricultural productions and Greenhouse Gas (GHG) emissions based on Environmental Kuznets Curve (EKC) hypothesis. Design/methodology/approach - This study utilized time series data of economic growth, greenhouse gas, agricultural productions, trade dependency, and energy usages. In order to econometric procedure of EKC hypothesis, this study utilized unit root test and cointegration test to check staionarity of each variable and also adopted Vector Error Correction Model (VECM) and Ordinary Least Square (OLS) to analyze the short and long run relationships. Findings - In the short run, greenhouse gas emissions resulting from economic growth show an inverse U-shape relationship, and an increase in agricultural production and energy consumption led to increase in greenhouse gas emission. In the long run, total GHG emissions and CO2 emissions show an N-shaped relationship with economic growth, and an increase in agricultural production has resulted in a decrease in total GHG and CO2 emissions. However, methane (CH4) and nitrous oxide (N2O) emissions showed an inverse U-shape relationship with economic growth, which indicated the environment and production process of agricultural production. Research implications or Originality - Korea agricultural production has different effects on the GHG emission sources, and in particular, methane (CH4) and nitrous oxide (N2O) emissions show to increase as the agricultural production expansions, so policy or technological development in related sector is required. Especially, in the context of the 2030 GHG reduction road-map, if GHG-related reduction technologies or policies are spread, national GHG emission reduction targets can be achieved and this is possible to predict the decline in production in the sector and damage to the related industries.

The Relationship between the Key Audit Matters and Value Relevance of Accounting Information in the Financial Industry (금융업 핵심감사사항과 회계정보 가치관련성의 관계)

  • Ma, Hee-Young;Kim, Eun-Hae
    • Asia-Pacific Journal of Business
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    • v.11 no.3
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    • pp.123-136
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    • 2020
  • Purpose - This study is to verify the impact of the documentation of key audit matters on the value relevance of accounting information in accordance with the revised accounting audit standards in 2017. Investors will be able to identify the company's significant financial risks through key audit matters and use them to make investment decisions. Design/methodology/approach - From 2011 to 2019, the final sample is 290, based on the December settlement of accounts listed on the securities market. Ohlson (1995) was used to verify the incremental link between net income and the book value as a determinant of corporate value. Findings - First, the key audit matters in the financial industry was found to have a negative (-) effect that was significant to the value relevance of accounting Information. In addition, the value of the interaction between the key audit matters and the net income is a significant (+) relationship with the share price and the value of the interaction between the key audit matters and the book value is a significant (-) relationship with the share price. This means that the key audit matters is the determining factor of corporate value, positively reflects the accounting information in net income and negatively reflects the accounting information in book value. Second, among the key audit matters, the fair value assessment of financial instruments and the adequacy of premiums reserve have a significant impact on the value relevance of accounting information. Research implications or Originality - The results of this study suggest that investors recognize key audit matters as information about the company's major financial risks and reflect them differently in the value relevance of accounting information.

Long Memory and Market Efficiency in Korean Futures Markets (국내 선물시장의 장기기억과 시장의 효율성에 관한 연구)

  • Cho, Dae-Hyoung
    • Asia-Pacific Journal of Business
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    • v.11 no.4
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    • pp.255-269
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    • 2020
  • Purpose - This paper analyzes the market efficiency focusing on the long memory properties of the domestic futures market. By decomposing futures prices into yield and volatility and looking at the long memory properties of the time series, this study aims to understand the futures market pricing and change behavior and risks, specifically and in detail. Design/methodology/approach - This study analyzes KOSPI 200 futures, KOSDAQ 150 futures, 3 and 10-year government bond futures, US dollar futures, yen futures, and euro futures, which are among the most actively traded on the Korea Exchange. To analyze the long memory and market efficiency, we used the Variance Ratio, Rescaled-Range(R/S), Geweke and Porter-Hudak(GPH) tests as semi- parametric methods, and ARFIMA-FIGARCH model as the parametric method. Findings - It was found that all seven futures supported the efficiency market hypothesis because the property of long memory turned out not to exist in their yield curves. On the other hand, in futures volatility, all 7 futures showed long memory properties in the analysis, which means that if new information is generated in the domestic futures market and the market volatility once expanded due to the impact, it does not decrease or shrink for a long period of time, but continues to affect the volatility. Research implications or Originality - The results of this paper suggest that it can be useful information for predicting changes and risks of volatility in the domestic futures market. In particular, it was found that the long memory properties would be further strengthened in the currency futures and bond rate futures markets after the global financial crisis if the regime changes of the domestic financial market are taken into account in the analysis.