• 대한가정학회지
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• 제32권5호
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• pp.153-164
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• 1994

The purpose of this study was to investigate the relationship between appearance satisfaction clothing satisfaction body cathexis sociality and achievement motive and to examine how sociality and achievement motive was influenced by socio-economic level grade appearance satisfaction clothing satisfaction and body and body cathexis of middle school boys and girls. the subjects were 297 middle school students in Seoul :139 were boys and 158 girls. The results of the study were as follows: 1. There were significant positive relationships between appearance satisfaction clothing satisfaction body cathexis sociality and achievement motive in boys and girls. 2. Appearance satisfaction body cathexis and achievement motive were significantly higher in body than in girls. Sociality was significantly higher in girls than in boys. 3. In boys appearance satisfaction was influenced by socio-economic level grade, and clothing satisfaction, and the explanatory power by the one variable was 25.8% 4. Sociality was influenced by appearance satisfaction clothing satisfaction and socio-economic lecel in boys and girls. The explanatory powers by the 3 variables were 27.1% in boys and 16.5% in girls. Achievement motive was influenced by grade and appearance satisfaction in boys. The explanatory power by the 2 variables was 13.2% In girls achievement motive was influenced by clothing satisfaction and the explanatory power by the one variable was 10.4%.

• 한국의류학회지
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• 제23권1호
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• pp.159-169
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• 1999

The purpose of this study was to study real body size and ideal body shape by considering the relations of between the degree of satisfaction and consciousness of body cathexis and real body size and to understand change of the degree of satisfaction at body part and ideal body shape with the changes of the times by comparing the date taken at 1997 to that taken at 1992. The subjects in this study were 542 and 201 female college students aged from 18 to 25 Body. measurements and survery were taken from April to June 1997, and May to June 1992 Data were analyzed by correlation analysis ANOVA duncan test and crosstabulation analysis The results were as follows : (1) The subjects tended to be satisfied with long and slim limbs silm trunk and preferred to be tall in height and light in weight. But exceptionally they tended to be unstatisfied with small bust as well as big one. (2) The subjects want to be slimmer lower body than upper body. (3) The subjects of 1997 was more statisfied with tall height light weight slim limbs and narrow shoulder than those of 1992. (4) The ideal body shape of the subject of 1997 was slim body while that of the subject of 1992 was big bust and wasp waist. (5) The subject of 1997 was more satisfied with leanner body than that of 1992.

• 한국의류학회지
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• 제27권9_10호
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• pp.1112-1123
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• 2003

This study is designed for improving wearing styles for middle-aged women who are in unsatisfactory body types and also providing the basic information about the suitable clothing designs for them. This study focuses on what kinds of body types they perceive, what the differences are between the perception of their body types and the real ones, and how the actual clothing styles can be affected by those perceived body types. This study is based on the survey of the perception of body types, the clothing styles, and the satisfaction level of body cathexis, while measuring body size of each person responded. The data were analyzed by Mean, ANOVA, Duncan-test of SPSS Win. (ver 10.1)program. The results are as follows: 1. The perception of their body types can be categorized into three clusters, the obesity, the arm & leg obesity, the slender. 2. By and large, Middle-aged women perceive their body types exactly what they we. However, they show a relatively subjective view on the upper arm girth, ankle girth, and arm length 3. The abdomen is at the lowest satisfactory part in body cathexis for the entire groups responded, and there are some differences among the perception of their body types in whole body silhouette and trunk. 4. Middle-aged women who perceive themselves as a bit slender show a tendency of having tight and revealing clothing styles, while the obese who perceived themselves wouldn't take them as appropriate dresses.

• 한국의류학회지
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• 제7권2호
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• pp.45-52
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• 1983

The purpose of this study was to investigate between locus of control, body cathexis and four aspects of clothing behavior. Locus of control was measured by Rotter's The Internal-External Scale and body cathexis by Secord and Jourard's Body Cathexis Scale. Two aspects of clothing behavior were assessed with Lee's questionnaires dealing with status symbol and clothing satisfaction. Clothing Acceptance I was determined with questionnaires designed to measure the acceptance of color and casual wear and Clothing Acceptance II by line drawings of clothing representing formal type, informal type, and new mode type designed to measure the acceptance of business suits. The questionnaires in this study were administered to a sample of men (between 20 to more than 60 years of age) in Seoul. The data from 303 respondents were analyzed. The results were: 1) Locus of control was not related to Clothing Acceptance I(acceptance of color and casual wear), but positively related to Clothing Acceptance II(acceptance of business suit), that is, the persons having wider latitudes of acceptance in business suits were internally controlled in locus of control. 2) Locus of control was negatively related to status symbol, that is, the persons having higher concepts in status symbol were externally controlled in locus of control. 3) Body cathexis was positively related to clothing satisfaction, that is, the persons having higher satisfaction toward their clothing were more satisfied with their body.

• 한국의류학회지
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• 제32권5호
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• pp.821-833
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• 2008

The purpose of this study is to provide basic information about body proportion characteristics, and the level of body cathexis and fit satisfaction related to those characteristics. It is hoped that this will help to improve ready-to-wear satisfaction in middle-aged women. In order to achieve this purpose, the body proportion characteristics of middle-aged women were measured and were compared with that of standard and ideal body types. Then, the body cathexis and fit satisfaction according to these characteristics was analyzed. Finally, the following results were obtained. First, the average height of middle-aged women was 6.87 head, waist length was 58.9% of height, and knee length was 25.6% of height. In frontal appearance, the hip width, shoulder width, and chest width were wider than waist width(24%, 20%, and 11% respectively). Chest and hip depths was thicker than waist depth(19% and 17% respectively). Second, in lengths proportion, their lower body was shorter than the standard body shape for women in their 20s'. Also the difference between the width of frontal appearance and depth proportion of side appearance was small, suggesting a more slender silhouette among the middle aged women. Finally, middle-aged women who were not wide or big in the chest had higher satisfaction with their bodies. As shoulder width and chest depth became small, the fit satisfaction of upper clothes increased. While longer lower body had higher fit satisfaction with pants crotch, shorter lower body had higher fit satisfaction with waist and abdominal parts.

• 한국생활과학회지
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• 제16권4호
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• pp.885-897
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• 2007

The women selected by random sampling were classified into four groups according to their body cathexis and make-up attitude in order to investigate influences in psychological expecter effects of make-up. For the study, a questionnaire survey was conducted of 436 women in between their twenties to fifties residing in the Kyeongnam region. Obtained data were analyzed pearson's correlation coefficient and multiple regression analysis. The result are as follows. Cluster was classified into four groups: positive congruity(G1), positive incongruity(G2), negative congruity(G3), negative incongruity(G4). The make-up behaviors were found to be very influential factors, and so were desires and clothing values in some degree. But, the psychological expecter effects of make-up according to body cathexis and make-up attitude of adult women showed a difference in subordinate factors of desire, clothing value, and make-up behavior in view of their peculiarities classified in detail.

• 한국의류학회지
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• 제20권4호
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• pp.667-681
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• 1996

The purposes of this study were 1) to identify the effects of age and sex on adolescent's psychological characteristics-egocentrism, self-consciousness, body cathexis and clothing behaviors and 2) to identify the effects of psychological characteristics on clothing behaviors in each of the 6 groups classified by sex and age. Egocentrism was measured by Kim's Imaginary Audience Scale, and body cathexis, by the modified record and Jourard"s Body Cathexis Scale. Buss's Self-Consciousness Scale was slightly modified to assess public and private self-consciousness, and five aspects of clothing behavior were assessed with the questionnaires from the previous studies. The questionnaire were administered to 713 middle and high school boys and girls, and college students living in Seoul. Data were analyzed by frequency, factor Analysis, two-way ANOVA, and multiple regression analysis. The results of this study were as follows: 1) Four factors of egocentrism were identified : Potency, Appearance/populatity, Sympathy and Justice. Four factors of clothing behavior were Clothing exhibition/dressing for others, Clothing interest, Psychological dependence, and Clothing conformity. 2) Sex and age were found to have effects on psychological variables and clothing behaviors of adolescence. Females showed higher egocentrism, self- consciousness, clothing behaviors, but lower body cathexis than males. The mean scores of egocentrism, self-consciousness, clothing behaviors tended to increase with age. However, high school boys showed unique tendency, as they showed higher scores in those variables than the other two age groups. 3) Egocentrism (Appearance/populality factor) and public self- consciousness were the most influencial variables on adolescent's clothing behavior among psychological characteristics. Private self-consciousness was found to be an important variable in explaining Psychological dependence.ence.

• 한국의류산업학회지
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• 제9권5호
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• pp.553-562
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• 2007

This study intends to examine the influencing factors in conformity and individuality of make up. For the study, a questionnaire survey was conducted of 436 women in between their twenties to fifties residing in the Kyeongnam region. Obtained data were analyzed pearson's correlation coefficient and multiple regression analysis. The result is summarized as follows.; The influence on conformity and individuality of make up can be described into 4 factors that are included in the decision making process of conformity and individuality, in other words, the demographical characteristic, the body cathexis, the need and the clothing value. The demographic characteristics, the marriage status and the education had a direct influence on conformity, however the body cathexis did not have a direct influence on any subordinate factors of conformity and individuality, but had indirect influence having the need as a parameter or had no influence having the clothing value as a parameter.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2009년도 추계학술대회
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• pp.218-221
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• 2009

The purpose of this study was to find the differences of the real somatotype and the ideal somato type and fashion image sought in female collegians by somatotype. In addition, WHR, CWR, and body cathexis was analysed. ANOVA test, Duncan's multiple range test, and x2 test was used as statistical analyses. The results were as follows. 1. WHR of thin, regular, fat somatotype was 0.75, 0.76, and 0.83, respectively while CWR was 0.77 in thin, 0.81 in regular, 0.80 in fat somatotype. The respondents who considered themselves overweight recognized themselves fatter than real weight. 2. They were not satisfied with bust girth in thin, thigh part and calf part in regular people, and all part except foot length, hand length and sleeve length. 3. Clothing image sought by 45.5% female collegians was fashionable and raffine and that sought by 10.4% female collegians was elegant and graceful. 4. Among the body area, body parts that may have an effect on body image were body length in 13.1% of the respondents, waist girth in 10.7% of those thought, and hip girth in 10.0% of the respondents.

• 대한가정학회지
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• 제28권4호
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• pp.177-189
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• 1990

The purpose of this study were to measure the body cathexis and the characteristics of middle-aged women groups segmented by their fashion orientation. Self-administered questionaire method was used. Seven demographic variables, 9 self-images, body cathexis were included as independent variables. Fashion orientation developed by Gutman and Mills was used. Data was collected from 369 Middle-aged women in Chonbuk Province. Frequencies, Percentages, means, standard deviation were caculated. ANOVA, cluster analysis, and discriminant analysis were used for data analysis. The results were as follows: 1. The body cathexis of the subjects were lower than capital city and increased according to age. 2. The self-image of the subjects were down-to-earth, modern, conventional, playing it safe, confident, stable, reserved and blending out into a crowd. The subjects with the self-image of being more sophisticated, confident, creative, stood out in a crowd, or complicated life style had higher body cathexis. 3. When the subjects were divided into segmentations according to their fashion orientation by cluster analysis, the best suitable number of groups was seven. The characteristics of seven groups were: *Fashion negatives showed low levels of fashion leadership and fashion interest, and medium level of importance of being well-dressed, and high level of antifashion attitudes. *Fashion neutrals showed medium levels of fashion leadership, fashion interest, and importnace of being-well dressed, and low level of antifashion attitudes. *Fashion uninvolveds showed low levels of fashion leadership, fashion interest, and antifashion attitudes. *Fashion followers showed high levels of fashion interest and importance of being well dressed, but low levels of fashion leadership and antifashion attitudes. *Fashion independents showed a littel bit high levels of fashion leadership, fashion interest, and importance fo being well-dressed, but low level of antifashion attitudes. *Fashion rejectors showed low levels of fashion leadership, fashion interest, and importance of being well-dressed, but high level of antifashion attitudes. 4. The seven groups segemented by their fashion orientation showed significant differences according to the educational levels, employment status, and total monthly income. Fashion leaders and fashion independents had higher educational level and monthly income, and involved more women with jobs. 5. Fashion leaders had self-image of being most sophisticated modern, diffenrent, creative, sociable, stood out in a crowd, and complicated life style. Fashion rejectors had self-image of being most down-to-earth, traditional, conventional, stable, reserved, blend into a crowd, and simplified life style. 6. The most effective variables among body cathexis, demographic variabls and self-images in discirminating fashion oreintation group differences were different-conventional, creativestable, and employment status. The discriminating power of above variables were high in very low in discriminating fashion negatives, fashion neutrals, and fashion independents, and the total discriminating power of these variables was 32.25%.