• Korean journal of communication and information
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• v.70
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• pp.95-131
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• 2015

This paper points out the importance and necessity of 'non-representational cultural studies' in South Korea. For this, Stuart Hall's seminal research "Encoding/Decoding" (1980) is to be re-read thoroughly with articulation of his later practices. Along with, this research looks at how non-representational cultural studies can expand the scope of understanding various comtemporary phenomenon of our society usually untold by mainstream cultural studies' themes and methods which focus more on abstract division and representational discourses. Notably, Stuart Hall's influential early writings and practical later engagements could bring us to think more seriously not only where contemporary cultural studies goes but also where cultural studies in South Korea should go. This article narrows the attention into Hall's EC/DC theory and related research-practical activity influenced by his own philosophy. Indeed, cultural studies in South Korea still seems to be almost same as early Birmingham cultural studies especially in the aspects like research direction and theme; however, that is quite unusual in some points. These points are to be explicated by this attempt of following Hall's meaningful life-long trajectory as a cultural activist as well as media theorist.

• English & American cultural studies
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• v.18 no.1
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• pp.121-140
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• 2018

Faced with a series of violent confrontations on civil rights in the State of Alabama in 1963, John F. Kennedy gave a formal speech that heralded the end of his unusually long-drawn-out aloofness from the issue. The speech marked a new phase in Kennedy's political leadership as the thirty-fifth president of the United States employed a rhetoric of moral failure, defining the University of Alabama crisis and the ensuing civil rights struggle as a threat to American federalism and national ideals. This paper employs the formal, neoclassical terms of rhetoric to analyze the distinct mode of persuasion Kennedy employs in which the former U.S. president (1) appeals to moral interpretation as a proper solution to the aggravating social situation and (2) puts an interpretation on civil disorder in Birmingham, Alabama as a major threat to national identity, rather than a regional, largely party-political question.

• Cartoon and Animation Studies
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• s.40
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• pp.261-285
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• 2015

Transmedia has become a significant theme in the media studies sector and an academic discourse itself since its wide diffusion through Henry Jenkins' seminar book Convergence Culture. The aim of this essay is to examine the authentic intention of the proposer to understand its profound meaning and value in the research discourse. Firstly, Transmedia has originated as a part of the convergence culture research context, which is an identical approach in the 'active audience' research tradition. Thus, a history of the research in terms of Birmingham Cultural Studies tradition and its implication is scrutinized. Secondly, in respect of Pierre Levy's 'collective intelligence' which made significant influence on the making of the Convergence Culture and Transmedia Storytelling, the meaing of the transmedia discourse is studied. Thirdly and finally, the implication of this concept as a critical theory or Critique in the Cultural Studies tradition, which has highlighted the importance of the revelation of the binary oppositions and structures of dominance/resistance, with the interpretation of the role of the collective intelligence idea in the transmedia discourse, is studied.

• Journal of the Korean association of regional geographers
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• v.23 no.3
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• pp.437-449
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• 2017

As a new duty of universities, contributions to localities and regions are magnified as an important issue and overseas universities are creating it as the index to use self evaluations and public relations actively. The universities in Korea are expanding resources usage of university and proceeding various businesses to enhance co-operation with local government, civic groups and companies lately. However, it is still in an embryo. This study is aiming to analyze cases of foreign universities and the socio-economic impacts of university on the region and discover evaluation index based on the results to be applied to the universities in Korea. This study had considered the evaluation of local effect by the university conducted by the Higher Education Funding Council for England(HEFCE) which is the representative case to analyze the impacts of university on the region at the level of government and independent organizations. The applicable common index had been extracted for universities in Korea from case studies on University of Rochester in the US and University of Birmingham in the UK considered as a representative university in North America and Europe respectively which are publishing a white paper on local and regional impacts of the university by using various index. As a result, 24 items in six areas(economic influence, research, education, art & cultural services, regional development, and the field of university specialization) had been deducted as the evaluation index which represents the local and regional impacts of university. This index could be secured through holding materials of each university and 'Higher Education in KOREA' as university information disclosure service and it might be applied to the universities in Korea.