• Title/Summary/Keyword: Big Five model

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Linking the Big Five Model of Personality to Knowledge Sharing Intention

  • Hau, Yong Sauk
    • Asia pacific journal of information systems
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    • v.24 no.3
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    • pp.281-297
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    • 2014
  • This study aims at empirically analyzing the relation between employees' personality and their knowledge sharing intentions, on which enough light has not yet been shed in spite of its importance. By integrating the big five model of personality with social capital theory and social cognitive theory, this study develops six hypotheses concerning the relation and empirically tests them by using 724 samples collected from employees in practice. The empirical analysis results from this study reveal that employees' extroversion and agreeableness are positively associated with their social relations and that their openness to experience and conscientiousness are positively associated with their knowledge self-efficacy, which are positively related to their knowledge sharing intentions. Based on the new findings, theoretical and practical implications are provided for knowledge management researchers and managers in practice.

A Deep Learning Model for Predicting User Personality Using Social Media Profile Images

  • Kanchana, T.S.;Zoraida, B.S.E.
    • International Journal of Computer Science & Network Security
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    • v.22 no.11
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    • pp.265-271
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    • 2022
  • Social media is a form of communication based on the internet to share information through content and images. Their choice of profile images and type of image they post can be closely connected to their personality. The user posted images are designated as personality traits. The objective of this study is to predict five factor model personality dimensions from profile images by using deep learning and neural networks. Developed a deep learning framework-based neural network for personality prediction. The personality types of the Big Five Factor model can be quantified from user profile images. To measure the effectiveness, proposed two models using convolution Neural Networks to classify each personality of the user. Done performance analysis among two different models for efficiently predict personality traits from profile image. It was found that VGG-69 CNN models are best performing models for producing the classification accuracy of 91% to predict user personality traits.

Optimizing Food Processing through a New Approach to Response Surface Methodology

  • Sungsue Rheem
    • Food Science of Animal Resources
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    • v.43 no.2
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    • pp.374-381
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    • 2023
  • In a previous study, 'response surface methodology (RSM) using a fullest balanced model' was proposed to improve the optimization of food processing when a standard second-order model has a significant lack of fit. However, that methodology can be used when each factor of the experimental design has five levels. In response surface experiments for optimization, not only five-level designs, but also three-level designs are used. Therefore, the present study aimed to improve the optimization of food processing when the experimental factors have three levels through a new approach to RSM. This approach employs three-step modeling based on a second-order model, a balanced higher-order model, and a balanced highest-order model. The dataset from the experimental data in a three-level, two-factor central composite design in a previous research was used to illustrate three-step modeling and the subsequent optimization. The proposed approach to RSM predicted improved results of optimization, which are different from the predicted optimization results in the previous research.

A Study on the Research of Big Five Personality Factors Affecting Creativity - The Case of K Institute -

  • Lee, Kil-Whoan;Song, Ha-Sik;Park, Jin-Hee
    • International Journal of Contents
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    • v.6 no.3
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    • pp.38-46
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    • 2010
  • In this study, five personality types of employees have any impact on their creativity, a systematic and comprehensive study of literary research and demonstration studies were parallel. Results of the research employee of the extroversion, agreeableness of their creativity (+) showed the impact. In addition, sincerity, openness to experience, personality and creativity of employee creativity (+) for influencing said. Neuroticism to creativity, but nature does not affect any found. This study, five personality types that affect employee creativity of individuals by examining the relationship between personality type and creativity by presenting a model for the study, employees' personality types can have on creativity and offers a realistic alternative to the theory presented you can find the meaning in that. These theoretical and empirical validation of the results of employee productivity oriented organizations, including human resource management in a systematic and reasonable for the type of personality tests are being conducted on the administrative feasibility is expected to be able to provide. Finally, based on the results of these studies, management and administrative implications and future research directions presented.

Sales Volume Prediction Model for Temperature Change using Big Data Analysis (빅데이터 분석을 이용한 기온 변화에 대한 판매량 예측 모델)

  • Back, Seung-Hoon;Oh, Ji-Yeon;Lee, Ji-Su;Hong, Jun-Ki;Hong, Sung-Chan
    • The Journal of Bigdata
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    • v.4 no.1
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    • pp.29-38
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    • 2019
  • In this paper, we propose a sales forecasting model that forecasts the sales volume of short sleeves and outerwear according to the temperature change by utilizing accumulated big data from the online shopping mall 'A' over the past five years to increase sales volume and efficient inventory management. The proposed model predicts sales of short sleeves and outerwear according to temperature changes in 2018 by analyzing sales volume of short sleeves and outerwear from 2014 to 2017. Using the proposed sales forecasting model, we compared the sales forecasts of 2018 with the actual sales volume and found that the error rates are ±1.5% and ±8% for short sleeve and outerwear respectively.

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The Effect of Big Data-based Fashion Shopping Applications on App Users' Continuous Usage Intention

  • Hong, Hyekyung;Shin, Yeonseo;Lee, MiYoung
    • Journal of Fashion Business
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    • v.22 no.6
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    • pp.83-93
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    • 2018
  • The purpose of this research is to investigate the characteristics of big data-based fashion shopping (BDFS) application, perceived usefulness, and expectation confirmation that influence the continuous usage intention of BDFS application users based on the expectation-confirmation model. A survey was conducted with female consumers in their 20s, who are living in Seoul and Incheon area and have used BDFS applications, A total of 182 responses were used for the data analysis. Five hypotheses were proposed, and regression analyses were conducted to test those hypotheses. The results indicated that the users' perceived usefulness increased with the increase of accuracy and personalization characteristics of the app and the expectation confirmation. The result suggested that it is essential to provide accurate information for users to feel useful and to develop the personalized offerings and services which can be the biggest strength of the big-data based mobile fashion store. It was also found that continuous usage intention increases with increased perceived usefulness and expectation confirmation. This result suggests that expectations can play a critical role in perceiving the usefulness of BDFS applications and the user's expectation confirmation also significantly affected the users' continuous usage intention.

The Effects of Adolescent's Big-Five Personality Factors, Self-Esteem and Self-Monitoring on Their Conflict Resolution Management Style (갈등관리스타일에 영향을 미치는 퍼스낼리티 요인: 성격 5요인(Big Five Factors), 자아존중감, 자기감시를 중심으로)

  • Jang, Hae-Soon;Han, Ju-Lie;Hur, Gyeong-Ho
    • Korean journal of communication and information
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    • v.37
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    • pp.418-451
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    • 2007
  • The current study examined the relationships between the adolescent's conflict resolution style and Big-Five personality factors, self-monitoring and self-esteem. Firstly, results showed that adolescent's big-five personality model affects their conflict resolution styles with their friends and peer group. In detail, the higher the neuroticism was, the stronger became the attack and avoidance strategies. The higher the extraversion was, the higher became the collaborative strategy and the lower became the attack and avoidance strategies. The higher the agreeableness was, the higher became the collaborative strategy and the lower became the attack strategy. The higher the conscientiousness was, the higher became the collaborative strategy and the lower became the avoidance strategy. The higher the openness to experience was, the higher became the collaborative strategy and the lower became the avoidance strategy. The higher the self-esteem was, the higher became the collaborative strategy and the lower became the avoidance and attack strategies. The higher the self-monitoring was, the higher became the collaborative strategy and the lower became the avoidance strategy. Secondly, the big-five personality factors also affected the adolescent's conflict resolution styles. The extraversion, conscientiousness, and agreeableness positively affected the collaborative strategy. The neuroticism was positively related with the attack strategy, whereas agreeableness was negatively affected the attack strategy. The neuroticism and agreeableness were positively related with the avoidance strategy, whereas the extraversion was negatively affected the avoidance strategy. Limitations and suggestions for future study were discussed thereafter.

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Effects of SNS user's Personality on Usage patterns and SNS commitment: A case study of Facebook (SNS 이용자의 성격이 SNS 이용유형과 SNS 몰입에 미치는 영향에 관한 연구: 페이스북을 중심으로)

  • Choi, Yena;Hwang, HaSung
    • Journal of Internet Computing and Services
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    • v.17 no.3
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    • pp.95-106
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    • 2016
  • The purpose of this study was to examine how college students use Facebook and the ways in which they feel of commitment while using Facebook. The Big Five Personality Model has been considerably used in the psychology fields, and the researchers have started to explore the role of characteristic factors in influencing an individual's use of social media, such as Facebook which has become one of the most popular social networking site in the world. Therefore, the current study aims to specify the links between The Big Five Personality Model and usage patterns as well as commitment of Facebook. Two hundreds thirty five college students participated in a survey and the results are as follows: First, participants who were high in extraversion and agreeableness were more likely to do information sharing activities such as sharing posts to their friends, writing comments on the other's posts. In addition, participants who were high in openness to experience, conscientiousness, and neuroticism were more likely to do information producing activities including offering events, group, or public pages to meet people both on and offline. Second, in terms of the relationship between personality traits and commitment to the Facebook, the study found that extraversion and neuroticism were related to users' commitment to Facebook. These findings are consistent with the existing literature regarding extraversion and neuroticism were representative personality factors when it comes to commitment of media. Specifically, the study found that those who were high in neuroticism were more likely to produce information such as posting photos repeatedly or tagging their friends on posts, and also more likely to feel commitment on Facebook. These findings confirm that personality is a highly relevant factor in determining individual's behavior and the degree of commitment on Facebook. Based on these findings implications and limitations of the study are discussed.

Developmental Changes of Adolescent's Big Five Personality Factors (Big 5 성격요인에 따른 청소년 성격특성의 발달적 변화)

  • Jang, Eun-Ji;Choi, Eun-Sil
    • The Journal of the Korea Contents Association
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    • v.17 no.10
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    • pp.307-321
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    • 2017
  • This study examined the developmental changes of adolescent personality regarding personality traits of Big 5 model in 2,260 middle and high school students. We found that there was a difference in the developmental change of personality 5 factor according to sex and grade. In addition, we investigated the timing and characteristics of adolescent problem behavior by analyzing the sub - factors of neurosis. Analysis was used for One-Way ANOVA. if there is significant differences we proceeded post hoc tests. The results of this study are as follows; first, The five personality traits of the adolescents showed differences according to gender. The girls were higher than boys in the Openness, Conscientiousness and Extraversion. In contrast, the boys were higher than girls in the Neuroticism. Second, There was a difference in the characteristics of five personality traits of adolescents according to grade. Third, Gender-specific developmental grade tendency characteristics of adolescent personality trait shows a different pattern in gender. Especially, in the analysis by gender and grade boys showed that personality traits prominent in the middle school Grade 2. likewise, girls showed that personality traits prominent in the high school Grade 3. Then, associated with Neuroticism the Externalizing behavior problems was found to be expressed in the middle school Grade 1 and 2. likewise, the Internalizing behavior problems was found to be expressed in high school Grade 3. Therefore, this study was able to determine the current developmental change in personality traits adolescence of our country. Also it found that mental health problems can be a different expression depending on gender and grade.

Influence of Big Five Personality on Self-Regulation Learning and Achievement in Gifted Education (영재교육에 있어 성격 5요인의 자기조절학습 및 학업성취도 예측에 관한 연구)

  • Joo, Youngju;Kim, Dongsim
    • Journal of Gifted/Talented Education
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    • v.27 no.1
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    • pp.1-16
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    • 2017
  • This study aimed to analyze the relationships between Big five personality (openness to experience, conscientiousness, extraversion, agreeableness, neuroticism), self-regulation learning, and achievement in children in a gifted education program. 95 students in a gifted education program participated in this study. A hypothetical model proposed openness to experience, conscientiousness, extraversion, agreeableness, neuroticism as independent variables, and self-regulation learning and achievement with gifted education as dependent variables. Stepwise regression analysis indicated that openness to experience, conscientiousness, and agreeableness significantly predicted self-regulation learning. Also, neuroticism, selfregulation learning, and extraversion significantly impacted achievement with gifted education. openness to experience, conscientiousness, and agreeableness showed that complete mediating effects through self-regulation learning to achievement. A foundation for improving learning strategies in a successful gifted education program can be constructed on the basis of the results of this study.