• Journal of Digital Convergence
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• v.15 no.6
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• pp.133-143
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• 2017

Data is the most important asset in the financial sector. On average, 71 percent of financial institutions generate competitive advantage over data analysis. In particular, in the card industry, the card transaction data is widely used in the development of merchant information, economic fluctuations, and information services by analyzing patterns of consumer behavior and preference trends of all customers. However, creation of new value through fusion of data is insufficient. This study introduces the analysis and forecasting of consumption trends of credit card companies which convergently analyzed the social data and the sales data of the company's own. BC Card developed an algorithm for linking card and social data with trend profiling, and developed a visualization system for analysis contents. In order to verify the performance, BC card analyzed the trends related to 'Six Pocket' and conducted th pilot marketing campaign. As a result, they increased marketing multiplier by 40~100%. This study has implications for creating a methodology and case for analyzing the convergence of structured and unstructured data analysis that have been done separately in the past. This will provide useful implications for future trends not only in card industry but also in other industries.

• Journal of the Korea Convergence Society
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• v.12 no.6
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• pp.233-239
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• 2021

Recently, the COVID-19 virus has caused people to stay indoors longer without going out. As a result of this, people's activity decreased sharply, and their weight gained. So people became more interested in health. Home training can be an alternative method to solve this problem. Accordingly, To find out the trends of home training, we collected articles from December 1, 2019, to November 30, 2020, using the news provided by BIG KINDS, a news analysis system. We analyzed frequency analysis, relational analysis according to weighting, and related word analysis with the program using the algorithm developed by BIG KINDS. In conclusion, first, it was found that home training is led by technology and the emergence of artificial intelligence. Second, it can be assumed that people mainly do home training using content and video services related to mobile carriers. Third, people had a high preference for Pilates in the sports category. It can be seen that the number of patent applications increased as the demand for exercise products related to Pilates increased. In the next study, we expect that this study will be used as primary data for various big data studies by supplementing the research methodology and conducting various analyses.

• The Journal of the Korea institute of electronic communication sciences
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• v.15 no.4
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• pp.739-746
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• 2020

The fourth industrial revolution introduced at world economic forum in 2016 has had huge effects on tourism industries as well as the change of core technologies in ICT such as big data, IoT, etc, This paper proposes the methods to propel tourism of Yoesu city through big data analysis and questionnaires. Sensitive words and positive-negative trend are extracted by Social Metrics and the keywords for Yeosu tour trends are extracted and analyzed by Naver datalab, and the results are visualized by R language. And frequency, difference, factor, covariance and regression analysis in SPSS are executed for the questionnaires for 493 visitors who traveled in Yeosu city. Sentiment analysis for Yeosu tour and maritime cable car shows that positive effect is much more than negative one. The analyses for questionnaires in SPSS show that Yeosu area is statistically significant to tour satisfaction index and tour revitalization for Yeosu, and favorite sightseeing places and searching electronic devices for age groups are different. The sightseeing places such as a maritime park with soft contents that give joyfulness and healing to tourists are highly attracted in both the big data and questionnaires analysis.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.19 no.10
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• pp.2232-2240
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• 2015

Recently in the field of Big Data, there is a trend of collecting and reprocessing the existing data such as products having high interest of customers and past purchase details to be utilized for the analysis of transaction propensity of users(product recommendations, sales forecasts, etc). Studies related to the propensity of previous users has limitations on its range of subjects and investigation timing and difficult to make predictions on detailed products with lack of real-time thus there exists difficult disadvantages of introducing appropriate and quick sales strategy against the trend. This paper utilizes the machine learning algorithm application to analyze the transaction propensity of users. As a result of applying the machine learning algorithm, it has demonstrated that various indicators which can be deduced by detailed product were able to be extracted.

• Journal of Digital Convergence
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• v.13 no.9
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• pp.269-276
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• 2015

Recently, with the activation of the industry related to the big data, the global security companies have expanded their scopes from structured to unstructured data for the intelligent security threat monitoring and prevention, and they show the trend to utilize the technique of user's tendency analysis for security prevention. This is because the information scope that can be deducted from the existing structured data(Quantify existing available data) analysis is limited. This study is to utilize the analysis of security tendency(Items classified purpose distinction, positive, negative judgment, key analysis of keyword relevance) applying the machine learning algorithm($Na{\ddot{i}}ve$ Bayes, Decision Tree, K-nearest neighbor, Apriori) in the big data environment. Upon the capability analysis, it was confirmed that the security items and specific indexes for the decision of security tendency could be extracted from structured and unstructured data.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.01a
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• pp.393-394
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• 2022

본 논문에서는 과학기술정보통신부와 통계청에서 주관하고 한국산업인력공단에서 시행(한국데이터산업진흥원 위탁)하는 「빅데이터분석기사」에 대한 필기 및 실기 시험의 내용을 설명하고 지금까지 2회에 걸쳐 시행된 시험에 대한 문제점과 이에 대한 해결방안을 제시하였다. 2021년 처음 시행된 국가기술자격으로써 기존 자격증과의 차별성, 난이도 조정, 수험생들의 각종 민원 발생 등의 문제를 해결하기 위한 체계적인 시스템 마련이 요구되며, 향후 데이터 과학자들에 대한 수요 급증에 대비하기 위해 빅데이터분석 실무 능력을 평가하기 위한 바람직한 제도와 정책이 병행되어야 한다.

• Knowledge Management Research
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• v.21 no.3
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• pp.215-228
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• 2020

This study introduces the case of a company that newly jumped into the competitive cosmetics market with a brand concept developed through big data analysis. Skin Reverse Lab, which possesses anti-aging material technology, launched a new brand in the skincare cosmetics market. Using a big data analysis program called Luminoso, SNS data was analyzed in four areas, which were consumer attitudes toward overall cosmetics, skincare products, competitors, and consumers' experiences of product use. The age groups and competitors were analyzed through the emotional analysis technique including context, which is the strength of Luminoso, and insights on consumers were derived through the related word analysis and word cloud techniques. Based on the analysis results, Logically Skin have won various awards in famous magazines and apps, and have been recognized as products that meet global trend standards. Besides, it has entered six countries including the United States and Hong Kong. The Logically Skin case is a case in which a new company entered the market with a new brand by deriving consumer insights only from external data, and it is significant as a case of applying AI-based sentiment analysis.

• Journal of Korea Society of Industrial Information Systems
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• v.25 no.6
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• pp.15-23
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• 2020

While research activities in the agricultural field for climate change are being actively carried out, smart agriculture using information and communication technology has become a new trend in line with the Fourth Industrial Revolution. Accordingly, research is being conducted to identify and respond to signs of abnormal growth in advance by monitoring the stress of crops in various outdoor environments and soil conditions. There are also attempts to analyze data collected in real time through various sensors using artificial intelligence techniques or big data technologies. In this paper, we propose a big data model that is effective in analyzing the growth environment informations and biometric information of crops by using the existing relational database for big data analysis. The performance of the model was measured by the response time to a query according to the amount of data. As a result, it was confirmed that there is a maximum time reduction effect of 23.8%.

• Journal of the Korean Society of Radiology
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• v.13 no.5
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• pp.785-790
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• 2019

Convergence and advancement between technologies such as Artificial Intelligence, Big Data, and the Internet of Things have a significant impact on the regional flagship industry. All technical fields are used as a converged technology by connecting between technology and industry. In order to understanding the recent technical trend, it is possible to easily realized the technical trend research and analysis through keyword search using patent information. The purpose of this study is to identify patent trends applied to convergence technology in the 4th Industrial Revolution age in radiation technology development and to present patent trends and analysis for strengthening and utilizing radiation-related industrial technology competitiveness and to apply them to demand technology and forecast future promising technologies.

• KNOM Review
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• v.22 no.3
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• pp.1-12
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• 2019

Recently, researching using big data and AI has emerged as a major issue in the ICT field. But, the size of big data for research is growing exponentially. In addition, users of data transmission of existing network method suggest that the problem the time taken to send and receive big data is slower than the time to copy and send the hard disk. Accordingly, researchers require dynamic and flexible network technology that can transmit data at high speed and accommodate various network structures. SDN/NFV technologies can be programming a network to provide a network suitable for the needs of users. It can easily solve the network's flexibility and security problems. Also, the problem with performing AI is that centralized data processing cannot guarantee real-time, and network delay occur when traffic increases. In order to solve this problem, the edge-computing technology, should be used which has moved away from the centralized method. In this paper, we investigate the concept and research trend of SDN, NFV, and edge-computing technologies, and analyze the trends of data central network technologies used by combining these three technologies.