• Title/Summary/Keyword: Benefits Factor

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A Study on the Equity Evaluation of the National Shoes Brands based on the Customers Perception (고객이 지각하는 국내 제화 브랜드 자산 평가에 관한 연구)

  • 신수연;윤미정
    • The Research Journal of the Costume Culture
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    • v.12 no.5
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    • pp.805-818
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    • 2004
  • The recent interests of the 'brand equity' concept as the essential subject in the brand management and control sector has induced the fashion marketers to evaluate the fashion brand equity. Thus this study conducted a survey on the consumers that were aware of three national shoes brands(Kumkang, Esquire, and Elcanto) and analyzed the results using SPSS 11.0. The research results were as follows. First of all, factor analysis was carried out to find out the elements of brand equity that customers put emphasis on three national shoes brands(Kumkang, Esquire, and Elcanto). Four important brand equity elements were found such as individuality, brand/corporate awareness, satisfaction, and price benefits. Secondly, regression was executed to find out more important brand equity elements that influence the customers. Among them individuality was considered as the most important element, followed by brand/corporate awareness, satisfaction, and price benefits. Finally Kumkang was found out to have the highest brand equity, followed by Esquire, and Elcanto based on the customer's evaluation.

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The Implementation of Storage Type Power Flow Controller using Battery Storage

  • Leung, K.K.;Sutanto, D.
    • Journal of Power Electronics
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    • v.1 no.2
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    • pp.99-106
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    • 2001
  • This paper describes the implementation of a Storage Power Flow Controller (SPFC) connected to the grid which can provide concomitant benefits associated with a Unified Power Flow Controller while at the same time providing several other very important benefits to power system operation such as, load leveling dynamic voltage stability inprovement, harmonic compensation and power factor correction. This Storage power Flow Controller (SPFC) was implemented using real time signal processors, three-phase inverter(s) and battery bank which can provide improved power system operation and control, added system security and reduced power system losses.

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A Study on Benefit Segmentation and Clothing Preferences (소비자의 추구혜택에 따른 의복 선호도에 관한 연구)

  • 이승희;임숙자
    • The Research Journal of the Costume Culture
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    • v.6 no.3
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    • pp.100-110
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    • 1998
  • The purpose of this study is to find out the benefits sought factors of clothing and to segment the female apparel market to analyze clothing preferences and demographic characteristics of benefit segments. The subjects were 303 female in their 30's and 40's living in Seoul and the Kyunggi province. For data analysis, mean, Factor Analysis, Cluster Analysis, ANOVA, Duncan test, x²-test were conducted. The results are as follows: 1. Benefits sought by female were found to include five different factors-brand, individuality, fashionability, activity and economy. As a result of subdividing the female, five distinctive groups were formed on the basis of benefit factors-brand oriented group, indifference group, indifference group, fashion oriented group, economy oriented group, individuality oriented group. 2. Among the classified benefit groups, there were significant differences in clothing preferences according to fabric, style and color. 3. Among the classified benefit groups, there were significant differences in demographic variables according to the academic background, occupation of the subjects.

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Brand Image : Analysis of Domestic Jeans Market through Benefit Segmentation and Perceptual Mapping (I) (혜택세분화와 인식도에 의한 진의류 브랜드 이미지 연구(I) -진의류에 대한 추구혜택을 기준으로한 소비자 세분화-)

  • 최일경;고애란
    • Journal of the Korean Society of Clothing and Textiles
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    • v.19 no.4
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    • pp.651-662
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    • 1995
  • The purpose of this study was 1) to find out the benefits sought factors of jeans and to segment the consumer market 2) to analyze Purchase behavior, brand loyalty, and demo- graphic characteristics of benefit segments. The subjects were 350 male and female university students who have purchased at least one of the nine jeans brands selected for this study. For statistical analysis, reliability test, percentage, factor analysis, cluster analysis, x2-test, and analysis of variance were used. The results of this study were as follows; 1. Benefits sought by consumer were found to include four different factors-brand value, individuality, fashionability, and practicality. 2. As a result of subdividing the consumers, three distinctive groups were formed on the basis of benefit factors-individuality.fashion oriented group, brand value oriented group, and practicality oriented group. 3. Brand value oriented group rated the highest in all of following variables number of jeans possessed and purchased annually, brand loyalty, average household income, average monthly allowences, and amount of money spent in purchasing clothes in each season. Individuality - fashion oriented group rated the second.

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A Development of Exercise Program on Obese patients with Osteoarthritis (퇴행성 관절질환을 동반한 비만환자의 운동프로그램 개발에 대한 연구)

  • Lim, Hyung-Ho;Song, Yun-Kyung
    • Journal of Korean Medicine for Obesity Research
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    • v.3 no.1
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    • pp.17-24
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    • 2003
  • Obesity increases the risk of knee and to a lesser extent hip OA, which combined affect a large percentage of middle-aged and elderly adults and which are major source of disability, and factor of drop a lowering in the physical exercise ability. Energy expenditure from physical activity accounts for up to 30% of total energy expenditure, it can have a significant impact on energy balance. We studied a exercise therapy that improved long-term weight management and produced additional benefits - loss of joint pain, improved joint mobility, and this exercise program will enhance the weight loss and health benefits from physical activity in the treatment of obese patients with osteoarthritis.

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Effects of Perceived Benefits and Costs of Traditional Market Support on Relationship Quality and Support (전통시장 지원에 대한 지각된 혜택과 비용이 관계품질과 지지에 미치는 영향)

  • Seo, Jung-Suk;Yang, Jaejang;Lee, Yong-Ki
    • Journal of Distribution Science
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    • v.12 no.12
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    • pp.43-54
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    • 2014
  • Purpose - This study examines how perceived benefits and costs of traditional market support affect relationship quality and support for a marketeer. In addition, it investigates whether support for traditional market aid programs leads to support for the government. The author developed a structural model comprising several variables, in which perceived benefits and costs comprising economic, social, and environmental costs were proposed, to affect the relationship quality (satisfaction and trust) of traditional market aid programs and the government. Consequently, marketeers satisfied and trusted by traditional market aid programs and the government would support the traditional market aid program, resulting in higher support for the government. The model proposed that customer satisfaction would improve customer loyalty and business performance. Thus, the relationship quality (satisfaction and trust) of the traditional market aid program and government was proposed as a core mediating variable between perceived benefits and costs and support. Research design, data, and methodology - To analyze the proposed model, this study investigates the scenario with a traditional marketeer. Data were collected from 331 respondents, and analyzed with SPSS/PC 18.0 and AMOS 18.0. To test the unidimensionality and nomological validity of the measures of each construct, we employed a scale refinement procedure. The result of the reliability test with Cronbach's and confirmatory factor analysis warranted unidimensionality of the measures for each construct. In addition, nomological validity of the measures was warranted from the result of correlation analysis. Results - First, perceived benefit affects the relationship quality of traditional market aid programs and government. Second, perceived costs affect the satisfaction of traditional market aid programs and government. Third, the relationship quality of a traditional market aid program affects the support of a traditional market aid program, and the relationship quality of government affects the support of government. Finally, the support of traditional market aid program affects support of government. The results confirm the findings of previous studies that local development positively influences support, based on the social exchange theory. Conclusions - The theoretical and managerial contributions of this study are as follows. First, it is the first such study, and defines mediating variables, analyzing relationship quality (satisfaction and trust) between perceived benefits and costs and support for the traditional market industry. Further, it investigates the structural relationships between them with the AMOS program. Second, while most previous studies investigating the relationship between similar variables and those of the present study analyzed how perceived benefits and costs influenced support, this study identified the transfer relationship between the support for traditional market programs and support for the government. This study confirms that support for traditional market aid program increases support for the government. Therefore, government policy makers for traditional market aid programs should explain to marketeers the benefits and costs of traditional market development in terms of economic, social, and environmental factors. At the end, limitations, further research directions, and implications are suggested.

Integrated Management Strategy of Vehicle Emission Reduction Policies Based on Total Benefits and Co-benefits (총 편익과 공 편익에 기반한 자동차 배출저감 정책의 통합관리 전략)

  • LEE, Kyu Jin;PARK, Kwan Hwee;SHIM, Sang Woo;CHOI, Keechoo
    • Journal of Korean Society of Transportation
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    • v.33 no.4
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    • pp.357-367
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    • 2015
  • This study aims to propose integrated management strategies based on the relationship between co-benefits and total benefits of greenhouse gases and air pollutant emissions for establishing a transport and environmental policy. The results show that the integrated management of the following policies: 'Car Free Day' and 'Early Scrapping of Decrepit Diesel Vehicle', which are used for reducing reduce gasoline and diesel, can together reduce both PM and $CO_2$ emissions and increase total benefits. In addition, the integrated management of 'Car Free Day' with environment policies and 'Congestion Charge' with environment policies simultaneously controls the three factors which influence emissions, including travel volume, travel speed and emissions factor, and was found to be effective in terms of co-benefits. This study reduces both air pollutants, which are harmful to health, and greenhouse gas emissions, which influence climate change, and improves the efficiency of policy through the integrated management of policies.

A Empirical Study on the Obstacles to the Adoption of Electronic Bill of Lading - Focusing on the Bolero Bill of Lading - (전자선화증권 도입의 장애요인에 관한 실증적 연구 - 볼레로 전자선화증권을 중심으로 -)

  • Choi, Seok-Beom;Kim, Tae-Hwan;Choi, Gwang-Don
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.30
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    • pp.27-58
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    • 2006
  • The purpose of this study is to identify key obstacles to the adoption of electronic bill of lading and to suggest an effective way to promote the utilization of electronic bill of lading in international trade field. This study finds that all the respondants have not used 'true' electronic bill of lading that is issued and distributed electronically, and most of them agreed the needs of e-B/L adoption, but their intentions to adopt e-B/L remain very low in the present situation. Five obstacles to the adoption of e-B/L were derived from an explanatory factor analysis: 'integration' factor, 'law institution' factor, 'usability' factor, 'economic efficiency' factor, and 'security' factor. Solutions to promote the utilization of e-B/L in international trade field are as follows; Firstly, to endow e-B/L with the legal force through amending relevant laws including the commercial law. Secondly, to conclude the relevant international agreement, and to carry out joint projects between nations are needed. Thirdly, to conduct publicity campaigns is required to increase the understanding of the concepts and benefits of e-B/L to all concerned parties. Fourthly, stable and reliable system must be constructed with high level security. Fifthly, to readjust the service fee of e-B/L system to a realistic level is to be needed in order for user companies to use e-B/L service.

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Predictions of curvature ductility factor of doubly reinforced concrete beams with high strength materials

  • Lee, Hyung-Joon
    • Computers and Concrete
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    • v.12 no.6
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    • pp.831-850
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    • 2013
  • The high strength materials have been more widely used in reinforced concrete structures because of the benefits of the mechanical and durable properties. Generally, it is known that the ductility decreases with an increase in the strength of the materials. In the design of a reinforced concrete beam, both the flexural strength and ductility need to be considered. Especially, when a reinforced concrete structure may be subjected an earthquake, the members need to have a sufficient ductility. So, each design code has specified to provide a consistent level of minimum flexural ductility in seismic design of concrete structures. Therefore, it is necessary to assess accurately the ductility of the beam sections with high strength materials in order to ensure the ductility requirement in design. In this study, the effects of concrete strength, yield strength of reinforcement steel and amount of reinforcement including compression reinforcement on the complete moment-curvature behavior and the curvature ductility factor of doubly reinforcement concrete beam sections have been evaluated and a newly prediction formula for curvature ductility factor of doubly RC beam sections has been developed considering the stress of compression reinforcement at ultimate state. Based on the numerical analysis results, the proposed predictions for the curvature ductility factor are verified by comparisons with other prediction formulas. The proposed formula offers fairly accurate and consistent predictions for curvature ductility factor of doubly reinforced concrete beam sections.

Effect of Real Estate Holding Type on Household Debt

  • KIM, Sun-Ju
    • The Journal of Industrial Distribution & Business
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    • v.12 no.2
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    • pp.41-52
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    • 2021
  • Purpose: This study aims to provide implications for the government's housing supply policy by analyzing the factors that determine the type of real estate holding and household debt. This study started from the awareness that the determinants of household debt differ depending on the type of real estate holding. Research design, data and methodology: Real estate ownership type was classified and analyzed into 4 models: model 1 (1 household 1 house and self-resident), model 2 (1 household multiple real estate ownership and self-resident), model 3 (1 household 1 house and rent residence), model 4 (1 household holds a large number of real estate and rent residence). The analysis method used multiple regression analysis. The dependent variable was household total debt. As independent variables, household debt, annual gross household income, financial assets, real estate net assets, annual repayment, demographic & residential characteristics were used. Results: 1) Model 4 has the highest household debt and the highest gross income, Model 2 has the most real estate mortgage loans and real estate net asset, and Model 1 has the highest real estate mortgage payments. 2) The positive factor of common household debt determinants is real estate net assets, and the negative factor is financial assets. 3) It was the net assets of real estate that acted as a positive factor in common for the four models. In other words, the more financial assets, the less household debt. It was analyzed that the more net assets of real estate, the more household debt. The annual repayment of financial liabilities had no influence on household debt, while the annual repayment of loan liabilities and household debt had a positive relationship. Conclusions: 1) It is necessary to introduce benefits and systems that can increase the proportion of household financial asset. Specific alternatives include tax benefits and reduced fees for financial asset investment. 2) In the case where a homeless person prepares one house for one household, it is necessary to prepare various support measures according to the income level. The specific alternative is to give additional points for pre-sale or apply an interest rate cut incentive for mortgage loans.