• 제목/요약/키워드: Behavioral Factor

검색결과 896건 처리시간 0.025초

A Study on the Influence of Originality and Usefulness of Artificial Intelligence Music Products on Consumer Perceived Attractiveness and Purchase intention

  • Meilin, Jin
    • 한국컴퓨터정보학회논문지
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    • 제25권9호
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    • pp.45-52
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    • 2020
  • 본 연구는 중국 인공지능 음악의 발전상을 접목하여 스마트 음악 제품의 독창성, 유용성과 소비자의 구매 의도의 관계에 대한 모형을 설정하였다. 또한 제품의 매력성을 매개변수로 활용하여 스마트 음악 제품의 독창성과 유용성이 소비자 지각된 제품의 매력성을 통해 구매의도를 형성하는 과정을 제시하였다. 이러한 연구를 통해 기업의 제품 개발 전략을 수립하고 고객 만족도와 충성도를 높이기 위한 이론적 근거를 제공하며, 기업이 더 효과적인 마케팅을 진행할 수 있도록 시사점을 제시하고자 하였다. 이러한 목표 달성을 위해 본 연구는 인터넷을 통해 372부의 설문지를 수집하였고 수집된 데이터는 SPSS V 22.0와 AMOS V 22.0 를 활용하여 빈도분석, 요인분석, 신뢰도분석, 구조방정식 분석을 실시하였다. 분석결과를 제시하면 다음과 같다. 신제품의 독창성과 유용성은 중국 소비자의 구매의도에 직접적인 영향을 미칠 뿐 아니라 제품의 매력성 향상을 통해 구매의도에 간접적인 영향까지 미치는 것으로 나타났다. 본 연구의 결론은 인공지능 음악 제품 개발과 마케팅 전략 수립에 대하여 현실적인 지도적 의의를 가지며, 기업은 광고와 마케팅 전략을 수립할 때 신제품의 독창적 특징을 전달할 뿐 아니라 소비자에게 신제품의 기능적 가치를 제시하였다. 또한 신제품 시장의 매력에 대한 소비자의 인지 수준을 높임으로써 소비자의 구매 의도에 영향을 미칠 수 있다.

아동기 외상의 정신과적 개관 (CHILDHOOD TRAUMA:PSYCHIATRIC OVERVIEW)

  • 한성희
    • Journal of the Korean Academy of Child and Adolescent Psychiatry
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    • 제13권1호
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    • pp.3-14
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    • 2002
  • 아동에 가해지는 정신적 외상의 충격은 아동의 심리발달에 지울 수 없는 상처를 남김으로써 향후 심각한 정신장애를 일으키는 결정적 원인이 된다. 아동기 외상의 현상학적 특징과 외상에 관여하는 신경생물학적 기전을 살펴보았고, 아동기에 경험하는 외상이 인격의 발달에 미치는 영향과 그와 관련한 정신병리를 알아보았다. 외상에 노출된 아동은 공통적으로 자신이 경험한 공포사건을 시각적으로 재경험하거나 그 기억을 반복하며, 놀이나 행동을 통해서도 외상사건을 반복하려는 경향을 보인다. 일회의 충격적 사건에 노출된 아동은 사건에 대한 지나친 기억과 집착을 보이고 지각왜곡이 심한 반면 장기간 반복되는 외상을 경험하는 아동은 정신적 무감각과 자기최면, 해리, 분노의 경향이 두드러진다. 소아·청소년에서는 외상 후 퇴행이 보다 현저하고 시간감각의 왜곡이 더 심하게 나타나며 아동의 연령이 어릴수록 자율신경계의 반응성이 증가하는 경향을 보인다. 외상적 충격에 노출되면 뇌내에서 즉각적이고 방대한 신경전달물질의 방출이 있게되는데, 자율신경계, 면역계, 시상하부-뇌하수체-부신피질 축(hypothalamic-pituitary-adrenal axis)이 활성화된다. 외상시 internal opiate가 활발한 작용을 하면서 아동으로 하여금 외상에 반응하지 않도록 하고 외상에 대한 감정반응 자체를 봉쇄할 수 있도록 해준다. 아동기 외상의 경우 central noradrenergic system에 변화가 초래되어 카테콜아민에 대해 과민감한 비정상적 소견을 보이게 된다. 체내 순환되는 cortisol 수치는 감소하고, glucocorticoid 수용체 농도와 반응성이 증가한다. 외상 후 발견되는 기억력 장애는 해마의 구조적 변화와 관련이 있는 것으로 보고되고 있다. 아동기 외상은 자기(self)와 대상(object)에 대한 내적 표상(internal representation)이 지속적으로 분화 발전하는 발달과정에서 일어난다는 점에서 인격의 발달에 심각한 영향을 미치게 된다. 해리, 신체화, 자학성, 자기애 장애의 정신병리로 발전하면서 경계성 인격장애, 자기애성 인격장애, 다중인격장애 등을 초래하게 된다.

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펀드투자 자금흐름의 결정요인: 유입자금과 유출자금은 대칭적인가? (Determinants of Fund Investment Flows: Asymmetry between Fund Inflows and Fund Outflows)

  • 신인석;조성빈
    • KDI Journal of Economic Policy
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    • 제36권4호
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    • pp.33-69
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    • 2014
  • 본 논문은 펀드투자의 유입자금흐름과 유출자금흐름을 별도로 구분하여 결정요인을 실증분석하였다. 과거 성과, 펀드연령, 펀드규모, 판매보수 등 주요 요인의 자금흐름에 대한 효과는 유입자금과 유출자금 사이에 큰 차이가 있었다. 과거 성과와의 양(+)의 관계, 펀드연령과의 음(-)의 관계 등 순유입자금을 기반으로 한 기존 연구에서 확립된 실증 결과는 유출자금에 대해서는 반대로 나타났다. 특히 과거 성과의 유출자금과의 관계는 '처분효과(disposition effect)'의 존재를 시사하였다. 한편, '계열 펀드'와 '비계열 펀드'를 구분할 경우 판매보수의 유입자금과 유출자금에 대한 효과가 두 펀드그룹 사이에 상이하여, 판매사 간의 유인체계 차이가 펀드선택시장에서 중요한 요인인 것으로 나타났다. '처분효과'의 존재 등 본 논문에서 미국의 기존 연구와 다른 분석 결과가 얻어진 이유는 표본의 차이에 기인하였을 가능성이 있다.

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관습적 마아케팅경로에 있어서 구성원의 상호관계에 관한 연구 (The Interrelationship between Dealing Partners in Conventional Marketing Channel)

  • 김수관
    • 수산경영론집
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    • 제22권1호
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    • pp.53-75
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    • 1991
  • The objectives of this study are to conceptualize theoretically and to examine empirically the interrelationships among channel member's satisfaction, dependence, and performance being immanent between dealing partners, by integrating behavioral and economic approach to explain comprehensively the interrelationship between dealing partners in conventional marketing channel which have not studied in previous studies. To attain above objectives, latent variables and observed variables which had been immanent between licenced dealers and wholesalers in fish marketing channel were found out by exploratory study, and pre-test was conducted to select the proper variables, and then the model which could explain the interrelationships among the variables was set up. Three categories of varables were considered in this study. Namely, economic and noneconomic factors were identified as independent variable, the degree of satisfaction and dependence to dealing partner as intervening variable, and performance as dependent variable. The data for the study was obtained from a survey questionnaire of 214 licenced dealers who work in Pusan, Yusoo, and Kunsan and 190 wholesalers who work in whole country. Among them, 264 anayzable questionnaires(including 154 licenced dealers and 110 wholesalers)were collected. Statistical procedure to analyze the data was carried out by LISREL version 7. Major findings obtained from the results of the analysis are as follows. First, economic variables have a great influence on the degree of both licenced dealers' and wholesalers' satisfaction. Among economic variables, the degree of keeping wholesalers' payment date have greater influence on the degree of licenced dealers' satisfaction, and licenced dealers' faculty being able to send good fish in quality have greater influence on the degree of wholesaler's satisfaction than other variables. In short, licenced dealers make great account of wholesalers' payment, and wholesalers make great account of licenced dealers' faculty being able to send good fish in quality in dealing relationship. Second, noneconomic variables have more relevance to the degree of dependence in both sides than economic variables. This means that noneconomic variables as well as economic variables can be a factor to keep up the dealing relationship. Third, the degree of satisfaction and dependence have influence on performance in both sides. In the licenced dealers' side, the degree of dependence have greater influence on performance than the degree of satisfaction, on the other hand, in wholesalers' side, the degree of satisfaction have greater influence on performance than the degree of dependence. This means that wholesalers can easily substitute their dealing partner for another licenced dealer comparatively.

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고혈압 환자의 치료지시 이행에 관한 연구 (A Study on Hypertensive Patients Compliance to Medical Recommendations)

  • 최영희
    • 대한간호학회지
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    • 제10권2호
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    • pp.73-85
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    • 1980
  • The purpose of this study was to investigate the compliance behavior of hypertensive patients in light of their health belief model that explains an individual's compliance with health maintenance or getting well. Although there are many effective regimens and treatments for hypertension nowadays. the most important point to be taken to consideration in their behavioral aspect is their compliance with regard to the control of body weight. eating habits as to salt and cholesterol intake. stresses. activity patterns and smoking as related to their life style. The important reasons for the failure in the control of hypertensive patients are the complexity of regimens to be complied to. irregular medication and the life long restrictions in their own life style. The compliance of patients to medical regimens and rocommendations or failure to do so is an essential factor. Accordingly. the degree of the patient's compliance is an important determinant as to the success or failure of hypertension control. The subjects for this study were 187 hypertensive patients selected from admitted and out patients of the medical department at seven University Hospitals in Seoul. Data was collected from Dec. 1, 1979 to Feb. 15, 1980 using the questionaire method and was analysed by the use of means. standard deviations, coefficient of correlations, analysis of variance and multiple regression analysis. The results obtained are as follows A. Of the seven independent variables in light of health belief model. benefit. barrier and severity are closely related to patient's compliance behavior. Therefore these variables could be used as determinants to predict and modify the hypertensive behavior. 1. Benefit is the most important and significant of the variables for explaining the dependent variables. It accounts for the highest variance of patient's compliance. (23.62%) 2. Then taking the former together with barrier. the variance of compliance showed on increase. (26.59%) 3. And with the addition of severity to the first two. the variance of compliance was also increased. (28.l2 %) B. Except for susceptibility all the independent variables such as severity. benefit, knowledge. motivation and barrier are correlated to dependent variable compliance. C. Sex. marital status and religion appeared to have significant influence on the dependent variables. Therefore one could conclude that the more the patients are aware that hypertension is a threat to health. the more they understand the benefit of taking actions to prevent such a threat. and the less they perceive any barrier when taking action. the more compliant they become in following medical regimens and recommendations. Age. marital status and religion played a significant influence to their compliance. Accordingly. the selected structural variables and demographic variables which have influenced sick role behavior of the hypertensive patient must be integrated to teaching and counselling programs for better hypertension control.

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인공해저에 대한 어류의 위집기구에 관한 연구 (A Study on Gathering Behaviour of Fish in the Artificial Sea-floor Area)

  • 홍성완
    • 수산해양기술연구
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    • 제36권2호
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    • pp.96-104
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    • 2000
  • 본 연구에서는 저자 등이 개발한 인공해저를 대상으로 어류의 위집행동 및 분포구조를 잠수관찰 및 어군탐지기를 이용하여 조사하였다. 인공해저와 같은 해양구조물 주변에서의 군집구조를 파악하는 것은 인공어초의 위집기구 연구에 중요한 사항이다. 연구에서 얻어진 결과를 요약하면 다음과 같다. 1. 잠수관찰에 의하면 어류의 분포층은 인공해저의 구조와 밀접한 관계를 가지고 있어, 표층 해저면에서는 회유성 어종인 고등어, 전갱이가 군을 형성하여 일시적으로 위집되었다. 한편, 중층 시험 어초 부근에는 정착성 어종인 돌돔, 붉바리, 돔감펭볼락 등이 군을 형성 장시간 체류하는 것이 관찰되어, 이들 어류는 인공어초를 먹이장소 또는 휴식공간으로 긴밀하게 이용하고 있다고 판단되었다. 2. 어군탐지기를 사용하여 인공해저 주변을 24시간 항주조사 한 결과, 어류의 행동생태는 일출몰 시각의 전후로 변화하는 것을 알 수 있었다. 주간에 군을 형성하여 인공해저의 중$.$저층 부근에서 유영하던 어군에코는 야간에는 분산형태로 표층부근에 폭 넓게 산재하고 있어, 어군의 일주행동이 분명하게 밝혀졌다.

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당귀약침(當歸藥鍼)의 혈해(血海) 자입(刺入)이 Intraluminal Filament 삽입술(揷入術)에 의(依)해 유발(誘發)된 백서(白鼠)의 허혈성(虛血性) 뇌손상(腦損傷)에 미치는 영향(影響) (Effects of Angelica gigas Nakai herbal acupuncture into Hyolhae(SP10) of brain ischemic injury induced by Intraluminal Filament insertion in the rats)

  • 한상균;이병렬
    • Journal of Acupuncture Research
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    • 제21권2호
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    • pp.1-20
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    • 2004
  • Objective : The aim of this study was to investigate effects of Angelica gigas Nakai(AGN) on the ischemic injury by intraluminal filament insertion in the rats. Methods : The ischemia was induced by intraluminal filament insertion into middle cerebral artery. AGN herbal acupuncture into SP10 was carried out during 3 weeks after ischemic injury. Eight-arm radial maze was designed for the behavioral task. AGN herbal acupuncture showed neuroprotective agents in cresyl violet, acetylcholinesterase(AchE), choline acetyltransferase(ChAT) and nerve growth factor(NGF)-stain. Then check the effect of regional cerebral blood flow(rCBF) according to AGN herbal acupuncture in rats. Results : The errors in the eight-arm radial maze task were significantly decreased in normal group compared with control group on 1~6days, AGN2(0.02g/kg) herbal acupuncture group on 1~5days, AGN3(0.1g/kg) on 1~3days, AGN4(0.5g/kg) on 1, 3~6days. The rate of correct choice was significantly increased in AGN1(0.01g/kg) and AGN4 herbal acupuncture groups. The density of neurons in the hippocampal CA1 was the most increased in normal group and AGN1, AGN3, AGN4 herbal acupuncture groups compared with control group. The density of AchE in the hippocampal CA1 had a tendency to increase in all the groups when they were compared with control group, but not significant. The density of ChAT in the hippocampal CA1 was significantly increased in normal group and AGN1, AGN4 herbal acupuncture groups compared with control group. The density of NGF in the hippocampal CA1 was significantly increased AGN4 herbal acupuncture group compared with control group. The rCBF was significantly increased in AGN1, AGN3 and AGN4 herbal acupuncture groups without the change of blood pressure. Conclusions : These results suggest that AGN herbal acupuncture can be used for controlling stroke in early stage as herbal medication.

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전공의들의 전문직인식이 직업만족도에 미치는 영향 (Interns' and Residents' Professional Job Perception and Its Effect to Their Job Satisfaction)

  • 강윤식;감신;예민해
    • Journal of Preventive Medicine and Public Health
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    • 제30권1호
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    • pp.209-228
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    • 1997
  • In ordo to investigate the professional job perception and job satisfaction of interns and residents and its related factors, the author conducted survey using self administered questionnaire for 2 months(August and September, 1996). The study subjects were 562 interns and residents who worked at one university hospital(tertiary hospital) and two general hospitals(secondary hospital) in Taegu, Korea. Among them, 297 (52.8%) responded completely. The results were as follows ; Respondents thought that people component was most important, science and status components were next among professional value scales which meant the desirable attitudes required to conduct professional works. But, the score of professional value scales was generally high and not affected by other variables in multiple linear regression analysis. They seemed to have very normative and ideal perceptions about professional values. The score of professionalism scales, which were attitudinal and behavioral traits about professional job, of high grade residents was significantly higher than that of interns and lower grade residents. The score of reference to professional organization and autonomy factor were increasing significantly as the grade increased. Working conditions and perception for socioeconomic status of doctors influenced the score of professionalism scale significantly. It seemed that professional socialization was made during the training periods of interns and residents. Most of respondents answered that current socioeconomic status of doctors were middle and high strata but they responded that the socioeconomic status of doctors would fall in the future. They seemed to have a pessimistic thought about doctor's status. Generally the respondents thought that they were satisfied with doctor job and fit to the job, but 51.9% answered that if possible they would get other jobs. It seemed to reflect their critical thinking on doctors' status. Perceptions about socioeconomic status of doctors, professional value and professionalism influenced job satisfaction significantly. The interns and residents had high sense of calling to doctors and thought that doctors were socially important job. Generally they were satisfied with their job. Interns and residents had normative thoughts about the trait which compentent doctors must have. During the training period, they seemed to have attitude and perception as a professional and to make professional socializations.

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가감보심탕(加減補心湯)의 구강투여가 Intraluminal Filament 삽입술(揷入術)에 의(依)해 유발(誘發)된 백서(白鼠)의 허혈성(虛血性) 뇌손상(腦損傷)에 미치는 영향(影響) (The effects of Gagambosim-Tang of focal brain ischemic injury induced by Intraluminal Filament insertion in the rats)

  • 류승준;이충식;박보라;서종훈;강형원;류영수;김태헌
    • 동의신경정신과학회지
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    • 제18권1호
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    • pp.153-171
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    • 2007
  • Objective : The aim of this study was to investigate effects of Gagambosim-Tang(GBT) of focal brain ischemic injury induced by intraluminal filament insertion in the rats. Method : The ischemia was induced by intraluminal filament insertion into middle cerebral artery Eight-arm radial maze was designed for the behavioral task. Gagambosim-Tang was orally administrated in SD rats for 21 days. The task was started on the 4th week after focal brain injury, and performed two trials per day for 6days. The effects of Gagambosim-Tang on neuroprotective agents in cresyl violet, choline acetyltranferase(ChAT), nerve growth factor (NGF)-stain and c-Fos with ischemic injury were investigated. Results : The errors in the eight-arm radial maze task were significantly decreased in normal group compared with control group on 2-6days, GBT lX(42.2 mg/ml)orally administrated group on 1days, GBT 6X(253.2 mg/ml) on 3, 5, 6days. The rate of correct choice was increased in normal and GBT 6X groups. The neuroprotective effect in the hippocampal CA1 was increased in normal and GBT 1X, GBT 6X groups compared with control group. The density of ChAT in the hippocampal CA1 was increased in normal and GBT6X groups compared with control group. The density of NGF in the hippocampal CA1 was increased normal and GBT6X groups compared with control group. The number of c-Fos-positive neurons in the hippocampal CA1 was increased in normal and GBT 6X groups compared with control group. Conclusion : These results suggest that Gagambosim-Tang may have protective effect on dementia.

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인공수로에서 산성화 영향에 따른 소백옆새우(Gammarus sobaegensis)의 생태독성학적 연구 - 표류행동을 중심으로 - (Ecotoxicological Study of Gammarus sobaegensis by pH Depression in Artificial Channels - Drift behavior -)

  • 박정호;조동현;정근
    • 환경생물
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    • 제18권1호
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    • pp.153-161
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    • 2000
  • 본 연구에서는 단각목의 일종인 소백옆새우(G. sobuegensis)를 대상으로 인공수로 하에서 pH 변화를 유도시킬 때 발생되는 개체의 표류행동에 대한 이동특성을 알아보았다. 본 종은 낮은 pH수준의 산성스트레스에서 회피행동이 현저하게 증가한다는 것을 알 수 있었으며, 또한 산성도에 따른 내성범위는 개체의 성숙도 즉 중소형보다 대형개체가 보다 민감하게 반응하는 것을 확인할 수 있었다. 특히 산성 스트레스에 의한 반응이 대형개체에 비해 소형과 중형개체에 있어서 매우 불규칙적으로 나타난 것은, 각종 수환경 변화에 대한 회피능력과도 같은 운동성의 차이 등을 고려해 볼 수 있었다. 전반적으로 인공 수로내의 소백옆새우 대부분 개체들은 전 시기에 걸쳐, pH4.5 이하의 낮은 수준에서 매우 민감하게 반응 한 후, 즉시 하류역 방향으로 수류의 움직임을 따라 능동적으로 회피 이동하는 특성을 보이는 것으로 나타났으며, pH3.0 이하의 강한 산성 스트레스 하에서는 오히려 회피능력을 상실하는 것으로 보여졌다. 또한 ANOVA분석결과, pH(F=353.415, p<0.0005)이외의 몇몇 환경 요인들 중 수온(F=66.596, p<0.0005)과 각 개체의 크기(F=71.386, p<0.0005)등도 낮은 산도에 의한 소백옆새우의 회피행동에 큰 영향을 미치는 주요한 요인이라는 것을 확인할 수 있었다.

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