• Title/Summary/Keyword: Behavioral Analysis

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A Meta-Analysis on the Behavioral Intention for Information Technology Based on the Theory of Planned Behavior: Focusing on the Related Research in Korea (계획된 행동이론을 적용한 정보기술의 행위의도에 관한 메타분석: 우리나라 학회지에 게재된 관련연구 중심으로)

  • Nam, Soo-tai;Kim, Do-goan;Jin, Chan-yong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2013.10a
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    • pp.233-236
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    • 2013
  • A Meta-analysis is a statistical literature synthesis method that provides the opportunity to view the research context by combining and analyzing the quantitative results of many empirical studies. The theory of planned behavior (TPB) has been the subjects of a great deal fields and now also has been continuously studied. Recently, the information communication and information systems fields are the biggest issue. At this point, we conducted a Meta-analysis research on the behavioral intention of information technology based on The theory of planned behavior. This study was targeted a total of 36 research papers that are setting up the causal relationship in The theory of planned behavior among the research papers published in domestic academic journals before 2013. The result of the Meta-analysis, showed that the effect size was 0.571 in the path from attitude toward behavior to behavioral Intention, it showed that the effect size was 0.381 in the path from subjective norm to behavioral Intention. And, it showed that the effect size was 0.481 in the path from perceived behavioral control to behavioral Intention. Also, it showed that the effect size was 0.421 in the path from behavioral Intention to behavior. Based on the results, it was discussed the difference through comparative analysis with previous research.

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A Behavioral Analysis of automobil users apply consection toll theory (교통혼잡비용 적용에 따른 승용차 형태분석에 관한 연구)

  • 박창호;진삼현
    • Journal of Korean Society of Transportation
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    • v.12 no.4
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    • pp.131-151
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    • 1994
  • An investigation is given to a behavioral analysis of automobile users applying congestion toll theory for the purpose of maintaining the efficiency of transportation system. A case study is performed for the city of Seoul, where modal split behavior of automobile user groups is analysed in various level of congestion toll. Automobile users are grouped with respect to their income levels and work shift times. Automobile user behavior is then explained against the field data. A Logit-type model is applied for modal split changes through the application of congestion toll. It is found in the case study that the users in the monthly income bracket of 1.0~1.5 million won is the most predictable group whose work travel time begins 7:00~9:00 a.m. It is also found in the study that 1,000~1,500 won of congestion toll whould reduce the auto use as much as 5%.

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Structural Model of Antecedents and Consequences of Trust in e-Business (e-비즈니스의 신뢰선행요인과 결과의 구조적 모형)

  • Kim, Yeon-Jeong;Gwak, Won-Seop
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.447-463
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    • 2005
  • The purposes of this study is to investigate the factor structure of web-site characteristics and antecedents factors affected to trust, satisfaction and behavioral intention of web-site. Refined data were consisted of 4 internet shopping mall survey and estimated the perception to visiting web site. Statistical methods are adapted Frequency, Factor Analysis and CFA(Confirmatory Factor Analysis) of LISREL. 8 program. Research findings are as follows. The factors of web characteristics indicated to product information/buying procedure clarification, stability and function of system, usability of web site, security and protection of individual information, design, clarification of enterpriser information, various payment methods and customer service. In regression analysis, dependent variables were trust, satisfaction and behavioral intention. reputation of site were significantly effected variables. External variables consisted of the 4 characteristics of web-site and reputation and trust, satisfaction and behavioral intention were internal factor.

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Mathematical Evaluation of Response Behaviors of Indicator Organisms to Toxic Materials (지표생물의 독성물질 반응 행동에 대한 수리적 평가)

  • Chon, Tae-Soo;Ji, Chang-Woo
    • Environmental Analysis Health and Toxicology
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    • v.23 no.4
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    • pp.231-245
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    • 2008
  • Various methods for detecting changes in response behaviors of indicator specimens are presented for monitoring effects of toxic treatments. The movement patterns of individuals are quantitatively characterized by statistical (i.e., ANOVA, multivariate analysis) and computational (i.e., fractal dimension, Fourier transform) methods. Extraction of information in complex behavioral data is further illustrated by techniques in ecological informatics. Multi-Layer Perceptron and Self-Organizing Map are applied for detection and patterning of response behaviors of indicator specimens. The recent techniques of Wavelet analysis and line detection by Recurrent Self-Organizing Map are additionally discussed as an efficient tool for checking time-series movement data. Behavioral monitoring could be established as new methodology in integrative ecological assessment, tilling the gap between large-scale (e.g., community structure) and small-scale (e.g., molecular response) measurements.

The Effects of Service Qualities on Customer Satisfaction, Trust, and Behavioral Intention in Smartphone Shopping Malls (스마트폰 쇼핑몰의 서비스품질이 고객만족, 신뢰, 행동의도에 미치는 영향)

  • Yang, Seung-Kwon;Shim, Jae-Hyun
    • The Journal of Industrial Distribution & Business
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    • v.9 no.12
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    • pp.31-43
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    • 2018
  • Purpose - Smartphone shopping malls provide customers with a variety of tangible and intangible services including web sites, web design, use convenience, information for products and shopping and various after services. Accordingly, it is needed to expand and classify service qualities based on the various services provided by smartphone shopping malls, and then analyze path structures of smartphone shopping malls' qualities → customer satisfaction → behavioral intention. The purpose of this study is to categorize the qualities of smartphone shopping mall users based on the e-SERVQUAL by Lee(2002) and the SERVQUAL by Parasuraman et al.(1988, 2005), the smartphone shopping malls' service qualities based on service quality of smartphone shopping malls used in the previous use studies, and the Website quality factors of service industry and to analyze path structure of smartphone shopping mall's qualities → customer satisfaction → behavioral intention on college students in order to confirm the system of smartphone shopping malls' qualities. Research design, data, and methodology - This study's survey was carried out on the college students of university located in northeastern of Seoul. It was from December 7 - 15, 2017, and a total of 240 questionnaires were distributed, with 228 collected. Of them, effective questionnaires used in the final study were a total of 201 except 27 that couldn't be used. In this study, empirical analysis was done with factor analysis, correlation analysis, multiple regression analysis, simple multiple regression analysis and moderating regression analysis by using Statistics Package SPSS18.0. Results - The study results are as follows: First, smartphone shopping malls' qualities were classified into six categories like customer system quality, Web design quality, convenience quality, information-offering quality, service quality, and product quality. Second, it showed that system quality, Web design quality, and information-offering quality had a positive impact on customer satisfaction, respectively. Third, it suggested that quality factors of smartphone shopping mall users had a positive impact on customer satisfaction in the order of quality, information-offering quality, system quality and Web design quality. Finally, it showed that customer service quality, product quality, and convenience quality did not have a positive impact on customer satisfaction. In addition, it said that customer satisfaction of smartphone shopping mall users had a positive impact on behavioral intention and thereby, the higher the customer satisfaction was, the higher the relations between reuse intention and recommendation intention were. Meanwhile, moderating regression analysis showed that trust did not have moderating effect in the relations between customer satisfaction and behavioral intention. The above study revealed that smartphone shopping malls' qualities were classified into six categories and it was possible to generalize after empirical analysis was made in the path structure. Conclusions - Smartphone shopping mall users consider usefulness of obtaining shopping information and quality on quick and abundant shopping information more important than access environment of smartphone shopping malls and kind services of smartphone shopping mall managers. Thereby, smartphone shopping mall marketers need to take service qualities like system quality and information-offering quality into more consideration.

Exploring factors of nutrition teachers' intentions for sustainable dietary education in South Korea: an application of the theory of planned behavior

  • Eunseo Yang;Borham Yoon
    • Korean Journal of Community Nutrition
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    • v.29 no.2
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    • pp.114-128
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    • 2024
  • Objectives: The purpose of this study was to investigate the perception of nutrition teachers and the factors influencing their intention toward sustainable dietary education utilizing the theory of planned behavior (TPB). Methods: The self-administered online survey was completed by nutrition teachers in Jeollanam-do, South Korea. A total of 151 valid questionnaires were analyzed. Factor analysis and multiple regressions were employed to test the research model. Results: The study findings demonstrated that all TPB variables significantly influenced the sustainable dietary educational intention, with the degree of influence ranking as follows: external perceived behavioral control (β = 0.417), attitude (β = 0.240), internal perceived behavioral control (β = 0.207), and subjective norms (β = 0.181). For external perceived behavioral control, nutrition teachers and elementary schools exhibited higher levels compared to dietitians and middle/high schools, respectively. The participants in sustainable dietary education training programs exhibited a higher level of internal perceived behavioral control compared to those who did not participate. The highest perception levels were reported for attitude (4.26), followed by subjective norms (4.02), internal perceived behavioral control (3.67), and external perceived behavioral control (3.20). Conclusions: This study affirmed that the TPB variables elucidated the sustainable dietary educational intentions of nutrition teachers. The significant impacts of external and internal perceived behavioral control, attitude, and subjective norms on educational intentions were confirmed. Consequently, proactive support from schools and governments is essential to enhance the facilitating factors and mitigate the barriers toward sustainable dietary education in schools.

Effects of Emotional Response in Accordance with the Physical Environment of Luxury Korean Restaurants upon Behavioral Intention - Centered on Busan Area - (고급 한정식 레스토랑의 물리적 환경에 의한 감정반응이 행동의도에 미치는 영향 - 부산지역을 중심으로 -)

  • Jeon, Hae-Kyung;Cho, Yong-Bum
    • Culinary science and hospitality research
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    • v.18 no.3
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    • pp.149-162
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    • 2012
  • This study is intended to investigate the effects of customers' emotional response upon behavioral intention with taking customers who visited Korean restaurants into account. Luxury Korean restaurants where we apply to this study are selected by the food service industry association of Busan-metro city among the model restaurants. For this aim, designing a research model and drawing a hypothesis were carried out with a basis of advanced research. In data processing, SPSS win package 15.0 statistical program was used to verify the hypothesis through frequency analysis, reliability analysis, factor analysis, and regression analysis. The result of the analysis on the effects of physical environment factor upon domination among emotional response could be summed up as follows. Employee and geniality factors turned out to exercise a significant impact on domination, convenience and cleanliness turned out not to. The result of the analysis on the effects of physical environment factor upon arousal among emotional responses could be summed up as follows. Cleanliness and geniality factors turned out to exercise a significant impact on evocation, convenience while employee factor turned out not to. As a result of the analysis on the effects of emotional response upon behavioral intention, domination and evocation factors among emotional responses had a statistically significant impact upon behavioral intention. From the findings of the study, it became evident that dining-out customers might regard luxury Korean restaurants as a space for experiencing various emotions by physical environment rather than for dining and meeting for friendship. To induce emotional response is therefore expected to help a company to promote the practical improvement in achievement over various aspects such as behavioral intention.

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A Study on the Usefulness of Korean version of Checklist for Behavioral (영재아 판별에서 한국판 영재아 행동특성 체크리스트의 유용성에 관한 연구)

  • 윤여홍
    • Journal of Gifted/Talented Education
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    • v.8 no.2
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    • pp.1-30
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    • 1998
  • Characteristics of Superior Children as a Screening Test of Gifted students The purpose of this study was to investigate the usefulness of Korean version of checklist for behavioral characteristics of superior children as a screening test for gifted students. Total 397 children were tested KEDI-WISC (Korean version of Wechsler Intelligence Scale for Children), and their parents or primary caretakers took the checklists for behavioral characteristics of superior children individually. Total subjects were divided into 3 groups based on their Full IQ score of KEDI-WICS. The children of IQ 130 and over was gifted group, and those of IQ 115-130 was superior group, and those of below IQ 115 was average group. The analyses of behavioral checklist scores among the groups, gender, grades differences and item analysis of behavioral checklist were done for the purpose of discrimination among 3 groups. As a result, it was found that the Korean version of checklist for behavioral characteristics of superior children was very useful as a screening test for gifted correlations between checklist scores and verbal, performance and full IQ scores were significantly high, which means that IQ and checklist scores were very related. Twenty out of 50 items were found to be discrimination items between gifted and superior group. However, there was no significant difference between grades and gender on the checklist score.

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Causality of Placeness Cognition by Using Structural Equation Modeling in Suseong Amusement Park (수성유원지 장소성 인식 요인 인과구조모형 분석)

  • Han, Jae-Gyeong;Eom, Boong-Hoon
    • Journal of Environmental Science International
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    • v.29 no.10
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    • pp.961-968
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    • 2020
  • This study aims to analyze the causality of placeness cognition which includes the place satisfaction, place attachment, place function, and behavioral intention of those who visit Suseong amusement park. A questionnaire survey was administered to 255 individuals who visited in Suseong amusement park. To conduct the analysis, six hypotheses were formulated and tested. While two hypotheses were statistically rejected, four hypotheses were accepted. First, place satisfaction was found to have a positive effect on place function (β=.577, p<0.001). Second, place attachment had a positive effect on behavioral intention (β=.450, p<0.001). Third, place function had a positive effect on behavioral intention (β=.247, p<0.05). Fourth, place function was found to have a positive effect on place attachment (β=.637, p<0.001). Unlike most existing research which has indicated that place satisfaction has a direct effect on behavioral intention this study suggests a that double mediating effect through place function and place attachment between place satisfaction and behavioral intention. In addition to increasing satisfaction through the environment of the Suseong Amusement Park, it is also necessary to improve the function of the place to ensure repeated visits from visitors.

Factors Predicting Sick Role Behavioral Compliance in Hemodialysis Patients (혈액투석 환자의 환자역할행위 이행에 대한 예측변인)

  • Cho, Young-Mun;Choi, Mung-Sim;Sung, Ki-Wol
    • Korean Journal of Adult Nursing
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    • v.23 no.3
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    • pp.235-243
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    • 2011
  • Purpose: This study was done to identify factors predicting sick-role behavioral compliance in hemodialysis patients. Methods: The subjects were 133 patients from outpatient dialysis clinics at seven major general hospitals located in D and P cities. Data were collected by self-report questionnaires. For data analysis, SPSS/WIN 14.0 program was utilized including one-way ANOVA, independent t-test, Pearson correlation coefficients, and stepwise multiple regression. Results: This study showed a positive correlation between sick-role behavioral compliance and social support (r=.29 p<.001), knowledge (r=.31 p<.001), self-efficacy (r=.52, p<.001) and age (r=.21, p=.015). The factors predicting sick-role behavioral compliance were self-efficacy (${\beta}$=.46), knowledge (${\beta}$=.25), and age (${\beta}$=.18). These factors accounted for 36% of the variance of sick-role behavioral compliance in hemodialysis patients. Conclusion: The results indicate that it is necessary to increase self-efficacy and knowledge in order to improve sick-role behavioral compliance in hemodialysis patients.