• Title/Summary/Keyword: BCG Matrix

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A Trend Analysis of Competition Positioning in Korean Seaport by Using BCG Matrix

  • Park, Ro-Kyung
    • Proceedings of the Korea Port Economic Association Conference
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    • 2006.08a
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    • pp.253-276
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    • 2006
  • This paper has shown the trend of competition positioning of 26 Korean ports in 1994, 1999, and 2003 by using BCG matrix which consists of relative market shares, growth rate of cargo handling, and also growth rate and CCR and BCC efficiency scores with scale efficiency scores in the vertical and horizontal axes. The empirical main results are as follows. First, Incheon Port, Pyungtag Port, Gwangyang Port, Busan Port, Pohang Port and Woolsan Port have shown their competitive positioning in terms of market share and growth rate. Second, Pyungtag Port, Wando Port, Tongyoung Port, Gohyun Port, Samcheog Port, and Okgae Port have their competitive positioning in terms of growth rate and scale efficiency scores. The main policy implication of this paper is to emphasize that BCG matrix method using in this paper can give seaport manager the basic information for planning the future port management for enhancing the competitive positioning among Korean seaports.

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A Study on the reinvigoration strategy for Coastal Passenger Service: focused on the main service line at Tongyoung (연안여객선관광사업의 활성화 방안에 관한 연구 - 통영지역 주요항로를 중심으로 -)

  • Ahn, Ki-Myung;Kim, Hyun-Duk;Lee, Sung-Yhun
    • Journal of Korea Port Economic Association
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    • v.24 no.1
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    • pp.11-22
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    • 2008
  • This paper aims at investigating the reinvigoration strategy for main coastal passenger service line in Tongyoung. SWOT analysis and BCG matrix are used to sort out the their competitiveness as environmental market position. As a result of environmental situation, Tongyoung area has a positive internal and external competitive advantage, with strong land and sea tourist attractions. But a small-scale coastal passenger service firms and depression of local economy are represented as the barrier of attracting more passenger. The results of BCG matrix analysis are individual firms managing coastal passenger service in Tongyoung have a stable market position against Korean coastal passenger market in terms of market growth rate and share.

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Competition and Cooperation Dynamics between Gwangyang Port and Major Container Ports in Northeast Asia (광양항과 동북아 주요 컨테이너항만간 경협 추세분석)

  • Park, Byung-In
    • Journal of Korea Port Economic Association
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    • v.31 no.2
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    • pp.85-101
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    • 2015
  • This study formulates a development strategy for Gwangyang port through the analysis of its competition with other major Northeast Asian ports. A revised BCG matrix is applied to estimate the change in competition between the major ports in Northeast Asia and the Lotka-Volterra model is used for the competitor analysis. The growing competitive power and influence of Chinese ports, continued competitive advantage of Busan port, diminishing competitiveness of Gwangyang and Incheon ports, and disappearing competitive position of Japanese ports in Northeast Asia are all confirmed. In addition, according to the relationship between Gwangyang port and other major Northeast Asian ports from 2007 to 2014, Gwangyang port has changed to a predatory from a win/win relation with Busan port and has maintained its predatory relationship with Hong Kong port in terms of transshipment cargoes. Moreover, Gwangyang port has formed predatory relationships with Shanghai and Ningbo ports, a pure competitive relation with Tianjin port, and a win/win relation with Qingdao and Dalian ports. Overall, predatory relationships between Gwangyang port and other Northeast Asia ports increased from 2007 to 2014. The counterstrategies for Gwangyang port to address this situation include establishing cooperative relations and continuing the win/win relationships with cooperative ports.

A study on the Activation Plan for On-line Shopping Mall handing Fresh Logistics (신선물류 취급 온라인 쇼핑몰업체의 활성화 방안에 대한 연구)

  • Park, Sung-Hoon;Nam, Tae-Hyun;Cha, Young-Doo;Lee, Su-Hwan;Yeo, Gi-Tae
    • Journal of Digital Convergence
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    • v.15 no.8
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    • pp.103-114
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    • 2017
  • With the development of IT technology and the establishment of logistics infrastructure, online shopping market and online fresh food market are growing. The purpose of this study is to find a plan to activate Fresh Logistics through online shopping mall using BCG matrix and Importance Performance Analysis for online shopping companies. Firstly, the BCG matrix results Companies in 'cash cow', 'question mark', and 'dog' areas are in need of improvement. In order to improve this situation, it is necessary to activate the Fresh logistics market which is currently growing. Fresh logistics can be activated by investing in the maintenance and strengthening areas and key investment areas by minimizing the expenditure on the non-priority and excess areas according to the results of IPA. Therefore, it is expected that online shopping companies will be improved by activating online shopping market and online fresh logistics market.

Dynamic Feedback Selection Scheme for User Scheduling in Multi-user MIMO Systems (다중 사용자 MIMO 시스템의 사용자 스케쥴링을 위한 동적 피드백 선택 기법)

  • Kim, I-Cheon;Kang, Chung G.
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.40 no.4
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    • pp.646-652
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    • 2015
  • In this paper, the system-level performance is evaluated for the feedback scheme on the pre-coding matrix index (PMI) and channel quality indication (CQI), which are required for user selection in the multi-user MIMO system. Our analysis demonstrates that the number of users, the number of selected users, and codebook size are the key factors that govern the performance of the best companion grouping (BCG)-based user scheduling. Accordingly, we have confirmed that the probability of forming the co-scheduled user group is determined by these factors, which implies that the number of PMI's and codebook size can be dynamically determined so as to maximize the average system throughput as the number of users varies in the cell.

Determining the strategic positioning of Southern Vietnam seaport system using BCG method (BCG분석을 통한 남부 베트남 항만체계의 전략적 위치결정에 관한 연구)

  • NGUYEN, Tuan Hiep;YEO, Gi Tae
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.97-104
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    • 2018
  • Regarding seaport operation, a higher quality performance and increasing competitiveness are main goals to adapt to the evolution of international trade. This paper discusses about the competition among Southern Vietnam seaports concerning the strategic positioning analysis, by applying BCG method. This technique describes the performance of business based on two variables such as relative market share and average growth rate. The finding shows up different performances of 21 seaports and how the strategic positioning of each port changes in the period 2007-2016. After analyzing, this research pointed out the growth in strategic positioning of ports in Cai Mep-Thi Vai complex, gradually replacing Ho Chi Minh City-Dong Nai-Binh Duong and becoming the transportation hub of Southern Vietnam. Also, The results obtained would be helpful for port administrators and operators to establish short and long-term strategies to improve competitiveness in the future.

Classification of Metro Station Areas Using Multi-Source Big Data: Case Studies in Beijing

  • Shuo Chen;Xiangyu Li
    • International Journal of High-Rise Buildings
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    • v.12 no.1
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    • pp.63-74
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    • 2023
  • Large-capacity public transportation systems, represented by urban metro lines, are the key to alleviating the significant increase in urbanization and motorization in China. But to improve the agglomeration effect of metro stations in a more accurate and targeted way requires scientific evaluation and classification of the surrounding areas of metro stations. As spatial and functional design are the core factors for urban renewal design, this study took Beijing as an example, using multi-source data to evaluate the morphology and functional composition surrounding areas of metro stations, and the Boston Consulting Group (BCG) matrix was used to classify and characterize each type of surrounding areas from morphological-functional dimensions. It shows a negative correlation of the mix-use index with the floor area ratio, and only about 20% of the areas achieve the ideal situation of high construction intensity with high mix-use diversity. Hoping to provide a reference for city managers and designers in dealing with the surrounding metro stations with different construction intensities in a more precise way.

An Empirical Study on the Applicability of Growth-share Matrix in the Construction Industry

  • Lee, Seulbi;Park, Moonseo;Lee, Hyun-Soo;Jang, Youjin
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.210-212
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    • 2015
  • The growth-share matrix is a portfolio planning tool developed by the Boston Consulting Group (BCG) to assist competitive positioning in the international market including those in the construction industry. This matrix is helpful in balancing the firm's cash-flow, and it can suggest strategic directions for each business unit. However, its effectiveness and applicability have long been debated in the academic field due to the complex and unique industrial context of construction. To solve the dispute, this research clarifies the applicability of theories underlying the growth-share matrix to the construction industry. Empirical research based on actual financial data of Korean construction firms is adopted for the statistical analysis including one-way analysis of variance and correlation analysis. The results of this research show that empirical findings on the relationship between performance variables. In this context, this research can provide important insights on the concept of portfolio management in the construction industry.

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Study on Critical Success Factors of ASP/SaaS Services (ASP/SaaS 서비스의 핵심 성공요소 발굴에 대한 연구)

  • Lim, Kyu-Kwan
    • The Journal of Society for e-Business Studies
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    • v.14 no.4
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    • pp.35-45
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    • 2009
  • Domestic ASP (Application Service Provider) market has been dramatically enlarged under government supports for last 10 years. However ASP industry recently has been troubled for poor performance and market saturation. In this paper, firstly I derive core service groups through using BCG matrix for ASP market size and growth rate and secondly generate major critical success factors using focused group interview for selected core service groups. Finally I would like to propose a direction of ASP industry revitalization based on above critical success factors and transition strategy to SaaS (Software as a Service).

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