• Journal of the Korea Institute of Information Security & Cryptology
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• v.18 no.4
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• pp.123-133
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• 2008

Information securiry is considered important due to the side effect generated from the expansion of information system and rapid increase of the use of internet. Nevertheless, we are getting unconscious of the importance of information security. The purpose of this research is to empirically analyze that the effects of security policies, security awareness and individual characteristics on password security effectiveness. Based on the analysis of research model using structural equation modeling technique, security policies were influencing individual characteristics and improving user's security awareness. Also individual characteristics and security awareness had positive impact on security effectiveness.

• Asian Pacific Journal of Cancer Prevention
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• v.16 no.15
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• pp.6249-6254
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• 2015

Targeting breast cancer awareness along with comprehensive cancer care is appropriate in low and middle income countries like India, where there are no organized and affordable screening services. It is essential to identify the existing awareness about breast cancer in the community prior to launching an organized effort. This study assessed the existing awareness about breast cancer amongst women and their health seeking practices in an urban community in Mumbai, India. A postal survey was undertaken with low or no cost options for returning the completed questionnaires. The majority of the women were aware about cancer but awareness about symptoms and signs was poor. Women were willing to accept more information about cancer and those with higher awareness scores were more likely to seek medical help. They were also more likely to have undergone breast examination in the past and less likely to use alternative medicines. High income was associated with better awareness but this did not translate into better health seeking behaviour. Organized programmes giving detailed information about breast cancer and its symptoms are needed and women from all income categories need to be encouraged for positive change towards health seeking. Further detailed studies regarding barriers to health seeking in India are necessary.

• Journal of Distribution Science
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• v.16 no.12
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• pp.23-31
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• 2018

Purpose - The purpose of this study was to set brand awareness and brand image as independent variables from Keller's (1993) definition of brand equity and to analyze whether those variables have an influence on customer satisfaction and customer loyalty with perceived quality and value as mediator variables. Research design, data, and methodology - Data is collected through questionnaires from 200 of responders. Survey respondents were young people who use convenience stores. Questionnaires were tested in October 2017. SPSS and AMOS were used for structural equation as an analysis method. Results - The analysis results specified above can be summarized as follows: 1) Brand awareness had statistically significant influence on perceived quality and perceived value; 2) Brand image had a positive (+) influence on perceived quality and had no significant influence on perceived value; 3) Perceived quality and perceived value had a significant influence on customer satisfaction, and customer satisfaction had a statistically significant influence on customers' repurchase intention. Conclusions - Brand awareness and brand image had an influence on young consumers' decision-making process for purchasing PB food products. Convenience stores have to focus on developing food products with brand awareness and brand image more suitable for satisfying consumer preferences.

• The Journal of the Korea Contents Association
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• v.21 no.9
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• pp.209-220
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• 2021

The purpose of this study is to examine the effect of donation campaigns ambassador model in non-profit organizations. To analyze the research hypothesis, the independent variables (high awareness-high expertise, high awareness-low expertise, low awareness-expertise, low awareness-low expertise) and the dependent variables (source credibility, message credibility, attitude toward the organization, and donation intention) were measured. Interaction effect was found on the source credibility, message credibility, and donation intention. The interaction effect showed that public perceived positively if the ambassador has high cognition level on the condition of low expertise. However, the attitude toward the organization according to the PR ambassador type was not significant. The study suggested that the non profit organization would better use the ambassador of high cognition rather than expertise.

• Journal of Home Health Care Nursing
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• v.24 no.1
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• pp.52-60
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• 2017

Purpose: This study sought to identify the relationship between knowledge and compliance with cough etiquette among elders in the community. Methods: Participants were 186 olders. Data were collected December 2016 and analyzed using descriptive statistics, t-test, ANOVA, Pearson correlation coefficients, and stepwise multiple regression. Results: Mean scores for knowledge and compliance relating to cough etiquette were above average. Several factors were related to significant differences in level of knowledge: education level, use of items to cover a cough, Carrying a handkerchief or tissue, daily frequency of hand washing, awareness of cough etiquette, and prior education on cough etiquette. Compliance differed according to use of items to cover a cough, awareness of cough etiquette, and prior education on cough etiquette. Significant correlations were found between knowledge and compliance with cough etiquette. Awareness of cough etiquette and knowledge of cough etiquette were predictors of cough etiquette compliance. Conclusion: These findings indicate that publicity and education taking into account the characteristics of the elderly are required to improve compliance with cough etiquette among olders. The results of the study can be utilized in health promotional programs for this population.

• The Journal of Industrial Distribution & Business
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• v.5 no.1
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• pp.27-37
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• 2014

Purpose - This study analyzed the characteristics of social networking sites (SNSs) using related literatures, and researched the models discussed in precedent studies, to investigate the effects of SNS characteristics upon consumers'awareness, purchase intention, and recommendation. The purpose of the study was to investigate the use of SNSs as a marketing tool. Design, methodology, and approach - For an empirical analysis, the author distributed questionnaires online and offline, to verify the models and hypotheses. Respondents were persons aged 17 or older, who were frequent users of SNSs. The questionnaire survey was conducted for 11 days from September 30, 2013 to October 10, 2013. The author distributed 450 copies and received 430 responses. Finally, 412 copies were used for the analysis after excluding 18 copies having poor answers. Results - The findings about SNS users' behavior could be used as material in the future use of SNS as a marketing tool. Further, the study provided not only theories about SNS characteristics, but also variables and items that were verified during the empirical study. Conclusions - Further studies are needed to overcome the limitations and to establish various kinds of SNS marketing strategies in detail.

• Journal of Korean Society for Quality Management
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• v.42 no.3
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• pp.387-406
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• 2014

Purpose: The widespread use of social network services (SNS) has caused users concern about the disclosure of their privacy or personal information. The purpose of this study is to analyze the factors of privacy concern and self presentation that affect the user resistance in the use of social network service. Methods: This study verifies the factors that affecting the user resistance in SNS. The research model suggested in this study is tested via a survey of 260 SNS users. SPSS and Smart PLS had been used to test the suggested hypotheses. Results: This study shows that privacy experience, privacy awareness, self esteem, and social desirability significantly influence perceived risk and that privacy awareness, self esteem, self efficacy, and perceived risk significantly influence perceived trust. It also verifies that perceived risk and perceived trust positively affect user resistance. Conclusion: This paper suggests that high awareness on privacy of SNS user encourages the SNS companies to consider the privacy protection mechanism for eliminating various factors that affecting the risk. This study also shows that the privacy calculus model applies to understanding the mechanism on resistance of SNS user.

• Journal of the Korea Society of Computer and Information
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• v.11 no.5 s.43
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• pp.273-280
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• 2006

The internet is not simply a new technology that businesses are adopting to reduce their costs of operations and increase revenues. This study reports a set of success factors for electronic commerce, specifically some important implications for managers of internet shopping mall area in Korea. In this study it is found that price and security are most critical to increase customer satisfaction. In addition, the result of this study shows that (1) price and security, (2) shopping mall interface and trust and (3) ease of use are very important to increase customer satisfaction. And the result of this study shows that shopping mall awareness are very important to increase customer satisfaction.

• Nutrition Research and Practice
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• v.17 no.2
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• pp.297-306
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• 2023

BACKGROUND/OBJECTIVES: The prevalence of diabetes has continued to increase globally. Changes in eating habits, lack of exercise, increased stress, and aging are major contributors. Glycemic control is the key strategy of diabetes management. The purpose of this study was to analyze the utilization of nutrition labels and related factors among patients with diabetes. MATERIALS/METHODS: Data from the 7th Korea National Health and Nutrition Examination Survey were used. General, health-related, diabetes-related characteristics from 1,587 adults with diabetes history were included. Nutrition label utilization was assessed with awareness and use of nutrition labels and effects on food choice. For statistical analyses, chi-square test and multiple logistic regression analysis were performed. RESULTS: The prevalence of awareness, use, and effects of nutrition labels on food choice among diabetic patients were 48.8%, 11.4%, and 9.6%, respectively. High monthly income, walking frequency, family history of diabetes, younger age at diagnosis, and shorter duration of diabetes were associated with higher nutrition label awareness. Nutrition label use and effect on food choice were higher in women, those with high monthly income, those diagnosed at younger than 45 yrs, those with diabetes for less than 10 yrs, those with meal therapy, or patients who had undergone a fundus examination. CONCLUSIONS: Nutrition label utilization status was low in Korean patients with diabetes. Strategies are needed to promote nutrition label use as a diet management tool for patients with diabetes.

• Journal of the Korean Society for information Management
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• v.28 no.1
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• pp.237-262
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• 2011

The purpose of this study is to understand the acceptance of the electronic journals among undergraduate students. Using a survey questionnaire, this study collected the data collected from 813 students taking 11 courses offered in five different universities. The levels of electronic jounal and its service awareness appeared to be low as 63.7% and 59.9% respectively. Only 43.8% of the respondents report their experience of using Korean e-journals. There is a statistically significant difference in use among college groups and students' major of study. E-journals are mostly used off-campus and within the library, using simple search techniques. In spite of difficulties in search and gathering information, the satisfaction level marked above average. Reasons of nonuse are lack of opportunity and knowledge. However, 93.8% of nonusers report a willingness to use the e-journals in the future. LIS students show higher e-journal awareness and use experience compared to non-LIS students. Yet, the levels of using simple search techniques and satisfaction show little difference from those of the non-LIS students. The findings of the study suggest implications to promote the acceptance of e-journals among college students.