• Proceedings of the Korean Institute of Interior Design Conference
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• 2006.05a
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• pp.125-130
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• 2006

The various kinds of consumption belong to a general category and at the same time the expression of most basic aspiration in the human life. Since the ancient times, the consuming activities have lasted with the other basic activities and the consuming space conducting consumption has developed as physical devices along with the human history. Those companies that have been given attention and getting favorable impression currently being selected by the consumers are now concentrated on the storytelling marketing. The storytelling marketing is that the emotion-oriented marketing activities give consumers the opportunities to enjoy the product contained stories to put the stories to marketing activities. It approaches to consumer with human story emotionally rather than rationally and heart rather than mind. Recently, the architecture has become artistic either it was linked and contacted media or part of marketing. We think that the story telling marketing is the eternal triangle among art, architecture and marketing that is a propensity or movement to interior at this time. I found out that the storytelling marketing methodology is able to touch the consumer's heart and stimulate consumption aspiration that makes new circumstances and experience expressing space. And for that, effective marketing methodology is to give the consumers a more exciting and enjoyable motivation in accord with the modern society to give companies positive image to customers and accordingly for the companies to gain profits. The story telling space that is filled with ideas which produce new circumstance and experience using the established narrative and theme will be required continuously and able to develop in the future.

• Korean Institute of Interior Design Journal
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• no.22
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• pp.85-91
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• 2000

The purpose of this study is to grasp the element and method of traditional expression appeared in hotel lobby spaces, and present the direction of traditional expression applicable to the domestic hotel lobby space. Therefore, this study analyzed traditional expression according to its element and method taken out from the prior researches related to it. Specifically, the element of traditional expressions divided into the element of space organization, the element of structure (bottom, wall, ceiling, window, door and pillar), and the element of decorative design(furniture, illumination, artistic ornament, color, and material). The method of traditional expressions divided into the method of prototype reappearance, prototype transformation, reinterpretation, and abstract. The target of analysis has been 27 hotels designed since 1970s. and described as expressed traditionality in architecture-technical journals and books in the inside and outside of the country. considering these results, it seems that the traditional expressions using more various elements and more various element and methods have to used in domestic hotels. Specifically, when expressing traditionality in the lobby space of domestic hotel, it is important to decided the method expressing traditionality at first, and the traditional expressions using the element of space organization, structure, decorative design, and so based on the method expression traditionality was fulfilled with coordination.

• International Journal of Costume and Fashion
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• v.5 no.1
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• pp.14-25
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• 2005

The objective of this study is to understand bodily extension and identity in contemporary fashion art through the analysis of 'the fashion acting on the body' among the fashion theory excluding body and the conspicuous works on the opening and covering images as a fashion art as a body-space'. This study also investigated identity problems where there are poles apart in opening and closure their bodies and body-space in which its clothing types were distorted by being de-bodilization out of the traditional and ideological expression method in contemporary fashion art from a opening and closure point of view. Image of opening and closure among body-space in fashion art can be classified into opposing structure of opening and closure. Destroying the boundary between bodily opening and closure for a primary function of clothing and dismantling the role and boundary between body and clothing, opening body-space in appearance as a reemergence of body image or the border between inner and outer are being ambiguous because of transparent material. Being representative work of this study opening body-space was expressed as an opening space image using transparency. On the contrary, closure body-space was isolated from external environment and confined in the certain space, which could limit or restraint body- action. Excluding boundary of body and clothing on the whole or in part, boundary of work becomes body-space. However, these were appeared to be a work inducing unlimited curiosity and meaning from the audience. The interpretation of artistic and body-space in fashion art are indicating the role and function of the fashion art exceeding the suggestible dimensions in the every day life of fashion. The body-space of fashion art showing similar aspect of body art today could be understood that it is substituted into an metaphorical, critical space by seeing it as a symbol system connected with social space. Therefore, contemporary fashion art should be interpreted as an equivocal space looking at the body-space with open mind.

• The International Journal of Costume Culture
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• v.4 no.3
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• pp.217-228
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• 2001

This study* 1) historically considered the meaning of light which has frequently wed as the subject of artistic expression since Renaissance, in order to grasp an artistic atmosphere about light and rays before the allusion of Rayonism. non it inspected closely the course of changes of light as a result of historic circumstances and intended to understand how Rusian Rayonism of the 20th, which maintained these effects of light more rationally, had an influence on modern fashion. It was created by Mikhail Larionov and developed by his wife, N. Goncharova. The main special feature of Rayonism wag the crossing of reflected ras, emerging from various objects. Most of these things depended on line and color. Re purpose of Rayonism paintings was to create a new space from arising from which reflected rays from various selected objected crossed one another. Namely, artists maintained that they should give up various objects of visible world and express rays which were reflected objects and crossed in complex. Rayonists were affected by Cubism and Futurism and came to fake an interest in relations whose rays of parallel or convergent color made, also in expression of themes. Since that, Rayonsim affected Supermatisme and Constructivism. Re pursuit of light and rays from the 19th until the early 20th came to appear in fashion as well as in art as it was. As Rayonists created a new space from which reflected rays from selected objects crossed one another, they used line and color as the main techniques of expression. in this way the attempt which intended to express rays, using itself of the line and color, appeared as futile design of tots of designs like Donna Karan, Cianni Versace and Rococo Barocco and so on of Modem fashion. This was designed for essential elements of pure art to express the new aestheic consciousness through fashion.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.9
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• pp.1430-1440
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• 2009

This study is on the abstract expressionist techniques among the art activities variously expressed in modern fashion. Its significance lies in making fashion artistic through the combination of fashion and art in contributing to the development of creative fashion culture. In terms of method, documents are used to characterize the concept of abstract expressionism, the works of representative artists, and the panting techniques in relation to modem art based on existing literature. Fashion-related anthology, domestic, and foreign fashion magazines were used to analyze the abstract expressionism applied to modern fashion since 2000. According to the findings, the abstract expressionism applied to modern fashion showed artistic expressions with the abstract beauty by chance, using only the images or techniques similar to those in abstract expressionism. Expressionist works had abstract and dynamic images, as they were given a third dimension through the process of being worn on the human body. Second, details or decorative factors were excluded to ensure the maximum space for expression, modem images were displayed using the simple forms such as silhouettes (spacious or dense) and the beauty of harmony was shown that had beauty emphasized by the expression effects of textile design, the division of space, and the composition of colors. Third, the action painting techniques in modern fashion were used for textile designs printed on the surface of clothes, and the dynamic character of the design was shown by the duplication and juxtaposition of stains created by chance. The color field abstract techniques were shown through printing, texture, and dying, in addition the intense and pure abstract images were displayed by treating clothes like large screens.

• Korean Institute of Interior Design Journal
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• v.20 no.6
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• pp.291-299
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• 2011

As our lifestyles have changed due to rapid industrialization and urbanization, new social and communication problems have been caused and there have been lots of discussion on regional communication. For communities to become alternatives with realistic meanings in this changed society, considerations on social and spatial conditions are needed. Therefore, public space which works as a device of physical environment for activation of communities needs more active changes which encourages social communication. In respect to the activation of communities, the following suggestions are given: First, physical devices of a urban plaza should be arranged to support various programs presented along with consideration of human behaviors as users. Second, fundamental facilities of the plaza should accommodate various activities through connections with programs and commercial space. Third, when cultural and historical characteristics of the community are understood, the plaza can form regionality and symbolism through artistic representation. And users can form the identity of community. Fourth, transportation facilities should be separated from or coexist with areas of passengers and the plaza should have its own identity through symbolic sculptures.

• 한국HCI학회:학술대회논문집
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• 2009.02a
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• pp.1095-1100
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• 2009

The interests and studies on co-creation activity in metaverse space, or MMO communication applications, increase sharply. The study performed the experiments on the participatory virtual space design that has dedicated to the common goal of creativity, and provides the environments to enhance ideas, technologies, and artistic artifacts sharing and communication. The participants were recruited from a community of artists and musicians. They have been actively participated the design process as photographers, painters, media artists, sound artists, and collectors. During the period, we have preceded 5 consecutive experiments, which were led by 5 independent artists, tested the value of co-creation spaces.

• Korean Institute of Interior Design Journal
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• v.19 no.3
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• pp.86-94
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• 2010

Art-Wall is the term for a surface wall representing artistic expression by using different materials or images in interior spaces. Usually this is the focal point in an interior space and sometimes it called as an image wall. In the new millenium Art-walls began to use in living spaces. While in the early stages of the development, Art-Wall was limited in a living room, in contemporary it spread into overall living spaces using various patterns and materials. Therefore, the research on Art-Walls in contemporary living spaces is essential to understand this development. The purpose of this study is to find out characteristics of patterns on Art-Walls as an imagery element in contemporary interior spaces. To analyze the characteristic, the analysis table for Art-Walls are constructed based on classifications of wallpapers and textiles. Based on this analysis table, 89 examples of Art-Walls from four major periodicals from 2008 to 2009 were examined. As a result of the analysis, in contemporary interior spaces solid-texture pattern is most frequently appeared. Then natural motifs are the next most popular using oversized or irregular layouts. The result shows that naturalistic expression is significant in interior space in 2008 to 2009. Therefore, Art-Walls that adapted diverse patterns are an essential element in contemporary interiors to represent the major concept of the space.

• The Research Journal of the Costume Culture
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• v.19 no.4
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• pp.805-819
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• 2011

In contemporary society, heterotopia is the law dominates thoughts and is the concept reconstituted spaces calls order in chaos. And that is the place which refuses the paradoxical and social custom and sometimes poses a danger and rise in rebel. The purpose of this study is to study how forms of clothing fluid form images are expressed in modern fashion develop body around in the spatial relationship between the body and its environment. The study method consider changed characterastics of fluid space through the heterotopia thinking system of Foucault Michel. Based on this method, the heterotopia space that appeared in the plastic arts in aspects of artistic significance and aesthetic value was examined. Based on the above discussion on modern fashion Fluid Form were expressed in any formative characteristics were considered. The results of this study are as follows. Fluidity is the transformed interaction. It expanded external representation of organic body structure and reconstructed flexible forms of dynamic structures continuously. Transformation is the new space structure. It constructed invisible transformation and developed convertible dress space by combining a variety of functional overlap and fold. Deconstruction was expressed structural forms, expanding the existing forms in the open structure which have ambiguous boundaries.

• Proceedings of the Korean Institute of Landscape Architecture Conference
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• 2007.10b
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• pp.162-167
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• 2007

The courtyard life style ever existed as the major traditional living form in wide north China areas. The research made case study and specific analysis on the space organization, constitution and order of the courtyard living, as well as the dwelling accessory manners and transfer space patterns both inside and outside of the courtyard. Pingyao ancient city as the research sample (object), its courtyard composition, classification and characteristic are studied profoundly to explore local traditional cultural traits. On upon the analysis, the research is concluded that the civil courtyard in the ancient Pingyao city bears the feature of in a continuous changing process, which represented as 'from confined to opening', 'from narrow to wide', 'from public to private'. Despite of the courtyard dwelling location and direction, all accessories architectural items on the main room roof were influenced by the geomantic omen culture. As of the inside wall body, entrance and side wall of the courtyard, the woodcraft, stone carving, brick carving on above not only could functioned in architecture artistic, but also express the traditional education spiritual feature.