• Title/Summary/Keyword: Apparel technology

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Analysis of Utilization of Virtual Try on Simulation and Consumers' Preference in Apparel Online Shopping (온라인 의류구매 시 가상착의 시뮬레이션 활용 및 선호도 분석)

  • Lim, Ho-Sun
    • Fashion & Textile Research Journal
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    • v.14 no.1
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    • pp.83-89
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    • 2012
  • Recent rapid development of computer, information communication and Web service technologies is exerting considerable effects on all industrial areas. As such digital technologies are also introduced to the clothing and fashion industry and create 'virtual garment environment' consisting of 3D virtual bodies, virtual garments and virtual try-on systems, consumers are now able to try virtual garments on their virtual body online. This study was conducted in order to analyze consumers' tendency of clothing purchase using 3D virtual simulation technology, which is increasing attention throughout the world, and to propose strategies on the development of virtual try-on technology for activating apparel online shopping. The subjects of this study were men and women aged 18 or older living in the North Carolina State, U.S., and a questionnaire survey was conducted with them on their tendency of apparel online shopping and their preference for real garments and virtual garments. According to the results of this study, consumers' awareness of apparel shopping using virtual try-on was still low. Moreover, in the results of surveying consumers' purchase preference for real garments and virtual garments, preference was highest for real garment (P), which was followed by virtual garments OA, OB and BB. Based on the results of this study, for the activation of apparel online shopping using virtual simulation technology, it is considered necessary to provide services implementing virtual try-on similar to consumers' actual try-on. This requires further active research and technology development on virtual try-on simulation using digital technologies.

APPAREL PRODUCTS RETRIEVAL SYSTEM BASED ON PSYCOLOGICAL FEATURE SPACE

  • Ohtake, Atsushi;Takatera, Masayuki;Furukawa, Takao;Shimizu, Yoshio
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2000.04a
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    • pp.240-243
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    • 2000
  • An apparel products retrieval system was proposed in which users can refer to products using Kansei evaluation values. The system adopts relevance feedback using history of the retrieval to learn the tendency of user evaluation. The system is based on a vector space retrieval model using products images expression as semantic scales. The system makes a query from user inputting information and retrieves closest products from the database. Revising algorithms of the difference method. linear multiple regression performed to investigate the effectiveness and criteria of the search. As a result of evaluation of the accuracy, it was found that the linear multiple regression and the neural network models are effective for the retrieval considering the individual Kansei.

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Factors that Influence the Entry Mode Choice of Foreign Apparel Brands in Korea (해외의류브랜드 국내시장 진입방식 결정요인 분석)

  • Seo, Yu-Jin;Lee, Jae-Ho
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.11
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    • pp.1719-1732
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    • 2009
  • A firm seeking to enter a foreign market must make an important strategic decision of which market entry mode to use. Because entry modes involve resource commitments, the initial choice by a firm on a particular entry mode is difficult to change without a considerable loss of time and money. Substantial prior research has been undertaken to explain why firms select a particular entry mode into global markets. However, there exists limited research on this area in the field of foreign apparel brands in Korea, although some research has analyzed influential entry mode factors when Korean textile and clothing companies went overseas. This study reviews prior research on the entry mode choice and analyzes the factors that influence the entry mode choice for 510 foreign clothing brands in Korea. Price range, clothing types, distribution strategy, and cultural distance were considered as influential determinants for different entry mode choices. Crosstabs with a chi-square test and logistic regression are used for analysis. This study shows that high-priced brands and luxury brands are associated with the export orientated entry mode in the Korean market. Brands that pursued the strategy of multiple distribution channels showed a preference for a licensing mode or direct investment over other entry modes, and brands from higher-cultural-distance countries entered the Korean clothing market by licensing mode. The findings of this study are appropriate for the strategic planning of foreign apparel intent on entering the Korean market or for Korean apparel firms planning to enter the global market.

Investigation on the Education Effect and Recognition of Apparel Pattern CAD System on the Apparel Majority Student (의류학 전공학생의 어패럴 패턴 CAD에 대한 인지도 및 교육효과에 관한 조사연구)

  • 최미성;조훈정;안혜자
    • Korean Journal of Human Ecology
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    • v.7 no.1
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    • pp.1-10
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    • 2004
  • The purpose of this study is to observe the teaching method and cognition process in using the PAD, Lectra and Investronica pattern CAD system. It is necessary to gather information about apparel pattern CAD to enable clothing and textile educators to efficiently incorporate CAD into their curricula and to provide more substantial information. Interviews and questionnaires were used in the research and twenty four questionnaires were used for data analysis. The results of this study are as follows: 1) Students thought that new technology such as apparel pattern CAD is important in the apparel industry, and they have a positive vision toward such innovation. 2) Student who study harder during in CAD class worked easily of all PAD, Investronica and Lectra system. 3) The most preferred teaching method is to small group instruction by the instructor and then having feedback from the instructor. 4) Students realized that they needed to take prerequisites subjects like clothing construction. 5) The most interesting step is the pattern grading system and the least interesting but easiest step is digitize for patterns in the Investronica system.

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A Study on Policy and Movement to Strengthen the Competitiveness of U.S. Textile and Apparel Industries (미국 의류직물산업의 경쟁력 강화정책 고찰)

  • 황춘섭
    • Journal of the Korean Home Economics Association
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    • v.27 no.2
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    • pp.21-30
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    • 1989
  • The U.S. response to increased international competition was examined in the present study in order to have more comprehensive understanding of the U.S. textile and clothing market. The method employed to conduct the study was the analysis of the written materials, interview with professionals, and the survey of the actual situations of the U.S. textile and apparel industries. The results are summarized as follows; 1. Official U.S. textile and apparel trade policy has been quite has been quite protective since 1950's. The protective trend has been embodied in Japan Cotton Textile Export Control (reciprocal trade agreement signed by the U.S. and Japan in 1957), Short Term Arrangement Regarding International Trade in Cotton Textiles, Long Term Cotton Textile Arrangement (1962∼1973), and Multi-fiber Arrangement (1974∼). Other governmental programs designed to improve the competitiveness of the U.S. textile and apparel industries include Long-term Textile and Apparel Products Export-expansion Program, and 807 Trade to take labor cost advantage. 2. Along with the quite protective governmental trade policy, the corporate responses have been made such as new sourcing mixes, investment in technology, specialization in the textile and apparel industries, and recent strategies pursued by retailer's. The apparel industry was subject to pressure from imports that increased at moderate levels, and the U.S. textile and apparel industries have made extensive efforts to adjust to the increasing competition from abroad. The textile and apparel industries have taken steps to increase labor productivity through automation, to speed management to create and introduce new products and new methods, and have lowered indirect overhead costs. Several industrywide promotion campaigns have attempted to establish a greater public awareness of international competition and to develop a preference for apparel produced in the United States. 3. Regarding these response of the U.S. and other situations of world textile and apparel trade market, much of the sense of crisis that pervades Korean textile and apparel industries has to do with the problem of adjusting government and corporate policy. Textile and apparel industry of Korea faces on going pressure to reduce costs, improve quality, increase service, develop new markets, diversify, and differentiate itself from its foreign competitors. The strategies that have been adopted in the past have generally worked in the past, but the time has come to adopt strategies that reflect present conditions. If this is not done, then we stand to lose large segments of these industries, which once lost will not easily be regenerated.

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The Direction for Fashion Merchandising Education (패션 머천다이징 교육(敎育) 방향(方向))

  • Chun, Hei-Jung
    • Journal of Fashion Business
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    • v.4 no.1
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    • pp.87-96
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    • 2000
  • Merchandiser continue to play an important role in the exchange process by providing products for consumption. Merchandisers must still understand customer demands, analyze sale trends, select and present salable products. However, due to the competitive pressures in the apparel industry and the innovations required under QR business systems, the demands placed on merchandisers are changing. The purpose of this study is to present of the direction for fashion merchandising education. The direction for fashion merchandising are education summarized as follows; 1) Merchandising technology is the systematic application of information technology and Telecomunications to planning, developing, and presenting product lines in ways that reflect social and cultural value. Statistic Methods are developed and used to analyze data arising from a wide variety of applications. 2) Merchandising technology is to practise the technical and economic aspects of apparel production. Analysis of specific apparel manufacturing and management issues such as efficient manufacturing methods. 3) Merchandising technology is to forecast fashion trend according to consumer preference. Culture influences what people purchase and how those items are used forecasting fashion trend. 4) Merchandising technology is to practise communication skills used in formal and informal organization including interviews in particular language suited to their own business and professionnal careers. 5) Merchandising technology is to planning merchandise budgets and merchandise assortments based on more diverse forms of information. 6) Merchandising technology is to use techniques related hardware and software. 7) Merchandising technology is to learn participate in internship programs.

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A Study on the Structural Change in the U.S Textile industry (미국섬유업계의 구조적인 변화에 관한 연구)

  • 이명숙
    • Journal of the Korea Fashion and Costume Design Association
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    • v.3 no.2
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    • pp.137-160
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    • 2001
  • A study on the structural change in the U.S. textile industry. The U.S. textile industry has undergone significant changes over the last fifty years, including a steady decline in the relative scale of domestic production, employment reduction, and increased competition from imported products. In order to weather a crisis, the responses of the U.S. textile industry have been made such as investment in technology, specalization in the textile and apparel industries. The textile and apparel industries have taken steps to increase labor productivity through automations to speed management to create and introduce new products and new methods, and have lowered indirect overhead costs. Regarding these response of the U.S. and other situation of world textile and apparel trade market, much of the sense of crisis that pervades korean textile and apparel industries has to do with the problem of adjusting corporate policy.

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Analysis of Human Head Shapes in the United States

  • Lee, Jin-Hee;Hwang Shin, Su-Jeong;Istook, Cynthia L.
    • International Journal of Human Ecology
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    • v.7 no.1
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    • pp.77-83
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    • 2006
  • The ability to customize garments for fit in the apparel industry is directly tied to the availability of comprehensive and accurate sets of anthropometrical data for each consumer. The data for apparel sizing systems is available from three major standard/ research organizations: ASTM (American Society for Testing and Materials), ISO (International Standard Organization), and NCHS (National Center for Health Statistics). However, these standards ignore various head shapes and are outdated for the development future head products. This creates a data gap an ever changing multi-cultural society such as the United Sates. Although major government and industry safety organizations recognize the importance of safety for head products, few studies were found to support their reasoning. The purpose of this study is to provide accurate head dimension data for developing safety head products by analyzing various head shapes in the United Sates which includes various ethnic backgrounds. This study was carried out on 105 males in the United States. Factor analysis, cluster analysis, Moreover, Duncan analysis were all used for analyzing various head shapes.

An Empirical Study on SCM (Supply Chain Management) of Textile Apparel Firms (섬유(纖維).의류업체(衣類業體)의 SCM(Supply Chain Management)에 관한 실태연구(實態硏究))

  • Shin, Sang-Moo
    • Journal of Fashion Business
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    • v.9 no.4
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    • pp.44-58
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    • 2005
  • In a global market environment with information technology, the textile and apparel industry tries to survive by having competitive power embedded in Supply Chain Management to improve the interrelation among different stages of industries such as fiber, textile, apparel manufacturing, and retailing. The purpose of this empirical study was to investigate performance on Supply Chain Management of textile firms such as 4 textile export firms and 10 collaborate firms which were adopted SCM system. For research methodology, we developed questionnaires based upon interview and literature review. The results of this study were as follows: There were neutral responses or somewhat dissatisfactions on SCM application from CEOs, CMOs, site workers, and collaborators, but over half of respondents indicated 21-40% improvement of affairs. Standard documents and information sharing of SCM system were salient effects. SCM system with standard documents improved receipts/payments and inventory management most.

Abdominal-Deformation Measurement for a Shape-Flexible Mannequin Using the 3D Digital Image Correlation

  • Liu, Huan;Hao, Kuangrong;Ding, Yongsheng
    • Journal of Computing Science and Engineering
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    • v.11 no.3
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    • pp.79-91
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    • 2017
  • In this paper, the abdominal-deformation measurement scheme is conducted on a shape-flexible mannequin using the DIC technique in a stereo-vision system. Firstly, during the integer-pixel displacement search, a novel fractal dimension based on an adaptive-ellipse subset area is developed to track an integer pixel between the reference and deformed images. Secondly, at the subpixel registration, a new mutual-learning adaptive particle swarm optimization (MLADPSO) algorithm is employed to locate the subpixel precisely. Dynamic adjustments of the particle flight velocities that are according to the deformation extent of each interest point are utilized for enhancing the accuracy of the subpixel registration. A test is performed on the abdominal-deformation measurement of the shape-flexible mannequin. The experiment results indicate that under the guarantee of its measurement accuracy without the cause of any loss, the time-consumption of the proposed scheme is significantly more efficient than that of the conventional method, particularly in the case of a large number of interest points.