• The Transactions of the Korean Institute of Electrical Engineers P
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• v.63 no.3
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• pp.131-137
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• 2014

It is expected that there will be delay of scheduled transmission network reinforcement and huge investment of renewable energy resources in Korea. As transmission capacity expansion delayed, supplying power to Seoul metropolitan area will not be increased as scheduled. In addition, uncertain renewable energy out of Seoul metropolitan area can cause transmission congestion in the future power system. These two combining effects will make the difference in locational marginal prices(LMP) and congestion costs increase. In that sense, this paper will analyze how much the congestion costs for Korea power system are incurred in the future power system. Most of previous approaches to analyze the congestion costs for electric power system are based on the optimal power flow model which cannot deal with hourly variation of power system. However, this study attempted to perform the analysis using market simulation model(M-Core) which has the capability of analyzing the hourly power generation cost and power transmission capacity, and market prices by region. As a result, we can estimate the congestion costs of future power system considering the uncertainty of renewable energy and transmission capacity.

• Journal of Korea Technology Innovation Society
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• v.3 no.3
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• pp.85-101
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• 2000

The purpose of this study is to test whether prices of personal computers reflect their varying degrees of non-marketable characteristics including after-sales service. This purpose is carried out using the hedonic price model. In this paper, we estimated 74 functional forms of hedonic price model using the quadratic Box-Cox transformation function and selected one based on the three criteria: expected signs, the statistical significance of estimated coefficients, and goodness of fit in terms of root-mean-square-percentage-error. In this study, we found hat as the after-sales service level increases the price of the personal computer increases. This result is consistent with the hypothesis that the less after-sales service offered with a personal computer, the less consumers are willing to pay for the personal computer, when all else remain constant. This finding shows that since the market works indirectly to influence pricing, the need to rely on consumer protection legislation to guarantee after-sales service is lessened. This study also found that after-sales service supported by each personal computer producer is not a free service, thus produces have a profit incentive for providing after-sales service.

• Journal of Distribution Science
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• v.17 no.2
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• pp.35-42
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• 2019

Purpose - There is little research on the market of foreign infant education materials. So, it is needed to deeply examine the development and preference factors of foreign infant education materials. Therefore, this study presents a future method and model for analyzing the important variables of buying foreign infant education materials. Research design, data, and methodology - The conjoint analysis method and model of this paper is used as follows. Conjoint analysis method is possible to derive the attributes to be analyzed through the model of the preferred factors, and then to derive the sub-attributes of the attributes. Results - This study derived preference attributes between brand benefit, equity (brand image, loyalty, awareness), distribution network (department store, specialty stores, discount store, internet mall), and service quality (tangibles, reliability, responsiveness, assurance, empathy) in infant education materials conjoint model. Conclusions - Since the opening of the education market in Korea, parents have a high education level due to low birth rate. The advantages of the conjoint analysis method have been extended to the study of infant education materials. Based on this, this paper will identify important attributes that are considered in preference of foreign infant education materials and help to establish and implement future marketing strategies.

• Journal of Fashion Business
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• v.15 no.5
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• pp.129-143
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• 2011

The purpose of this study is to classify fashion brand app types through current fashion brand app releases. To this end, this study used Internet Web, articles, newspapers, and existing studies on brand applications as well as the data that were analyzed after downloading the relevant brand app. Firstly, this study aimed to analyze rapidly growing smartphone market and brand app market situations and look into brand app's own characteristics from the corporate marketing perspective. In addition, the study divided the types into a basic information type and an additional information type by analyzing functions of 30 fashion brand apps. As the result, the basic information type contains product info, store info, fashion info, and coordination info. The additional information type contains entertainment, hobbies, life info, mutual experiences, and sharing services. According to the divided fashion brand app types, the goals of companies also can be divided as three. Firstly, the aim is to expand sales, secondly to improve brand awareness, and lastly to build customer relationship. Consequently, companies will have to select brand app types suitable for their goals and provide to consumers.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2009.05a
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• pp.837-840
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• 2009

In recent years, Item Level RFID market, attaching RFID instead of barcodes to individual units for item rather than box and pallet units, is expected to expand both domestically and internationally in the future. In this study, by analyzing the demand for Item Level RFID services which apply RFID to the individual units, we would like to come by strategies that promote and develop RFID industry. This study consists of the following contents. First, we analyzed trends in domestic and overseas markets of Item Level RFID. Second, we surveyed the RFID demanding companies and analyzed Item Level RFID promising service sector, the expected leading field of market, the leading field of dissemination, and the obstacles of its introduction. Finally, on the basis of the results of the empirical study, we presented the strategies to promote Item Level RFID.

• Journal of Korean Society for Quality Management
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• v.50 no.1
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• pp.139-151
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• 2022

Purpose: This study aims to delve into the empirical implications in management efficiency by analyzing the relation between management efficiency and debt ratio in public institutions. Methods: Based on 165 public institutions published in public business information system from 2016 to 2020, Data Envelopment Analysis(DEA) for estimating management efficiency was performed. This study analyzed the relationship between management efficiency and debt ratio using multi-regression analysis. It also examines how the relationship varies depending on the type of public institution. Results: The results of this study are as follows; We find that there is no significant relation between management efficiency and debt ratio. However, we find that this relationship can be different depending on the type of public institution. Management efficiency is negatively associated with debt ratio for quasi-market type public institutions. This negative relation tends to mitigate for market type public institutions, which suggests that management efficiency may convey differential implications depending on the type of business environment represented by the type of institution. Conclusion: The overall results suggest that the government needs to due caution in establishing a policy plan to reduce debt by increasing management efficiency, taking the specific business environment, particularly with regard the type of institution.

• Journal of Korea Trade
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• v.23 no.2
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• pp.46-58
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• 2019

Purpose - This paper analyzes how Research and Development (R&D) cartelization and Research Joint Ventures (RJV) affect firms that engage in Cournot competition in their product market using a model in which the Home and Foreign firm produce differentiated products and export their total output to a third country's market. Design/Methodology - In a two-stage game, research expenditures incurred in the first stage improve product quality and are subject to various degrees of spillovers. We consider four different scenarios. Findings - In a symmetric equilibrium we observe the following: (i) an RJV that cooperates in R&D decision yields the highest R&D expenditure. However, the scenario which yields the lowest expenditure depends on the extent of differentiation between the goods and the degree of spillovers; (ii) RJV cartelization yields the highest product quality, output, and consumer surplus in the third country; however, the lowest is produced by R&D competition if spillovers are strong and by R&D cartelization if spillovers are weak; and (iii) each firm's profit is at its minimum in R&D competition and its maximum in RJV cartelization. Furthermore, if spillovers are strong, the profit of each firm in R&D cartelization is greater than that in RJV competition, and vice versa. Originality/value - By analyzing product innovation in international markets, we can find similarities and differences between process R&D and product R&D in international markets.

• East Asian Journal of Business Economics (EAJBE)
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• v.10 no.1
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• pp.109-121
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• 2022

Purpose - This study attempted to analyze news big data in order to examine the trend of change in housework due to technological innovation and family changes. Research design, data, and methodology - News big data was collected from Bigkinds for the purpose of trend analysis. A total of 8,270 articles containing 'housework' were extracted from news articles between January 1, 1990 and December 31, 2021. 11 general daily newspapers and 8 business newspapers were selected and were analyzed by dividing them into five-year units. Result - The change of trends in housework that appeared through news big data analysis can be summarized as below. First, the tendency to regard housework as work of women or housewives is gradually weakening. Instead, the centrality of connection with double income is increasing. Second, there is a tendency to strengthen the institutional approach to evaluation of the productivity of housework. Third, the possibility of market substitution for housework is expanding. Conclusion - In the era of the 4th industrial revolution, examining the impact of technological innovation and family change on housework not only enables the prospect of an industry, but also provides implications for policies related to housework. In addition, this study is differentiated in that it contributed to expand the field of housework research previously limited to analyzing survey data.

• Journal of the Korean Society of Food Culture
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• v.37 no.4
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• pp.324-334
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• 2022

This study was conducted to provide basic data for product development and marketing strategies for the Thai home meal replacement (HMR) market, to reflect the changing trends in household sizes in Thailand. The results of analyzing the characteristics and differences of HMR consumption behavior between single-person households and multi-person households in Thailand were as follows: It was found that single-person households use HMR to save money and for the convenience in cooking and preparation. In the preference by HMR type, multi-person households showed a higher preference for all types of products than single-person households. Thai consumers, regardless of their household size, mainly use department stores and large shopping malls to purchase HMR, and they most prefer to get information through Internet advertisements. The shelf life, quality, taste, hygiene, and freshness of HMR were the main considerations for their selection. Based on the results of this study, the Thai market requires the development of HMR products that are reasonable in terms of cost and preparation time. In addition, it is necessary to develop products that can satisfy consumer needs, such as nutritional enhancement and therapeutic foods, products that are organic, eco-friendly, cater to various menus, and address the premium segment.

• The Journal of the Korea Contents Association
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• v.14 no.3
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• pp.361-373
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• 2014

according to rapid development in current industrial technologies, technology alone is no longer the only competitive factor among the manufacture companies. The value of innovation in product design has increased important attention to more consumers. This paper demonstrates the methodology of design strategy through the case studies of successful washing machine manufacturers on the China's Market. By the so called 4PS comparison of Haier washing machines with those of Siemens and Little Swan, this paper shows the difference of Haier's design strategy with other competitors, and offers a methodology of systematically analyzing strategic design and successfully develops a framework of design strategy.