• 디지털융복합연구
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• 제15권4호
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• pp.157-169
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• 2017

본 연구의 목적은 최근 급부상하고 있는 O2O서비스의 특성을 이해하고 이를 활용할 수 있는 방안을 모색 하는 것에 있다. 최근 스마트폰의 ICT기술을 활용한 다양한 O2O서비스의 출현으로 소비자들로부터 각광을 받고 있다. 그러나 시장에 적응을 하지 못하고 사라지는 서비스들이 나타나고 있다. 그래서 O2O서비스의 특성요인을 분석하고, 그 특성요인이 사용자만족에 미치는 영향을 이용안전성이라는 매개효과를 통해서 어떻게 변화하는지를 알아보았다. 본 연구는 구조화된 질문지를 이용하여 수행하였으며, 전국에 있는 일반인 421명을 대상으로 자료를 수집하여 분석하였다. 가설을 검증한 결과 O2O서비스특성 4가지는 모두 사용자만족에 유의미한 정(+)의 영향을 미치는 것으로 나타났으며, 이용안전성을 매개변수로 적용하여 회귀분석을 한 결과에서 정보정확성과 유희성이 유의한 영향을 미치고 있어 부분매개 효과가 있는 것으로 나타났다. 이러한 연구결과들을 정리하고 이론적 실무적 함의를 논의한 후, 후속 연구의 방향을 제시하였다.

• 디지털융복합연구
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• 제18권3호
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• pp.317-323
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• 2020

본 연구는 이어폰의 구매 전부터 폐기까지 이어지는 과정에서 Z세대가 고객, 사용자로서 경험하는 요소에 대한 사용 행태를 분석하여 각 단계에 중점을 두어야 할 요소를 찾아 디자인, 기능 등의 사용자 경험을 향상한 제품 개발에 기초가 되고자 하는 연구이다. 이어폰의 고객 경험 및 사용자 경험에 대한 설문과 심층 인터뷰를 통해 Z세대의 이어폰 사용 행태를 분석하였다. 분석을 통해 공통적 또는 특징적으로 보이는 연구 결과를 얻을 수 있었다. 브랜드 의존도 바탕의 사용자 경험과 경험의 공유 양상, 단순화된 디자인과 편의성 추구 등이었고 이는 Z세대의 라이프 스타일이 바탕이 된 연구 결과임을 확인할 수 있었다. 본 연구는 향후 소비의 주체가 될 Z세대의 특성을 활용할 제품 연구와 마케팅 전략에 기초 연구가 될 것이라고 기대한다.

• 한국실내디자인학회논문집
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• 제19권6호
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• pp.179-187
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• 2010

For the user-centered interior space design, a designer needs to carefully focus on the details from which the user must keenly observe or concentrate on the space and how to deliberately check the image of the space. Following this view, for the user-centered interior space design this study analyzes the way which the space is represented from the perspective of the image assessment. The results obtained from this study are summarized as follows: First, this study analyzed the characteristic of space image change in the form of cross-comparison between one space and a rotated space. With analyzing of an eye fixation by showing the space, the space images of "concentration-dispersion" and "strengthening-weaken "have an important role in the analysis of the perception of space. it confirmed that the method of space perception was changed by rotated the space. Second, With changing quantities of image and extraction of deviation from adjective in survey, it quantitatively graps that respondents of feel in space perception by changing the space and "concentration" and 'dispersion" for process of space choice. The results of the research can provide important basis to judge the changing of space perception by visual perception. Third, through the analysis of image change rate and deviation rate, the characteristics of image change with space change can be analyzed. The results derived from the study provide the evidence to support the image change by space rotating.

• 지식경영연구
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• 제10권2호
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• pp.85-103
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• 2009

Web 2.0, characterized as openness, sharing, and participation, has enabled Internet users to easily generate a variety of contents, and to share them through Web 2.0 services. Knowledge search service (KSS) is positioning itself as one of typical Web 2.0 services. Yet, few studies have sharpened our understanding of users' knowledge sharing behavior in the KSS environment. In order to address this knowledge void, this paper attempts to explore antecedents of their usage behavior in the KSS environment. Typically, they utilize stored knowledge and share their knowledge simultaneously. Considering this characteristic, our study regards service usage intention and knowledge sharing intention as final dependent variables. This study advances a research model based on Bhattacherjee's expectation-confirmation model, which is expanded by incorporating trust belief. Because of the openness of KSS, trust belief is believed to play a critical role in forming users' service usage intention and knowledge sharing intention. Furthermore, this study examines the difference of the antecedents' effects in terms of users' gender. We collected data from 275 respondents who have experience in using KSS. PLS (partial least squares) was employed for the analysis of the data. Analysis results confirm the important role of user satisfaction and trust belief in the formation of users' service usage intention and knowledge sharing intention. More importantly, trust belief has a more salient effect on knowledge service usage intention than user satisfaction. This study also shows the moderating role of users' gender. Finally, this paper provides managerial guidance on strategic planning aimed at improving users' service usage intention and knowledge sharing intention in the KSS environment.

• 한국콘텐츠학회:학술대회논문집
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• 한국콘텐츠학회 2009년도 춘계 종합학술대회 논문집
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• pp.927-932
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• 2009

컴퓨터를 이용한 디지털 기술의 상호작용성은 창작의 도구와 재료를 제공하는 것은 물론 민주적 커뮤니케이션의 도구로서 참여성이라는 특징까지 가지고 있다. 본 논문은 이러한 상호 작용성을 기반으로 소리와 색의 정보교환을 통해, 각 정보의 디지털화를 통해 과학적인 공감각적인 작품 제작을 하기 위한 선행연구이다. 선행연구는 우선 사람들의 색채와 소리에 대한 감성 인지 특징의 분석을 통하여 사람들의 색채와 음악에 대한 감성 인지를 비교하고 연관시킨다. 형태를 뺀 이미지의 컬러분석을 통해서 감성을 기반으로 한 컬러를 어떻게 소니피케이션할 수 있는지에 대한 과학적인 기초 알고리즘 제작을 위한 연구이다. 카메라로 끊임없이 변환하는 색채를 포착하는 것을 통하여 실시간 인터랙티브 디지털 음악으로 전환함으로써, 본 연구의 이론적 결과를 바탕으로 실험 음악 작곡의 기초 알고리즘을 제작한다.

• Journal of Information Technology Applications and Management
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• 제17권2호
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• pp.1-18
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• 2010

The Agile methodology is a new trend in software development. Nowadays enterprises have been adopting the agile methodology in an effort to deal effectively with rapidly changing user requirements. In most cases, much improvement was accomplished in the software development. Some studies have mentioned that the motivation of software developers is a contributing factor on the improvement. However, it is not known yet what aspects of the agile methodology get them to be motivated. The aims of this study are the comparison between the traditional methodologies and agile methodology and look into potential motivation of software developer and their jobcharacteristics. For the empirical analyzing, research data were collected by 77 developers of 4 domestic IT companies. The analysis shows that there is significant differences on developer's potential motivation according to what kind of methodology is used. Agile developers to be more motivated than others methodologies developers. It also shows in detail that what kinds of job characteristics of developer are different among them depending on methodologies.

• 한국방재학회:학술대회논문집
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• 한국방재학회 2007년도 정기총회 및 학술발표대회
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• pp.497-500
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• 2007

Data structure was designed not only to estimate LCC but also to analyze time-variant reliability index of plate girder bridges. Information model for data structure was categorized into cost information, cost variable information, user cost information, and reliability analysis information according to the characteristic of data. EXPRESS language of STEP was adopted to describe the data structure for the electronic representation of LCC information. The suitability of the developed data structure was verified by estimating LCC and analyzing time-variant reliability index of a plate girder bridge considering corrosion on the basis of the constructed test database.

• 한국실내디자인학회논문집
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• 제26권2호
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• pp.72-82
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• 2017

Current world population is rapidly ageing and the disabled population is expected to age seriously as well. The concern about the elderly and the disabled is increased largely not just the field of social welfare and service but the housing planning where the physical environment of everyday life is. Recently in Ireland, 'Universal Design Guideline for Homes' is established and proposed in public. It is considered as initial and special national policy for the socially venerable. The purpose of this research is to analyze the User Benefit Characteristics(UBC) of 'Universal Design Guideline for Homes in Ireland' and clearly organize the characteristics for comprehensive communication. The research subjects are 444 guidelines of 'Universal Design Guideline for Homes in Ireland.' The research is conducted by contents analysis technique, and each guideline is analyzed by the 4 main concepts of UBC- 'Behavioral Facilitation(BF)', 'Physiological Maintenance(PhM)', 'Perceptual Maintenance(PM)', 'Social Facilitation(SF).' As results, the User Benefit Characteristic of 'Universal Design Guideline for Homes in Ireland' is ordered by PhM>PM>BF>SF. The design guidelines are supposed to support ageing in place and sustainable living in the existing houses even though people are ageing or being disabled. 'Universal Design Guideline for Homes in Ireland' supports safe behavior and comfort cognition especially in indoor and surrounding outdoor environment. This research is significant for sharing the knowledge and comprehension of decreasing environmental stress of the elderly in specific, and could be utilized for developing new elderly housing in future.

• International Journal of Advanced Culture Technology
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• 제12권3호
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• pp.406-418
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• 2024

In line with the rapid spread of Metaverse in various marketing areas, fashion companies have also begun to devise various activities using the Metaverse. Fashion experiences within the Metaverse platform must be conducted considering the characteristics of the Metaverse itself. However, there has yet to be any research on Metaverse fashion based on the characteristics of the Metaverse platform itself. Accordingly, this study sought to empirically analyze the impact of various characteristics of the Metaverse platform on consumers' virtual fashion experience within the platform. In particular, this study focused on the relationships among the Metaverse platform characteristics, perceived avatar identity, and the purchase intention of actual fashion products. In order to test the hypotheses, a survey was conducted on 300 Korean male and female consumers with an average age of 39.3 who had experience with virtual fashion through the Metaverse platform. In response to the recent increase in domestic and foreign brands' attempts to experience fashion using ZEPETO, the questionnaire provided an experience scenario that included detailed captured images of the use of avatars in the ZEPETO world. Data was subjected to statistical analysis using the SPSS 28.0 program. The results confirmed that the characteristic factors of the Metaverse platform (i.e., presence, social interactivity, anonymity) had a significant impact on the user's perceived avatar identification. Additionally, perceived avatar identity significantly affected users' purchase intention. Theoretical and managerial implications and study limitations are discussed.

• International Journal of Contents
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• 제6권4호
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• pp.62-68
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• 2010

More and more researchers and practitioners in the field of e-commerce are paying attentions to the retention of online customers. However, only a few researches can be addressed in the context of internet shopping mall repurchase intention. This study aims at investigating and delineating the important characteristic factors which affect consumers' repurchase intentions by conducting an empirical analysis. In order to fulfill this purpose effectively, a comprehensive review of previous studies regarding information system success model was performed in order to render a stronger theoretical foundation for our study. Finally, based on the DeLone and McLean (2003) IS success model, information quality, system quality, service quality, customer satisfaction and repurchase intention were employed as five constructs in the research model and hypotheses on mutual relationships between these constructs were established accordingly. Structural equation modeling was employed to analyze the data collected from 204 internet shopping mall consumers in China. Our theoretical model exhibited a good fit with the observed data. The empirical results showed particularly strong support for the effects of information quality, service quality and user satisfaction. The findings of this research contributed to the extension of repurchase intention study in the context of Internet shopping malls. Our research also offered implications for practitioners in regards to devising internet shopping malls so as to increase consumers' repurchase intention to use these services.