• The Korean Journal of Applied Statistics
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• v.29 no.5
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• pp.921-933
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• 2016

In this paper, we consider the comparisons of the personal preferences of analytic hierarchy process (AHP) and conjoint analysis (CA) which contain very relatively small number of alternatives. However, a direct performance comparison is not easy because these two methods have a much different process to achieve the final decision. Therefore, we adopt a validity and reference method with empirical case study for cosmetics preference of female college students. In case study, conjoint analysis has the merit of measuring internal validity; however, AHP has the merit of measuring predictive validity.

• Journal of Information Technology Services
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• v.17 no.2
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• pp.101-110
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• 2018

Analytic Hierarchy Process (AHP) is a systematic and objective decision method that stratifies multiple criteria to determine various evaluation factors' order of priority. Since AHP requires several stages of analysis with complicated attributes, they normally rely on computer programs for the execution of such analyses. However, the existing AHP analytic tools carry the inconvenience of having to repeatedly input massive amounts data generated in every stage. This repetitious data entry process results in prolonged analysis times and higher possibility of errors, leading to decreased reliability of the results. Thus, in this study, we develop an analytic tool that effectively simplifies the data entry process in AHP analysis, for the purpose of reducing analysis times and increasing the reliability of the results.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2001.05a
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• pp.369-385
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• 2001

A R&D project evaluation method has been applied for the national nuclear R&D projects in a developing-country setting. In the methodology, Saaty's analytic hierarchy process model is used to evaluate and rank of the selected nuclear R&D project which have a wide range of objectives and characteristics. The criteria used for evaluation related specifically to the Korea's evaluation needs and culture, and they are weighted according to their relative importance as perceived by the evaluator of the R&D project. As a real-world case of evaluation, we elicited and reproduced the evaluation process of the nuclear R&D projects which is going under the research process. As the results of the paper suggests, the methodology can be applied to the evaluation of the R&D projects and has much potential.

• Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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• v.16 no.1
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• pp.59-66
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• 1998

According to grow interest in environmental quality with improvements of a standard of living site selection problems of environmental hatred facilities, such as waste landfill sites caused regional conflicts. This study investigates a waste landfill estimation method that was used to storage, management, analysis and display of environmental information provided by goo-spatial information system(GSIS) analytic hierarchy process(AHP) as a decision-making method. If GSIS is integrated with AHP, site selection problems of environmental hatred facilities shall be able to very useful, because of AHP with flexibility which appropriately reflect opinions of the related group.

• Journal of Digital Convergence
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• v.15 no.1
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• pp.427-433
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• 2017

Mobile game users tend to value the opinions from their friends or SNS when making a decision on which game to play. This is because they are not satisfied with the information on suggestions provided by the conventional mobile game recommendation systems. In this research, we made a system that can reflect user preference directly by using Analytic Hierarchy Process(AHP). In the system, the hierarchy of AHP is composed of final goal(Level 1), evaluation basis(Level 2) and alternative(Level 3). And the system is made up of an input module, an AHP processing module, a recommendation module and database. Through comparison analysis with two conventional systems to test the performance of the system, we could find that the system got more higher satisfaction than the other systems.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.8 no.3
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• pp.654-659
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• 2007

This study suggests a measure method for measuring variables that are used for hotel corporations' CRM performance. For this purpose, I present a combined method between factor analysis and AHP(Analytic Hierarchy Process) analysis. Factor analysis gives us a result that shows a group of highly correlated variables and another group of less correlated variables. Thus, factor analysis can only give information of factor categorization. Although researchers add ANOVA analysis or regression analysis, these efforts can not connect its results with factor analysis. Therefore, In hotel CRM performance analysis, calculation of each factor's importance is strongly required. For that reason, I suggest a method that combines AHP analysis with factor analysis for Hotel CRM performance measurement.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.28 no.1
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• pp.229-239
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• 2018

This paper analyzes the problems of existing CCTV and discusses cyber security problems of IP-CCTV in cloud computing environment. In order to reduce the risk of simply removing the risk associated with the provision of cloud services, the risk analysis and counter-measures need to be carried out effectively. Therefore, the STRIDE model as the Threat Risk Modeling is used to analyze the risk factors, and Analytic Hierarchy Process(AHP) is used to measure risk priorities based on the analyzed threats.

• Journal of the Korea Safety Management & Science
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• v.13 no.2
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• pp.129-135
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• 2011

Logistics parks make profits using the efficiency of time and space. Such logistics parks play an important role in a corporation creating operating profits as well as acting as a method of alternative investment for individuals. Logistics parks no longer simply store materials, but have become a place that plays an important role in various areas of corporate and individual activities, and thus the analysis of the selection of the location of logistics parks and the related characteristics is extremely important. The estimation model is established by the weights for industry derived from AHP(Analytic Hierarchy Process).

• Journal of Korean Society of Rural Planning
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• v.16 no.3
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• pp.67-76
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• 2010

The objective of this study is to investigate a priority and selection of agricultural specialization items from Daegu and Gyeongbuk region by using analytical tools such as, the Analytic Hierarchy Process(AHP) and the Scoring Method. The results of this study are as follows; 1) Five major items were selected for each region based on Daegu and Gyeongbuk regional agricultural performances. 2) The results of AHP analysis, Daegu and Gyeongbuk's agricultural experts evaluated the weight of three decision-elements(objectiveness 0.35, efficiency 0.341, identity 0.309) and seven decision-elements. 3) Results of AHP and Scoring Method analysis, Investigated a priority of agricultural specialization 3 items in 25 cities and districts Daegu and Gyeongbuk regional agricultural performances. 4) Finally, The results of this study will provide basic information on agricultural specialization policy in Daegu and Gyeongbuk region.

• Proceedings of the Safety Management and Science Conference
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• 2013.11a
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• pp.299-320
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• 2013

In recent years, the surroundings of Fire have rapidly changed and citizens need for Fire have been demanding very high. Under these situations, in order for satisfaction to all these demands, Seoul Metropolitan Government Fire Academy(SFA) have only to improve its educational training program as the fire educational training center in Korea. The purpose of this study is to scrutinize current educational training program of SFA and measure the relative weight among the hierarchy of disaster management(prevention and mitigation-prepare dness-response-recovery) by using the Analytic Hierarchy Process(AHP). The result of this study presents that how many hours must be allocated and set the educational training program with scientific and systematic way of AHP compared the current program of SFA in 2013. And This study is applied to increase access and comprehension about the AHP and will be able to present guideline for the selection of optimal the educational training of SFA to serve Seoul citizens the best Fire services.