• Journal of the Korean Society of Costume
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• v.61 no.3
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• pp.1-19
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• 2011

In the process of modernization from the traditional Korean Han-bok to today's modernized fashion. The Republic of Korea received the most influences form the United States among other western countries. The U. S. A. was the primary country who helped to release S. Korea from Japanese colonization in 1945, and provided the most economic and military aids after the Korean War in 1950. The purpose of this case study is to find out the traits of Americanization in modern Korean fashion through sociocultural evidences and reference pictures. The Americanization can be defined as the U. S. A. influencing cultures of other countries, and sometimes resulted in the substitution of a given culture with American culture. Americanization generally is a part of westernization. The analogous terms for Americanization, are Coca-colonization, McDonaldization, Starbuckslization, and Hollywoodization. The theories related to Americanization are theory of economic determination, global system theory, conspiracy theory, modernization theory, and theory of dependence. However, Americanization of Korea cannot be explained in one single theory, but only can be explained as a hybrid of two cultures. There also is a critical viewpoint of de-Americanization. Americanization of Korea were studied in three important chronicles, a period of modernization (1945-1950s), a period of industrialization & popularization(1960s-1970s), and a period of consumerization(1980s-present). The traits of Americanization in the process of modernizing Korean fashion, were found as simplicity, functionality, popularity(kitsch & mimicry), anti-traditional ethics(unchastity & skin revealing), and materialism(lavishness & trends).

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.1
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• pp.50-60
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• 2001

This study is to clarify the concept of \"Americanization\" among korean modern clothing culture by investigating magazines from 1920s to 1930s. The Americanization of modern clothing culture can be divided to New fashion, Sports-wear, and Cloth improvement. 1. New fashion, Western culture was the main stream of new fashion, and modern boys and girls could bear cultural privileged consciousness. And the spread of modern culture was so fast that exaggerated fashional preference provoked extravagancy and loss of individuality. 2. Sports-wear. Under the rule of Japanese imperialism, initial sports activity was encouraged to regulate colony by principle and order. Through the sports-wear, practicality of clothing, exposure of female body, and the concept of T.P.O.(Time, place, occasion) were introduced. 3. Cloth improvement. The capitalism and modern concept of \"time\" were introduced and promoted maximum productivity. And to increase productivity, imperialist educated conveniency of western clothes and inconveniency of traditional Korean clothes. These could affect Koreans to think themselves a sense of inferiority(uncivilized complex).ncivilized complex).

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.3
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• pp.195-204
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• 2012

Since WWII and the Korean War, Korean modern fashion has been americanized by claiming, displacing with, and fusing with the traits of American fashion. The purpose of this study is to observe and analyze the traits of Americanization in Korean fashion, focusing on the designs of Nora Noh fashion from the 1950s to the 1980s. Nora Noh (1928- ), one of the first Korean fashion designers, who launched the first fashion show in 1956, introduced ready-made dresses to Korean fashion industry in 1963 for the first time, and later in the 1970s and the 1980s, exported Korean-made fashions to the U.S. market. For such purpose, this study first provides the theoretical backgrounds of Americanization in Korean fashion history and then conducts a case study by analyzing photographic materials. In case of Nora Noh fashion, the traits of Americanization can be defined as functionality, popularity, and hybrid. (1)Functionality in Americanized Korean fashion was expressed through simplicity, practicality, and usefulness. Noh's "homewear" style and exported silk dresses are the examples of the functionality. (2)Popularity was shown in kitsch images of materialistic and consumer culture. It was expressed in ready-made dresses and trendy styles of mini skrits and bell-bottom pants. (3)Hybrids of various multi-culture exist in American culture and fashion. In Noh's designs, traditional materials and the print patterns inspired from traditional motifs were used to add Korean nuances in Americanized fashion.

• Journal of English Language & Literature
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• v.54 no.4
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• pp.561-577
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• 2008

L.M. Montgomery's Anne of Green Gables is not only confidently labelled a Canadian classic but also placed as a national icon along with the moose, the beaver, and the Habs in Canada. Anne's 'Canadianness' is partly due to its location in the rural world of Prince Edward Island. The fictional Avonlea is described as the ideal space where Canadian spirit can interact with the personified surrounding landscapes through Celtic imagination. Additionally, the communal bond of Avonlea fully demonstrates Scottish Canadian identities. The Scottish national character of Avonlea is responsible for clannishness of the Cuthberts and the Lyndes. The disrespect to the French is also due to Scottish heritage in Avonlea. As an outsider Anne wants to be integrated into the community of Avonlea, and successfully adapts herself to the regional shared values. Meanwhile she partly challenges the strictness and rigidness of the born Canadian Avonlea residents. Despite its Canadian origin, Anne of Green Gables is accepted as part of the American canon of children's literature in the Unite States. The configuration of Anne as an American heroine is noticeable among American scholars: by relocating it to the US the female Bildungsroman in the nineteenth century America, a group of literary critics adapt Anne as an American girl for American readers. The heroine of Anne of Green Gables is linked to American novels such as Louisa May Alcott's Little Women, Kate Douglas Wiggin's Rebecca of Sunnybrook Farm and Gene Stratten Porter's A Girl of the Limberlost. Anne is even classified as another Caddie by American literary critics: Anne is placed at the center of Caddie Woodlawn Syndrome as another Wisconsin pioneer child. Canadian identity of Anne is intentionally excluded and Anne was reborn as an American girl in the U.S. In this context, Anne functions as a sign of nation and a site for cross-national identity formation.

• Journal of the Korean Society for information Management
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• v.26 no.2
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• pp.7-25
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• 2009

This study examines and compares public library services for immigrants in the U.S. in the early 1900s and nowadays. U.S. public libraries in the early 1900s supported the Americanizing movement by opening English language classes and providing information that is essential for U.S. citizenship. Public librarians also recognized the importance of foreign language materials; by providing foreign language materials and developing diverse services to reach immigrants, public libraries eventually hastened assimilation processes. Despite a gap of one hundred years, the situation today is not very different. Public libraries still try hard to serve their ethnic patrons with extensive foreignlanguage collections and culturally diverse library programs, while still emphasizing English language education.

• Korean Journal of Comparative Education
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• v.26 no.3
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• pp.1-21
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• 2016

This paper aims to explore the historical characteristics of CESE (Comparative Education Society in Europe) and BAISE(British Association of International and Comparative Education) through the analysis of their theoretical discourses which have impacted on Korean Society of Comparative Education. Inaugurated in 1963 by UK scholars, CESE is an ongoing international educational society beyond Europeanization. It seems intellectually struggling for setting up its peculiar comparative methodology discriminated from Americanization of method in general, because a long tradition that Europe is the center of the world has been shrunk by the emergence of WCCES led by US. While BAICE, inaugurated in 1997, is floating an international association with international students coming from overseas countries, tackling the global issues actively and making more balances with a critical equilibrium theories.

• Journal of the Korean association of regional geographers
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• v.10 no.2
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• pp.267-285
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• 2004

Globalization has been the buzzword during the past couple of decades, embroiling humankind into the inescapable maelstrom of homogenization. Some critics identify the globalization process undergoing in the realms of politics, economy, culture and ecology with Americanization which entails Neoconservatives' scheme to stretch out the hegemony of the United States. The top-down transcontinental movement, however, deems to confront localization or a reasoned resistance from the local driven by the spiritual attachment to places and, in that sense, regional identity. What is needed to cope with this complex circumstance of glocalization is to be acquainted with beth the global sense of the local and the localized sense of the global at once. For this, it seems indispensible to do justice to area studies. As far as American studies are concerned, this research field has so far been tainted by an overdose of politics, economics, business administration, law and sociology. Regional analysis which constitutes the reason d'etre of the discipline of geography has remained marginal to the political economic mainstream. It is the mounting concerns about America and enhanced research caliber that raises the regional geographical studies of America on the right track. Particularly, a number of articles have been published since the mid-1990s owing to the combined efforts of practitioners, institutions and periodicals. It is expected that systematic training of new generation of American specialists, advance in research infrastructure, and generous funding will stimulate geographical investigation of America in the coming future.