• The Journal of Asian Finance, Economics and Business
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• 제7권9호
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• pp.477-488
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• 2020

This study provides the empirical testing to test the influences of contemporary leadership styles (i.e., transactional and transformational) on job satisfaction and customer satisfaction as the mediating variable between job satisfaction and customer loyalty. The approach utilized in this study was a quantitative research design using a survey model. The participants of this study were recruited from 160 front-liners in the airline's industry in Indonesia. This study employed 160 front liners (flight attendants, reservation/ticketing, and check-in-counter officers) who worked in Branch Office/General Sales Agent of Indonesian commercial airlines. The studied airlines serve domestic routes based at Soekarno-Hatta International Airport. Furthermore, the data were examined the four developed hypotheses by using Structural Equation Modeling (SEM). The primary results are: First, in the context of job satisfaction, both leadership styles (i.e., transactional and transformational) have similar influences; Second, job satisfaction affects customer satisfaction positively and significant, Third, customer loyalty is driven by passengers' satisfaction when they are utilizing the airline services. The findings imply that the working-role encouragement is essential to maximize the productivity of front-liners to serve their customer well. This research supports on developing the general knowledge based on leadership styles in the context of the airline's industry in managing the human resources strategically.

• 유통과학연구
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• 제18권8호
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• pp.5-14
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• 2020

This study aims to examine the impact of characteristics of SNS content provided by airlines on customer satisfaction and to explore the effect of the personal characteristics of the customers which have a modulating effect on the relationship between content characteristics of SNS and customer satisfaction. The data were collected over a period of April 21. 2019. to July 21. 2019. for three months from the people who have experience using SNS provided by airlines. 225 samples were selected and used as final samples from a collection rate of 93.4 percent. Findings suggest that the characteristics of airline's SNS content which include a promotion, information, and communication showed a positive impact on customer satisfaction. The analysis of a modulating effect of individual characteristics on the relationship between the airline's SNS content characteristics showed that diversity pursuit propensity, innovation propensity, and information-seeking propensity control the relationship between characteristics of airline's SNS content which are publicity, information and customer satisfaction. And it was found that all three personal characteristics do not control the relationship between communication and customer satisfaction. Thus, airlines should use SNS more effectively to generate customer satisfaction and present marketing measures to help generate profits through consumer purchasing behavior. It is expected that the findings of this study will help airlines to utilize marketing implications for effective and practical marketing methods.

• 한국항공운항학회지
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• 제27권1호
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• pp.57-68
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• 2019

The emission trading system implemented in Korea is a system in which the government allocates or sells emission rights by setting the emission allowable amount to economic players subject to the emission trading system, allowing companies to freely trade shortfall or extra money through the emission trading market. Korea also had implemented its first emission trading system scheme period of time from 2015 to 2017. As a result of the first planning period in which total of seven Korean airlines were targeted, the emission amount was about 5.51 million KAU, while the quota amount was only about 4.85 million KAU, about 116% of the actual quota was emitted and Domestic airlines have incurred additional costs of about 10.7 billion won. Due to ICAO's implementation of CORSIA, the airlines are expected to have to shoulder additional costs because purchasing exceed quota will be increased in order to offset excess emissions not only on domestic but also on international routes. Thus, this paper had analyzed the characteristics of the carbon trading system of air transport industry and suggested a mix of regulatory policies as an improvement method.

• 한국항공운항학회지
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• 제26권4호
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• pp.91-100
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• 2018

Recently, the airplane use rate has been renewing its peak every year. Especially, Gimpo-Jeju route is the busiest air route in the world and all domestic airlines are competing. Therefore, the purpose of this study is to propose differentiated marketing strategies from other airlines by analyzing the effect of customers' brand attitude on satisfaction and intention to reuse of airlines competing on the most competitive routes. 350 questionnaires were distributed to domestic passengers who have experiences using Gimpo - Jeju route in recent 3 years and 338 questionnaires were analyzed by SPSS24 program. The results of the study showed that brand attitude showed meaningful effects on satisfaction and intention to reuse, and brand image was the most influential factor among the sub - factors of brand attitude. Therefore, airlines operating Gimpo - Jeju route suggest the importance of marketing strategy to enhance brand image among various brand attitudes.

• 동아시아경상학회지
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• 제9권3호
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• pp.45-56
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• 2021

Purpose - The research was conducted to understand how the values of customers using airline SNS affects customer satisfaction and trust. By finding out which characteristics of customer values lead to customer satisfaction and gaining trust, research concludes with suggestions for various airlines to utilize such characteristics to maintain customers through SNS. Research design, data, and methodology - The data were collected from May to July 2020 for two months from the people who used SNS operated by domestic airlines. 342 samples were selected and used as final samples for the study. Result - The results of the relationship between customers' values and customer satisfaction amongst those who use airlines' SNS show that practical, pleasure and social components all have a positive effect on customer satisfaction. The relationship between customers' values and customer trust amongst those who use airlines' SNS show that practical and pleasure components have a positive effect on customer trust while social component didn't yield a positive impact on customer trust. Conclusion - Identifying and understanding SNS users' value structure and providing specific guidelines for customer value components can help demonstrate the causal relationship between customer value components, customer satisfaction, and trust. Also, evidence of applicable customer value theory could be provided.

• 유통과학연구
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• 제21권5호
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• pp.93-102
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• 2023

Purpose: This study aims to investigate a meaningful connection between the service supply chain and the power to influence potential customers for airline booking. This investigation will cover various topics, including customer service, product quality, and marketing strategies. Additionally, the literature review will examine the various strategies and tactics airlines use to influence customer behavior. Research design, data, and methodology: The data collection process conducted by the author could obtain the justification and establish the quality of the instrument between independent factor (Service Supply Chain) and dependent factor (Power to Influence Potential Customers), selecting peer-reviewed articles mostly for the current study. Results: The findings section thoroughly studied the research findings indicating a potential link between service supply chain management and the ability to persuade potential consumers to book an airline. The research findings will be explored concerning the numerous variables that may affect customers' decision-making in the airline business, the techniques used by airlines to sway consumers. Conclusions: The research has provided evidence that airlines use a variety of strategies to influence potential customers and that these strategies are generally successful in increasing customer loyalty and satisfaction, as well as sales. By utilizing these strategies, airlines can increase their customer base and profitability.

• 항공우주정책ㆍ법학회지
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• 제16권
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• pp.160-196
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• 2002

In this thesis. I have first introduced and studied Chubb & Son. Inc. v. Asiana Airlines. 214 F.3d 301 (2nd Cir. 2000). which held that at the time that the dispute in this case arose. there was no treaty relationship between the United States and South Korea under the Original Warsaw convention. the Hague Protocol. or a treaty consisting of those provisions of the Original Convention that were not amended by the Protocol. And I have analyzed U.S. government s position that was expressed in Brief for the United States as Amicus Curiae on petition for a writ certiorari to the 2nd Circuit on Chubb & Son case and 2nd Circuit s Fujitsu Limited v. Federal Express Corporation. 247 F.3d 423 (2001) which was held in a related question afterwards but was somewhat inconsistent with Chubb & Son s holding. Furthermore. I also examined U.S. government s measures which have been considered and taken to cope with consequences of Chubb & Son case's ruling. Lastly. I have examined several effects which Chubb & Son s ruling would give our nation s airlines and suggested our government's countermeasures.

• 한국안전학회지
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• 제34권6호
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• pp.76-87
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• 2019

This study was conducted to check the cabin crew's safety perception in relation to the airline's safety climate and cabin crew's safety action and to verify that the safety perception's mediation effects. The results of the study confirmed that all three factors of the safety climate have a significant impact on safety perception, and among them, safety practice is the most significant. Accordingly, Airlines need to establish a community that enables real-time information exchange for air accidents so that the cabin crew can present real-time examples of safety-related accidents. In addition, it will be necessary to work with external safety agencies to form an active attitude for the establishment of safety procedures in order to prevent recurrence of safety problems while considering the causes of such incidents internally in the event of an airline safety accident. In addition, it was confirmed that safety training was the most significant factor to safety action, among which all three elements of the safety climate had a significant effect on safety action. Therefore, airlines need to expand practical training on aircraft to full-scale safety training to build an immediate resolution for cabin crews in the event of an air accident. In addition, safety training should be established to encourage collaboration among aviation safety-related personnel to participate in safety training together to address aviation safety from a diverse point of view. Safety perception was has a significant effect on safe action. Therefore, airlines should reinforce the airline's safety management system by checking the status of the cabin crew's safety perception extending the level of punishment to the scope of retirement or disqualification to establish a firm awareness of safety. Finally, the safety perception has demonstrated partial mediation effects in relation to the safety climate and safety action. Therefore, the airline needs to improve the duties of the cabin crew that interferes with cabin safety duties. In addition, airlines should utilize advertisements emphasizing that safety is first.

• 한국항공우주학회지
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• 제49권4호
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• pp.273-279
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• 2021

윙렛은 유도항력을 줄이기 위한 장비로, 1980년대부터 보잉사에서 제작한 항공기에 장착되기 시작했고, 에어버스에서는 2009년부터 'Sharklet'이라는 이름의 윙렛을 개발하여 A320 Family에 장착 옵션으로 제공하기 시작했다. 윙렛은 날개 끝단에서 발생하는 유도항력을 감소시켜 이륙성능 향상, 연료소모량 감소, 유상탑재량 증대 및 운항거리 증가의 효과를 내고 있다. 본 연구는 Sharklet이 장착된 A321 항공기와 미장착된 A321 항공기의 실제 운항 데이터를 분석하여 윙렛 장착에 따른 연료 효율성 향상을 검증하고 이에 따른 경제성 분석을 목적으로 한다. 이를 통해 항공기 도입 시 윙렛 장착 사양 결정 혹은 기존 항공기의 업그레이드를 위한 의사 결정에 활용할 수 있다. 이를 위해 윙렛 장착에 따른 공력 특성 연구 사례조사와 효과 확인 연구를 수행하고 경제성을 검증하였다.

• 항공우주정책ㆍ법학회지
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• 제25권1호
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• pp.3-26
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• 2010

환경 문제에 있어서 세계의 리더로서 앞 서 가는 구주연합(EU)은 2012년 1월 1일부터 EU 역.내외 항공기를 막론하고 EU 회원국 영토를 출발하고 도착하는 모든 항공기 운항자에 대하여 이들 항공기 엔진에서 배출되는 이산화탄소의 배출량을 규제하는 법 Directive 2008/101/EC를 2008년 제정, 공포하였다. 이에 따라 대한항공과 아시아나를 포함하여 EU를 운항하는 많은 EU 역외 항공사들은 지난 2004-2006년 3년간 연 평균 배출량의 97%만을 2012년 배출하고 2013년부터는 95%만을 배출 허용 받으며 부족한 배출량은 배출권 거래 시장에서 구입하여 충당하여야 한다. 상기 EU 조치는 다음과 같은 법적 문제를 야기한다. 첫째, EU의 법은 범 세계적 환경조약인 교토의정서가 선진국 그룹인 기후변화협약의 Annex I 국가에게만 이산화탄소 등 지구온난화가스 배출을 감축토록 한 것에 반한다. 교토의정서 제2조 2항은 지구온난화가스 감축에 있어서 항공기 배출에 관련한 체제를 ICAO를 통하여 해결하도록 위임하였는데 지역 기구인 EU가 이를 자체 지역에만 적용하기 위하여 작성한 것도 문제이다. 둘째, 역외 항공사들이 EU로 운항하는 데에 있어서 공해와 제3국의 상공을 비행하는데 EU 역내 비행에서 이루어지지 않는 여사한 비행 중 발생하는 배출을 어떤 근거로 EU가 규제할 수 있는가이다. 셋째, EU 회원국들이 Annex I 국가로서 교토의정서 상 항공기의 국내운항 배출에 대하여서는 2012년까지 이미 배출 감축의무를 지고 있음을 감안할 때, 2012년부터 시행되는 항공기 배출 감축 조치에 non-Annex I 국가의 항공 운항자를 끌어들이면서 EU 항공사들이 적어도 2012년에는 예상치 않은 이득을 얻는다는 문제도 발생한다. 과거 유사한 EU 주도의 환경관련 국제 분쟁을 살펴본 후, 상기 EU 조치를 국제법적으로 조명하고 결론에서 EU의 조치에 대한 국내적 대처를 간략기술하였다.