• 한국콘텐츠학회논문지
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• 제9권12호
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• pp.201-211
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• 2009

경제성장에 힘입어 경제적 안정을 확보한 중년여성들이 점차 외모에 대한 관심도가 증가함에 따라 한국의 화장품 산업도 중년여성을 타깃으로 하는 상품이 급성장하고 있는 추세이다. 특히 중년층의 사회적 활동과 다양한 여가 활동, 그리고 전반적인 미의식의 고취 등으로 인하여 중년층의 외모에 대한 관심도는 화장품에 대한 관심과 구매심리를 자극하기에 충분하다. 이에 본 연구는 중년여성의 외모관심도 수준을 파악하고 그 수준정도가 화장품구매행동에 어떠한 영향력을 미치는지에 대해 실증적인 분석을 실시결과는 다음과 같다. 1. 군집에 대해 각각의 인자 점수에 대한t-test와 분산분석을 실시한 결과, 외모관심도가 높은 유형 1(108명)과 외모관심도가 낮은유형2(91명)으로 나타났다. 2. 화장품 구매행동 요인으로는 유행선도형. 충동구매형, 브랜드의존형, 심사숙고형, 계획구매형, 그리고 브랜드충성형 등 6가지 요인이 도출되었다. 3. 화장품 구매행동에 외모관심도 수준 정도에 따라 차이가 있는 것으로 타나났다.

• 디자인학연구
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• 제13권3호
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• pp.271-280
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• 2000

복식은 조형적 구성의 측면에서 그시대의 예술양식을 수용, 표출한다. 최근에 이르러서는 복식과 예술분야가 통합적 조형양식으로 존재하면서 동시대적 사상이나 이슈를 반영할 뿐 아니라 여타 문화현상들과 상호의존적 또는 상호수정보완적 관계를 유지하고 있다. 따라서 일련의 전위적인 디자이너들에 의해 시도되고 있는 아방가르드적 현상으로서 해체주의적 현상을 밝힘은 그동안 논의되왔던 조형양식적 측면과 미학적 측면에서의 복식을 재조명하는 그 의의가 있다. 해체주의 패션은 모더니즘적 양식을 반박하여 형식이나 구성에 있어 전위가 몰형식과 비구조화의 형태를 띄고 있으며 그것은 외형적 구조로서만이 아니라 인식론이나 내재론적 측면에서도 이성적 주체관, 현전의 형이상학, 이분법적 사고의 붕괴 둥을 의미하는 것으로 현대패션이라는 커다란 흐름을 고유함으로써 상호보완적인 역할을 수행하고 있다. 즉 양식의 이종교배, 과거양식의 인식, 복합성과 모호성, 다양한 매체의 이용 등과 같은 패션 트랜드 속에서 재해석되고 변경, 수용되어 존재하고 있다고 할 수 있다.

• 복식
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• 제64권1호
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• pp.152-164
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• 2014

Korean people have revered the white color and enjoyed wearing white clothes. Various kinds of white clothes have been worn by the Korean people, ranging from everyday wear(便服), and scholar's robe(深衣) for the upper class, to religious costumes like Buddhist monk's robe(僧服), shaman costumes(巫服) and costumes for ancestral rites(祭服), or mourning(喪服). There have been many differing opinions by historians regarding the background of this Baekeuihosang(白衣好尙, the preference for white clothing) tradition and even now, it is frequently being discussed. This study aims to consider and discuss the background of this Baekeuihosang tradition, focusing on Chang-seon Yoo's Baekeuigo(白衣考, the consideration of white clothing), which was published in Dong-A Ilbo in 1934. The purposes of studying literature such as the Baekeuigo is to analyze the arguments on the origin of Baekeuihosang, to analyze Chang-seon Yoo's claim of its origin, and to discuss the culture of Baekeuihosang. Chang-seon Yoo claimed that the existing discussions on the background of Baekeuihosang based on the lack of dyes, or undeveloped technique, economic privation and national control strayed from historical facts, according to literature review. It is not worth discussing the farfetched arguments such as the use of costumes for ancestral rites as everyday wears, or the nation of sorrow. Baekeuihosang tradition mostly originated from the effects of many religions and the taste for innocence, or naturalness. White clothes were infused with the sorrow and emotion of Korean people and were also worn to show resistance to foreign power as symbols of ethnicity. Therefore, there should be a new view of the discussion of white clothes and Korean aesthetic sense, away from the logic distorted by the Japanese colonial view of history.

• 한국의류산업학회지
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• 제9권1호
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• pp.15-23
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• 2007

In the Middle Ages it was customary to cover up the hair, but the Renaissance brought uncovered coiffures with the revival of humanism. In those days, silk and linen veil, ribbon, string of pearl used for covering, wrapping round with the hair. During the Baroque period, the style of hair was to pursue the beauty of imbalance in form, reflecting the atmosphere of the time. Hurluberlu and Fontanges hairstyles were in fashion. Then in the Rococo period, huge, resplendent coiffures of exquisite beauty were invented as a symbol of power, and these modes of hairdo were a dominant force in the culture of personal adornment of that time. Pouf and enfant hairstyles were in fashion. As a reaction against the extravagance of the proceding modes, late 18th and early 19th centuries brought revival of simpler hairstyles of ancient Greece and Rome by the influence of neoclassicism. The latter half of the 1820's onwards saw he reappearance of voluminous coiffures as well as an enormous variation of knots with combinations of false knots and chignons. Late 19th through early 20th centuries was the period of beautifully waved hair, the style of which was an integration of Marcel waves and Art Nouveau. The 20th century saw the epoch-making invention of permanent waves using electricity. Concurrently, with an increasing participation of women in social affairs since pre-and post-World War I periods, as well as with Art Deco in full flourish, bobbed hair was created in pursuit of lightness and nimbleness, quickly showing the change of women's modes of life. Hair fashions thoroughly embody the aesthetic sense of each period, reflecting the landscape of contemporary society.

• 디자인학연구
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• 제13권4호
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• pp.175-184
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• 2000

26년이란 지하철의 역사를 가진 우리나라는 기술적인 측면에서는 선진국에 비해 뒤지지 않지만 예술적인 측면에서는 아직 미비한 생각이 든다. 현재 지하철은 우리 사회에 커다란 교통수단의 하나로 차츰 자리잡아 가고 있다. 이는 이용자에게 단순한 교통 수단의 역할뿐만 아니라 하나의 새로운 문화 공간으로 이용될 수 있게 되었다. 이러한 측면에서 현대에 이르러 지하철 벽화에 대한 관심이 고조되고 있으나, 지하철 공간에서의 일러스트레이션 벽화는 그 역할을 제대로 못하고 있는 실정이다. 이에 본 연구는 외국의 성공한 사례와 국내의 지하철 벽화에 나타난 일러스트레이션을 비교 분석하여 우리나라 지하철 벽화에 대한 문제점과 방향성을 제시하여 새로운 문화 공간에 대한 관심을 고조시키고 일반 대중에게 쾌적한 환경과 심미성을 부여하여 지하철 문화의 새로운 이미지를 구축하고자 시도했다. 또한 앞으로 제작될 지하철 벽화에 대해 행정적으로나 실제 제작 적인 측면에서도 재료, 표현내용, 표현방법, 색채 등에 보다 계획적이고 전문적인 의도 하에 이루어지기를 기대한다.

• 한국의류학회지
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• 제33권7호
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• pp.1003-1013
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• 2009

This study offers data that can be used to direct the styles of black dresses by looking into the characteristics of coordination in black fashion, which is continuously appearing at modem. fashion collections with a unique aesthetic value and image. This study examined the characteristic of fashion coordination of black color: First, to look at the fashion image of black color, second, to look at the characteristic of black color coordination appearing in black fashion, and third, to look at the method of coordination appearing in black color. This study collected and selected 560 black pictures that showed the fashion collections from 2005 S/S until 2007 F/W. As for data analysis, the researcher made a content analysis by classifying the pictures by item, material, accessory, and a coordination method. The research results are as follows: First, the fashion image of black color was expressed as sexy feminine, modern chic, modern future, genderless, and avant-garde images. Second, the fashion coordination of black color has the characteristics of sexiness and dignity by the use of body exposure, concealment, and a subdued line that expresses a modern, minimal atmosphere. The mix & match of materials expressed the monotony of one color as refined beauty and the use of accessories appeared to bring the image into relief. Third, as for the coordination method, pants on skirts, pants on dresses, piece coordination of code matching, plus- one coordination through vivid colors and accessories, and cross-over coordination relying on shape, material, and sense were prominent.

• International Journal of Costume and Fashion
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• 제10권1호
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• pp.67-79
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• 2010

Cultural sensation by appearance of Elvis Aaron Presley is thought to have been greatly influenced by spread of popular culture beginning to form with the development of mess media in USA that was changed rapidly after the war, changing aspect of popular music in U.S.A through the media development and teenager culture of USA that has rapidly emerged. Elvis intended to change into 'music to be seen' deviating from 'music to be simply listened to' with expressing the conversion of sexual consciousness, defiance to older generation and a sense of value on wealth, and the like, and also suggested a new culture and style to the young people at that time. Flow of Elvis's fashion may be categorized into the classifications such as the fashion in the period. First, Formative period(before 1954) distinguished by pimp look and sideburns with tough image and wild clothes. Second, Establishment period(1954-57) may be categorized into the hot rockabilly style which showed a glittering fashion by brilliant and colorful costumes, the cool rockabilly style which changed him to a fashionable star of modem image(1958-60). Third, re-heyday(after 1968) where a brilliant and bold decoration was displayed. In Elvis fashion, the masculine sensualism, defiance to main value and expression of luxury and consuming culture, etc. are included as a unique aesthetic consciousness. 'Expression of masculine sensualism' represented the sensualism through sexual objectification of men's body by men's sexual ostentation which was prohibited. 'Defiance to main value' means that attempts of non-mainstream image for social class are expressed with an exercise of power by young people through the public. Although the Elvis look has fanned an anti-culture, it was expressed and accepted as having a normally capitalistic appearance. In addition, it being thought of as the standard, symbolizing a success and a wealth through the presentation of image which accepted this material benefit, we may classify this into 'expression of luxury and consuming culture'.

• 한국의상디자인학회지
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• 제3권1호
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• pp.57-76
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• 2001

This study was intended to make a comparative analysis of the plastic features of Korean and Japanese dragon patterns found in the process of recreating traditions in comtemporary fashion based on the investigation into the style of expression in relation to the origin, formative evolution, symbolism and traditional costume of the dragon. The form of the dragon has evolved with some similarity and peculiarity between both countries and been changed into many kinds and diverse forms such as the humorous dragon pattern of the Yi Dynasty and the simplified and designed dragon pattern symbolizing the Japanese family crest and the like, Its symbolism has lasted in terms of the sacrificial object, royal power, good omen, Buddhist guardian and the like. There is a difference in the aesthetic sense due to the different traditions and cultural background between Korea and Japan, and the dragon pattern found in the process of recreating the tradition in comtemporary fashion manifested itself as the peculiar aspect. An attempt was made to make a comparative analysis of the dragon pattern found in comtemporary fashion between Korea and Japan. The following results were obtained: First, the commonality between both countries was to make a contemporary expression of the dragon pattern, which was expressed in a realistic form because of a traditionally inherent strong image of the dragon. On the other hand, the designed dragon pattern rarely found expression. It can be said that carefully treating the dragon pattern is attributed to the Oriental thinking like this. Second, Korean people have arranged one or more simplified dragon patterns taking on a form of the coiling dragon in the composition of the scattered point and made a comtemporary expression of them by the contrast of black and white shading in Korea. And the humorous form of the dragon pattern manifested itself in the Yi Dynasty. On the other hand, the case of printing the dragon pattern in the black dragon sword of all over the Kabuki costume in a pictorial composition has frequently appeared in Japan. And Japanese people have expressed its lightness and briskness rather than the dignity and strength that the dragon pattern gives with the use of strong color tones and new materials.

• 한국의상디자인학회지
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• 제13권4호
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• pp.111-126
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• 2011

Cultural collage phenomena came to the fore where various differing elements combined to make a reality in the post-modern culture. Collage, a technique with which to express a unique sense of texture has been used since a long time ago by fashion illustrators, finds itself expressed in much more diverse forms and characteristics, and its meanings changed, too. The purpose of this study is to analyze the formative characteristics of collage as expressed in fashion illustrations since 2000s and look into its aesthetic meanings, and in doing so, examine effects of changes along the times that have sought plural diversity on fashion illustrations. This study selected and examined from various collage techniques three collage expression techniques including papier colle, photo montage and assemblage frequently used as techniques of fashion illustrations. Papier colle technique expressed in fashion illustration simplify forms, thereby stressing linear elements, and express lines and planes At the same time, such works provide depth to planar spaces by overlapping objects and putting together differing elements, In fashion illustrations utilizing photo montage more than one images taken from photos are cut up and reconstructed, where illusory and sometimes shocking images are conveyed through particular forms or unrealistic compositions created by casual combination of unrelated images. Unique and eccentric images are conveyed by means of assemblage through the combination of various kinds of heterogeneous materials in fashion illustrations. This not only conveys fashion images sensitively but presents each fragment as objets regardless of its original functions, and attempts at new concepts.

• 복식
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• 제56권5호
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• pp.75-88
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• 2006

The conception of uniform is changing from function and economical efficiency of the past to symbolism and aesthetic sense So, in such a management strategical point of view as enterprises' PR, scouting talent, organization revitalization etc, this is required to settle uniform culture which is proper to each enterprise and design development. The purpose of this thesis is, first, to study to help distribution enterprises' CI or PR by examining the present condition of uniform design in domestic fashion distribution enterprise and planning uniform design on the base of real case and finally making a real thing in person. Second is to suggest to fashion enterprise security of competitive ability of uniform-producing enterprise by developing article design of worth. Third is to present academic area with how to do design education in a wide range not based on trend article development. Following is how and what to study to carry out these purposes. Details about necessity and how and what to study are in an introduction, the conception of uniform in theory through precedential records examination in chapter 2, the present condition of uniform design based on Changwon city in chapter 3, planning uniform design and making a real thing suitable for F enterprise in chapter 4, and the conclusion is in chapter 5. Through this study, I became to know that uniform in distribution enterprise who treats visitors face to face is very important. I supply material and information concluded from this study to uniform industry and hope this will be helpful in developing uniform. It is significant in that this study as being related with enlarged uniform and enterprise, beyond such a uniform area as school uniform and hospital one, expanded the study range of clothing. I already tell you that this study is based on visual expression of uniform and wearer's feeling in clothes is not included.