• 제목/요약/키워드: Aesthetic Evaluation

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대학생들의 청바지 구매 행동과 소비자 특성에 따른 평가 기준의 차이 (Purchasing Behavior and Evaluative Criteria of Jeans Consumers)

  • 박나리;박재옥
    • 복식문화연구
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    • 제17권4호
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    • pp.548-560
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    • 2009
  • This study was conducted to investigate purchasing behavior of jeans consumers and to find differences in jeans evaluative criteria according to consumers' characteristics. Male and female university students participated in the study. Quota sampling method was used to collect the data. Data from 492 questionnaires were used for the statistical analysis. Descriptive analysis, factor analysis, Cronbach's alpha coefficient, ANOVA, Duncan test, and t-test were conducted. Three factors of jeans evaluative criteria classified (i.e., external criteria, internal/aesthetic criteria, internal/quality criteria). Results indicated that most of respondents put on jeans wear more than three times per a week and 38.1% of respondents reported that they owned three to four jeans products on average. Department store was the most used place to buy jeans product with 44.2%. 27.5% of respondents spent from 50,000 won to 100,000 won on purchasing jeans. Style was the highest important jeans evaluative criterion with 36.2%, followed by fitness, price, color, condition of washing treatment. Women respondents considered aesthetic criteria and quality criteria more importantly than men did. Respondents who were on a high income and spent more than 200,000 won per a month on apparel more concerned aesthetic criteria and external criteria than the other respondents did. Results of this study provide a basis for understanding jeans consumers' purchase behavior and evaluative criteria.

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교량의 시각적 선호도의 차이 - 한강의 교량을 대상으로 - (Difference in the Visual Preference of the Bridges - The Case of the Han River -)

  • 허준
    • 한국조경학회지
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    • 제30권2호
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    • pp.1-11
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    • 2002
  • The purpose of this study is to investigate landscape image and define elements of difference in visual preference of bridges on the Han River. To do this end, video was used as a media for the evaluation of the landscape image of 16 bridges on the Han River using a Semantic Differential scale. Data is collected by 50 students from Woosuk University, majoring landscape architecture. Final analysis utilized a total of 704 samples of data. Data is analyzed through descriptive statistics, and spatial image is analyzed by factor analysis algorithm Principle component analysis using Varimax method is applied far extraction and factor rotation. T-test is used to find the difference between the bridge type of preference with the data of factor score. Logistic regression is used to select the factors that influences the visual preference among the image factors. The results of this study can be summarized as follows; The image of whole bridges on the Han River is somewhat orderly, sequential and open. The degree of visual preference of unique bridge type is higher than normal but there are some differences in visual preference within the same type of structure. This suggests that the surrounding landscape is one of the important factor for visual preference. Factors covering the image of bridge are found to be 'aesthetic', 'structure','spatial factor', and 'shape'. Total variance is obtained as 60.4%. The aesthetic variables are the most important factor for visual preference and the structural factor presents no significant difference in visual preference between more preferred and less preferred bridges. Since the collapse of Songsu Bridge, we thought the structural factor is very important but the results of this study suggest that it is more important to consider the aesthetic and spatial factors of the bridge to increase the visual preference when planning and designing bridges. Simulations with more detailed data about surroundings should be utilized practical design.

돌 형태의 휴대용 생체신호 측정 인터페이스의 경험적인 평가 및 분석 (An Empirical Evaluation of Stone-shaped Physiological Sensing Interface)

  • 최아영;우운택
    • 한국HCI학회논문지
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    • 제3권1호
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    • pp.1-7
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    • 2008
  • 최근 센싱 인터페이스의 소형화 및 경량화, 휴대형 컴퓨팅 자원의 성능 증가, 근거리 무선 통신 기술의 발전과 함께 휴대할 수 있는 생체신호 측정 인터페이스의 개발이 활발하게 이루어지고 있다. 그러나 기존의 생체신호 측정 장치는 다채널 센싱, 무선 통신을 지원하는 방법의 개발에 초점이 맞추어져 있었다. 본 논문에서는 미래형 홈 환경에서 일상적으로 사용자의 생체신호를 획득하기에 용이한 돌 형태의 휴대형 생체신호 측정 인터페이스를 제안하고 경험적인 평가 방법으로 분석한다. 제안한 돌 센싱 인터페이스는 센싱하는 동안 사용자에게 심미감과 편안함을 주는 동시에 센싱의 안정성 및 신뢰성을 보장하여 실용적으로 사용할 수 있도록 한다. 심미감과 센싱 편안함을 만족하기 위해 사용자 중심의 디자인 기법을 적용하여 반복적으로 사용성 테스트를 진행하고 구조를 구체화 하였다. 또한, 안정적으로 센싱을 하기 위해 실험을 통해 움직임과 잡음에 최소한의 영향을 받는 센싱 위치를 선정하고 이를 센싱 인터페이스에 적용하였다. 향후 제안된 생체신호 측정 인터페이스는 미래형 홈 환경에서 다양한 건강관리 모니터링 시스템에 유용하게 사용될 수 있다.

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A Comparative Analysis of Patient Satisfaction and Cosmetic Outcomes after Breast Reconstruction through BREAST-Q and the Judgment of Medical Panels: Does it Reflect Well in Terms of Aesthetics in Korean Patients?

  • Choi, Woo Jung;Song, Woo Jin;Kang, Sang Gue
    • Archives of Plastic Surgery
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    • 제49권4호
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    • pp.488-493
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    • 2022
  • Background Currently, the BREAST-Q can effectively measure patient's satisfaction on the quality of life from the patient's perspective in relation to different type of breast reconstruction. However, evaluation of patient satisfaction and cosmetic outcomes in breast reconstruction may have potential to led bias. Methods To maximize the benefits of using BREAST-Q to evaluate clinical outcome, we performed comparative study focused on the correlation between postoperative BREAST-Q and cosmetic outcomes assessed by medical professionals. For the current analysis, we used three postoperative BREAST-Q scales (satisfaction with breast, psychosocial well-being, and sexual well-being). The Ten-Point Scale by Visser et al was applied to provide reproducible grading of the postoperative cosmetic outcomes of the breast. The system includes six subscales that measured overall aesthetic outcome, volume, shape, symmetry, scarring, and nipple-areolar complex. The photographic assessments were made by five medical professionals who were shown photographs on a computer screen in a random order. Obtained data were stored in Excel and evaluated by Spearman's correlations using SPSS Statistics. Results We enrolled 92 women in this study, 10 did not respond to all scales of postoperative BREAST-Q, the remaining 82 women had undergone breast reconstruction. The correlation between BREAST-Q score and aesthetic score measured by Ten-Point Scale for the three BREAST-Q scales all show positive values in Spearman's correlation coefficient. Conclusion A significant correlation without any bias observed was found between the patient's satisfaction measured by BREAST-Q after breast reconstruction and the medical expert's aesthetic evaluation.

소비자의 쇼핑가치가 패션제품 속성평가 및 브랜드 재구매의도에 미치는 영향 - 가격수준에 따른 조절효과를 중심으로 - (The Influence of Consumer's Shopping Values on the Evaluations of Fashion Product Attributes and Brand Re-purchase Intention - Focused on the Moderating Role of Price Level -)

  • 박현희;구양숙;구동모
    • 한국의류학회지
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    • 제31권2호
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    • pp.236-246
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    • 2007
  • The purpose of the current study is to investigate the underlying reasons of fashion brand repurchase intention formation based on means-end chain theory and to identify whether the price level moderates the relationships between attribute evaluation and re-purchase intention. Questionnaire data from 291 consumers who had purchase experience of casual wear during the last 6 month period through off-line retail shops were analyzed. The results showed that hedonic shopping value had a positive impact on aesthetic attribute and utilitarian shopping value also had a positive impact on physical attribute of fashion product. While aesthetic attribute had a positive influence on brand repurchase intention, physical attribute had no effect on brand repurchase intention. In addition, there was no moderating effect of price level between the links from shopping value to fashion product attribute evaluation. When casual wear companies have to devise price related strategies, they need to pay attention to diverse promotion factors except for product attributes to realize price-based differentiation.

농촌마을 소택형습지 실태 분석을 통한 관리 및 활용방안 연구 (The Study on the Management and Application through Analysis of Actual Condition of Palustrine Wetland in Rural Area)

  • 강방훈;손진관;김미희;김남춘
    • 농촌계획
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    • 제16권3호
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    • pp.103-115
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    • 2010
  • This study was accompanied to develop the management and application plans as resources for rural tourism through the analysis of distribution characteristics, inhabitants' practical use, need item for management and application, and aesthetic/recreation function of Palustrine wetland in rural area. The 2.3 Palustrine wetland per farm village were located, and 77.5% of total wetland was used by agricultural water, landscape, rural tourism The management and water quality were steadily getting better in used wetland than in unused wetland. Also, 91.8% of respondents answered that there is a practical use plan afterward, and much preferred the mode of ecotourism through restoration of ecological wetland. As the results from the appropriateness evaluation of management and application in used wetland for ecotourism, improvement item was required in observation deck, entrance lane, guidance facilities etc. And, insufficient result was deduced in appropriateness of operation program and special learning course, and in participation of inhabitants and experts. The result of evaluation of the aesthetic and recreation functions generally appeared high, but the need improvement item was required in artificial water wall and plantation base that deteriorate biological diversity. These results will be used to data for conservation, management and practical use of wetland, an important natural resource in farm village, which are confronted in crisis of land reclamation by use reduction of use and false management.

쿄토시 구시가지형미관지구에서 중고층 집합주택 입면의 구성요소에 대한 감성평가 - 러프 집합을 이용한 구성요소 조합의 추출 - (Sensibility Evaluation of Components of Middle and High-rise Apartment Facade in Aesthetic Old Town Districts of Kyoto - Extraction of Component Combinations Using Rough Set Theory -)

  • 손동화
    • 한국주거학회논문집
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    • 제25권3호
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    • pp.105-114
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    • 2014
  • Landscape zones have been designated as aesthetic old town districts across a wide range of Nakakyo-Ku and Shimokyo-Ku, city center of Kyoto, Japan. In these districts in which traditional structures and new buildings coexist, regulations of restriction on acts such as new building's heights, shapes, materials, and colors are carried out according to local governmental landscape ordinance based on Scenic Conservation Act. And yet, minimal fulfillment of the regulations according to different designer's subjective interpretation and principle of economy is rather creating abnormal shapes not harmonized with the traditional landscape. Thus, this study aims to extract combinations between form elements of middle and high rise apartment facade that affects 'harmony' and 'mismatch' in the districts by clarifying the social rules commonly implied based on intuitive judgments (sensibility evaluation) in which human experiential knowledge is involved. As research methods, the study first analyzes the form elements of the facade through a field survey, sets up a standard model through tasks of classification and segmentation and draws computer graphic images with 99 different patterns based on it. Based on these images, this study carries out sensibility evaluation and analyzes experimental data applying the rough set theory. As a result of the analysis, the combinations of form elements that affect harmony or mismatch act greatly when the colors and shapes of the pillars, positions and the patterns of the use of the first floor are combined.

남성의 유행선도력에 따른 화장품 구매실태와 평가기준 (The Actual Conditions of Cosmetics Purchasing and Evaluation Criteria According to Men's Fashion Leadership)

  • 박은희
    • 패션비즈니스
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    • 제17권5호
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    • pp.84-100
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    • 2013
  • The purpose of this study is to classify men's fashion leadership into groups and analyzed the differences for the actual conditions of cosmetics purchasing and evaluation criteria. Questionnaires are being administered from 163 men in their 20's and 30's living in Deagu Metropolitan City and Kyungbook. Frequency, factor analysis, reliability analysis, cluster analysis, ANOVA, Duncan-test, and $X^2$-test are all used for data analysis. Our findings are as follows. Men's fashion leadership is being categorized into fashion opinion leadership, innovative communicator and fashion innovator. Cosmetics evaluation criteria are service/aesthetic, ostentatious, function, and economy. Men's fashion leadership is classified into three groups: fashion laggards, fashion leaders, and fashion followers. Males show no significant differences in the function of cosmetics evaluation criteria by the groups but they show significances in service/aesthetic, ostentatious, and economy. Groups display distinctions between the sub-variables in the actual condition of cosmetics purchasing such the place of purchase, companionship when buying cosmetics, and average monthly purchase amount. Although the cosmetic markets for men show high average growth rates per year, cosmetic interests at the age of twenties and thirties are generally low, and cosmetics are not actively used. The customers' experience of using merchandise not only provide the opportunities of trying beforehand, but also lead to the role of information transfer, thus, it can be positively applied to active marketing. In addition, it can be expected that the low-priced cosmetic markets are guaranteed to obtain loyal customers through repurchasing and maintain long-term relationships by providing fashion followers with several promotional events.

형태속성이 미학 특성 인지 과정에 미치는 영향에 관한 연구 (A Study on the Roles of Shape Properties in Evaluation of Aesthetics values on Shapes)

  • 차명열
    • 한국실내디자인학회논문집
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    • 제14권2호
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    • pp.197-205
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    • 2005
  • In estimating designed architectural buildings, many factors in various design domains such as function, structure, form, environment may be considered and then a building design might be selected or modified as final design from many possible design results. This paper proposed a method to obtain complexity values from two dimensional drawings which are floor plans or elevations. The Complexity values could be turned into esthetic values. The method has been developed based on information theory, shape pattern representation and cognitive theory. Results of measuring complexity value can make the computer evaluate and select final results produced from automatic design processes by the computer That is to say, aesthetic values based on order and chaos can be measured using complexity values and then some results having superior values can be selected as final result. Also some cognitive processes as perception of two dimensional drawings are discussed using shape representations. Aesthetic values could be varied in terms of shape properties such as size, individualities and knowledge as well as order and chaos.

영상자극에 의한 감성적 반응 연구 (Kansei Measure in Movies : A study on Emotional Movements)

  • 김다현;이승희
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 2009년도 춘계학술대회
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    • pp.79-82
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    • 2009
  • Movies are not only for projecting graphical contents but also for Kansei evaluation that stimulate human beings' sense and emotion in real time. Also, when one views movies or moving images with stories, including movies and dramas, the audience would often be sympathized through various factors of movies, such as performances of actors/actress, graphics, and music, are moved to tears and feel fear. Especially, emotional movement is different from impression and brought about as a result of responding to joy, which is one of the basic emotions of human beings. Moreover, it is suggested that emotion is the most positive aesthetic measurement toward objects. In this study, focusing on emotional movement that is one of many aesthetic reactions in human beings' watching movies, we developed an interface for measuring of emotional changes. The goal of this study is to apply the output of our quantitative analysis on the results of the measurements to the effective designing and production of movies.

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