• Journal of Software Assessment and Valuation
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• v.16 no.1
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• pp.81-88
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• 2020

Various methods of differentiating and servicing digital content for individual users have been studied. Searching for association rules is a very useful way to discover individual preferences in digital content services. The Apriori algorithm is useful as an association rule extractor using frequent itemsets. However, the Apriori algorithm is not suitable for application to an actual content service because it considers only the reference count of each content. In this paper, we propose a new algorithm based on the Apriori that searches association rules by using purchase history and usage-time for each item. The proposed algorithm utilizes the usage time with the weight value according to purchase items. Thus, it is possible to extract the exact preference of the actual user. We implement the proposed algorithm and verify the performance through the actual data presented in the actual content service system.

• Journal of Information Technology Applications and Management
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• v.21 no.4
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• pp.127-139
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• 2014

This study presents a logging method to trace the usage patterns of existing smartphone apps. The actual smartphone app itself, not a specially developed similar app with usage logging, would be used best for the experiment of observing the usage patterns. For this purpose, we used a method of injecting logging codes into existing smartphone app. Using this method, we conducted an experiment to trace usage patterns of a commercial IPTV app, and found that the method is very useful for acquiring detail usage log without influencing participants.

• Journal of Information Technology Services
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• v.19 no.2
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• pp.69-82
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• 2020

In the growth of IT industry, interest in wearable device has been globally rising along with the evolution of technology. A Smartwatch is expected to be at the center of wearable device industry in the future. However, there are some concerns that most of its actual sales are caused by gifts or bundling. Motivated by these issues, this study propounds the ideas that to enter the mainstream market, the empirical research is required for actual consumers who continue to use a smartwatch. The purpose of this study is to identify key factors affecting user satisfaction and antecedents affecting continuance intention to use from consumer perspectives. Further, assuming consumers' perceptions will be different according to how they acquired smartwatch, this study classified the group as direct buyers and acquired users. To achieve the purpose of the research, this study analyzes the usage of smartwatch by integrating the IS Success Model and IS Continuance and Habit Theory. We implemented the survey of 338 smartwatch users, and the research findings indicate that information quality and system quality have significant effects on satisfaction, and consequently satisfaction and habit positively affect the continuance intention to use. Additionally, it is found that there was a significant difference in the relationship between satisfaction and habit in the group divided by acquisition type. Based on these findings, this study provides theoretical and practical implications.

• Language and Information
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• v.18 no.2
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• pp.81-102
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• 2014

The purpose of this paper is to provide corpus-based quantitative analyses of HEART and HEAD in order to examine their actual usage status and to consider some cognitive linguistic aspects associated with their use. The two corpora COCA and COHA are used for analysis in this study. The analysis of COCA corpus reveals that the total frequency of HEAD is much higher than that of HEART, and that the figurative use of HEART (60%) is two times higher than its literal use (32%); by contrast, the figurative use of HEAD (41%) is a bit higher than its literal use (38%). Among all four genres, both lexemes occur most frequently in fictions and then in magazines. Over the past two centuries, the use of HEART has been steadily decreasing; by contrast, that the use of HEAD has been steadily increasing. It is assumed that the decreasing use of HEART has partially to do with the decrease in its figurative use and that the increasing use of HEAD is attributable to its diverse meanings, the increase of its lexical use, and the partial increase in its figurative use. The analysis of the collocation of verbs and adjectives preceding HEART and HEAD, as well the modifying and predicating forms of HEART and HEAD also provides some relevant information of the usage of the two lexemes. This paper showcases that the quantitative information helps understanding not only of the actual usage of the two lexemes but also of the cognitive forces working behind it.

• Journal of the Korea Society of Computer and Information
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• v.24 no.2
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• pp.179-184
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• 2019

As the tendency of children's overdependence on smart phones increased, it was obligatory to carry out preventive education more than once a year in kindergarten and day care center, but there is no specific guidance on contents and method of preventive education. This is due to the lack of prior studies on the actual use of smartphones and the influence variables of infants and young children. The purpose of this study was to investigate the effects of use time, frequency of use, and sociological background variables on the actual situation of smartphone usage and overdependency on smartphone among 3-5 year old children nationwide. For the analysis, the frequency of the use of smartphone for 3-5 year old children was analyzed by frequency analysis, and the influence variables were correlated and multiple regression analysis. Research shows that smartphone overdependence of 3-5 year old children have an influence on the use time and frequency of use. The results should include content that restricts the use time and frequency of use of smartphones and prevention education programs for 3-5 year olds and young children. Suggesting a need for a transition to the educational method used.

• Asia pacific journal of information systems
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• v.10 no.2
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• pp.1-22
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• 2000

This paper presents an exploratory research on the application of the Technology Acceptance Model(TAM) to the domain of object orientation to investigate the validity of TAM in the perspective of its causal relationships. In the Management Information Systems(MIS) area, TAM has been applied to computer usage behavior as a specific technology adoption model. This paper also suggests the factors that affect the technology acceptance of object orientation in U.S. organizations through a modified TAM. Two major research questions are addressed. First, this research investigates the effect of these external variables on the dependent variable, the actual usage of object orientation in the viewpoint of knowledge interaction between structured methods and object orientation. Second, is TAM valid for the technology acceptance of object orientation in terms of its causal relationships? This study empirically explores the impact of the external variables on the level of actual usage of object orientation via the mediating variables in TAM. A structured questionnaire is administered to Data Processing Management Association(DPMA) professionals in US. The result of this study reveals one important contradictory finding that is not consistent with expectations based on related theory. TAM does not accommodate the technology acceptance of object orientation perhaps because object orientation is a complex and organization-level adoptive technology or the measures for the mediating constructs in TAM may not be appropriate in industry settings.

• Journal of Soil and Groundwater Environment
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• v.22 no.5
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• pp.13-22
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• 2017

Accurate assessment of agricultural groundwater usage is an essential task to cope with drought that occurs irregularly in time and location. In this study, the agricultural groundwater usage was calculated in nationwide public wells (1,386 bedrock wells) during 5-year period (2010-2014) by using electric power consumption and well specification data. National average of agricultural groundwater usage per each well was estimated as $66.2m^3/day$, corresponding to 21.6% of total permitted volume of groundwater in each well. Chungcheong Nam-do had the highest usage with 38-55.6%. The value increased to 58.1% when the total permitted volume was based upon the supply standard against drought, and the value reached 100% in Chungcheong Nam-do. In Ganghwa distirct that suffered from severe drought in recent years, the average groundwater usage was 61.4%. In 2014, when the drought was the most severe with 45% precipitation of the average annual rainfall, the nationwide usage was turned out to be 25.6%, indicating about 4% higher than average agricultural groundwater usage 21.6%. Therefore, the quantitative assessment of groundwater usage in this study signifies that adequate use of groundwater is crucial to cope with agricultural drought.

• Korean Management Science Review
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• v.21 no.1
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• pp.1-17
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• 2004

A separate and distinct interaction with both the actual e-vendor and with its IT web site interface is at the heart of online shopping. Previous research has established, accordingly, that online purchase intention is the product of customer assessments of IT itself, specifically its perceived usefulness and ease-of-use(TAM). Since perceived usefulness and perceived ease of use are such a fundamental driver of usage intentions, it is important to understand the determinants of this construct and how their influence changes over the voluntariness towards the usage intention. The reason for voluntariness as a moderating variable is that it had the serious effect to the motivating in the making willingness of the internet shopping-mall usage. A better understanding of the determinants of perceived usefulness and perceived ease of use to the usage intention would enable us to design web site interventions that would increase user acceptance and usage of internet shopping-mall. Therefore, the goal of the present research is to extend TAM to include additional key determinants of TAM and to understand how the effects of these determinants change with the voluntariness of the usage intention of the internet shopping-mall.

• Fashion & Textile Research Journal
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• v.12 no.2
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• pp.179-187
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• 2010

The purpose of this study was to investigate the actual conditions of consumers' usage of functional golfwear which is widely used in the current sportswear market. The study was carried out on 225 golfers in Busan and KyungNam area based on the demographics such as gender, age, occupation, and income. The collected data was processed with SPSS 14.0 program using frequency analysis, reliability analysis, t-test, and ANOVA. In the results of the analysis, golfers did not show high reliability and satisfaction on the functional golfwear. In the results of the most function-required golfwear items, there were shirts, pants, footwear, gloves, windbreaker, innerwear etc. in order. Most of golfers answered that the function of golfwear was required for pleasant and comfort golf activity. Therefore, it is necessary for golfwear makers to develop consumer-oriented golfwear products which are reliable and satisfiable to golf consumers.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2008.04a
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• pp.370-375
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• 2008

A lot of nursing facility expansions are needed by rapidly growing elder population and operating long-term nursing act for the elderly from July, 2008. To supply facilities in a short period, government is considering a method which is converting usage of existed building to nursing facility. Therefore, we took actual state analysis by interviewing manager, surveying actual measurement and using draft among the converted facilities. To improve and encourage those living environments of nursing facilities, we need to establish design standard of adaptable facility.