• 한국컴퓨터정보학회논문지
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• 제21권7호
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• pp.67-75
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• 2016

This study aims to examine how international airport visitors perceived value effects on their satisfaction, revisit and recommendation intention. To archive the research goal 288 questionnaires were collected from Incheon international airport and was analyzed a frequency analysis, reliability analysis, exploratory factor analysis and correlation coefficient analysis from SPSS 21, a hypothesis through out confirmatory factor analysis and structural equation modeling from AMOS 7.0. As a result of the analyses, it was found that the models was appropriate in proving the hypotheses on interrelationships among perceived value, satisfaction and revisit & recommendation intention. First, perceived value is factorized as acquisition value, emotion value, monetary value and social value. Second, all factor of perceived value turned out to have affirmative effects on international airport visitors' satisfaction. Third, international airport visitors satisfaction turned out to have affirmative effects on revisit and recommendation intention. Overall, finding of this study enhance the theoretical progress on the experiential concept in international airport and offer important implication for international airport industry.

• 마케팅과학연구
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• 제17권4호
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• pp.247-269
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• 2007

현대에 있어 동질적인 품질과 편익을 제공하는 제품을 가지고 다수의 기업들이 시장점유율 증대와 고객확보를 위하여 치열한 경쟁을 벌이고 있는 가운데 가격할인은 기업이 즐겨 사용하는 촉진수단이다. 가격할인은 단기적 매출향상, 소비자의 브랜드전환, 신제품의 시장침투 등의 목적을 달성하기 위하여 사용된다. 실제로 과거의 실증연구에 의하면 다양한 형태의 가격할인이 판매증대에 효과적이며 가격할인은 소비자의 지각가치를 증가시킨다고 하였다. 하지만 할인된 가격은 제품의 품질을 의심하게 하거나 낮게 평가하는 부정적인 효과가 있다는 사실이 밝혀졌으며, 모든 제품카테고리와 모든 구매상황에 대하여 가격할인이 소비자의 지각가치를 향상시킨다고 볼 수 없다. 이에 따라 본 연구에서는 브랜드애호도의 차이가 있는 제품을 대상으로 가격할인율에 따라 소비자의 지각가치에 어떠한 영향을 미치는지를 연구함으로서 브랜드애호도의 조절효과를 분석하였다. 브랜드애호도가 강한 제품에 대한 지각획득가치와 지각거래가치는 가격할인율이 낮을 때 보다 큰 경우에 증가할 것으로 예측하였으나 분석결과 유의적인 차이가 없는 것으로 나타났는데, 이것은 브랜드애호도가 강한 경우에는 가격할인에 의한 지각희생의 감소량이 크지 않았고 브랜드 자체에 대한 신뢰도와 속성에 대한 만족도가 높기 때문에 가격인하가 브랜드선택에 큰 영향을 미치지 않았다는 것을 의미한다고 할 수 있다. 반면 브랜드애호도가 약한 제품에 대한 지각획득가치와 지각거래가치는 가격할인율이 낮을 때 보다 큰 경우에 감소한 것으로 나타났다. 이는 브랜드애호도가 약한 경우에는 제품으로부터 획득하게 되는 편익에 대한 만족도와 신뢰도가 낮은데 이러한 특성을 고려해보면 가격할인이 클 때에 제품의 품질과 편익을 더욱 평가절하하거나 심리적으로 지각희생의 크기가 증가됨에 따라 지각가치가 감소되었음을 의미한다고 할 수 있다.

• 한국항행학회논문지
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• 제12권2호
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• pp.146-153
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• 2008

UWB(Ultra Wide-Band)통신 기술은 매우 짧은 펄스를 사용하기에 정밀한 동기 획득 제어가 필요하다. 고속 W-PAN 응용이나 저속 무선측위 응용 모두를 위해 정확한 UWB 신호의 동기 획득(Signal Acquisition)은 매우 중요하다. 본 논문에서는 UWB 다중경로 채널 환경에서 동기 획득을 위해 두 단계 신호 탐색기법을 이용하여 동기 획득 알고리즘을 제안한다. 첫 번째 단계는 수신된 신호전체 시간을 두고 탐색 구간을 절반으로 나눠 각각 나눠진 창의 전력 값의 합을 비교하여 더 큰 전력 값을 가지는 구간을 다음 탐색 창으로 잡는다. 이러한 과정을 반복하여 다음 탐색 창을 구한다. 비교된 값이 임계값을 넘을 때까지 탐색을 반복한다. 두 번째 단계에서는 첫 번째 단계에서의 구해진 탐색 창을 Fine Search 하기 위하여 Linear 탐색 알고리즘을 적용하여 검색한다. 이 제안 알고리즘을 UWB 다중경로 채널 환경에서 모의실험 결과 병렬 탐색 알고리즘에 비해 고속 동기 획득이 가능하고 SNR의 변화가 심한 환경에 적합한 특성을 확인하였다.

• Investigative Magnetic Resonance Imaging
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• 제20권1호
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• pp.53-60
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• 2016

Purpose: To develop a technique for quantifying the $^{13}C$-metabolites by performing frequency-selective hyperpolarized $^{13}C$ magnetic resonance spectroscopy (MRS) in vitro which combines simple spectrally-selective excitation with spectrally interleaved acquisition. Methods: Numerical simulations were performed with varying noise level and $K_p$ values to compare the quantification accuracies of the proposed and the conventional methods. For in vitro experiments, a spectrally-selective excitation scheme was enabled by narrow-band radiofrequency (RF) excitation pulse implemented into a free-induction decay chemical shift imaging (FIDCSI) sequence. Experiments with LDH / NADH enzyme mixture were performed to validate the effectiveness of the proposed acquisition method. Also, a modified two-site exchange model was formulated for metabolism kinetics quantification with the proposed method. Results: From the simulation results, significant increase of the lactate peak signal to noise ratio (PSNR) was observed. Also, the quantified $K_p$ value from the dynamic curves were more accurate in the case of the proposed acquisition method compared to the conventional non-selective excitation scheme. In vitro experiment results were in good agreement with the simulation results, also displaying increased PSNR for lactate. Fitting results using the modified two-site exchange model also showed expected results in agreement with the simulations. Conclusion: A method for accurate quantification of hyperpolarized pyruvate and the downstream product focused on in vitro experiment was described. By using a narrow-band RF excitation pulse with alternating acquisition, different resonances were selectively excited with a different flip angle for increased PSNR while the hyperpolarized magnetization of the substrate can be minimally perturbed with a low flip angle. Baseline signals from neighboring resonances can be effectively suppressed to accurately quantify the metabolism kinetics.

• 한국경영과학회:학술대회논문집
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• 한국경영과학회 2008년도 추계학술대회 및 정기총회
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• pp.218-233
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• 2008

This study reveals how corporate CRM activities can influence organizational performance by integrating CRM process with customer equity drivers, which have been regarded as independent research areas. The results show that the customer equity drivers including value, brand, and relationship equity mediate between CRM processes and organizational performance. In more detail, customer acquisition, retention, and expansion have positive relationships with brand, relationship, and value equity, respectively. Moreover, even though all customer equity drivers influence organizational performance positively, our analysis suggests that relationship equity has the strongest effect on it.

• 대한가정학회지
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• 제39권3호
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• pp.83-91
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• 2001

The dyeability of the Eucommiae Cortex were examined to establish the optimum condition for dyeing of Eucommiae Cortex. The results of this study are as follows, Wool, nylon and silk had the highest K/S value at pH 3. The dyeability was the highest in wool, nylon, and silk. In addition, the increase in K/S value corresponded to temperature in wool, nylon and silk, and the greatest K/S value at 95$^{\circ}C$. The increase in K/S value corresponded to dyeing times in wool, nylon and silk, and the greatest K/S value at 120min. Also, the K/S value increased in concomitance with the increased number of dyeing repetition. In the most cases, colorfastness of light was low but colorfastness of laundry, sweat was relatively good.

• 기록학연구
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• 제29호
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• pp.35-78
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• 2011

연극은 공연예술을 대표하는 분야로 우리나라의 근대의 시작과 역사를 함께하고 있다. 그러나 그 동안 연극기록물을 관리하고자 했던 노력이 부족해 이미 유실되고 흩어져버린 기록물이 대부분이다. 특히 연극이라는 공연예술의 특성에 따라 작품 자체는 일회로 공연되고 사라져버리는 것이므로, 후대가 공연을 향유하고 연구하기 위해서는 관련 기록을 통해 흔적을 찾아볼 수밖에 없는 현실에서 연극 기록물을 수집하는 것은 매우 중대한 과제라 할 수 있다. 이에 본 연구에서는 당대에 행해지는 연극행위에 따른 기록물을 수집하는 것을 목적으로 기록물의 종류와 특성을 분석하고, 이 분석한 내용을 기반으로 수집범위, 대상, 우선순위, 수집 수준, 수집 방법을 제안하였다. 수집의 범위는 우리나라의 근대극이 시작된 1900년대 이후에 전국적으로 행해진 연극 관련 기록물로, 기획행정 희곡(대본) 연출 무대디자인 홍보 공연 평가 개인 기록물 외에 개인정보와 단체정보, 공간정보의 관련정보 기록물을 그 대상에 포함한다. 기록물은 일반기록물과 역사기록물로 구분하여 역사적 가치가 있고 공공기관의 지원에 의해 공연된 연극을 우선적인 수집 대상으로 정한다. 다양한 기록물의 수집 수준을 결정하기 위해 '원본수집', '사본수집', '웹 링크', '데이터베이스'로 구분하고 공연의 성격에 따라 '필수', '권장', 재량'의 정도를 정해 수준을 제안하고 이관, 기증, 기탁, 구입의 일반적인 수집 방법과 복사, 제작, 납본, 입력, 웹 링크 연결 등의 방법으로 기록물을 수집할 수 있다. 이러한 수집 방안의 실행을 위해서는 수집의 수행과 기록물의 활용은 디지털 기반 환경에서 통합적으로 이루어져야 하고, 통합 관리를 위한 중앙 집중형 기관 설립을 전제로 해야 하며, 연극의 이해관계자와 유관기관 간의 협력을 필요로 할 것이다.

• Restorative Dentistry and Endodontics
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• 제38권3호
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• pp.146-153
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• 2013

Objectives: Aluminum step wedge (ASW) equivalent radiodensity (eRD) has been used to quantify restorative material's radiodensity. The aim of this study was to evaluate the effects of image acquisition control (IAC) of a digital X-ray system on the radiodensity quantification under different exposure time settings. Materials and Methods: Three 1-mm thick restorative material samples with various opacities were prepared. Samples were radiographed alongside an ASW using one of three digital radiographic modes (linear mapping (L), nonlinear mapping (N), and nonlinear mapping and automatic exposure control activated (E)) under 3 exposure time settings (underexposure, normal-exposure, and overexposure). The ASW eRD of restorative materials, attenuation coefficients and contrasts of ASW, and the correlation coefficient of linear relationship between logarithms of gray-scale value and thicknesses of ASW were compared under 9 conditions. Results: The ASW eRD measurements of restorative materials by three digital radiographic modes were statistically different (p = 0.049) but clinically similar. The relationship between logarithms of background corrected grey scale value and thickness of ASW was highly linear but attenuation coefficients and contrasts varied significantly among 3 radiographic modes. Varying exposure times did not affect ASW eRD significantly. Conclusions: Even though different digital radiographic modes induced large variation on attenuation of coefficient and contrast of ASW, E mode improved diagnostic quality of the image significantly under the underexposure condition by improving contrasts, while maintaining ASW eRDs of restorative materials similar. Under the condition of this study, underexposure time may be acceptable clinically with digital X-ray system using automatic gain control that reduces radiation exposure for patient.

• 한국경영과학회지
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• 제32권1호
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• pp.105-124
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• 2007

CRM (Customer Relationship Management) becomes a crucial paradigm as the environment of the market changes. About the CRM actively maintaining and managing customers that have been already acquired, the research has been done as a plan to lure loyal customers who bring lucrative profits in the long term for the company in order to increase the value to the customers. However, in practice, the focus is on putting spurs to attracting new customers in a short term rather than retaining existing customers who give profitable revenues. If the company puts high emphasis on drawing the new customers, in a CRM's point of view in relation to the value of the customers, it can incur a loss in the long run. The reason is that if the firm conducts discriminative sales promotion, the existing clients with high loyalty will feel relatively treated inappropriately and they will have negative feelings such as being betrayed from the company they prefer. This occurrence of negative emotion can in-crease the possibility of highly profitable clients' secession. In consequence, this paper focusing on the process of the client segmentation at the mobile telecommunication services shows that the sales promotion strategy for the new customer attraction can lead to negative effect on the loyalty of the existing customers.

• 대한원격탐사학회:학술대회논문집
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• 대한원격탐사학회 2006년도 Proceedings of ISRS 2006 PORSEC Volume I
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• pp.204-207
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• 2006

COMS will receive two different meteorological signals in S-Band from IDACS (Image Data Acquisition and Control System) in ground station before transmitting them in L-Band to user station. MODCS (Meteorological Ocean Data Communication Subsystem) in satellite released the value of required PFD (Power Flux Density) to receive two signals. Thus, DATS (Data Acquisition and Transmission Subsystem) needs to send two signals to satellite with a satisfied EIRP. The value of minimum HPA (High Power Amplifier) output power was estimated by subtracting antenna directional gain and path loss between antenna and HPA from the needed EIRP in this paper. Besides the minimum output power of HPA, the maximum output power was also calculated with considering IMD (Inter-Modulation Distortion) characteristics. IMD is always occurred in the output of HPA when LRIT and HRIT are amplified by using single HPA as COMS application. In this paper, the setting of maximum output power was determined when the IMD of modelled HPA was corresponded to the requirement of MODCS.