• Title/Summary/Keyword: AHP Survey

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Improving Customer Satisfaction Management using the Satisfied Customer Reclassification based on Attribute Complex Scores (속성복합점수 기반의 만족 고객 재분류를 이용한 고객만족경영 향상 방안)

  • Song, Ki-Jeong;Seo, Kwang-Kyu;Ahn, Beum-Jun
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.345-353
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    • 2011
  • This paper is an investigative research to improve customer satisfaction survey for resolving practical problems. It is natural phenomenon that, as the level of customer satisfaction index increases, the ratio of satisfied customers increases too. However, the effectiveness of practical application of customer satisfaction survey for improvement of customer satisfaction decreases due to its structural limitation on its data analysis system. In order to cope with these problems, it is necessary to develop the new method to identify the strategy meanings and find the dissatisfied factors of satisfied customers using the satisfied customers reclassification. This study proposes the satisfied customer reclassification method based on attribute complex scores. The excremental results show that the it was expected to present more improved results than the number-producing oriented one dimensional model. This study is expected to play the role as the groundwork for the revitalization of customer satisfaction survey as well as improving customer satisfaction management.

Site Selection using Port and Industry Clusters (제조산업의 항만클러스터 입지선정 모형에 관한 연구 - 수도권을 중심으로 -)

  • Gang, Sang-Gon;An, Seung-Beom;Lee, Chung-Hyo
    • Journal of Korea Port Economic Association
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    • v.24 no.4
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    • pp.237-255
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    • 2008
  • This paper aims to clarify if clustering effects among industries exist and if port-industry clustering effects exist. A knock-down approach was used in a survey and 16 industries were categorized. We defined which industry is more competitive in industry clusters and port-industry clusters. Another survey to experts was carried out to identify which industry is more appropriate to one of the three ports in Sudokwon (Seoul Metropolitan Areas): Incheon port, Pyungtaik port and Dangjin port. Five manufacturing industries are selected considering port-industry clustering relationships in this area and Analytic Hierarch Process was used for a pairwise comparison. Locational, social and economic factors are selected for 1st level. A result shows that Incheon port is more competitive in petroleum manufacturing, primary metal manufacturing and rubber and plastic manufacturing and Pyeontaik port is more competitive in metal assembly manufacturing and automobile and trailer manufacturing. However, sensitivity analysis shows a turnover of ranking in some industries. As there exist slight differences among three ports, cooperation is necessary when the government and Port Authorities make plans.

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A study on the Determinant Priority of Royalty between Government-funded research centers and Companies who were transferred the technology. ; Focused on the case of 'N' Center. (기술이전 협상에서 기술도입 기업의 기술료 결정 요인 중요도에 관한 연구 ; N 사업단 기술도입 기업 사례를 중심으로)

  • Baek, Jong-il;Hyun, Byung-hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.3
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    • pp.135-145
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    • 2017
  • The purpose of this study is to present meaningful information and policy implications concerning the determinants of royalties to the government-funded research centers and agencies. These groups are responsible for policies encouraging technology transfer from the public sector to the private sector. To identify key determinants of royalties in technology transfer, this study conducted AHP survey analysis (Survey period: 01/10~31/10, 2016) of 85 companies which were participants of the R&D project "Next Generation BioGreen21" of R.D.A in the "N"center from 2011 to 2015. Research results show that the critical factors include: 1)Technical considerations for determining the profitability of the technologies, 2)The interest and willingness of the management group, 3)Necessity and urgency of technology transfer. These findings suggest three main policy implications. First, the government-funded research centers and agencies should develop technologies that help companies improve their commercialization as well as the profitability in the near future. Second, government-funded research centers and agencies should consider reducing the administrative burden of the royalty payment for private companies. Third, public R&D projects should reflect the proper research schedule for technology development on the basis of the R&D time span of companies which transfer technology.

The Functional Selection for the Assessment of Ecosystem Service at Pond Wetland in Agricultural Landscape (농업경관 내 연못형습지의 생태계서비스 평가를 위한 기능 설정 연구)

  • Son, Jin-Kwan;Shin, Min-Ji;Shin, Ji-Hoon;Kang, Dong-Hyeon;Kang, Banghun
    • Journal of Wetlands Research
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    • v.16 no.4
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    • pp.319-325
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    • 2014
  • A lot of Pond Wetland (Palustrine Wetland) are distributed in agricultural landscapes, Korea. These wetlands are evaluated as important resources for conservation of biodiversity. However, the study of Pond Wetland is rarely conducted except type classification in Korea. In this study, the function of pond wetland as ecosystem services is studied for conservation and utilization of wetland. Research was conducted in three steps; functionality analysis, functionality derivation, and importance analysis. A total of 22 features were derived by analyzing the previous studies. As a result of expert survey, 4 features were selected by each in the field of biological, environmental, and socio-culture among the 22 features. Importance was calculated by conducting a cross-functional features using Analytic Hierarchy Process (AHP). Finally, 10 ecosystem service functions of pond wetland were derived through expert survey; (1) Water Storage & Irrigation, (2) Vegetation Diversity, (3) Amphibian & Reptile Habitat, (4) Water Purification, (5) Aquatic Insect Habitat, (6) Nutriments Control was derived, (7) Groundwater Recharge, (8) Fishery Habitat, (9) Eco-Experience & Education, and (10) Aesthetic landscape. It is expected that this study is able to utilize in evaluation of pond wetlands ecosystem services by further study on analysis of functional importance and economic value index.

A Comparative Analysis of Informatization Level for Agricultural Corporations and SMEs (농업법인과 중소기업의 정보화수준 비교 분석)

  • Bock, Gene;Kim, Bae-Bong;Lee, Jae-Keun
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.40 no.5
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    • pp.892-902
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    • 2015
  • Agri-food ICT(Information and Communications Technologies) convergence has been raised as an important issue for agricultural industry competence. In this situation, this study is to enhance agricultural competitiveness and seek to development plan for agricultural corporation by diagnosing informatization level. For this purpose, this study conducted survey on informatization level of 3,019 agricultural corporations and calculated level score. And result is compared with SMEs(Small and Medium Enterprise) informatization survey, including manufacturing and service industries, conducted by Korea Technology & Information Promotion Agency for SMEs in recent agricultural corporations' growing with automation of agricultural production and improving service to customer satisfaction. Evaluation system is established to calculate informatization level score and AHP(Analytic Hierarchy Process) method was used by the experts to investigate weighting of assessment area, assessment indicators, assessment items. As a result, agricultural corporation informatization level score was 40.16 points which is lower than the benefitted organization of agri-food IT convergence modeling(43.44 points). By assessment area, the informatization level of promotional environment area was low and investment and training items were analyzed low especially so need to improve urgently. In the analysis result by organization type, agricultural company corporation's informatization level was higher than the agricultural association corporation and 'Processing and distribution' was higher than others by business type. Informatization level of agricultural corporation is 80 percent of 2013 SMEs' level(50.18 points) and 59.4 percent of a large corporation(67.64 points). In particular, big difference is occurred in investment feasibility analysis, informatization investment and education which will be need to improve.

Development of Site Evaluation Criteria for Woodland Burial Grounds (수목장림 입지 평가기준 설정 연구)

  • Moon, Chang Soon;Lee, ShiYoung
    • Journal of the Korean Institute of Landscape Architecture
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    • v.47 no.3
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    • pp.22-30
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    • 2019
  • The demand for National Woodland Burial Grounds is expected to increase as interest in natural burial, including woodland burial, is increasing. This study was performed to provide evaluation criteria applying weighting factors to the evaluation for location selection. Through literature review, location selection evaluation factors for forest facilities, similar to forest welfare facilities, were reviewed and analyzed. As a result of the analysis, 74 preliminary evaluation criteria were selected. Based on the results, three expert groups (public servants in central and local governments and other public agencies in charge of forest welfare facility, related field researchers, and civil experts) reviewed the preliminary evaluation factors. Evaluation factors were classified into two categories, 6 sub-categories, and 22 segments. The selected evaluation factors were layered for the second preference survey. They were classified into Forest Environment and Human Environment, and those categories were further classified into three categories. Then they were further classified into segments. After segmentation, the experts who participated in the first survey checked the differences in the significance of the layered factors by utilizing AHP. The site evaluation criteria table was prepared using the evaluation criteria and the significance of each layer. In order to apply it to the candidate sites, 10 sites including the existing National Woodland Burial Grounds and 9 candidate sites considered in the previous studies were compared and analyzed including Ulju County Ulsan City, Suncheon City Jeollanam-do and Janggun-myeon Sejeong City.

Prioritization of Intermodal Transportation Facilities with Considering the Budget Rate Constraints of Focal Terminal Types (교통물류거점유형별 예산비율을 고려한 연계교통시설 투자우선순위 분석)

  • Oh, Seichang;Lee, Jungwoo;Lee, Kyujin;Choi, Keechoo
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.30 no.4D
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    • pp.361-368
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    • 2010
  • It is general that mostly congested sections of national backbone networks have been improved based on the national network expansion plan. However, in case of intermodal terminals which are origins of logistics, it is still so congested that travel time between origin and destination is long. Therefore, intermodal transportation systems plan of major intermodal terminals for the intermodal connector networks between intermodal terminal and national backbone network or intermodal terminal was established. With the limitation of priority methodology applying to intermodal connector facility under existing methodology, this study suggests an improved priority methodology. This study includes characteristics of terminal on the hierarchical structure and assessment list, but it does not concentrate on the specific terminal type through survey. To avoid a certain concentration, budget constraint for each terminal type was considered ahead of priority. Finally priority methodology was developed with two-step assessment under consideration that specific terminal is not involved in intermodal connector facility project. As a result of calculating weights by survey, effects such as d/c and accessibility fluctuations index through project implementation gain high weight, and degree of region underdevelopment gets next. Although the methodology in this study could not yields the priority by assessment list, it will be useful for setting the direction on policy related to intermodal connector facility projects.

Deriving Criteria Weights for Acute Care Hospital Accreditation in South Korea: Using Analytic Hierarchy Process (급성기병원 인증기준의 가중치 도출: 계층적 분석법을 활용하여)

  • Hwa Yeong Oh;Hyeon-Jeong Lee;Minsu Ock;In Ho Kim;Ho Yeol Jang;Ji-Eun Choi
    • Quality Improvement in Health Care
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    • v.30 no.1
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    • pp.33-43
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    • 2024
  • Purpose:The acute hospital accreditation program launched in South Korea has shown positive effects on safety culture and quality of care. However, relative weights have not yet been investigated for accreditation criteria with a hierarchical structure. This study aimed to derive the relative weights of acute-care hospital accreditation criteria. Methods: We conducted an online survey using the analytic hierarchy process (AHP) technique to assess the validity, importance, and urgency of acute hospital accreditation criteria. The AHP online survey link was distributed in November 2022 after obtaining informed consent from 10 experts in hospital accreditation. Results: 'Basic value system' ranked highest, while 'patient care system' ranked second in terms of validity, importance, and urgency. 'Performance management system' had the lowest validity and urgency, while 'organizational management system' carried the lowest importance. Within the 'patient care system' domain, 'surgery and anesthesia sedation management' scored highest in validity and importance, and 'patient care' scored highest in urgency. 'Care delivery system and evaluation' received the lowest scores for all three aspects. In the 'organizational management system' domain, infection control ranked highest in terms of validity, importance, and urgency. The lowest validity was observed for 'management and organizational operation' and the lowest importance and urgency were noted for 'human resource management'. Conclusion: The weights for validity, importance, and urgency, as shown in each domain and chapter, and the number of measurable elements included, are largely inconsistent. This study will contribute to the development of the structure and scientific improvement of accreditation standards.

Factors and Elements for Cross-border Entrepreneurial Migration: An Exploratory Study of Global Startups in South Korea (델파이 기법과 AHP를 이용한 글로벌 창업이주 요인 탐색 연구: 국내 인바운드 사례를 중심으로)

  • Choi, Hwa-joon;Kim, Tae-yong;Lee, Jungwoo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.4
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    • pp.31-43
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    • 2022
  • Startups are recognized as the vitality of the economy, and countries are competing to attract competitive overseas entrepreneurs and startups to their own startup ecosystem. In this global trend, entrepreneurs cross the border without hesitation, expecting abundant available resources and a startup friendly environment. Despite the increasing frequency of start-up migration between countries, studies related to this are very rare. Therefore, this study has chosen the cross-border migration of startups between countries as a research topic, and those who have been involved in the cross-border entrepreneurial migration to South Korea as a research sample. This study consists of two stages. The first research stage hires a Delphi method to collect expert opinions and find major factors related to the global startup migration. Drawing on the prior literature on the regional startup ecosystem at the national level, this stage is to conduct expert interviews in order to discover underlying factors and subfactors important for global migration of startups. The second stage measures the importance of the factors and subfactors using the AHP model. The priorities of factors and factors were identified hiring the overseas entrepreneurs who moved to Korea as the AHP survey samples. The results of this study suggest some interesting implications. First, a group of entrepreneurs with nomadic tendencies was found in the trend of global migration of entrepreneurs. They had already started their own businesses with the same business ideas in multiple countries before settling down in Korea. Second, important unique factors and subfactors in the context of global start-up migration were identified. A good example is the government's support package, including start-up visas. Third, it was possible to know the priority of the factors and subfactors that influence the global migration of startups This study is meaningful in that it preemptively conducted exploratory research focusing on a relatively new phenomenon of global startup migration, which recently catches attention in the global startup ecosystem. At the same time, it has a limitation in that it is difficult to generalize the meanings found in this study because the research was conducted based on the case of South Korea

A Study of the Influencing Factors for Decision Making on Construction Contract Types : Focused on DoD Construction Acquisitions with Firm Fixed Price and Cost Reimbursable in FAR (건설공사 대가지급방식의 의사결정 영향요인에 관한 연구 - 미국 연방조달규정에 따른 미국 국방성의 정액계약과 실비정산계약을 중심으로 -)

  • Son, Young-Hoon;Kim, Kyung-Rai
    • Korean Journal of Construction Engineering and Management
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    • v.25 no.2
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    • pp.23-35
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    • 2024
  • This study analyzed the correlation between each of the 12 influencing factors in FAR 16.04 and the decision-making process for construction contract types, using data from a total of 2,406 DoD Construction Acquisitions spanning from 2008 to 2022. The study considered 12 independent variables, grouped into 4 Characteristics with 3 factors each. Meanwhile, all other contract types were categorized into two types: Firm-Fixed-Price (FFP) and Cost-Reimbursement Contract (CRC), which served as the dependent variables. The findings revealed that FFP contracts significantly dominated in terms of acquisition volume. In line with prevailing beliefs, logistic data analysis and Analytical Hierarchy Process (AHP) analysis of Relative Weights from Experts' Survey demonstrated that independent variables like Uncertainty of the Scope of Work and Complexity found out to be increasing the likelihood of selecting CRC. The number of contractors in the market does indeed influence the possibilities of contract decision-making between CRC and FFP. Meanwhile, the p-values of the top 3 influencing factors on CRC from the AHP analysis-namely, Appropriateness of CAS, Project Urgency, and Cost Analysis-exceeded 0.05 in the binominal regression results, rendering it inconclusive whether they significantly influenced the construction contract type decision, particularly with respect to payment methods. This outcome partly results from the fact that a majority of respondents possessed specific experiences related to the USFK relocation project. Furthermore, influencing factors in construction projects behave differently than common beliefs suggest. As a result, it is imperative to consider the 12 influencing factors categorized into 4 Characteristics areas before establishing acquisition strategies for targeted construction projects.