• Journal of Fashion Business
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• v.20 no.5
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• pp.76-86
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• 2016

In this research, the dyeing properies of Amur cork tree on sheep leathers were evaluated. The proper dyeing conditions were identified with K/S values depending on the colorant concentration, dyeing time, dyeing temperature and dye bath pH. For the proper conditions, the changes of color for different mordants(Al, Cu and Fe) were observed as $L^*a^*b^*$ coordinates and H V/C values. The color fastnesses were also examined, and the antimicrobial properties were examined. The results were as follows: For the sheep leather, the optimized dyeing conditions were 300% o.w.f., 40 min., $40^{\circ}C$, and pH 5. The leather color was yellow in the dyeing and mordanting. Although the $L^*a^*b^*$ changed with the mordants and mordanting methods, the overall hue was yellow. The colorfastness to light was reduced compared to original(untreated) sheep leather. The rubbing fastness was generallry satisfactory as 4-5 rating. The dry-cleaning fastness(stain) of leathers were generally at the 4-5 level, but dry-cleaning fastness(fade) was a little reduced compared to original sheep leather. The dyed and pre-mordanted and dyed sheep leather showed excellent antimicrobial properties.

• Journal of Fashion Business
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• v.12 no.5
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• pp.24-38
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• 2008

As an attempt to improve the seaming of clothes exported to China, this study is intended to strengthen the clothing industry in Korea by providing data on the body figures of Chinese women. Direct measurement was conducted on 193 women aged 19-24 residing in Shanghai, China. Then we classified and identified the body types and characteristics of Chinese women based on the drop values suggested by the National Standard of the People's Republic of China(GB/T 1335.2-1997). The following is a summary and conclusion of this study. 1. The following results were obtained by measuring the body sizes of women aged 19-24 living in Shanghai, China. 2. After having conducted a factor analysis on 111 body measurement items, 15 index items, and 11 calculation items, we were able to deduce a total of 6 factors. 3. We categorized the body types of 19-24 year-old women living in Shanghai, China according to the drop values suggested by GB/T 1335.2-1997 where D-type was added to Y, A, B, and C-types for a total of 5 categories. The characteristics of each body type following the body type structure factor are Y-type for slender type, A-type for standard type, B-type for slightly large type, and C-type for obese type.

• Journal of Fashion Business
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• v.20 no.2
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• pp.97-106
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• 2016

This study aims examine specific image preferences through selected fashion style and evaluation terms. Therefore, this study provided basic information in order to help select a suitable fashion style within a desired image. As times are changing, most people obtain information about fashion through the use of the Internet by utilizing mobile phones and personal computers and less through magazines, newspapers and so on. When people buy clothes, they seem to be more influenced by the design and color than by price and quality. It is not perceived important for buying like company, advertising, the place of purchase etc. The results of the analysis reveal the structural elements of an image having a sense of fashion style and can be categorized as a natural image, romantic image, elegance image, casual image and avant-garde image. Among the six fashion styles, the natural image is regarded the highest A style. The romantic image is the highest B style and elegance image is the C, D, E style. The casual image is the highest F style and avant-garde image is a D style. In regards to appropriate fashion style by ages, the twenty-something population is investigated in finding a fit that is lively and vibrant in style while the thirty-something population is perceived to identify with a more feminine style. The forty-something population has shown to prefer a more luxurious style. Through this observation one can see that there is a distinction is fashion style between ages.

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.2
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• pp.11-21
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• 2012

The purpose of this study is to understand of future image in fashion for 20C, to suggest a guideline's role in the development on fashion designs study. The methods of this study are used academic literatures as well as practical study. Futuristic image in fashion is to introduce about the future period, as fashion goes ahead times. Trends and formative characteristics of future image in 20C fashion are summarized as follows. First, futuristic images in fashion for 20C had emerged strongly futurism, space look, kinetic look, glitter look, techno look, cyber look. Second, perspectives on response for future society's changes are summarized as follows. Attitude of futuristic images of fashion, futurism, space look, kinetic look and glitter look, had been favorable about future society's changes until 1980. In 1990, techno look had been defensive and cyber look had been aggressive about future society's changes. Third, formative characteristics of future image in 20C fashion are studied shape, material, color, pattern. Shape was preferred linear and geometric form in the first half of the 20C, but body conscious type had appeared often in the second half of 20C. Material maintained the luster or the metal touch. Color was based image of colorless and preferred the gold, silver or color feels like metal. Pattern was preferred clarity with geometric type in the first half of the 20C. On the other hand in the second half of 20C pattern of future image was dominated by vague and abstract chaotic type.

• Journal of Fashion Business
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• v.11 no.6
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• pp.35-51
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• 2007

This research was administered in order to know the effects of heels on the foot by comparing the foot environmental characteristics when common shoes and elevated shoes are worn. First, 157 male adults in their 20s through 40s living in Busan were the inquiry subjects to reveal the shoes-wearing reality of adult males. Second, 7 male adults in their early 20s became the subjects for the experiments of wearing common shoes and elevated shoes. 1. Inquiry Results of Shoes-Wearing Reality Common-shoes wearers were in the order: 20s (43.9%) > 30s (24.8%) > 40s (8.3%). Elevated-shoes wearers were mostly 20s (12.1%), followed by 30s (8.3%) and 40s (2.5%). Among the wearing effects of elevated shoes were 'looking taller' (66.7%), 'no height complex & more confidence' (30.6%), and 'higher work efficiency' (2.8%). In sum, 97.3% of the male subjects believed in great positive effects by wearing elevated shoes. 2. Shoes-Wearing Experiment Results In foot skin temperature, significant differences between the two groups were admitted in outer foot a (p<0.05) and other areas (p<0.001), except in the instep. Elevated-shoes group had bigger skin temperature, while the order of temperature was the instep, the big toe, inner foot a/b/c and outer foot a/b/c. Significant difference was accepted in total sweat rate (p<0.05) and local sweat rate (p<0.01). Elevated-shoes group appeared higher in both rates. Significant difference (p<0.001) between the two groups was recognized in fatigue degrees after wearing, whereas significance (p<0.05) in elevated-shoes group was approved in fatigue before and after exercise. So elevated-shoes group experienced more fatigue, especially after exercise.

• Journal of Fashion Business
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• v.10 no.2
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• pp.99-116
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• 2006

This study was aimed at giving help to the people intending to change their hair fashion feeling for changing their own hair colour design and also providing the guide line to the cosmetic circles for developing new hair colour design and promoting sales by statistically analyzing hair colours and the other factors(demographic characteristics, hair styling, total fashion feeling, hair style) of capital area women in their twenties based on the theoretical study on tatal fasion feeling & hair fashion feeling, and hair trend. The researching methods were composed of prior theoretical research, statistical analysis. The prior theoretical research was accomplished by analysis of literatures, magazines and internet sites about total & hair fashion feelings and hair trend. The statistical analysis used a questionnaire composed of 33 questions in 5 categories. The survey of the questionnaire had been conducted from June 15 to June 28 in 2005 on the 600 women in the capital area, investigated by a group of experts on cosmetics or clothing from academic or business society. The analysis of materials from the survey was done by SPSS program(ver. 12.0) using frequency analysis, $x^2$-test and cross tabulation analysis specified on high significant values. Based on the above results of $x^2$-test and cross tabulation analysis, categorized the characteristics of the hair fashion feeling groups, especially hair colours in the order of percentage. This study would be very helpful to the people trying to change their own hair fashion feeling and be useful to the cosmetic circles for developing new hair colour design and promoting sales by comprehending hair colour market and also be valuable to develop the analysis methodology of hair colour and hair fashion trend.

• Journal of Fashion Business
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• v.15 no.4
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• pp.110-121
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• 2011

As car seat is the closest part between driver and rider, the interest of the security and comfort of the seat is increasing. This research discovered the best condition for dyeing and finishing to produce a fabric for car seat and also developed the design of fabrication to give the feeling from such a finishing. The best condition of coating finishing solution is aqueous PU 65%, dye resist reagent 20%, water 12%, thicker 3%, and knife thickness 2mm, tenter temperature $170^{\circ}C$, tenter speed 35yard/min, viscosity 12,000cps and stirring time 100kg * 30min. According to the processing time of knife coating upon stirring the change of resin and the uneven of coating quantity was shown. This problems will be solved by means of automatic temperature control apparatus for resin and sealing device through a coming research.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.2 s.161
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• pp.225-235
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• 2007

The purpose of this study is to grasp the character of consumers and the situation of domestic kidult fashion market. By grasping the distribution of kidult generation and the factors of product-selection based on products images, this research could be a substantial data to kidult associated company product planning and marketers. Subjects for this study were 213 Daegu women from 20 to 30 yearn of age who have high propensity to kidult. The statistical treatment of material used by SPSS 1.0 program consists of frequency analysis, factor analysis, multiple regression analysis, cluster analysis, and t-test. As a results, the characteristics of kidult consumers are classified as six factors. On image toward of kidult fashion goods, there was a significant difference 20 and 30 aged generation. According to fashion goods group, each group recognized on image of fashion products as follow: Group A is 'fancy', group B is 'childish', group C are 'familiarity', group D was recognized as 'fancy' and was identical to A on adjective expression, but was different A on recognition. All consumer characteristics of fun, character, girlish, nostalgia have a significant relation with the recurrence of products selection factor, and its order was character, girlish, nostalgia, and fun.

• Journal of the Korean Society of Costume
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• v.55 no.5 s.95
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• pp.14-27
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• 2005

These new Phenomenon influences with the new terminology 'fusion' on the way of our life in all areas of our society including the clothes and foods. Along with post-structuralism, which aims at diversification and senses deconstructionalism is a characteristic of this time post-structuralism is based upon the deconstructionalism. Especially the arts in the modern society which is called an information-oriented society lack the totality of a text and become fragmentary, and therefore it follows that traditional values are destroyed and at last a new code such as fusion which is incomprehensible if we would be in mono-linear perspective. Dislikes toward excessively formative and orthodox elements of modern pictures and constructs ; features of kitschs and subcultures against materialism are revealed in diverse objects and materialism. In such a situation of mingling of diversifications with no time to evaluate an object, another diverse forms come into the world and there is no room for evaluating. Therefore, this study will make a light on what are tendencies in the fashion design from the end of 20C to the beginning of 21C, and foreground the concept of fusion in modern fashion which is relevant with digitals and its generative background.

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.2
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• pp.163-172
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• 2002

There have been many unbalanced attempts to break the rules with Renaissance movement which connects with the past in the current art. And From the latter half of Twenty century to the early half of twenty one century, the common sense of fashion is turned over by(unthinkable fashion). To analyze current apparence of fashion, this research make a comparison of fashion condition between the sixteenth century and twenty century fashion, Three analysis methods is introduced. First of all, this paper make research of original language of mannerism and unthinkable apparence. Second, appearances of mannerism fashion and unthinkable fashion which are taken from reference books and pictures. Third, Gathering methods which express own style between two periods in the end part of research. As a result, Although Mannerism isn't practical for the visual and new pleasure, and neglect humanism of Renaissance, It is a tendency which is willing to change the flow of prevailing mode, and to reflect asking of people each periods. Mannerism and unthinkable fashion is apparence of society to refresh own feeling. And then, Mannerism and unthinkable fashion is a new challenge to escape from fixed thought.